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Creative Crafts group | sewing - Sew News

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p r i n t a d v e r t i s i n g d i g i ta l s p e c sf i l e s u b m i s s i o n sAdvertising TermsAgency commission: 15% of gross billing allowed to recognized advertisingAgencies on space, color, bleed, and position, provided invoice is paid within 30days from date of billing. Classified ads are non-commissionable. Agency and cashdiscounts do not apply to advertising production charges. Agency commissionwill be allowed on preferred or acceptable printing materials only.The publisher reserves the right to determine the eligibility of the advertisement.Specifications & RequirementsThe following are instructions for sending digital ads. If you have any questions, pleasecontact our Production Coordinator:Justin LaRosa-Sommers617-758-0228 • jlarosa@newtrackmedia.comRecommended File FormatsPDF Files:Adobe PDF: Must be saved at 300 dpi with no image compression, embed all fonts andsave as four-color process, CMYK. JPEG image files cannot be embedded in PDF files.Macintosh:Application Files: InDesign, Adobe IllustratorImage Files: TIFF, EPS (For producing image files, we recommend AdobePhotoshop or Illustrator) - Please note that in most cases Creative Crafts Groupcannot edit these image files. JPEG image files are not recommended.PC Compatible:Application Files: NoneImage Files: TIFF, EPS (Adobe Photoshop and Illustrator can produce image files) —Please note that in most cases Creative Crafts Group cannot edit these image files.FontsUse Open Type or PostScript Type 1or 2 fonts only for postcript and type. If you useTrueType fonts, we will substitute a match and send you a proof — please note thatthere is a charge associated with this service (see Services & Production Charges).Do not use localized styling (i.e., Italic or Bold styles applied to Regular, Roman, orBook fonts). Choose font weights and styles directly from the font family. (Example: UseHelvetica Italic rather than Helvetica and selecting the localized styling “Italic.”)ProofsIt is your choice to send a hard-copy proof with your emailed file (Matchprint, KodakApproval, Iris accepted for color break and color guidance on press. Color lasers/inkjetsaccepted for color-break indications only). Black & White proofs may be faxed or mailed.Proofs are due on or before the published materials deadline for the specified issue.Creative Crafts Group is not responsible for the content and appearance (includingcolor variations) of published ads if an accurate hard-copy proof is not supplied.FTP Upload, E-mail Attachment, DVD, CDFiles submitted through the FTP site or as an e-mail attachment should be named with theadvertiser’s name and the earliest title and issue the ad is scheduled for (i.e., AcmeInc_CME_Jan10.PDF). Native application files should be compressed into either a .zip or .sit archive toinsure all components transfer successfully.Please label physical media with your company name, the application name version, andinformation about whom we can contact if we experience problems — along with telephonenumber, extension, and e-mail address.Send materials to:New Track MediaJustin LaRosa-Sommers90 Sherman StreetCambridge, MA 02140617-758-0228E-mail to: jlarosa@newtrackmedia.comService & Production ChargesAny costs exceeding normal production will be billed to the advertiser. Additional work includesthe stripping in of type and photos, the resizing of ad material, reformatting electronic files, andcorrecting other errors. If such work is required, additional charges will be incurred; wheneverpossible, we will contact you before work is done.* Advertiser may not use an ad produced byus in any other media without written permission from Creative Crafts Group.We have developed the following list of charges for these eventualities for your reference.Service — Charge*Minor Type or Design Revisions (up to 10 words, no font changes or text reflows) — $28.00Major Type or Design Revisions — $84.00* Note: These charges are those that we are charged by service bureaus. If charges exceed thoselisted, rates will be based on an hourly fee of $95. While we will do our best to inform you of suchcharges prior to having these tasks performed, please be aware that, depending on the nature of theproblem and timing constraints due to our press deadlines, we may not be able to do this in everyinstance.Note: Converting RGB files to CMYK sometimes results in an unavoidable color shift.P 18 | Creative Crafts Group | <strong>sewing</strong><strong>sewing</strong> | Creative Crafts Group | P 19

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