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DAVID BOWIE

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official. The idea is that if the customer can’t<br />

afford to buy into the system wholesale, they<br />

can pick up the guide, still experience everything<br />

the game has to offer, and then come<br />

back next month to explore a whole different<br />

game, as intended, on the original hardware.<br />

Beyond the obscurities of the computer<br />

world—FM Towns, anyone?—the store also<br />

gets to grips with the extremities of the arcade<br />

world, taking turns to push the output of different<br />

game makers that people might not be<br />

quite familiar with. Currently, they’re tackling<br />

the rarer entries in Data East’s back catalog,<br />

ready to be enjoyed on Beep’s own cabinets.<br />

But if you want to build your own arcade<br />

cab at home, then you’re more than welcome<br />

to do so. Beep offers their own range of<br />

custom boards to get you started for a pretty<br />

minimal buy-in, including setups mindful of the<br />

constraints smaller homes might present, that<br />

allow you to directly hook up Jamma arcade<br />

boards to a standard TV and use console<br />

controllers instead of arcade sticks.<br />

However, the serious collectors will head<br />

straight to the showcases, where Beep proves<br />

they’re capable of going a step beyond the<br />

average retro game shop. Whereas their Akihabara<br />

rivals might have a copy of the holy<br />

grail of any PC engine collection, Darius Alpha,<br />

on the shelves, Beep has it sealed with a letter<br />

from the producer. Their shelves are positively<br />

heaving with items that aren’t just about the<br />

game, but also the culture that goes with it.<br />

Some of the games’ creators themselves have<br />

visited the store to leave signed messages<br />

of astonishment that such items have been<br />

located after all these years.<br />

But don’t worry: even if the rarities sell,<br />

the shop continues its duty as a museum by<br />

cataloguing the items for its own in-house<br />

publication, having already produced guides<br />

to the history of Japanese PC gaming, and<br />

even foreign consoles that never made it to<br />

the Japanese market.<br />

Beep. 3-9-8 Sotokanda, Chiyoda-ku. Due to<br />

store policy, customers under 18 are prohibited.<br />

www.akihabara-beep.com<br />

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