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Media Portal Report - Alfred Intensive Care Unit
Media Portal Report - Alfred Intensive Care Unit
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<strong>Media</strong> <strong>Report</strong><br />
Issues in Establishing The Refractory Out‐Of‐Hospital Cardiac Arrest<br />
Treated With Mechanical CPR, Hypothermia, ECMO And Early<br />
Reperfusion<br />
(CHEER) study<br />
Prepared by, Alfred Health<br />
Public Affairs<br />
May 2013
Issues in Establishing The Refractory Out-Of-Hospital Cardiac Arrest Treated With<br />
Mechanical CPR, Hypothermia, ECMO And Early Reperfusion<br />
(CHEER) study<br />
D Stub 1,2,3 , S Bernard 1,2,4 , V Pellegrino 1 , K Smith 2,4 , Tony Walker 4 , M Stephenson 4 , J<br />
Shendylake 1 , L Hockings 1 , S Duffy 1,2,3 , J Shaw 1,2,3 , P Cameron 1,2 , D Smit 1 , D Kaye 1,2,3<br />
1 Alfred Hospital, 2 Monash University, 3 Baker IDI Heart and Diabetes Research Institute,<br />
4 Ambulance Victoria<br />
Background: Survival after out-of-hospital cardiac arrest (OHCA) remains poor. There is<br />
growing international interest in utilizing extracorporeal membrane oxygenation assisted<br />
CPR (ECPR) to improve management of cardiac arrest. We seek to describe our<br />
experiences in establishing Australia’s first pilot trial into ECPR and refractory VF OHCA.<br />
Methods: The Refractory Out-Of-Hospital Cardiac Arrest Treated With Mechanical CPR,<br />
Hypothermia, ECMO And Early Reperfusion (CHEER study) is collaboration between the<br />
Alfred Hospital and Ambulance Victoria. In the pre-hospital phase patients with refractory VF<br />
arrest within study recruitment hours are placed on the Zoll Auto Pulse, administered 2L of<br />
ice-cold saline and transported code-1 to the Alfred Hospital together with standard<br />
resuscitation measures. The ECPR team is mobilised to the emergency department,<br />
whereby, the femoral artery and vein are percutaneously cannulated for VA-ECMO, and the<br />
patient cooled to 33 0 . A coronary angiogram+/-intervention is then performed followed by 24<br />
hours of cooling, ventilation and hemodynamic support.<br />
Results: Three MICA units have been trained on the trial protocol and use of the Autopulse<br />
since September 2011. Issues of percutaneous insertion of ECMO during active CPR have<br />
been significantly assisted by real time vascular ultrasound. Five patients have experienced<br />
refractory OHCA (VF>60minutes). In 4 patients return of spontaneous circulation was<br />
achieved, with 3 patients (60%) making a complete neurological recovery with hospital<br />
discharge on Day 7, 8 and 9 respectively.<br />
Conclusions: Establishing an ECPR program with cooperation from local ambulance crews<br />
is feasible. Further research into the efficacy and resource implications of ECPR is needed.
ECMO AutoPulse <strong>Media</strong> <strong>Report</strong><br />
Data Summary<br />
Total media types<br />
4<br />
Total items<br />
30<br />
Total audience<br />
3,841,870<br />
Total ASR (in AUD)<br />
$662,121<br />
Analysis Commentary<br />
Public Affairs generated a number of positive media mentions on the release of Professor Stephan Bernard’s research, the CHEER<br />
study.<br />
An Analysis of coverage produced in the 14 days between 08 May 2013 and 21 May 2013 found 30 media items. This media<br />
coverage reached a cumulative audience of 3,841,870 and when compared to equivalent advertising space achieved advertising<br />
space rate of AUD $662,121.<br />
* TV had the highest volume of coverage (15 items or 50% of the total volume of coverage)<br />
* TV reached the highest cumulative audience (2,921,000 items or 76% of the cumulative audience)<br />
* TV had the highest advertising space rate (AUD $523,503 or 79% of the total advertising space rate)<br />
<strong>Media</strong> Type Volume Audience ASR (in AUD)<br />
TV<br />
AM Radio<br />
FM Radio<br />
Press<br />
15 2,921,000 $523,503<br />
8 311,200 $102,510<br />
2 29,000 $1,457<br />
5 580,670 $34,651<br />
COPYRIGHT This report and its contents are for the use of iSentia's subscribers only and may not be provided to any third party<br />
for any purpose whatsoever without the express written permission of iSentia.<br />
DISCLAIMER The material contained in this report is for general information purposes only. Any figures in this report are an<br />
estimation and should not be taken as definitive statistics. Subscribers should refer to the original article before making any<br />
financial decisions or forming any opinions. iSentia makes no representations and, to the extent permitted by law, excludes all<br />
warranties in relation to the information contained in the report and is not liable to you or to any third party for any losses, costs or<br />
expenses, resulting from any use or misuse.
Channel 9 (Sydney)<br />
Today On Sunday - 19/05/2013 7:49 AM<br />
Leila McKinnon and Cameron Williams<br />
Colin Fiedler, patient, tells of being revived after an episode of cardiac arrest<br />
at the Alfred Hospital. Dr Dion Stub, Alfred Hospital, explains the working of a<br />
new CPR and extracorporeal membrane oxygenation machine, set up with<br />
Ambulance Vic.<br />
Audience<br />
Male 16+: 149,000<br />
Female 16+: 167,000<br />
All People: 349,000<br />
Advertising Space Rate<br />
AUD: 136,610<br />
Interviewees: Colin Fiedler, Patient; Dr Dion Stub, Alfred Hospital<br />
Vision: MICA<br />
Duration: 4.50<br />
Summary ID: M00053243804<br />
This program or part thereof is syndicated to the following 29 station(s):-<br />
Channel 9 (Melbourne), Channel 9 (Adelaide), Channel 9 (Brisbane),<br />
Channel 9 (Perth), NBN Central Coast (Gosford), NBN Coffs Harbour (Coffs<br />
Harbour), NBN Gold Coast (Gold Coast), NBN Lismore (Lismore), NBN<br />
Newcastle Hunter (Newcastle), NBN Tamworth (Tamworth), NBN Taree<br />
(Taree), WIN Albury (Albury), WIN Ballarat (Ballarat), WIN Bendigo<br />
(Bendigo), WIN Cairns (Cairns), WIN Canberra (Canberra), WIN Dubbo<br />
(Dubbo), WIN Gippsland (Sale), WIN Griffith (Griffith), WIN Hobart (Hobart),<br />
WIN Mackay (Mackay), WIN Mildura (Mildura), WIN Rockhampton<br />
(Rockhampton), WIN Shepparton (Shepparton), WIN Sunshine Coast<br />
(Sunshine Coast), WIN Toowoomba (Toowoomba), WIN Townsville<br />
(Townsville), WIN Wide Bay (Bundaberg), WIN Wollongong (Wollongong)<br />
© iSentia<br />
Triple M (Melbourne)<br />
06:30 News - 15/05/2013 6:36 AM<br />
Newsreader<br />
The Alfred Hospital is working on a system that will double the amount of<br />
time doctors can keep heart attack patients alive before they suffer brain<br />
damage.<br />
Audience<br />
Male 16+: 13,000<br />
Female 16+: 5,000<br />
All People: 19,000<br />
Advertising Space Rate<br />
AUD: 87<br />
Duration: 0.10<br />
Summary ID: W00053199512<br />
© iSentia<br />
Channel 9 (Melbourne)<br />
National Nine News - 14/05/2013 6:11 PM<br />
Peter Hitchener<br />
A Craigieburn family's pet cat was doused in petrol and set alight, in an<br />
attack hours after they received a suspicious phone call. Meanwhile Vic<br />
Police are seeking information over a shooting of a boxer dog at a<br />
Keysborough factory last month, and have asked anybody with information<br />
about the attacks to contact Crimestoppers.<br />
Audience<br />
Male 16+: 149,000<br />
Female 16+: 203,000<br />
All People: 375,000<br />
Advertising Space Rate<br />
AUD: 31,483<br />
Interviewees: Colin Hubbard, Factory Worker; Danielle La Rose, Cat Owner;<br />
Dr Michael Bell, Veterinary Surgeon; Jaimie MacGregor, Dog Owner; Marina<br />
La Rose, Daughter<br />
Duration: 1.39<br />
Summary ID: M00053195503<br />
This program or part thereof is syndicated to the following 6 station(s):-<br />
WIN Albury (Albury), WIN Ballarat (Ballarat), WIN Bendigo (Bendigo), WIN<br />
Gippsland (Sale), WIN Mildura (Mildura), WIN Shepparton (Shepparton)<br />
© iSentia<br />
COPYRIGHT This report and its contents are for the use of iSentia's subscribers only and may not be provided to any third party<br />
for any purpose whatsoever without the express written permission of iSentia.<br />
DISCLAIMER The material contained in this report is for general information purposes only. Any figures in this report are an<br />
estimation and should not be taken as definitive statistics. Subscribers should refer to the original article before making any<br />
financial decisions or forming any opinions. iSentia makes no representations and, to the extent permitted by law, excludes all<br />
warranties in relation to the information contained in the report and is not liable to you or to any third party for any losses, costs or<br />
expenses, resulting from any use or misuse.
H i-tech heart starter<br />
Geelong Advertiser, 15/05/13, General News, Page 21<br />
By: None<br />
WIN Hobart (Hobart)<br />
WIN News - 14/05/2013 6:16 PM<br />
Colin McNiff<br />
Cardiac specialists say they have found the key to reviving heart attack<br />
patients who have been clinically dead for up to an hour. Colin Fiedler, heart<br />
attack victim, chose the Alfred Hospital, the only hospital in Australia using a<br />
particular CPR technique which has successfully revived three patients.<br />
Specialists want the machine in every Vic ambulance in the fleet.<br />
Article Information<br />
Item ID: 00194089053<br />
Circulation: 22,491<br />
Number of<br />
words:<br />
170<br />
Advertising Space Rate<br />
AUD: 212<br />
Audience<br />
Male 16+: 14,000<br />
Female 16+: 20,000<br />
All People: 35,000<br />
Advertising Space Rate<br />
AUD: 1,975<br />
Interviewees: Colin Fiedler, heart attack victim; Professor Stephen Barnard,<br />
Intensive Care Specialist<br />
Duration: 1.33<br />
Summary ID: M00053196937<br />
© iSentia<br />
2CC (Canberra)<br />
05:30 News - 15/05/2013 5:33 AM<br />
Compere<br />
Doctors at The Alfred Hospital in Melbourne are trialling a machine that could<br />
double the time heart attack victims are kept alive before brain damage<br />
occurs.<br />
Audience<br />
Male 16+: 3,300<br />
Female 16+: 2,600<br />
All People: 6,200<br />
Advertising Space Rate<br />
AUD: 60<br />
Duration: 0.22<br />
Summary ID: W00053198149<br />
This program or part thereof is syndicated to the following 1 station(s):-<br />
2CA (Canberra)<br />
© iSentia<br />
NBN Gold Coast (Gold Coast)<br />
NBN News Gold Coast - 13/05/2013 6:28 PM<br />
Natasha Beyersdorf and Paul Lobb<br />
Cardiac specialists at Melbourne's Alfred Hospital say they've found the key<br />
to reviving heart attack patients who've been clinically dead for as long as an<br />
hour. Doctors want Ambulance Victoria to be supplied with this piece of life<br />
saving equipment.<br />
Audience<br />
Male 16+:<br />
N/A<br />
Female 16+: N/A<br />
All People:<br />
N/A<br />
Advertising Space Rate<br />
AUD: 5,580<br />
Interviewees: Colin Fiedler, Patient; Professor Stephen Bernard, Intensive<br />
Care Specialist<br />
Vision: The Alfred<br />
Duration: 1.33<br />
Summary ID: M00053183869<br />
© iSentia<br />
COPYRIGHT This report and its contents are for the use of iSentia's subscribers only and may not be provided to any third party<br />
for any purpose whatsoever without the express written permission of iSentia.<br />
DISCLAIMER The material contained in this report is for general information purposes only. Any figures in this report are an<br />
estimation and should not be taken as definitive statistics. Subscribers should refer to the original article before making any<br />
financial decisions or forming any opinions. iSentia makes no representations and, to the extent permitted by law, excludes all<br />
warranties in relation to the information contained in the report and is not liable to you or to any third party for any losses, costs or<br />
expenses, resulting from any use or misuse.
Radio National (Canberra)<br />
Breakfast (Early) - 14/05/2013 6:50 AM<br />
Fran Kelly<br />
Interview with Professor Steven Bernard, Alfred Hospital, about a new<br />
portable CPR machine being trialled at the hospital. Bernard said two of the<br />
people they have treated successfully have appeared in the Herald Sun to<br />
talk about their story of having a heart attack and making a full recovery<br />
thanks to this machine. He says this mechanical CPR machine will allow<br />
ambulances to use the machine before reaching the emergency department.<br />
Audience<br />
Male 16+: 34,700<br />
Female 16+: 43,300<br />
All People: 77,100<br />
Advertising Space Rate<br />
AUD: 90,005<br />
Interviewees: Professor Steven Bernard, Alfred Hospital<br />
Duration: 7.26<br />
Summary ID: W00053187146<br />
This program or part thereof is syndicated to the following 8 station(s):-<br />
Radio National (Sydney), Radio National (Melbourne), Radio National<br />
(Brisbane), Radio National (Perth), Radio National (Hobart), Radio National<br />
(Adelaide), Radio National (Darwin), Radio National (Newcastle)<br />
© iSentia<br />
774 ABC Melbourne (Melbourne)<br />
09:00 News - 14/05/2013 9:01 AM<br />
Newsreader<br />
A Melbourne Hospital says it's developed a procedure that can save the lives<br />
of heart attack victims who've been clinically dead for up to an hour. The<br />
Alfred Hospital has been trialling the combination of portable CPR and Heart<br />
Lung machines to continue chest compressions while rapidly cooling the<br />
patient's body to prevent brain damage.<br />
Audience<br />
Male 16+: 7,000<br />
Female 16+: 12,000<br />
All People: 19,000<br />
Advertising Space Rate<br />
AUD: 1,272<br />
Interviewees: Prof Stephen Bernard, Alfred Hospital<br />
Duration: 0.47<br />
Summary ID: W00053187358<br />
This program or part thereof is syndicated to the following 9 station(s):-<br />
ABC Ballarat (Ballarat), ABC Central Victoria (Bendigo), ABC Gippsland<br />
(Sale), ABC Goulburn Murray (Wodonga), ABC Mildura - Swan Hill (Mildura),<br />
ABC Shepparton (Shepparton), ABC South Western Victoria (Warrnambool),<br />
ABC Western Victoria (Horsham), Radio National (Melbourne)<br />
© iSentia<br />
COPYRIGHT This report and its contents are for the use of iSentia's subscribers only and may not be provided to any third party<br />
for any purpose whatsoever without the express written permission of iSentia.<br />
DISCLAIMER The material contained in this report is for general information purposes only. Any figures in this report are an<br />
estimation and should not be taken as definitive statistics. Subscribers should refer to the original article before making any<br />
financial decisions or forming any opinions. iSentia makes no representations and, to the extent permitted by law, excludes all<br />
warranties in relation to the information contained in the report and is not liable to you or to any third party for any losses, costs or<br />
expenses, resulting from any use or misuse.
702 ABC Sydney (Sydney)<br />
09:00 News - 14/05/2013 9:03 AM<br />
Newsreader<br />
The Alfred Hospital in Melbourne is trialling a new procedure that can save<br />
the lives of heart attack victims who have been clinically dead for up to an<br />
hour.<br />
Audience<br />
Male 16+: 45,400<br />
Female 16+: 72,500<br />
All People: 117,900<br />
Advertising Space Rate<br />
AUD: 4,340<br />
Interviewees: Prof Stephen Bernard, Alfred Hospital<br />
Duration: 0.48<br />
Summary ID: W00053187470<br />
This program or part thereof is syndicated to the following 12 station(s):-<br />
ABC Central Coast (Erina), ABC Central West NSW (Orange), ABC Coffs<br />
Coast (Coffs Harbour), ABC Illawarra (Wollongong), ABC New England<br />
North West (Tamworth), ABC North Coast NSW (Lismore), ABC Riverina<br />
(Wagga Wagga), ABC South East NSW (Bega), ABC Upper Hunter<br />
(Muswellbrook), ABC Western Plains NSW (Dubbo), Radio National<br />
(Sydney), Radio National (Newcastle)<br />
© iSentia<br />
NBN Central Coast (Gosford)<br />
NBN News - 13/05/2013 6:28 PM<br />
Natasha Beyersdorf and Paul Lobb<br />
Cardiac specialists at the Alfred Hospital say they have found the key to<br />
reviving heart attack patients. Colin Fielder was clinically dead for 40 minutes<br />
before being brought back to life at the Alfred Hospital. The Alfred is the only<br />
hospital in Australia using an auto pulse machine to revive cardiac patients.<br />
Doctors at the Alfred Hospital want the equipment to be supplied to every<br />
ambulance in Victoria.<br />
Audience<br />
Male 16+:<br />
N/A<br />
Female 16+: N/A<br />
All People:<br />
N/A<br />
Advertising Space Rate<br />
AUD: 5,520<br />
Interviewees: Colin Fielder, Heart Attack Victim ; Stephen Bernard,<br />
Intensive Care Specialist<br />
Duration: 1.32<br />
Summary ID: M00053188017<br />
© iSentia<br />
720 ABC Perth (Perth)<br />
07:45 News - 14/05/2013 7:55 AM<br />
Newsreader<br />
Melbourne's Alfred Hospital is trialling a new technique it says can save the<br />
lives of heart attack victims who have been clinically dead for up to an hour.<br />
Interviewees: Prof Stephen Bernard, intensive care physician, Alfred<br />
Hospital<br />
Duration: 0.48<br />
Summary ID: W00053188453<br />
© iSentia<br />
Audience<br />
Male 16+: 3,000<br />
Female 16+: 3,000<br />
All People: 6,000<br />
Advertising Space Rate<br />
AUD: 118<br />
COPYRIGHT This report and its contents are for the use of iSentia's subscribers only and may not be provided to any third party<br />
for any purpose whatsoever without the express written permission of iSentia.<br />
DISCLAIMER The material contained in this report is for general information purposes only. Any figures in this report are an<br />
estimation and should not be taken as definitive statistics. Subscribers should refer to the original article before making any<br />
financial decisions or forming any opinions. iSentia makes no representations and, to the extent permitted by law, excludes all<br />
warranties in relation to the information contained in the report and is not liable to you or to any third party for any losses, costs or<br />
expenses, resulting from any use or misuse.
702 ABC Sydney (Sydney)<br />
10:00 News - 14/05/2013 10:03 AM<br />
Newsreader<br />
The Alfred Hospital in Melbourne says several emergency procedures can be<br />
combined to save the lives of heart attack victims who have been clinically<br />
dead for up to an hour.<br />
Audience<br />
Male 16+: 25,000<br />
Female 16+: 52,000<br />
All People: 77,000<br />
Advertising Space Rate<br />
AUD: 3,425<br />
Interviewees: Professor Stephen Bernard, Alfred Hospital<br />
Duration: 0.52<br />
Summary ID: W00053188675<br />
This program or part thereof is syndicated to the following 12 station(s):-<br />
ABC Central Coast (Erina), ABC Central West NSW (Orange), ABC Coffs<br />
Coast (Coffs Harbour), ABC Illawarra (Wollongong), ABC New England<br />
North West (Tamworth), ABC North Coast NSW (Lismore), ABC Riverina<br />
(Wagga Wagga), ABC South East NSW (Bega), ABC Upper Hunter<br />
(Muswellbrook), ABC Western Plains NSW (Dubbo), Radio National<br />
(Sydney), Radio National (Newcastle)<br />
© iSentia<br />
Channel 10 (Melbourne)<br />
TEN News at 5pm - 14/05/2013 5:08 PM<br />
Mal Walden<br />
A pet dog has survived a drive by shooting in Keysborough. Jamie<br />
Macgregor, Maxie's owner, says he believes the attack is personal and his<br />
pets have been targeted before. Police are searching for those responsible.<br />
Audience<br />
Male 16+: 66,000<br />
Female 16+: 122,000<br />
All People: 196,000<br />
Advertising Space Rate<br />
AUD: 19,996<br />
Interviewees: Colin Hubbard, friend of Maxie's owner; Jamie Macgregor,<br />
Maxie's owner<br />
Duration: 1.27<br />
Summary ID: M00053194643<br />
This program or part thereof is syndicated to the following 9 station(s):-<br />
Southern Cross Ten - Shepparton (Shepparton), Tasmania Digital Television<br />
(Hobart), Ten Albury (Albury), Ten Darwin (Darwin), Ten Victoria Ballarat<br />
(Ballarat), Ten Victoria Bendigo (Bendigo), Ten Victoria Gippsland<br />
(Bairnsdale), Ten Victoria Swan Hill (Swan Hill), Ten Victoria Warrnambool<br />
(Warrnambool)<br />
© iSentia<br />
ALL ABOUT ECMO<br />
Geelong Advertiser, 11/05/13, General News, Page 9<br />
By: None<br />
Back from the dead<br />
Herald Sun, 13/05/13, General News, Page 5<br />
By: Christian Dougherty<br />
Article Information<br />
Item ID: 00193632091<br />
Circulation: 39,389<br />
Number of<br />
words:<br />
223<br />
Advertising Space Rate<br />
AUD: 402<br />
Article Information<br />
Item ID: 00193766211<br />
Circulation: 460,370<br />
Number of<br />
words:<br />
443<br />
Advertising Space Rate<br />
AUD: 29,958<br />
COPYRIGHT This report and its contents are for the use of iSentia's subscribers only and may not be provided to any third party<br />
for any purpose whatsoever without the express written permission of iSentia.<br />
DISCLAIMER The material contained in this report is for general information purposes only. Any figures in this report are an<br />
estimation and should not be taken as definitive statistics. Subscribers should refer to the original article before making any<br />
financial decisions or forming any opinions. iSentia makes no representations and, to the extent permitted by law, excludes all<br />
warranties in relation to the information contained in the report and is not liable to you or to any third party for any losses, costs or<br />
expenses, resulting from any use or misuse.
Colin dies but lives to speak about it<br />
Northern Territory News, 13/05/13, General News, Page 11<br />
By: Christian Dougherty<br />
Patients back from the dead<br />
Hobart Mercury, 13/05/13, General News, Page 2<br />
By: Christian Dougherty<br />
Triple M (Melbourne)<br />
Hot Breakfast - 13/05/2013 8:20 AM<br />
Eddie McGuire, Luke Darcy and Mick Molloy<br />
Interview with Professor Stephen Bernard, Alfred Hospital, to discuss an<br />
Australian first resuscitation technique that has brought three cardiac arrest<br />
patients back to life from between 40 and 60 minutes. Bernard explains that<br />
even young people can suffer cardiac arrests and refers to the program to<br />
put defibrillators on sporting fields. He says this treatment allows his<br />
colleagues to re-open a blocked artery into the heart. Molloy describes the<br />
Alfred Hospital as a truly great hospital. Bernard says Ambulance Vic has<br />
also assisted with the program.<br />
Article Information<br />
Item ID: 00193770794<br />
Circulation: 17,782<br />
Number of<br />
words:<br />
241<br />
Advertising Space Rate<br />
AUD: 2,250<br />
Article Information<br />
Item ID: 00193774289<br />
Circulation: 40,638<br />
Number of<br />
words:<br />
344<br />
Advertising Space Rate<br />
AUD: 1,829<br />
Audience<br />
Male 16+: 9,000<br />
Female 16+: 1,000<br />
All People: 10,000<br />
Advertising Space Rate<br />
AUD: 1,370<br />
Interviewees: Professor Stephen Bernard, Alfred Hospital<br />
Duration: 5.00<br />
Summary ID: M00053173981<br />
© iSentia<br />
My MP - 1377 (Melbourne)<br />
My Melbourne - 13/05/2013 9:10 AM<br />
Glenn Ridge<br />
Interview with Colin Fiedler, Patient, to discuss being brought back to life by<br />
equipment at the Alfred Hospital after being clinically dead for more than 40<br />
minutes. Fiedler says he is 39-years-old and called the ambulance after<br />
suffering from chest pains last June. He says he was given a choice of<br />
attending the Monash Medical Centre or the Alfred Hospital. Ridge explains<br />
that Alfred Hospital staff used a portable heart lung machine to pump blood<br />
around Fiedler's body until they could start his heart again. Fiedler<br />
encourages listeners to give up cigarettes and to do some exercise.<br />
Audience<br />
Male 16+:<br />
N/A<br />
Female 16+: N/A<br />
All People:<br />
N/A<br />
Advertising Space Rate<br />
AUD: 0<br />
Interviewees: Colin Fiedler, Patient<br />
Duration: 7.57<br />
Summary ID: M00053174454<br />
© iSentia<br />
COPYRIGHT This report and its contents are for the use of iSentia's subscribers only and may not be provided to any third party<br />
for any purpose whatsoever without the express written permission of iSentia.<br />
DISCLAIMER The material contained in this report is for general information purposes only. Any figures in this report are an<br />
estimation and should not be taken as definitive statistics. Subscribers should refer to the original article before making any<br />
financial decisions or forming any opinions. iSentia makes no representations and, to the extent permitted by law, excludes all<br />
warranties in relation to the information contained in the report and is not liable to you or to any third party for any losses, costs or<br />
expenses, resulting from any use or misuse.
Channel 9 (Sydney)<br />
Nine News Now - 13/05/2013 3:34 PM<br />
Wendy Kingston<br />
A Victorian man has been given a second chance at life after suffering a<br />
heart attack and dying. He was pronounced dead for 40 minutes and then<br />
revived using an Australian first resuscitation technique. Colin Fiedler chose<br />
to go to the Alfred Hospital. Fiedler says Monash doesn't have that same<br />
facility.<br />
Audience<br />
Male 16+: 89,000<br />
Female 16+: 152,000<br />
All People: 258,000<br />
Advertising Space Rate<br />
AUD: 55,280<br />
Interviewees: Colin Fiedler, Patient; Prof Stephen Bernard, The Alfred<br />
Hospital<br />
Vision: LifeBand; The Alfred<br />
Duration: 2.02<br />
Summary ID: M00053179034<br />
This program or part thereof is syndicated to the following 37 station(s):-<br />
Channel 9 (Melbourne), Channel 9 (Adelaide), Channel 9 (Brisbane),<br />
Channel 9 (Perth), Channel 9 Darwin (Darwin), Channel 9 Gold Coast (Gold<br />
Coast North), NBN Central Coast (Gosford), NBN Coffs Harbour (Coffs<br />
Harbour), NBN Gold Coast (Gold Coast), NBN Lismore (Lismore), NBN<br />
Moree (Upper Namoi), NBN Newcastle Hunter (Newcastle), NBN Tamworth<br />
(Tamworth), NBN Taree (Taree), WIN Albury (Albury), WIN Ballarat<br />
(Ballarat), WIN Bendigo (Bendigo), WIN Cairns (Cairns), WIN Canberra<br />
(Canberra), WIN Dubbo (Dubbo), WIN Gippsland (Sale), WIN Griffith<br />
(Griffith), WIN Hobart (Hobart), WIN Mackay (Mackay), WIN Mildura<br />
(Mildura), WIN Nine Mt Gambier (Mt Gambier), WIN Orange (Orange), WIN<br />
Riverland (Berri), WIN Rockhampton (Rockhampton), WIN Shepparton<br />
(Shepparton), WIN Sunshine Coast (Sunshine Coast), WIN Toowoomba<br />
(Toowoomba), WIN Townsville (Townsville), WIN Wagga (Wagga Wagga),<br />
WIN Western Australia (Perth), WIN Wide Bay (Bundaberg), WIN<br />
Wollongong (Wollongong)<br />
© iSentia<br />
COPYRIGHT This report and its contents are for the use of iSentia's subscribers only and may not be provided to any third party<br />
for any purpose whatsoever without the express written permission of iSentia.<br />
DISCLAIMER The material contained in this report is for general information purposes only. Any figures in this report are an<br />
estimation and should not be taken as definitive statistics. Subscribers should refer to the original article before making any<br />
financial decisions or forming any opinions. iSentia makes no representations and, to the extent permitted by law, excludes all<br />
warranties in relation to the information contained in the report and is not liable to you or to any third party for any losses, costs or<br />
expenses, resulting from any use or misuse.
Channel 9 (Melbourne)<br />
Nine News 4:30 Edition - 13/05/2013 4:51 PM<br />
Amelia Adams<br />
39 yo Colin Fidler, Victorian man was revived 40 minutes after dying from a<br />
heart attack. Fidler was lucky enough to receive the lifesaving treatment. It<br />
has been almost 12 months since Fidler had his heart attack. Fiedler sat<br />
down once he finished work when he started getting chest pains and his wife<br />
called an ambulance, and chose the Alfred Hospital. Fidler was clinically for<br />
40 minutes and during that time doctors at the hospital used some amazing<br />
technology and involved bringing Fidler back to life. Prof Stephen Bernard,<br />
The Alfred Hospital says this machine brings the patient to the Alfred with<br />
CPR in progress and that will supply a little bit of blood to the brain but not<br />
enough to go on for many hours. If a artificial heart/lung machine is<br />
connected they can keep the patient alive while the cardiologist tries to fix the<br />
heart. Seven cardiac arrest patients have been treated with the auto pulse<br />
machine and three have been successfully revived. Doctors are hoping to<br />
expand the life saving system to other hospital.<br />
Audience<br />
Male 16+: 200,000<br />
Female 16+: 244,000<br />
All People: 475,000<br />
Advertising Space Rate<br />
AUD: 75,874<br />
Interviewees: Colin Fiedler, Patient; Prof Stephen Bernard, The Alfred<br />
Hospital<br />
Duration: 1.55<br />
Summary ID: M00053180037<br />
This program or part thereof is syndicated to the following 36 station(s):-<br />
Channel 9 (Adelaide), Channel 9 (Brisbane), Channel 9 (Perth), Channel 9<br />
(Sydney), Channel 9 Darwin (Darwin), Channel 9 Gold Coast (Gold Coast<br />
North), Imparja Alice Springs (Alice Springs), Imparja Longreach<br />
(Longreach), Imparja Mt Isa (Mt Isa), NBN Central Coast (Gosford), NBN<br />
Coffs Harbour (Coffs Harbour), NBN Gold Coast (Gold Coast), NBN Lismore<br />
(Lismore), NBN Moree (Upper Namoi), NBN Newcastle Hunter (Newcastle),<br />
NBN Tamworth (Tamworth), NBN Taree (Taree), WIN Albury (Albury), WIN<br />
Ballarat (Ballarat), WIN Bendigo (Bendigo), WIN Cairns (Cairns), WIN<br />
Canberra (Canberra), WIN Dubbo (Dubbo), WIN Gippsland (Sale), WIN<br />
Hobart (Hobart), WIN Mackay (Mackay), WIN Mildura (Mildura), WIN Orange<br />
(Orange), WIN Rockhampton (Rockhampton), WIN Shepparton<br />
(Shepparton), WIN Sunshine Coast (Sunshine Coast), WIN Toowoomba<br />
(Toowoomba), WIN Townsville (Townsville), WIN Western Australia (Perth),<br />
WIN Wide Bay (Bundaberg), WIN Wollongong (Wollongong)<br />
© iSentia<br />
4BC (Brisbane)<br />
Drive - 13/05/2013 5:37 PM<br />
Gary Hardgrave<br />
Hardgrave is joined by Associate Professor Bruce Corben from Monash<br />
University's Accident Research Centre who spoke at the QUT Cars<br />
Queensland seminar last week about pedestrian and road safety. Corben<br />
highlights the greatest risks pedestrians face. Corben calls for a shift in<br />
thinking when it comes to road safety and he says the community needs a<br />
system of forgiving and lower travel speed. Corben explains how the Monash<br />
University's Accident Research Centre iPhone and iPad app for rating the<br />
safety of crossings works and he mentions they did it together with Alfred<br />
Health. Hardgrave says the Walk This Way app uses Google Maps.<br />
Audience<br />
Male 16+: 4,000<br />
Female 16+: 4,000<br />
All People: 8,000<br />
Advertising Space Rate<br />
AUD: 3,290<br />
Interviewees: Bruce Corben, Associate Professor, Monash University<br />
Duration: 11.45<br />
Summary ID: W00053180487<br />
© iSentia<br />
COPYRIGHT This report and its contents are for the use of iSentia's subscribers only and may not be provided to any third party<br />
for any purpose whatsoever without the express written permission of iSentia.<br />
DISCLAIMER The material contained in this report is for general information purposes only. Any figures in this report are an<br />
estimation and should not be taken as definitive statistics. Subscribers should refer to the original article before making any<br />
financial decisions or forming any opinions. iSentia makes no representations and, to the extent permitted by law, excludes all<br />
warranties in relation to the information contained in the report and is not liable to you or to any third party for any losses, costs or<br />
expenses, resulting from any use or misuse.
Channel 9 (Melbourne)<br />
National Nine News - 13/05/2013 6:11 PM<br />
Peter Hitchener<br />
Cardiac specialists at the Alfred Hospital say they have found the key to<br />
reviving heart attack patients who have been dead for up to an hour. An auto<br />
pulse machine can revive cardiac patients. Doctors at the Alfred Hospital<br />
want the tools in every ambulance in Victoria.<br />
Audience<br />
Male 16+: 158,000<br />
Female 16+: 211,000<br />
All People: 397,000<br />
Advertising Space Rate<br />
AUD: 32,346<br />
Interviewees: Colin Fielder, Heart Attack Victim ; Stephen Bernard,<br />
Intensive Care Specialist<br />
Duration: 1.36<br />
Summary ID: M00053181163<br />
This program or part thereof is syndicated to the following 6 station(s):-<br />
WIN Albury (Albury), WIN Ballarat (Ballarat), WIN Bendigo (Bendigo), WIN<br />
Gippsland (Sale), WIN Mildura (Mildura), WIN Shepparton (Shepparton)<br />
© iSentia<br />
NBN Newcastle Hunter (Newcastle)<br />
NBN News - 13/05/2013 6:28 PM<br />
Natasha Beyersdorf and Paul Lobb<br />
Cardiac specialists at the Alfred Hospital say they have found the key to<br />
reviving heart attack patients who have been dead for up to an hour. An auto<br />
pulse machine can revive cardiac patients. Doctors at the Alfred Hospital<br />
want the tools in every ambulance in Victoria.<br />
Audience<br />
Male 16+: 26,000<br />
Female 16+: 27,000<br />
All People: 58,000<br />
Advertising Space Rate<br />
AUD: 3,272<br />
Interviewees: Colin Fielder, Heart Attack Victim ; Stephen Bernard,<br />
Intensive Care Specialist<br />
Vision: LifeBand<br />
Duration: 1.33<br />
Summary ID: M00053181525<br />
© iSentia<br />
COPYRIGHT This report and its contents are for the use of iSentia's subscribers only and may not be provided to any third party<br />
for any purpose whatsoever without the express written permission of iSentia.<br />
DISCLAIMER The material contained in this report is for general information purposes only. Any figures in this report are an<br />
estimation and should not be taken as definitive statistics. Subscribers should refer to the original article before making any<br />
financial decisions or forming any opinions. iSentia makes no representations and, to the extent permitted by law, excludes all<br />
warranties in relation to the information contained in the report and is not liable to you or to any third party for any losses, costs or<br />
expenses, resulting from any use or misuse.
Channel 10 (Melbourne)<br />
The Project - 13/05/2013 6:38 PM<br />
Dave Hughes, Carrie Bickmore, Charlie Pickering, Steve Price<br />
A lifesaving device has been trialled in Melbourne. Colin Fielder, Cardiac<br />
Arrest Survivor, came back from the dead following a cardiac arrest in June<br />
2012. Fieldler was clinically dead for 45 minutes. Fielder says a portable<br />
heart / lung machine used in operating theatres kept his blood pumping while<br />
the auto pulse gave him automated CPR. The two machine combo is only<br />
available at the Alfred and requires three trained doctors to operate, but the<br />
auto pulse is used all around the world and can be a lifesaver all on its own.<br />
It functions as an extra paramedic ensuring CPR continues even when<br />
rescuers are moving a patient behind the wheel. The survival rate for cardiac<br />
arrest is 5%. The makers of auto pulse say their device can triple patients<br />
chances. Clare Carney, Cardiac Arrest Survivor says she was swimming in a<br />
swimming pool and paramedics arrived in 6 minutes and then 45 minutes<br />
they performed CPR, then transported her to hospital on the auto pulse<br />
board. Carney says that she had no warning.<br />
Audience<br />
Male 16+: 283,000<br />
Female 16+: 355,000<br />
All People: 719,000<br />
Advertising Space Rate<br />
AUD: 148,485<br />
Interviewees: Clare Carney, Cardiac Arrest Survivor ; Colin Fielder, Cardiac<br />
Arrest Survivor<br />
Duration: 3.20<br />
Summary ID: M00053181756<br />
This program or part thereof is syndicated to the following 29 station(s):-<br />
Channel 10 (Adelaide), Channel 10 (Perth), Channel 10 (Sydney), Channel<br />
10 (Brisbane), Southern Cross Ten (Canberra), Southern Cross Ten -<br />
Shepparton (Shepparton), Tasmania Digital Television (Hobart), Ten Albury<br />
(Albury), Ten Bundaberg (Bundaberg), Ten Cairns (Cairns), Ten Coffs<br />
Harbour (Coffs Harbour), Ten Darwin (Darwin), Ten Gold Coast (Gold<br />
Coast), Ten Lismore (Lismore), Ten Mackay (Mackay), Ten Newcastle<br />
(Newcastle), Ten Rockhampton (Rockhampton), Ten Sunshine Coast<br />
(Sunshine Coast), Ten Tamworth (Tamworth), Ten Taree (Port Macquarie),<br />
Ten Toowoomba (Toowoomba), Ten Townsville (Townsville), Ten Victoria<br />
Ballarat (Ballarat), Ten Victoria Gippsland (Bairnsdale), Ten Victoria Swan<br />
Hill (Swan Hill), Ten Victoria Warrnambool (Warrnambool), Ten Wagga<br />
Wagga (Wagga Wagga), Ten West WA (Albany), Ten Wollongong<br />
(Wollongong)<br />
© iSentia<br />
NBN Tamworth (Tamworth)<br />
NBN News - 13/05/2013 6:28 PM<br />
Natasha Beyersdorf and Paul Lobb<br />
Cardiac specialists at the Alfred Hospital say they have found the key to<br />
reviving heart attack patients who have been dead for up to an hour. An auto<br />
pulse machine can revive cardiac patients. Doctors at the Alfred Hospital<br />
want the tools in every ambulance in Victoria.<br />
Audience<br />
Male 16+: 12,000<br />
Female 16+: 14,000<br />
All People: 27,000<br />
Advertising Space Rate<br />
AUD: 1,988<br />
Interviewees: Colin Fielder, Heart Attack Victim ; Stephen Bernard,<br />
Intensive Care Specialist<br />
Vision: LifeBand<br />
Duration: 1.33<br />
Summary ID: M00053182151<br />
This program or part thereof is syndicated to the following 1 station(s):-<br />
NBN Moree (Upper Namoi)<br />
© iSentia<br />
COPYRIGHT This report and its contents are for the use of iSentia's subscribers only and may not be provided to any third party<br />
for any purpose whatsoever without the express written permission of iSentia.<br />
DISCLAIMER The material contained in this report is for general information purposes only. Any figures in this report are an<br />
estimation and should not be taken as definitive statistics. Subscribers should refer to the original article before making any<br />
financial decisions or forming any opinions. iSentia makes no representations and, to the extent permitted by law, excludes all<br />
warranties in relation to the information contained in the report and is not liable to you or to any third party for any losses, costs or<br />
expenses, resulting from any use or misuse.
Channel 9 Darwin (Darwin)<br />
National Nine News - 13/05/2013 6:18 PM<br />
Jonathan Uptin<br />
Australian cardiac specialists claim they've found the key to reviving heart<br />
attack patients who have been clinically dead for as long as an hour. In the<br />
Ambulance, Colin Fiedler, heart attack victim, was given a choice of hospitals<br />
and he chose The Alfred. He didn't know, but it is the only hospital in<br />
Australia using an incredible CPR technique, the auto pulse machine which<br />
can work for up to an hour. Fiedler was dead for 40 minutes. Now doctors at<br />
the Alfred want the equipment supplied to every ambulance in Vic's fleet.<br />
Audience<br />
Male 16+:<br />
N/A<br />
Female 16+: N/A<br />
All People:<br />
N/A<br />
Advertising Space Rate<br />
AUD: 1,267<br />
Interviewees: Colin Fiedler, heart attack victim; Unnamed Alfred doctor<br />
Duration: 1.35<br />
Summary ID: M00053182312<br />
© iSentia<br />
NBN Coffs Harbour (Coffs Harbour)<br />
NBN News - 13/05/2013 6:28 PM<br />
Natasha Beyersdorf and Paul Lobb<br />
Cardiac specialists at the Alfred Hospital say they have found the key to<br />
reviving heart attack patients who have been dead for up to an hour. An auto<br />
pulse machine can revive cardiac patients. Doctors at the Alfred Hospital<br />
want the tools in every ambulance in Victoria.<br />
Audience<br />
Male 16+:<br />
N/A<br />
Female 16+: N/A<br />
All People:<br />
N/A<br />
Advertising Space Rate<br />
AUD: 2,002<br />
Interviewees: Colin Fielder, Heart Attack Victim ; Stephen Bernard,<br />
Intensive Care Specialist<br />
Duration: 1.34<br />
Summary ID: M00053182480<br />
This program or part thereof is syndicated to the following 1 station(s):-<br />
NBN Taree (Taree)<br />
© iSentia<br />
NBN Lismore (Lismore)<br />
NBN News - 13/05/2013 6:28 PM<br />
Natasha Beyersdorf and Paul Lobb<br />
Cardiac specialists at the Alfred Hospital say they have found the key to<br />
reviving heart attack patients who have been dead for up to an hour. An auto<br />
pulse machine can revive cardiac patients. Doctors at the Alfred Hospital<br />
want the tools in every ambulance in Victoria.<br />
Audience<br />
Male 16+: 17,000<br />
Female 16+: 13,000<br />
All People: 32,000<br />
Advertising Space Rate<br />
AUD: 1,825<br />
Interviewees: Colin Fielder, Heart Attack Victim ; Stephen Bernard,<br />
Intensive Care Specialist<br />
Duration: 1.34<br />
Summary ID: M00053182524<br />
© iSentia<br />
COPYRIGHT This report and its contents are for the use of iSentia's subscribers only and may not be provided to any third party<br />
for any purpose whatsoever without the express written permission of iSentia.<br />
DISCLAIMER The material contained in this report is for general information purposes only. Any figures in this report are an<br />
estimation and should not be taken as definitive statistics. Subscribers should refer to the original article before making any<br />
financial decisions or forming any opinions. iSentia makes no representations and, to the extent permitted by law, excludes all<br />
warranties in relation to the information contained in the report and is not liable to you or to any third party for any losses, costs or<br />
expenses, resulting from any use or misuse.
Geelong Advertiser, Geelong VIC<br />
15 May 2013<br />
General News, page 21 - 58.62 cm²<br />
Regional - circulation 22,491 (MTWTFS-)<br />
Copyright Agency Ltd (CAL)<br />
licensed copy<br />
ID 194089053 PAGE 1 of 1<br />
back<br />
Hi-tech<br />
heart<br />
starter<br />
A MELBOURNE hospital<br />
is working on a new<br />
system that doubles the<br />
time doctors can keep a<br />
heart attack victim alive<br />
before brain damage<br />
occurs.<br />
The Alfred's hi-tech<br />
approach starts in a<br />
specially equipped ambulance<br />
and continues in<br />
the emergency room. It<br />
has helped three people<br />
fully recover so far.<br />
"It's very exciting,"<br />
says project leader Professor<br />
Stephen Bernard.<br />
The Alfred's senior<br />
intensive-care physician<br />
says the system cools<br />
the brain and keeps the<br />
heart and lungs functioning<br />
to keep the<br />
patient alive and prevent<br />
brain damage.<br />
At present it is internationally<br />
accepted that<br />
you should give up if you<br />
cannot start the heart<br />
after half an hour. But<br />
Prof Bernard is delighted<br />
patients at The<br />
Alfred fully recovered<br />
after 40 to 60 minutes.<br />
"Instead of giving up<br />
you can put a patient on<br />
a heart-lung machine in<br />
the emergency department<br />
and prevent brain<br />
damage by cooling the<br />
brain at the same time,"<br />
he says.<br />
He says the system<br />
gave doctors enough<br />
time to fix an artery in<br />
the most recent patient<br />
and restart his heart.
Geelong Advertiser, Geelong VIC<br />
11 May 2013<br />
General News, page 9 - 89.05 cm²<br />
Regional - circulation 39,389 (MTWTFS-)<br />
Copyright Agency Ltd (CAL)<br />
licensed copy<br />
ID 193632091 PAGE 1 of 1<br />
back<br />
ALL ABOUT<br />
ECMO<br />
ECMO stands for extra<br />
corporeal membrane<br />
oxygenation.<br />
ECMO is a life-saving<br />
mechanical device that<br />
mimics the natural<br />
function of the heart and<br />
lungs, allowing a patient<br />
to rest while natural<br />
healing of the affected<br />
organs takes place.<br />
The ECMO procedure<br />
involves channelling the<br />
patient's blood into a<br />
roller pump that serves<br />
as the patient's heart<br />
throughout treatment.<br />
The pump sends the<br />
blood through an<br />
oxygenator, which<br />
serves as an artificial<br />
lung, infusing the blood<br />
with oxygen and<br />
removing carbon dioxide<br />
and returning it to the<br />
patient.<br />
During ECMO<br />
treatment, the patient's<br />
heart continues to beat<br />
but its work is made<br />
easier because the<br />
machine does much of<br />
the pumping.<br />
Geelong Hospital is<br />
the only regional<br />
hospital in Australia<br />
with ECMO.<br />
Geelong Hospital<br />
intensive-care doctors<br />
and nurses were trained<br />
in late 2011 and early<br />
2012 at Melbourne's<br />
top trauma hospital, The<br />
Alfred, in using ECMO.<br />
The Alfred is the other<br />
Victorian hospital with<br />
an ECM() machine.<br />
The ECMO machine<br />
costs up to $80,000.<br />
Giant cannulas used<br />
with the machine cost<br />
about $8000, are the<br />
size of a garden hose<br />
and must be replaced<br />
after each use.<br />
The machine can be<br />
used for heart attack,<br />
viral heart problems and<br />
people with severe<br />
pneumonia.<br />
Last year eight<br />
critically ill patients<br />
were treated with ECMO<br />
at Geelong Hospital,<br />
with six surviving. In the<br />
past those patients<br />
would probably<br />
have died.
Back from<br />
the dead<br />
Aussie breakthrough<br />
revives heart patients<br />
Herald Sun, Melbourne<br />
13 May 2013, by Christian Dougherty<br />
General News, page 5 - 707.73 cm²<br />
Capital City Daily - circulation 460,370 (MTWTFS-)<br />
Copyright Agency Ltd (CAL)<br />
licensed copy<br />
back<br />
Back<br />
ID 193766211<br />
from<br />
PAGE 1 of 2<br />
Back from the dead<br />
Aussie breakthrough<br />
revives heart patients<br />
Christian Dougherty and<br />
Lucie van den Berg<br />
A VICTORIAN man who was<br />
clinically dead for 40 minutes<br />
has been brought back to life<br />
by an Australian-first resuscitation<br />
technique.<br />
Dandenong’s Colin Fiedler,<br />
39, was one of three cardiac<br />
arrest patients brought<br />
back to life after being dead<br />
for between 40 and 60 minutes<br />
at The Alfred hospital,<br />
using two new techniques in<br />
the emergency department.<br />
The Alfred is trialling a<br />
mechanical CPR machine,<br />
which performs constant<br />
chest compressions, and a<br />
portable heart-lung machine<br />
— normally used in theatre —<br />
to keep oxygen and blood<br />
flowing to the patient’s brain<br />
and vital organs.<br />
Mr Fiedler had a heart<br />
attack and was clinically<br />
dead for 40 minutes before<br />
being revived last June.<br />
‘‘I’m so grateful, more than<br />
I could ever say,’’ he told the<br />
Herald Sun.<br />
So far, seven cardiac<br />
arrest patients have been<br />
treated with the AutoPulse<br />
treated with the AutoPulse<br />
machine and extracorporeal<br />
membrane oxygenation.<br />
Three patients were successfully<br />
revived after being<br />
clinically dead for 40 to 60<br />
minutes.<br />
It allows doctors to diagnose<br />
the cause of the cardiac<br />
arrest and treat it, but<br />
keep blood and oxygen flowing<br />
to the vital organs and<br />
brain, which reduces the<br />
risk of permanent disability.<br />
Mr Fiedler is one of the<br />
three patients who were<br />
revived and returned home<br />
without disability. In the<br />
ambulance, paramedics had<br />
given him a choice of two<br />
hospitals.<br />
‘‘For some reason, I said<br />
The Alfred, which is pretty<br />
lucky because they are the<br />
only one that has it,’’ he<br />
said.<br />
Since his heart attack, he<br />
has turned over a new leaf,<br />
quitting smoking and no<br />
longer sweats the small stuff.<br />
The system is available<br />
only at The Alfred, but<br />
senior intensive care physsenior<br />
intensive care physician<br />
Professor Stephen<br />
Bernard said the results<br />
from the first two years of<br />
the trial were exciting and<br />
he hoped to eventually<br />
expand the system across<br />
Melbourne.<br />
Prof Bernard said it<br />
required three trained<br />
intensive-care physicians<br />
and all the machinery ready<br />
to go on site, which no other<br />
hospital in Victoria had.<br />
AutoPulse is available only<br />
in three ambulances, but<br />
Prof Bernard said the company<br />
that distributed the<br />
CPR machine had offered to<br />
provide more machines.<br />
‘‘We are looking to where to<br />
best implement these<br />
machines around Melbourne,’’<br />
he said.<br />
Ambulance Victoria also<br />
used the AutoPulse machine<br />
to save the life of former junior<br />
world champion swimmer<br />
Clare Carney after a cardiac<br />
arrest last year.
HOW IT WORKS<br />
AutoPulse ulse machine mechanica ly performs CPR,<br />
administering constant chest compre sions<br />
to a patient<br />
Extracorporeal Membrane Oxygenation<br />
(ECMO) k eps oxygen and bl od fl owing to<br />
the brain and vital organs<br />
The two machines low doctors to diagnose<br />
the cause of cardiac a rest and treat it by<br />
k eping bl od and oxygen fl owing, which<br />
reduces the risk of permanent disability<br />
Ecstatic: Colin Fiedler was<br />
clinically dead for 40 minutes<br />
before being revived.<br />
Picture: JON HARGEST<br />
from the dead<br />
Herald Sun, Melbourne<br />
13 May 2013, by Christian Dougherty<br />
General News, page 5 - 707.73 cm²<br />
Capital City Daily - circulation 460,370 (MTWTFS-)<br />
Copyright Agency Ltd (CAL)<br />
licensed copy<br />
back<br />
1<br />
2<br />
3<br />
from<br />
ID 193766211<br />
the dead<br />
PAGE 2 of 2<br />
HOW IT WORKS<br />
1<br />
2<br />
3<br />
AutoPulse ulse machine mechanically performs CPR,<br />
administering constant chest compressions<br />
to a patient<br />
Extracorporeal Membrane Oxygenation<br />
(ECMO) keeps oxygen and blood fl owing to<br />
the brain and vital organs<br />
The two machines allow doctors to diagnose<br />
the cause of cardiac arrest and treat it by<br />
keeping blood and oxygen fl owing, which<br />
reduces the risk of permanent disability<br />
Ecstatic: Colin Fiedler was<br />
clinically dead for 40 minutes<br />
before being revived.<br />
Picture: JON HARGEST
By CHRISTIANDOUGHERTY<br />
MELBOURNE: A Victorian<br />
and LUCIEVAN DENBERG<br />
man who was clinically dead<br />
for 40 minutes has been<br />
brought back to life thanks to<br />
an Australian-first resuscitation<br />
technique.<br />
Dandenong’s Colin Fiedler,<br />
39, was one of three cardiac<br />
arrest patients brought back<br />
to life after being dead for between<br />
40-60 minutes at The<br />
Alfred Hospital using two<br />
new techniques in the emergency<br />
department.<br />
It is trialling a mechanical<br />
CPR machine that performs<br />
constant chest compressions,<br />
and a portable heart lung machine<br />
— normally only used<br />
in theatre — to keep oxygen<br />
and blood flowing continuously<br />
to the patient’s brain<br />
and other vital organs.<br />
Mr Fiedler had a heart attack<br />
and was clinically dead<br />
for 40 minutes before being<br />
revived last June.<br />
‘‘I’m so grateful, more than<br />
I could ever say,’’ he said.<br />
So far seven cardiac arrest<br />
patients have been treated<br />
with the AutoPulse machine<br />
and with the extra-corporeal<br />
membrane oxygenation<br />
system.<br />
Three patients have been<br />
successfully revived after<br />
being clinically dead for<br />
40-60 minutes.<br />
Since his heart attack, Mr<br />
Fiedler has turned over a new<br />
leaf, quitting smoking and<br />
no longer sweating the<br />
small stuff.<br />
Currently the system was<br />
only available at the Alfred,<br />
but senior intensive care<br />
physician Professor Stephen<br />
Bernard said the results from<br />
the first two years of the trial<br />
were exciting and he hoped to<br />
eventually expand the system<br />
across Melbourne.<br />
Northern Territory News, Darwin<br />
13 May 2013, by Christian Dougherty<br />
Colindies<br />
butlives<br />
tospeak<br />
aboutit<br />
General News, page 11 - 482.47 cm²<br />
Capital City Daily - circulation 17,782 (MTWTFS)<br />
Copyright Agency Ltd (CAL)<br />
licensed copy<br />
ID 193770794 PAGE 1 of 2<br />
back<br />
Colindies<br />
butlives<br />
tospeak<br />
aboutit<br />
By CHRISTIANDOUGHERTY<br />
and LUCIEVAN DENBERG<br />
MELBOURNE: A Victorian<br />
man who was clinically dead<br />
for 40 minutes has been<br />
brought back to life thanks to<br />
an Australian-first resuscitation<br />
technique.<br />
Dandenong’s Colin Fiedler,<br />
39, was one of three cardiac<br />
arrest patients brought back<br />
to life after being dead for between<br />
40-60 minutes at The<br />
Alfred Hospital using two<br />
new techniques in the emergency<br />
department.<br />
It is trialling a mechanical<br />
CPR machine that performs<br />
constant chest compressions,<br />
and a portable heart lung machine<br />
— normally only used<br />
in theatre — to keep oxygen<br />
and blood flowing continuously<br />
to the patient’s brain<br />
and other vital organs.<br />
Mr Fiedler had a heart attack<br />
and was clinically dead<br />
for 40 minutes before being<br />
revived last June.<br />
‘‘I’m so grateful, more than<br />
I could ever say,’’ he said.<br />
So far seven cardiac arrest<br />
patients have been treated<br />
with the AutoPulse machine<br />
and with the extra-corporeal<br />
membrane oxygenation<br />
system.<br />
Three patients have been<br />
successfully revived after<br />
being clinically dead for<br />
40-60 minutes.<br />
Since his heart attack, Mr<br />
Fiedler has turned over a new<br />
leaf, quitting smoking and<br />
no longer sweating the<br />
small stuff.<br />
Currently the system was<br />
only available at the Alfred,<br />
but senior intensive care<br />
physician Professor Stephen<br />
Bernard said the results from<br />
the first two years of the trial<br />
were exciting and he hoped to<br />
eventually expand the system<br />
across Melbourne.
Colin Fiedler was brought back to life after suffering a heart attack and being dead for 40 minutes<br />
Picture: JON HARGEST<br />
Northern Territory News, Darwin<br />
13 May 2013, by Christian Dougherty<br />
General News, page 11 - 482.47 cm²<br />
Capital City Daily - circulation 17,782 (MTWTFS)<br />
Copyright Agency Ltd (CAL)<br />
licensed copy<br />
ID 193770794 PAGE 2 of 2<br />
back<br />
Colin Fiedler was brought back to life after suffering a heart attack and being dead for 40 minutes<br />
Picture: JON HARGEST
Heart attack victims gone for over 40 minutes<br />
Hobart Mercury, Hobart<br />
13 May 2013, by Christian Dougherty<br />
General News, page 2 - 301.06 cm²<br />
Capital City Daily - circulation 40,638 (MTWTFS-)<br />
Copyright Agency Ltd (CAL)<br />
licensed copy<br />
ID 193774289 PAGE 1 of 2<br />
back<br />
Heart attack victims gone for over 40 minutes<br />
Patients<br />
back<br />
from<br />
thedead<br />
could ever say,’’ he said.<br />
CHRISTIANDOUGHERTY<br />
andLUCIEVANDENBERG<br />
A VICTORIAN man who was<br />
clinically dead for more than<br />
half an hour has been brought<br />
back to life by an Australianfirst<br />
resuscitation technique.<br />
Dandenong’s Colin Fiedler,<br />
39, is one of three cardiac<br />
arrest patients brought back to<br />
life at The Alfred Hospital after<br />
being dead for 40 to 60 minutes.<br />
He was saved using two new<br />
techniques being trialled at the<br />
hospital – a mechanical CPR<br />
machine that performs constant<br />
chest compressions, and<br />
a portable heart-lung machine<br />
that keeps oxygen and blood<br />
flowing to vital organs.<br />
Mr Fiedler had a heart<br />
attack and was clinically dead<br />
for 40 minutes before being<br />
revived last June.<br />
‘‘I’m so grateful, more than I<br />
could ever say,’’ he said.<br />
So far seven cardiac arrest<br />
So far seven cardiac arrest<br />
patients have been treated<br />
with the AutoPulse machine<br />
and Extracorporeal Membrane<br />
Oxygenation.<br />
The new approach allows<br />
doctors to diagnose the cause<br />
of a cardiac arrest and treat it<br />
while keeping blood and oxygen<br />
flowing to vital organs to<br />
reduce the risk of permanent<br />
disability.<br />
Mr Fiedler returned home<br />
without disability.<br />
In the ambulance he was<br />
given the choice of two hospitals,<br />
he said.<br />
‘‘For some reason I said The<br />
Alfred, which is pretty lucky<br />
because they are the only one<br />
that has it.’’<br />
Since his heart attack he has<br />
turned over a new leaf,<br />
quitting smoking and no<br />
longer sweating over small<br />
things.<br />
things.<br />
At present the revival system<br />
is only available at The<br />
Alfred. But senior intensive<br />
care physician Professor Stephen<br />
Bernard said the results<br />
from the first two years of the<br />
trial were exciting and he<br />
hoped eventually to expand it<br />
across Melbourne.<br />
Prof Bernard said it required<br />
three trained intensive care<br />
physicians and all the machinery<br />
ready to go on-site, which<br />
no other hospital in Victoria<br />
currently had.<br />
AutoPulse is only available<br />
in three ambulances, but he<br />
said the company that distributed<br />
the CPR machine had<br />
offered to provide more.<br />
‘‘We are looking to where to<br />
best implement these<br />
machines,’’ he said.
CLOSECALL:ColinFiedlerwasgivenasecondchanceafter<br />
sufferingaheartattack. Picture: JONHARGEST<br />
Hobart Mercury, Hobart<br />
13 May 2013, by Christian Dougherty<br />
General News, page 2 - 301.06 cm²<br />
Capital City Daily - circulation 40,638 (MTWTFS-)<br />
Copyright Agency Ltd (CAL)<br />
licensed copy<br />
ID 193774289 PAGE 2 of 2<br />
back<br />
CLOSECALL:ColinFiedlerwasgivenasecondchanceafter<br />
sufferingaheartattack. Picture: JONHARGEST
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