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ADVERTORIAL<br />

J&M Technologies E-Commerce Gives Distributors Competitive Edge<br />

The first shopping cart software in the JanSan industry<br />

was created by J&M Technologies over 17 years ago.<br />

The company continues to be the leader in online<br />

ordering systems for independent distributors. There<br />

is no match for the company’s technical expertise<br />

and in-depth understanding of this industry.<br />

Online Ordering<br />

Since introducing the Internet Order Entry program, J&M<br />

has focused on keeping the ordering process simple and<br />

user-friendly. The customer’s order form appears on the<br />

screen immediately after signing in and, with a few<br />

keystrokes, the order is completed. New items are easily<br />

found by the powerful search capabilities or by drilling down<br />

by category. The program also interfaces with most of the<br />

major software providers to the JanSan industry for a<br />

complete e-commerce solution.<br />

New Enhancements<br />

J&M developers continually provide upgrades and<br />

improvements to the Internet Order Entry product, which are<br />

provided to customers at no extra charge. Some of the more<br />

recent upgrades give the ability to embed YouTube videos to<br />

the site, numerous pop ups suggesting additional items that<br />

should be bought, and a Google Analytics integration.<br />

Assistance for Sales Reps<br />

Another first in the industry is J&M’s Electronic Rep Assist<br />

(ERA), a revolutionary application that gives distributors a<br />

new tool to maximize sales.<br />

Electronic Rep Assist<br />

The interactive program is<br />

organized by market segment<br />

and guides sales people<br />

through each room of a<br />

facility. Along the way, it lists<br />

cleaning opportunities,<br />

suggests questions to ask,<br />

then recommends the product<br />

to sell from the distributor’s<br />

inventory. In addition to its<br />

use on tablets, it can also be<br />

used with laptops and<br />

desktops.<br />

“Shop-by-Room” Program<br />

When J&M Technologies<br />

introduced the “Shop-by-Room” program to its Internet<br />

Order Entry software, it provided a sophisticated online<br />

buying experience unlike any other currently available in<br />

the industry.<br />

The “Shop by Room” program immediately recognizes the<br />

customer’s market segment (school, hospital, etc.) as they<br />

log-on to the distributor’s e-commerce website and provides<br />

an interactive experience that suggests products specific to<br />

the needs of their business.<br />

As the customer moves from room-to-room during the<br />

“Shop-by-Room”<br />

interaction, the<br />

program suggests<br />

a number of<br />

products in the<br />

distributor’s<br />

inventory that<br />

would be<br />

applicable to the<br />

facility area and<br />

the surface to be<br />

cleaned or<br />

maintained.<br />

Once a product selection is made, the system automatically<br />

suggests additional products that others have purchased<br />

when buying that same item, which further increases sales.<br />

New Mobile Responsive Upgrade<br />

J&M recently introduced the Internet Order Entry program’s<br />

mobile responsive version.<br />

The mobile responsive upgrade enables users to access a<br />

distributor’s Internet Order<br />

Entry program from any<br />

smartphone and order with<br />

the visual benefits of<br />

graphics designed for the<br />

smaller screen. The program<br />

contains features such as<br />

customer order forms, images,<br />

and detailed product<br />

descriptions.<br />

“We have seen a steady<br />

increase in the number of<br />

people accessing distributor<br />

websites via hand-held<br />

devices,” notes John<br />

Manzoian, president of J&M<br />

Technologies. “Our mobile<br />

responsive upgrade provides<br />

our distributors with a<br />

seamless online shopping experience for their customers,<br />

whether it is on a phone, tablet, or desktop. <strong>No</strong>w, if<br />

customers are away from their desk and realize they need<br />

another three gallons of stripper, they can quickly order<br />

using their phone.”<br />

J&M Technologies provides Internet Order Entry capabilities<br />

to over 400 independent JanSan distributors and is a<br />

preferred supplier to DPA, NISSCO, ProLink, The United<br />

Group, and Triple S. It is the recipient of numerous<br />

distributor group awards, as well as the ISSA Best<br />

Customer Service Award in 2014 and 2015.<br />

For more information, visit www.jmcatalog.com or call 330-533-9000.<br />

36 — Maintenance Sales News — January/February 2016

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