CTM BOOKLET A5 FINAL
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OUR GROUP STRATEGY<br />
part of the<br />
Making a difference<br />
for our customers,<br />
colleagues<br />
& communities<br />
Ambi%ous <br />
Crea%ve <br />
Authen%c <br />
United <br />
We’re obsessive about<br />
delivering for our<br />
customers<br />
We’re relentless in driving<br />
exceptional standards<br />
We act boldly and take<br />
personal accountability<br />
We think differently and<br />
disrupt markets to benefit<br />
consumers<br />
We use technology to<br />
innovate<br />
We try new things, fail fast<br />
and apply our learnings<br />
We’re open, transparent<br />
and build trust<br />
We challenge positively<br />
We enjoy what we do<br />
and have fun doing it<br />
We’re one BGL<br />
We respect, encourage<br />
and care for each other<br />
We work, grow and<br />
win together<br />
World class digital distributor in markets with high growth potential<br />
Our 2020 goals<br />
• Great place to work<br />
• More than 10m happy customers<br />
• Giving more back to our<br />
communities<br />
• Doubling our size<br />
Our markets<br />
• Grow our own brands insurance business<br />
• Be the No.1 outsourced insurance provider<br />
• Transform and own UK comparison<br />
• Être le No. 1 et dominer price comparison en<br />
France<br />
• Make life insurance more accessible<br />
• New ventures that play to our strengths<br />
How we’ll win<br />
• Great teams with exceptional people<br />
• Market-leading brand, data and digital capability<br />
• Outstanding customer experience<br />
• Strong partner, supplier and regulatory<br />
relationships<br />
• Broader revenue streams<br />
• Effective cost control<br />
How we will win... 9
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