Buyer’s

MAXIMISE SECURITY
LET THE PEOPLE ID EXPERTS SHOW YOU HOW IT’S DONE!
• Unleash the power of your brand
and maximise security at your event
• Reduce counterfeits and pass backs
with our new no-twist wristbands
• Increase revenue by promoting
sponsors logo’s
• Engage your audience and increase
social media activity with RFID
technology
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NEW
NO TWIST CLOSURE
Talk to the experts on 020 3056 8985 or email info@pdc-big.co.uk
or visit www.pdc-big.co.uk/festivals
Wristbands Event badges Lanyards ID Accessories
PDC BIG bringing innovative
people ID to the events and
festival market
PDC BIG are market leaders in people ID
products, connecting people, products, and
technology through innovative ID solutions that
deliver superior customer experiences worldwide.
Having worked with some of the leading events and festivals
in Europe, PDC BIG have earnt their enviable reputation as a
market leader. As people ID experts they are continuously setting
international standards in customer service, and in developing and
implementing innovative badging and wristband solutions which
maximise security and increases brand awareness at events.
PDC BIG are passionate about innovation and are committed to bringing the latest technology to the events
market. More than just the latest buzzword, wearable technology is an enabler and a connector – it provides
data, reporting, control to numerous applications, enables connectivity and engagement, and ultimately
enhances brand reach and loyalty.
Within the events and festival market, wearable technology is still in its infancy although it is beginning to play a
larger role in security, access control and data gathering.
During 2015, large-scale international festivals demonstrated their early adoption of the trend, the ease of use
of RFID wristbands and the public’s eagerness to adopt them. Similarly in the UK, popular summer festivals
and events used RFID enabled wristbands to manage and control access, cashless payment, reporting and
marketing, before, during and after the events.
PDC BIG have incorporated both technologies in to their ID products for events. As Jofroi Dangoisse, Marketing
Manager EMEA explains, “We are not new to this mobile technology. Our name badges and wristbands both
incorporate solutions that can integrate RFID and QR Codes. Over the years, our customer feedback and
surveys have indicated that event organisers were looking for solutions that provided them with the means to
collect data and get better insights into their customer journey. They also wanted products that were equipped
with technological features and applications that could be used during events, such as interactions through
websites and social media, or even simply opening a door by scanning the ID product.”
He continued, “Our R&D team took this on board and as part of the international PDC BIG innovation
programme, consolidated and launched the current event range of ID products that provide affordable
solutions for the UK market. The range focuses on maximising security at events, reducing counterfeits,
providing access control, increasing social media engagement and reducing queue times at festivals and
events. Using this technology event organisers are now able to run real time reports, download detailed
event data and report on ROI.”
A decade or so ago, wearable technology sounded unattainable but today it is here to stay.
As businesses look for loyalty building, cost effective and time saving solutions, PDC BIG continues to push
forward and introduce innovative solutions.
To find out more visit www.pdc-big.co.uk
Contact Details
Mauro Cannata
Marcom Manager
E: mcannata@pdcorp.com
T: +44 (0) 208 614 8800
E: sales@pdc-big.co.uk
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