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January 2013 - Music Connection

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CAREER CONNECTION<br />

By Andy Mesecher<br />

EPIC PROPORTIONS<br />

Not Just Another “Buy On” Tour<br />

If you've ever been discouraged<br />

by a DIY tour, due to expenses,<br />

travel arrangements or even<br />

healthy food options, raise your<br />

hand. Epic Proportions Tour<br />

founders Gabe Kubanda and Peter<br />

Sotos were no different.<br />

The two met at a mixer and<br />

discussed the current industry’s<br />

unreasonable touring expectations<br />

for bands to be taken seriously by<br />

various labels. Over the next few<br />

months, Kubanda, a musician and<br />

VH1 Classic cast member, and<br />

Sotos, a booking agent, developed<br />

a new concept: devise a tour that<br />

guarantees musicians will actually<br />

make money.<br />

“We found a better way to book,”<br />

states Sotos. “We realized that<br />

there was no way to survive by just<br />

playing venues.” The only time Epic<br />

Proportions Tour books a standard<br />

club is if the venue itself is an<br />

attraction, like the Hollywood Hard<br />

Rock Café for example. For the<br />

most part, Epic sticks to the formula<br />

of colleges and military bases.<br />

“I used to be a paratrooper in<br />

the 82nd Airborne so I have a<br />

lot of military connections,” says<br />

Sotos. “I started calling around<br />

[explaining what the tour could<br />

provide as a form of entertainment]<br />

and a lot of the guys I used to serve<br />

with now [have the authority to<br />

approve our events]. We recently<br />

played a military show in El Paso<br />

with Sick Puppies in front of 2,000<br />

servicemen.”<br />

Epic’s managers partner with<br />

the venue to promote each gig as a<br />

unique show within the area. With<br />

the booking responsibilities taken<br />

out of the hands of the artists, they<br />

can instead focus on their craft and<br />

up-<strong>com</strong>ing live performances.<br />

The tour formula is simple:<br />

TOUR<br />

Lost In Atlantis at Eagle Rock High School in Eagle Rock, CA<br />

"WE DON'T CARE IF YOU DON'T HAVE A FOLLOWING. WE<br />

DON'T NEED YOU TO HAVE A FOLLOWING. WE HAVE A BUILT-IN<br />

AUDIENCE AT ALL OF OUR SHOWS."<br />

Pay $2,500 up front, and let tour<br />

management handle everything<br />

else (including hotel and bus fees).<br />

While the initial cost sounds steep,<br />

make no mistake, if a band <strong>com</strong>mit<br />

to the tour, they will earn more<br />

than the initial investment back<br />

by tour’s end. “We pay the bands<br />

$150 per show day,” Sotos says.<br />

“We guarantee the bands at least<br />

20 paid show dates. Do the math<br />

and you see you're guaranteed to<br />

make at least $500 [more than you<br />

invested]. Plus we pay a merch<br />

girl to sit at your table and sell<br />

your merch while you keep 100<br />

percent of the sales.” And as the<br />

experienced booker explains, you<br />

don’t even need a solid fanbase.<br />

“We don't care if you don’t have<br />

a following. We don't need you to<br />

have a following. We have a built-in<br />

audience at all of our shows.”<br />

The tour isn’t accepting just<br />

any band, however. Because of<br />

the unique venues, metal and hiphop<br />

artists should pass on this<br />

opportunity. Epic seeks artists<br />

with clean lyrics that don’t involve<br />

drug references or hate speech.<br />

“We’re looking for clean cut, upbeat<br />

entertainment,” Sotos explains. “At<br />

the end of the day it’s our clients<br />

who decide to open the gates or<br />

not. … And we are looking for<br />

bigger bands because Gabe is<br />

a singer-songwriter and we don't<br />

want to do just one genre. Our core<br />

audience is 14-22. The music has<br />

to fit that.”<br />

The Epic Proportions Tour isn’t<br />

just looking to hear from artists. It<br />

is also looking for sponsorships for<br />

its bus and stage as well as media<br />

coverage. “We jump through hoops<br />

for our sponsors. We will bring<br />

products, mention you in all of our<br />

fliers, interviews, etc. We’re also<br />

looking to wrap our bus with logos<br />

which is great for anyone because<br />

we are constantly on tour.”<br />

Should the Mayans be crazy,<br />

2013 will be a big year for Epic<br />

Proportions Tour. Artists on the<br />

tour will be involved in EPT Spring<br />

Tour, and parts of Warped Tour,<br />

with appearances lined up for<br />

SXSW, NAMM and CMJ as well.<br />

Contact Gabe Kubanda and<br />

Peter Sotos,<br />

info@epicproportionstour.<strong>com</strong><br />

46 January 2013 <strong>www</strong>.<strong>musicconnection</strong>.<strong>com</strong>

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