PC Urban Magazine Volume 1, Issue 6 Urbana Diva Chanda Am

APRIL 2016 VOL 1 ISSUE 6
PC URBAN URBANA DIVA SEARCH IS ON ...ARE YOU THE NEXT?
INSIDE:
A DIVA'S
TAKEOVER
K100RADIO'S
STARR POWER
BEAUTY AND
THE BEAST
MIX FRIDAYS
@NOON
T H E S E A R C H I S O N . . .
ARE
YOU THE
NEXT?
U R B A N A D I V A
CHANDA
AM
Travis Ellison
HIP HOP
SUMMIT
U R B A N A D I V A

AD
Advertisment
N E W S H O W
STARRPOWER
FRIDAYS
@NOON
ON K100
WWW.K100RAIO.COM
Sponsored by: PC URBAN MAGAZINE
Advertisment
www.treschiquecosmetics.com | Bloomfield, CT
www.treschiquecosmetics.com | Bloomfield, CT

Table of Contents
10
RAP ARTIST
ALEXANDER GRAND
Phenomenal Woman of
Power, Anneka Smith shares
her top 4 tips to staying
healthy and fit all year long.
20
BEHIND THE SCENES
OF THE HIT ORIGINAL
SERIES A DIVA'S
TAKEOVER We go
behind the scenes of the
original series that depicts
the making of PC Urban
Magazine, A Diva's
Takeover: The House of
PC
COVER
14
THE URBANA
DIVAS GRACE THE
COVER IN OUR
NATIONWIDE SEARCH
FOR THE NEXT Our social
club is expanding and PC Urban
wants you! Calling all models,
bloggers and more
STARR POWER
BEAUTY AND
THE BEAST
MIX AKIMI STARR
& DJ DIESEL hosts
the baddest show in the
land on Atlanta's award
winning radio station K100
Radio
3
30
22
TRAVIS ELLISON'S
HIP HOP SUMMIT
Our in house comentator
Travis Ellison interview some
of the best up and coming
artists across the country in
Hip Hop.,
THE EVOLUTION OF HIP
HOP, FROM THE STREETS
TO WALL STREET The
commercialism of the genre has made
Hip Hop not just something for the
black community to call their own, but a
melody that touches the lives of the
masses, speaks to the hearts of the
world. There is one thing has remained
a constant conciliate in urban culture,
the love and healing power of music.

EDITOR-IN-CHEIF Lyric Raines
PC URBAN
nCREATIVE DIRECTOR Cynthia Alexander
EXECUTIVE EDITOR Lyric Raines
EDITORIAL PROJECTS DIRECTOR Reginald Williams
CONTRIBUTORS
CONTENT MANAGEMENT Cynthia Alexander
COLUMNIST, WRITER Ashawn Alexander
COLUMNIST, WRITER Shakira Mills
COLUMNIST, WRITER Diriki, Fashion Designer,
Founder and CEO of The House of DIRIKI
COLUMNIST, WRITER Travis Ellison
COPY
SENIOR COPY EDITOR Brandon McMorries
DEPUTY COPY CHEIF Deondara Harrison-Grady
ADMINISTRATION
EDITOR-AT-LARGE Shakira Mills
EXECUTIVE ASSISTANT TO EDITOR-IN-CHIEF Ashawn Alexander
EXECUTIVE ASSISTANT Christine Harris
ART
EXECUTIVE ART DIRECTOR Graphics By Diva, LLC.
COVER ART & LAYOUT Graphics By Diva, LLC
EDITORIAL PRODUCTION
EDITORIAL OPERATIONS DIRECTOR William Murphy, Reginald Washington
PRODUCTION MANAGER Brandon McMorries
PRODUCTION DESIGNER Graphics By Diva, LLC.
PCURBANMAG.COM
EXECUTIVE EDITOR Lyric Raines
DEPUTY EDITOR Brandon McMorries
MARKETING & MEDIA SOLUTIONS
MANAGERS Brandon McMorries
MARKETING EXPERT Letron Alexander
RESEARCH
RESEARCH Shakira Mills, Ashawn Alexander, Lyric Raines, William E. Murphy,
RESEARCH ASSISTANT Cynthia Alexander, Ashawn Alexander
Diriki, Fashion Designer, Founder and CEO of The House of DIRIKI
4
ADVERTISERS
K 100 RADIO, GRAPHICS BY DIVA, PCITY RADIO, TRES' CHIQUE COSMETICS,
PHOTOGRAPHERS Hoang Nguyen, Casey Diggs, PCity Images,
MS Art Photography Miquel Vazquez, Ricky Lindsay - "Ricky Lindsay Couture"

ARE YOU A THE NEXT URBANA
DIVA MODEL, BLOGGER?
TELL US YOUR STORY TODAY, CONTACT
INFO@THEHOUSEOFPC.COM
Phenomenal Women Define Beauty! TELL US
YOUR STORY & #UrbanaDivas
Don't forget to follow us on social media and join the discussions for a
chance to be our next feature story. Twitter: @pcurbanmag | Instagram:
@pcurbanmag | Facebook: PC Urban Magazine
5

W e b s i t e - a s h l e y c o o k m o d e l . c o m
I n s t a g r a m - @ m o d e l a s h l e y c o o k
A l s o f o l l o w m e o n f a c e b o o k - A s h l e y C o o k

URBANA DIVA
Ashley Cook
I b e l i e v e i n W o r l d P e a c e
U r b a n a D i v a s
THEHOUSEOFPC.COM
7

S u b s c r i b e
1 2 I s s u e s f o r
J u s t $ 1 9 . 9 5
FASHION | EVENTS | FITNESS | MUSIC
BEAUTY | HEALTH | LIFESTYLE | SUCCEESS
T W I T T E R : @ p c u r b a n m a g F A C E B O O K : P C U r b a n
M a g a z i n e I G : @ p c u r b a n m a g
w w w . t h e h o u s e o f p c . c o m

WE ASKED PHENOMENAL
WOMAN OF POWER TO
NAME SOME OF THEIR
FAVORITE FILMS &
MUSIC: AKIMI SINCLAIR
SAID: "Coming to
America and The
Notebook are two
movies that will
never get old to me!
There are so many
songs that I love but
WHAT ARE YOURS?
Tell us @pcurbanmag
on Twitter or email
info@thehouseofpc.com
Editor's Letter
We would like to extend our sincere
thanks to PC URBAN subscribers whose
faithful support has made our first
quarter a success. PC URBAN is not just another
magazine publication, it's a cause. I created
Phenomenal City Urban Magazine to provide a
platform to the urban community to display their
works, products, share their passions, pursue their
dreams and tell their stories. I believe there are
phenomenal stories all across this country, waiting
to be discovered. And that's what I seek to explore
with each and every issue. Through the release of
every publication, I am blessed to meet amazing
individuals who have the most extraordinary
stories to share. I've met mothers, cancer survivors,
entreprenuers, artists, cosmetic companies,
producers, fashion designers, photographers, war
heros, celebrities and so much more.
"PC Urban Magazine is not just
another magazine publication,
it's a cause. When I created PC
Urban, I wanted to change the
way the world viewed my
community. I wanted to show
that we are smart,
sophisticated, strong. We run
businesses. We create art, we
travel, we're inventors. If I can
be a part of that change, I'll be
successful"
- Best Regards,
L y r i c R a i n e s
T W I T T E R : @ p c u r b a n m a g F A C E B O O K : P C U r b a n
M a g a z i n e I G : @ p c u r b a n m a g
w w w . t h e h o u s e o f p c . c o m

Travis Ellison
Travis Ellison
HIP HOP
SUMMIT
PC Urban Commentator
Travis Ellison speaks with
Hip Hop Artist Alexander
Grand on his career in the
industry and what he
attributes to his unique
lyrica style.
Alexander Grand was Born n Raised in
Jacksonville, FL. His first musical influence
was his oldest brother. Grand's mother
listened to Music all the time around the
house, but it was his Brother that inspired his first
interest in actually being a Musical Artist. "I made
My First Attempt at Rapping at the Age of 23 when
My Brother got some Music Equipment to Work on
being a Producer.My Style is described as Fluid in
the Sense that My Flow is Adjusted based on the
Vibe of the Beat. Content wise I like to Focus on
Reality n Real Life Issues that Society Faces.I
wouldn't say My Style was "Developed" as much as
ut was Honed. I try to bring Who I am as a Person to
a Track n Relay the Information through My Lyrical
Content." "Positive Message" is a Selective Term as
what is Considered "Positive" is Different Based on
Who is Asked. I do however try to bring a Certain
"Positive Vibes" to any Song I Work on.
When People Hear My Music I want them to Walk
away Inspired to Learn while still feeling
Entertained.I Consider myself Different from most
Artists because I like to Create Music that Inspires
People to look within in order to effect the World
around them. I think the Terms "Rap" Artist n "Hip-
Hop" Artist have been Developed to cause Division
within the Culture. Rap is a Small Part of the Hip-
Hop Movement. Therefore I consider Myself a Rap
Artist within the Hip-Hop Movement. Hip-Hop has
Changed in its Current State but Evolution is a Part
of Life n Evolution Requires Change. I Represent
One Small Part of the Hip-Hop Movement. Hip-Hop
is Vast n ever-growing an can'r be Defined by ONE
Category of Artist or People. Hip-Hop is DEFINITELY
a way of Life. It was Created as a Representation of
Life in Urban America.

INTERVIEW - INDIE CORNER
"I made My First Attempt
at Rapping at the Age of
23 when My Brother got
some Music Equipment
to Work on being a
Producer.My Style is
described as Fluid in the
Sense that My Flow is
Adjusted based on the
Vibe of the Beat.
Content wise I like to
Focus on Reality n Real
Life Issues that Society
Faces.I wouldn't say My
Style was "Developed" as
much as ut was Honed. I
try to bring Who I am as
a Person to a Track n
Relay the Information
through My Lyrical
Content."
HIP HOP ARTIST, ALEXANDER GRAND
" I Plan on Adding to the Culture by Returning the Attention of Rap Music back toward Enlightenment as a
Society. In the 4 Years I've been Dedicated to Music I have One Mixtape and an Album in the Works as well as
Multiple 'Rap Battles'. I have done 3 Shows in Addition to 4 Rap Battles. I'm not Signed to a Label but would be
willing to Discuss a Distribution Deal or Recording Contract Depending on the Parameters of the Deal. I think the
Digital Age of Music is Vital in Today's World of Technology. At the End of the Day I just want to be Remembered as
a Motivator n Inspiration Musically n Socially. I have no Specific Level of Impact I Desire to Attain. It only takes One
Person to Inspire Change. I make Music for that One. As long as I Impact ONE Person I've Potentially Impacted the
World.
25
11

SPRING

STARR POWER
Beauty & The Beast Mix
ON AIR WITH:
STARR POWER
PHENOMENAL CITY RADIO also known as STARR POWER is now
on the hottest online network K100 RADIO. Hosted by AKIMI
STARR Tune into the show Fridays at 12pm ET to listen to the
sultry sounds of some of the most phenomenal independent
artists across the country. We are a show that highlights the best
the independent sector has to offer. From music, film to beauty
and fashion, if there is a phenomenal product we want to give it
a platform for READERS and VIEWERS across the world to
discover. Because THEHOUSEOFPC knows that around every
corner, there's something phenomenal waiting to be discovered.
Send us your content for review and entry into our next issue
thehouseofpc@gmail.com.
NEW ONLINE
RADIO SHOW:
DOWNLOAD THE K100
RADIO APP ON GOOGLE
PLAY AND TUNE IN EVERY
FRIDAY TO THE SOUNDS OF
PCITY RADIO!
www.k100radio.com
GET YOUR MUSIC IN
OUR ROTATION LIST
Email us your content
in MP3 or WAV formats
for consideration to be
added to the rotation
list for PCITYRADIO.
Listen FRIDAYS @12PM
ET.
dgrady.
thehouseofpc@gmail.
com

NOW SEEKING ARTIST
ACROSS THE COUNTRY. IF
YOU HAVE A
PHENOMENAL PRODUCT
OR SKILL TO MARKET WE
WANT YOU! ONLY THE
BEST OF THE BEST MAKE
THE LIST. EMAIL YOUR
MUSIC IN MP3 OR WAV
FORMAT FOR ENTRY
INTO OUR ROTATION LIST
AND INTERVIEW
INVITATIONS.
INFO@THEHOUSEOFPC.COM
STARR POWER IS ON
FRIDAY'S ON K100 RADIO
PCITY RADIO launches its first season of the new online radio
segment on Atlanta's hottest online radio network. K100 Radio
has officially added the newest segment to its popular station.
Phenomenal City Radio mirrors the hot fashion and entertainment
based magazine, PC Urban. PCITYRADIO will highlight the best in
film, music, fashion and entertainment. The sounds of the show
are explosive living up to the pressure and high standard
expected by THEHOUSEOFPC. There is only one word to describe
the show, "PHENOMENAL". PCITYRADIO is looking for the best
artists to showcase on the show. To submit your music to be
added to our exclusive rotation list email: dgrady.
NEW ONLINE
RADIO SHOW:
EVERY FIRST FRIDAY TUNE INTO PCITYRADIO TO LISTEN TO THE
HOTTEST NEW JOINTS FROM THE BEST INDEPENDENT ARTISTS
ACROSS THE COUNTRY. FEATURING A NEW DJ MIXING EVERY
MONTH. WE'RE SPINNING 56 MINUTES OF NON-STOP
PHENOMENAL PLAY ON PCITYRADIO COURTESY OF K100 RADIO
NETWORK.
BECOME A FAN. SUBSCRIBE TO OUR CHANNEL YOUTUBE
@PCURBANTV TWITTER | @PCURBANMAG
15
WANT TO BE
FEATURED IN PC
URBAN MAG?
Email us your bio and
pictures to be
considered for
interviewing. (2-4pg
spread at editors
discretion)
Listen FRIDAYS
@12PM ET.
dgrady.thehouseofpc@
gmail.com

INSIDE: A DIVA'S TAKEOVER
Lupita Ruiz first made her acting debut in
the feature film "Tumbling The Movie"
where she portrayed "Carmen," the bitter
wife of a powerful drug lord. She's now
taking her acting career to new levels in
the hot new original sereis, "A Diva's
Takeover," which depicts the story behind
the making of PC Urban Magazine.
The thing I enjoyed the most about working with
the cast and crew of, "A Diva's Takeover," was all
the shoots. I loved dressing up and getting to
know different people, from different cultures. To
me, that's fun. Anything that is fun, I'm willing to
try it once. I think people will like A Diva's
Takeover because it's something new, a new era.
It's so much new talent in the series and each and
everyone of them were easy to work with."
Lupita has been modeling for years but is excited
to be taking her modeling career into a new genre
of acting. She's currently working as a
spokesperson on a Las Vegas Spanish network and
is currently studying acting to future expand her
talents. "I want to learn as much as possible, and
work with different people in the industry. I've
found a new love in acting and I'm excited to see
where this journey will lead me. So far, I'm having
the time of my life.
Lupita Ruiz is a model actress who resides in Las Vegas,
Nevada. Her modeling portfolio has taken her across the
country working with some of the popular brands. She was
first spotted by The House of PC during the production of the
feature film, "Tumbling The Movie," in which she portrayed
the bitter wife of a powerful drug lord.
16
Model: Lupita Ruiz
Photographer:Miguel Vazquez
Hair and Makeup: Lupita Ruiz
Location: Las Vegas, NV.

I believe boundaries
are imaginary
barriers set by
society
URBANA DIVA
Lupita Ruiz
U r b a n a D i v a s

A d v e r t i s m e n t
www.treschiquecosmetics.com | Bloomfield, CT
sandy@treschiquecosmetics.com

URBANA DIVA Lupita Ruiz is a model
actress who resides in Las Vegas, Nevada.
Her modeling portfolio has taken her
across the country working with some of
the popular brands. She was first spotted
by The House of PC during the production
of the feature film, "Tumbling The Movie,"
in which she portrayed the bitter wife of a
powerful drug lord. She has since taken
her modeling and acting career further,
becoming the spokesperson for several
popular brands, working as a newscaster
for a television station and more.
The Mexican beauty Lupita Ruiz has
worked in campaigns across the country.,
from Los Angelos, Las Vegas, Florida to
New York City. When asked about her
experience with working with The House
of PC she had this to say, "Working with
them was a wonderful experience. They
teach you how to better yourself and
become a better person. I would l ove to
work with them again
Lupita Ruiz is a model actress who resides in Las Vegas,
Nevada. Her modeling portfolio has taken her across the
country working with some of the popular brands. She was
first spotted by The House of PC during the production of the
feature film, "Tumbling The Movie," in which she portrayed
the bitter wife of a powerful drug lord.
Model: Lupita Ruiz
Photographer:Miguel Vazquez
Hair and Makeup: Lupita Ruiz
Location: Las Vegas, NV.

DEONDRA GRADY:
A Diva's Takeover was
actually born off of the
idea of PC Urban
Magazine. To display the
entertainment, fashion
and business industry
through a multi-media
portal. (RADIO, TV,
MAGAZINE)
BEHIND THE
SCENES:
The series A Diva's Takeover was an exciting and new
opportunity for McMorries Winters Production to venture into a
new genre of film, "television." We asked co-producer, Brandon
McMorries", what it was like transitioning from feature film to
television. "It was definitely something new for us. I think there's
a lot that goes into it when you're doing film initially. Rather it's a
feature or short. Our first project was a feature film so there was a
lot that went into the preliminary work of getting the film
prepped for production. The tv show," McMorries admits, "has a
lot of simplicity to it. It's very structured in a certain format. I
definitely enjoy both, there are pros and cons to each one. But at
the end of the day they both turned our very nice."
CAST OF A DIVA'S
TAKEOVER
We spoke with the cast of the series to hear what they had to say
about their experience working with THEHOUSEOFPC on the hot new
original series. Here are some of their comments:
LUPITA: Working with them was an amazing experience. I got the
opportunity to work with them on Tumbling The Movie. I was at the
premier in Panama City and it was amazing. They take you under
your wing and teach you to do better with yourself. I’d love to work
with them again.
SHAND' THE MODEL: It was such a pleasure working with The House
of PC. They definitely work one on one with you to make you put
forth your best work. I feel like I’ve grown so much as an artist and an
actress after working with them.
TEDDY: I love portraying
different alter egos. I'm
like five foot tall with a
ten foot personality. i
love to captivate the
room. That's why
working on A Diva's
Takeover was such a
joyous experience. I
enjoy playing the guy
everyone loves to hate.

The PRODUCERS OF
TUMBLING THE MOVIE
AND A DIVA'S TAKEOVER
want to offer a sincere
thanks to everyone who
helped in the creation of
these projects. "We really
want to express a deep
thank you...any success
that we have, we
definitely don't forget the
people who have helped
alone the way even if
you'd done the little
ON THE SET: OF A
DIVA'S TAKEOVER
PRODUCER BRANDON MCMORIES describes working with the cast of
A Diva's Takeover as a great experience. "It was great working with
such a diverse cast.," says McMorries. "We had a lot of different
type of people in the series. That's something we try to be
conscious of in every project. We don't want to just cater to one
realm of people. Diversity is our driving factor when casting for a
McMorries Winters Production. It makes for a very dynamic cast.
So it was great meeting a lot of different people. We were able to
blend and work with a lot of different acting styles. We had a lot of
different characters in there. And that's really something that we
really try to highlight on in all our projects."
THE HOUSE OF PC:
PORTALS
The House of PC makes it easy for brands to be celebrated
through multiple avenues all under one roof. Branding with The
House of PC is not only a smart choice. It's the right choice. Rates
for Ads are available upon request. To find out more about how
to market your product and brands through our multi-media
portals, please send your inquiries to thehouseofpc@gmail.com
with the Subject: Advertising.
Thank you for taking the time to learn more about all the things
THEHOUSEOFPC has to offer. We look forward to your business.
Check out our site for more information on ad prices
thehouseofpc.com
Through our multimedia
portals, we
allow our customers to
cross market their
brands through film,
radio and television
advertisements, social
media branding, online
ads as well as full color
advertisements in our
online and print
magazine media
sources. All this at
affordable rates.

DAYE, BORN DAZYA LEWIS RECORDING
ARTIST, SONGWRITER, ACTRESS, AND
MODEL FROM BOSTON,
MASSACHUSETTS.
Daye has been singing, acting and dancing since the age of 3,
and recorded her first original track at 14. She has graced the stage in numerous school
performances, youth hip hop summits, and showcases from a tender age. Her "always on"
personality has allowed her to excell in acting classes which landed her roles in two independent
short films. On top of being strikingly beautiful and talented, Daye is also brilliant. Not only
did she graduate high school in June 2013 as an honor roll student, but she also earned

She has also been interviewed on three radio stations, appeared in two
magazines and was named artist of the week twice and landed the artist
spotlight feature once on Desertstormradio.com. As if that isn't enough,
Daye has also started her own company called "DayeOne" Clothing &
Apparel, where her motto is "Starve with me; Eat with me".Currently she
is working on recording her first EP entitled "Daye and Night", which will
be a collaborative effort with label mates as well a few known artists.
This young lady knows what it means to work hard and so far its
paying off. Daye is who DeLiJa considers "the next breakout artist".
Get ready world, Daye is coming..
TREMAYNE FRAZIER, FASHION DESIGNER,
MAGAZINE EDITOR, PROMOTER & FILM PRODUCER
No one would hire me and i needed something to support me and my family. Now I'm the
owner of Good Folk Film & Magazine - Good Folk Promotions & Management - Good Folk
Fashion Movement (GFFM APPAREL LLC). I use my nick name which is Good Folk, i need
something the people would remember. To me, this means that there are no more excuses for
us as black men, to not become positive roll models in our families and communities, if I can fight
through not being able to find a job and not giving up on myself, using that as motivation to
search for different methods to achieve success, this is achievable for others that are and have
been in the same or worse situations than I have faced along this journey I am traveling on to
reach all of the goals i've set for myself so far.
GFFM APPAREL LLC is the OFFICIAL COMPANY NAME SO USE THAT MY website is gffmapparel.net
Phone (352)807-2979 , GFFM Apparel (Good Folk Fashion Movement) in Gville, FL offers
dynamic silkscreen printing services specializing in designed graphic t-shirt, dresses etc.

New Web Series Coming This Spring
A new web series hits the market this summer and it's sure to leave
audiences begging for more. A Divas Takeover: The House of PC
chronicles the lives of five models as they pursue their dreams of
superstardom. Two owners must make some tough decisions as they
struggle to reimage their magazine for expansion. Lies, envy and
deceit come between the models as they battle one another in a war
to become the new face of The House of PC. In the end, only one of
them will win that title. Watch as the drama unfolds in this fashion
forward original series.

A Diva's Takeover:
Series
We sat with the creator of the series and
asked the concept of the film. "(A Divas
Takeover) is a walking billboard to showcase
music, film, product placement, entertainment,
fashion and so much more. It was a brilliant
marketing strategy to help bring exposure to
myself and other independent artists." Lyric
Raines is not only the Director of Photography
for the series, she also wrote, produced,
directed and edited the series as well. When
asked what inspired the film she admits, "We
worked on our feature film Tumbling for five
years and through that process we gained a
huge fan base who had anticipated the release
for years. And now that the movie is in the
festival circuit we wanted to bring life back to
the film so we thought what better way to
introduce the film than through a multi-media
portal that could bring attention to everything
we've been working so hard on? And thus, 'The
House of PC was born.
The show was filmed in multiple cities across the
state of Florida including Tampa, Orlando,
Jacksonville and Panama City to name a few. A
diverse cast of actors and models credits the
film's unique beauty and wide marketability.
Cultures across the globe including Arabian,
Mexican, Asian, European, African-American
and more came together to contributed to its
high fashion edge. high fashion edge.
high fashion edge. "I was blessed to work with
people who believed in my vision and worked
diligently to see it come to past." Said Raines.
The film is set to be released in early June 2015.
Raines is also the recipient of The Lady Flava first
annual Award for best filmmaker. "I have several
other projects in the works, a short film called
Abigail which is a fun mixture of film and
animation and a horror film we want to shoot
next year."
For more information about the series, visit
thehouseofpc.com and subscribe to the
YouTube Channel: pcurbantv
Email: thehouseofpc@gmail.com for inquiries
25
PC URBAN MAGAZINE

S u b s c r i b e
1 2 I s s u e s f o r
J u s t $ 1 9 . 9 5
FASHION | EVENTS | FITNESS | MUSIC
BEAUTY | HEALTH | LIFESTYLE | SUCCEESS
T W I T T E R : @ p c u r b a n m a g F A C E B O O K : P C U r b a n
M a g a z i n e I G : @ p c u r b a n m a g
w w w . t h e h o u s e o f p c . c o m

I
t’s simple. I drink H20 and lemon ginger tea. It’s
important to get as much rest as possible. I like to
get at least 8 hours of sleep per night. For my hair,
because I live in Florida, the temperature can be
very humid. So when I get out the shower, I rub
nutrient-rich Coconut Oil curl cream into my hair.
I find that it works best while my hair is damp to
get the best curl results. For my face I exfoliate
with St. Ives Blemish Control Apricot Scrub to get
a nice smooth texture. After cleansing, I apply
Clinique dramatically different moisturizing lotion
to clarify my skin. The cream leaves my face
feeling great, and it also makes it easier to apply
makeup. I find that every woman of color should
always use a blush bronzer. They say your teeth is
the window to your health. And a woman is most
beautiful when she smiles. For my teeth, I always
brush and floss two times a day and never miss
my dental appointments. For my body, I always
use Bath & Body Works Aromatherapy stress relief
body lotion. I rub the moisturizer all over my
body. Not only does it smell great but it leaves my
body feeling calm and stress-free. I also do a lot of
meditation to relieve daily stress, and balance my
energy. It’s important always to smile and laugh.
It’s good for you. But most importantly beauty is
within. You only live once, so enjoy it and always
live life to the fullest. Always take the chances and
risk without the regrets. Be selfless, be kind, be
humble, and surround yourself with positive
energy. As a result, you will feel more beautiful.
Remember confidence is key.
"There are a lot of reasons to be
thankful, why not give back to the
community. Attend a charity to
take care of the city. At the end of
the day, your heart will be filled
with a lot more love."

Advertisment
Calling All
SOCIAL
NETWORKING
DIVAS
THE SEARCH
IS ON...
PC Urban Magazine is looking for a few
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URBANA DIVA
Chanda
Am
WE ASKED PHENOMENAL
WOMAN OF POWER TO
NAME SOME OF THEIR
BEAUTY SECRETS,
CHANDA AM SAID:
" I exfoliate with St. Ives
Blemish Control Apricot
Scrub to get a nice smooth
texture. After cleansing, I
apply Clinique dramatically
different moisturizing
lotion to clarify my skin."
WHAT ARE YOURS?
Tell us @pcurbanmag
on Twitter or email
info@thehouseofpc.com
U r b a n a D i v a s
M o d e l : C h a n d a A m
D e s i g n e r / P h o t o g r a p h y : R i c k y L i n d s a y , R i c k y
L i n d s a y C o u t u r e
H a i r : T o n y G o n z a l e z
M U A : M a r i n a C o n d e

EVOLUTION OF HIP HOP
F r o m T h e S t r e e t s , T o W a l l S t r e e t
"The commercialism of the genre has made Hip Hop not just
something for the black community to call their own, but a
melody that touches the lives of the masses, speaks to the
hearts of the world. There has always been one thing that's
remained a constant conciliate in the urban community, the love
and healing power of music"
From the backs of slaves to poverty
stricken streets, the black community has
faced challenges in every way you can image.
But one thing has remained a constant
conciliate in urban culture, the love and
healing power of music. It is through music
that we’ve found our voices, from old age
hymns telling the times of struggle and long,
hard days at work, to poetic rhymes spit from
the mouths of some of the most talented and
prolific speakers of our times.
Hip Hop was born out of a need for peace,
love, unity and safely having fun. These
principles of life gave hope to a community
lost, betrayed by a government who flooded
their streets with Heroin. Afrika Bambaataa
founder of the Zulu Nation saw the art of Hip
Hop as a way to cleanse the youth and give
them voice, a way of life. With guns flooding
the streets and drugs pouring into our
communities, gang violence, Afrika Bambaataa
saw the art as a health expression. In early
years, Hip Hop was the voice of a community
who had previously been ignored, discarded
and left forgotten. Through strong lyrical
expressions of police brutality to violent
reminders of the reality faced on harsh urban
streets, Hip Hop told the stories that had long
been untold.
When legendary groups like NWA began to
bring their art into other areas of business, Hip
Hop became much more than an artform, but a
way to own a piece of the American Dream.
But as the genre has changed and evolved over
the years, many believe that the origins of Hip
Hop are no longer prevalent in today’s Popular
Rap music.
Rather than speaking on the origins of the
genre, love, unity and safely having fun,
today's Rap is more of an expression of
sexual exploits, indulgence in drugs and
alcohol, spending money and advocating
what many would call, disrepect for women.
Some may say, Hip Hop has lost it's way. But
as Underground artists continue to stay true
to origins of the genre, new audiences are
learning the culture every day.
As artists such as Jay Z, Dr Dre and Ice Cube
take their Hip Hop brands into Corporate
America creating brands in every industry
from Beats by Dre, Hollywood Films such as
Boyz In da Hood, Barber Shop and , Straight
Outta Compton. From restaurants and
Football teams to dinners in the White
House, Wall Street has notice of the chance
to capitalize from the worldwide fascination
of the culture. The commercialism of the
genre has made Hip Hop not just something
for the black community to call their own, but
a melody that touches the lives of the
masses, speaks to the hearts of the world. As
Corporate America continues to create
jingles and popular commercials to promote
their brand, Hip Hop proves itself as a viable
commodity, proving that Hip Hop is a
powerful force that’s here to stay.
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30

M o d e l : C h a n d a A m
D e s i g n e r / P h o t o g r a p h y : R i c k y L i n d s a y , R i c k y
L i n d s a y C o u t u r e
H a i r : T o n y G o n z a l e z
M U A : M a r i n a C o n d e

S u b s c r i b e
1 2 I s s u e s f o r
J u s t $ 1 9 . 9 5
FASHION | EVENTS | FITNESS | MUSIC
BEAUTY | HEALTH | LIFESTYLE | SUCCEESS
T W I T T E R : @ p c u r b a n m a g F A C E B O O K : P C U r b a n
M a g a z i n e I G : @ p c u r b a n m a g
w w w . t h e h o u s e o f p c . c o m

35

38
I believe
laughter is
the food that
feeds the
soul

WOULD YOU LIKE
TO JOIN THE
URBANA DIVA'S?
NOW SEEKING
MODELS,
BLOGGERS, MUA,
PHOTOGRAPHERS
Contact us today!
info@thehouseofpc.com

Don't miss PC URBAN
"Urbana Diva" Chanda
AM in the hottest new
web series of the year, "A
Diva's Takeover: The
House of PC is coming
soon to YouTube and
local access television.
@PCURBANTV ON
YOUTUBE!
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YOU
THE
NEXT?
41
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PC URBAN MAGAZINE
SIMPLY
BEST IN
THE
By: Lyric Raines
FILM
AN INDIE REVIEW OF
UPCOMING FILMS
A DIVA'S TAKEOVER A new web series hits the
market this summer and it's sure to leave audiences
begging for more. A Divas Takeover: The House of PC
chronicles the lives of five models as they pursue their
dreams of super-stardom. Two owners must make
some tough decisions as they struggle to re-image
their magazine for expansion. Lies, envy and deceit
come between the models as they battle one another
in a war to become the new face of The House of PC.
In the end, only one of them will win that title. Watch
as the drama unfolds in this fashion forward original
series. The series A Diva's Takeover was an exciting
and new opportunity for McMorries Winters
Production to venture into a new genre of film,
television."
We asked co-producer, Brandon McMorries, what it
was like transitioning from feature film to television. "It
was definitely something new for us. I think there's a
lot that goes into it when you're doing film initially.
Rather it's a feature or a short film. Our first project was
a feature film so there was a lot that went into the preliminary
work of getting the film prepped for
production. The tv show," McMorries admits, "has a lot
of simplicity to it. It's very structured in a certain
format. I definitely enjoy both, there are pros and cons
to each one. But at the end of the day they both turned
our very nice."

TUMBLING THE MOVIE, THE DIRECTOR'S
CUT PRODUCER BRANDON MCMORIES
describes working with the cast of
TUMBLING THE MOVIE as a great
experience. "It was great working with
such a diverse cast.," says McMorries. "We
had a lot of different type of people in
the film That's something we try to be
conscious of in every project. We don't
want to just cater to one realm of people.
Diversity is our driving factor when
casting for a McMorries Winters
Production. It makes for a very dynamic
cast. So it was great meeting a lot of
different people. We were able to blend
and work with a lot of different acting
styles. We had a lot of different
characters in there. And that's really
something that we really try to highlight
on in all our projects."
WHAT'S THE BEST WAY TO MAKE A CASTLE FALL? They were just four men, each with his own skill
reaching for a common goal. Four guys with a dream quickly turning that dream into a reality. K.O.
the leader, Styles his right hand man, Dough the Runner and Zeek the Enforcer. But when one man's
quest for revenge threatens the very nature of their bond, allies become enemies and friendships are
broken. Forever. COMING SOON! Writer/Director BROOKLYNN WINTERS says, "Tumbling has always
been a labor of love from the very first day we started casting. It has been the largest scale project
we've done to date and I can't be happier with the product we've created. It's been something fans
have been waiting for, but we're confident it's well worth the wait.
THE CAST OF TUMBLING We spoke with the cast of
the film to hear what they had to say about their
experience working on Tumbling. Here are some
of their comments. LUPITA RUIZ Working with
them was an amazing experience. It was
amazing. They take you under your wing and
teach you to do better with yourself. MONIQUE
WILBURN They definitely work one on one with
you to make you put forth your best work. I feel
like I’ve grown so much as an artist and an actress
after working with them.
www.facebook.com/TUMBLINGTHEMOVIE
43

s p o n s o r e d b y :
P C U R B A N
M A G A Z I N E
w w w . t h e h o u s e o f p c . c o m
Don't miss the hottest new radio mix STARR POWER, The Beauty and The Beast Mix by Akimi Starr and DJ Diesel
every Friday at Noon ET. On Atlanta's hottest online network K100 RADIO. Download the Tune In App today! www.
chainlessentertainment.com SPONSORED BY: PC URBAN MAGAZINE

DRIZZLE DOLLAR, HIP HOP ARTIST ATLANTA, GA
The day I heard Scarface I was 9 or 10 - I Was 9 or 10 I wrote I never seen a man cry by Scarface -
Scarface, Pimp C, HardBoys - Scarface - Of course I come up in the projects where you don't make it
- It was cool because all my family members where all cool people who supported what i wanted
to do in life - Summerhill which is know as zone 3 & the westside which is known as zone 1 - I
recorded a lot of talent you see coming out of atlanta or i either did a song with them are my artist
- I'm both - I been chasing atlanta all my life trying to make a dollar, but what got me was most of
my friends are out of towners, but they stay in atlanta, an they are here for one reason chasing
atlanta, chasing money, chasing a better life style, an thats it I said chasing, an my homeboy said
atlanta, an in my heart it felt like whoa we just came with a power move (Chasing Atlanta) - Yes i do
, an why i say that, because we have showed the world we are going make it happen - The First to
say I swear are swear swear #swear - Yes i have, an just to name a couple Famous Dex, GucciMane -
I would say my style is street & soul - The church - I don't write for me when i'm rapping, I write for
other artist, an i can't say names - Came From Nothing The mixtape Hosted by DjE-Dub - I just
drop a Ep call Swear - I do shows twice a week - Yes Gucci - Jeezy - Jt The Bigga Figga - Many more
- YES - YES - JUST A GOOD GUY WHO PLUG A LOT OF PEOPLE TOGETHER
45

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DAVIAN
CHESTER
@REAL_TOONS

A DIVA'S
TAKEOVER
A new web series hits the
market this summer and it's
sure to leave audiences
begging for more. A Divas
Takeover: The House of PC
chronicles the lives of five
models as they pursue their
dreams of superstardom. Two
owners must make some
tough decisions as they
struggle to reimage their
magazine for expansion. Lies,
envy and deceit come
between the models as they
battle one another in a war to
become the new face of The
House of PC. In the end, only
one of them will win that
title. Watch as the drama
unfolds in this fashion
forward original series. "(A
Divas Takeover) is a walking
billboard to showcase music,
film, product placement,
entertainment, fashion and
so much more. It was a
brilliant marketing strategy to
help bring exposure to myself
and other independent
artists." Lyric Raines is not
only the Director of
Photography for the series,
she also wrote, produced,
directed and edited the series
as well.
w w w w . t h e h o u s e o f p c . c o m
FOR MORE INFORMATION ON
A DIVA'S TAKEOVER: THE
HOUSE OF PC VISIT
THEHOUSEOFPC.COM AND
SUBSCRIBE ON TO
PCURBANTV ON YOUTUBE
FOLLOW US ON TWITTER @PCURBANMAG | IG: @PCURBANMAG | FACEBOOK: PC URBAN MAGAZINE