WHAT’S MISSING IN THE SDGS AND WHAT CAN YOU DO ABOUT IT?
1OwIKgK
1OwIKgK
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
STEP 5:<br />
PLAN <strong>YOU</strong>R MESSAG<strong>IN</strong>G<br />
5<br />
Use this template to help you to identify who you want to make your case to,<br />
the key messages you want them to hear, and how you will make your point<br />
Audience (e.g.<br />
decision-makers,<br />
young people,<br />
the media)<br />
What do you<br />
want them to<br />
do?<br />
Key messages:<br />
(see our<br />
#5pledges for<br />
guidance!)<br />
How will<br />
you present<br />
your case?<br />
(e.g. a report,<br />
statistics, a<br />
case study)<br />
Communication<br />
channel – where<br />
will you make<br />
your case? (e.g.<br />
newspaper,<br />
social media, the<br />
radio, meeting<br />
with your target<br />
audience<br />
haveyouseenmyrights.org 19
Change language