MKT 438 Week 5 Team Assignment Final Paper and Presentation (PR Campaign Kudler Foods)/UOPHELP
For more course tutorials visit www.uophelp.com Resources: University Library, Internet Prepare 15 to 17 Microsoft® PowerPoint® slides with speaker notes illustrating the strategy and tactics of your PR Campaign. Write a 3,750- to 4,500-word paper integrating revised versions of your previous Learning Team Assignments. Include the following elements in your PR Campaign: • An executive summary • An analysis of the relationship between the PR Campaign and marketing within the integrated marketing communications program of the organization • An analysis of the impact of ethical considerations • An analysis of the impact of technology considerations • Globalization considerations • A crisis management plan • A budget: Based on the Virtual Organization previously selected, allocate the resources using the annual budget level as provided by faculty.
For more course tutorials visit
www.uophelp.com
Resources: University Library, Internet
Prepare 15 to 17 Microsoft® PowerPoint® slides with speaker notes
illustrating the strategy and tactics of your PR Campaign.
Write a 3,750- to 4,500-word paper integrating revised versions of
your previous Learning Team Assignments. Include the following
elements in your PR Campaign:
• An executive summary
• An analysis of the relationship between the PR Campaign and
marketing within the integrated marketing communications
program of the organization
• An analysis of the impact of ethical considerations
• An analysis of the impact of technology considerations
• Globalization considerations
• A crisis management plan
• A budget: Based on the Virtual Organization previously
selected, allocate the resources using the annual budget level
as provided by faculty.
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selected, allocate the resources using the annual budget level<br />
as provided by faculty.<br />
• Strategies to evaluate the effectiveness of the campaign<br />
Format your paper <strong>and</strong> presentation consistent with APAguidelines.
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