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EVENT TICKETING

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Search Volume Overview<br />

According to Ticket Script, online ticketing is the preferred choice for 83% of event goers. 70% of respondents prefer<br />

to buy tickets direct from the promoter or venue, leaving traditional ticket agencies well behind in the popularity<br />

stakes. Growth in social commerce is highlighted by the fact that 62% of the coveted Millennial Generation is keen<br />

to buy tickets through social media. Results are backed up by ticket script’s sales data which shows that ticket sales<br />

through social channels have grown 520 per cent in two years.<br />

BRAND SEARCHES PER MONTH<br />

DESKTOP VS MOBILE SEARCH<br />

ticketmaster 1000000<br />

see tickets 135000<br />

gigs and tours 40500<br />

get me in 40500<br />

atg tickets 33100<br />

skiddle 33100<br />

stub hub 27100<br />

live nation 27100<br />

eventim 22200<br />

twickets 12100<br />

the ticket factory 9900<br />

gigantic 6600<br />

event brite 6600<br />

tickets-scotland 6600<br />

ticket line 3600<br />

we got tickets 3600<br />

ticket web 2900<br />

ticket arena 2900<br />

seat wave 2400<br />

ticket source 2400<br />

song kick 1900<br />

scarlet mist 1900<br />

the ticket sellers 1600<br />

via go go 1000<br />

def tickets 880<br />

event genius 720<br />

eticketing 480<br />

ticket abc 480<br />

yapsody 320<br />

stereo board 210<br />

seat geek 170<br />

gig wise 90<br />

bradsons 70<br />

alt-tickets.co.uk 40<br />

DESKTOP 52% | MOBILE 48%<br />

Note: these figures are approximate search<br />

volumes taken from Google.<br />

insideonline <strong>EVENT</strong> <strong>TICKETING</strong> Digital Insights Report - 1

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