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The spirit of the bike<br />

<strong>in</strong> Birm<strong>in</strong>gham<br />

We need look no further than the wonderful <strong>in</strong>dependent<br />

film ‘Bicycle’ by Birm<strong>in</strong>gham-based Blue Hippo Media to sum<br />

up all that the bicycle means to our city and the Midlands.<br />

Trac<strong>in</strong>g the determ<strong>in</strong>ation of the early, s<strong>in</strong>gle-m<strong>in</strong>ded British<br />

bike manufacturers and their first riders, to the freedom and<br />

boundless joy of cycl<strong>in</strong>g here and now, this beautiful reflection<br />

of the bike through 100 years of heritage mirrors the spirit of<br />

adventure and freedom that cycl<strong>in</strong>g embodies.<br />

The local cycle clubs boast friendship and competition <strong>in</strong> equal<br />

measure; youth members develop skills and race experience.<br />

The hipsters on s<strong>in</strong>gle speeds dabble with bike polo <strong>in</strong> the<br />

even<strong>in</strong>g light <strong>in</strong> empty car parks; families encourage children<br />

on their first bikes as their attention wanders and their wheels<br />

follow; the commuters, the couriers, the riders about town and<br />

universities, those rid<strong>in</strong>g together for comradery and fitness, the<br />

led rides gently encourag<strong>in</strong>g newcomers, disabled riders and<br />

returnees to two wheels.<br />

Birm<strong>in</strong>gham does all this and more. But it’s time to get serious.<br />

32% of our residents who do not currently ride a bike state<br />

that they want to ride. This is the highest proportion of any city<br />

surveyed as part of the Bike Life project, and is equivalent to<br />

quarter of a million adults.<br />

The demand is clear. We have the responsibility to build safe,<br />

<strong>in</strong>tuitive routes to fulfil this latent desire to cycle. We have the<br />

responsibility to give people the opportunity to make healthy,<br />

active journeys by connect<strong>in</strong>g communities. And we have<br />

the privilege of shap<strong>in</strong>g Birm<strong>in</strong>gham <strong>in</strong> its transition to an<br />

<strong>in</strong>clusive cycl<strong>in</strong>g city where hopp<strong>in</strong>g on your bike is as carefree<br />

and natural a choice as gett<strong>in</strong>g <strong>in</strong> your car has been. That<br />

automotive legacy means that we lag beh<strong>in</strong>d other cities <strong>in</strong><br />

our cycl<strong>in</strong>g provision. But the vision and the will to improve our<br />

urban streets and spaces is woven through our civic DNA.<br />

I welcome this report. It’s time to act. The aspiration and desire<br />

of residents for change is strong. Good cycl<strong>in</strong>g provision puts<br />

Birm<strong>in</strong>gham on the map as an active city with the ambition<br />

to encourage residents to be healthy. An active city offers a<br />

good quality of life and makes good economic sense. It’s about<br />

freedom, convenience, door-to-door journey<strong>in</strong>g, connect<strong>in</strong>g<br />

urban streets to w<strong>in</strong>d<strong>in</strong>g lanes, no fares or park<strong>in</strong>g fees. This<br />

is what we love about the ride. And there is always room for<br />

another bike.<br />

Tim Manson<br />

Policy & Development Director<br />

Market<strong>in</strong>g Birm<strong>in</strong>gham<br />

2 Bike Life Birm<strong>in</strong>gham 2015

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