BGE 2016 Media Kit

www.TheBigGreenEvent.com
#TBGE16
Mission Statement:
We promote education and
the importance of making
Green/Sustainable choices
for those in our chamber and
community. Providing affordable
and effective ways to
contribute to a Green Lifestyle
enables all involved to
give back to both the local
community and planet.
The Big Green Event is where Southern Arizona gathers to laugh and learn
with all the Environmental and Earth-Friendly businesses and non-profits.
Their positive and varied practices are showcased from 9am-3pm, Saturday,
November 5th, 2016 at Crossroads Park in Marana.
For the 2nd year, all things Green will come together for a fun-filled and
educational day about our mother earth. There will be activities for all ages,
from tree planting to recycling; ethanol race-cars to environmental non-profits;
a trash art auction to a recycled fashion show. Green is not only good for our
environment, but it is proven great for our economy. There will be ample
opportunities to learn from local experts about the value of Green Practices.
Green is good for our bottom line and for our future.
Among our many exhibitors are local restaurants and growers, educators
and community activists, contractors and service companies, artists, green
technology and just good folks who care about our planet.

Nov 7, 2015
Nov 5, 2016
2017+
1st Annual
Big Green Event
at Crossroads Park
in Marana, AZ
2nd Annual
Big Green Event
at Crossroads Park
in Marana, AZ
Marana Chamber
Green Committee
Initiates Campaign
for 2016
2nd Annual Big Green Event
1st Annual Big Green Event
• 11 Community Partners
• 75 Business Vendors
• Live Entertainment
• Kid’s Tent
• Educational Presentations
• Photo Fun Booth Passports
• Food Trucks
• Prizes
• 13 Community Partners
• 75+ Business Vendors
• RAD Recycling Center
• Live Entertainment
• Kid’s Scavanger Hunt
• Kid’s Recycling
• Kid’s Science & Education Center
• Educational Presentations
• Photo Fun Booth Passports
• Food Vendors
• Beer Garden
• Tree Planting Ceremony
• Cooking Demos
• Farmers Market
• Animal Wellness
• Park & Bike
• Bike Valet
• Suntran Ride-share
• Green Workshops
• Animal Wellness
• Prizes

Marana Chamber of Commerce
Big Green Committee
13881 N Casa Grande Hwy, Marana, AZ 85653
520.331.2367
For Immediate Release
For More Information Contact:
The Big Green Event
www.thebiggreenevent.com
Committee Chair Sue Hayes
email: azshayes@msn.com
PRESS RELEASE
Committee Co-Chair Rebecca Kososkie
rebeccakososkie@maranachamber.com
THE BIG GREEN EVENT
Saturday November 5, 2016
9am - 3pm at Crossroads Park in Marana, Arizona
The Marana Chamber of Commerce, The Town of Marana, and local businesses have come together
to participate in the 2nd annual Big Green Event on November 5th 2016 at Crossroads Park in Marana.
The Big Green Event is where Southern Arizona gathers to laugh and learn
with all the Environmental and Earth-Friendly businesses, non-profits and
their varied practices. The event is designed to promote and educate the
importance of making Green/Sustainable choices in our community.
Our Kid’s Scavenger Hunt/Invasive Plant clean-up will kick-off the event at 9am on November 5th with
families finishing these activities at the Big Green Event’s Loop entrance. Music will start off at 10am
on our Main Stage. Then, our Master of Ceremonies, Dan Marries from KOLD news, will be on center
stage introducing featured entertainment and green demonstrations as Dan sets the pace for the
calendar of events.
Admission is a recycled item or non-perishable food item for the Marana Food Bank. Community greenoriented
businesses are sponsoring this event along with local green/wellness business exhibitors.
The event will include a recycling center (including electronics), main stage entertainment, educational
presentations, local food vendors, a farmer’s market, and a micro-brew beer garden. Several off-site
locations will feature Park and Bike/Walk to the event with a Bike Valet ready for you!
Attendees will also be given a passport to collect stamps from vendors to be entered in prize drawings.
The Big Green Event is your passport to a Greener World. Hope to see you there!

What to Expect as a Green Investor
Economically 43 cents of each dollar stays in our community
when we do business with each other vs. 18
cents when we shop non-local.
Our proximity to Mexico and the Sonoran Corridor on
Interstate 11, makes us ready to become a regional
hub for international economics. Let’s start out on the
right, Green foot.
Marana has an average household income of $74,817.
We expect approximately 5000 people including children,
families, professionals and visitors. This is a
regional event and will bring folks from far away.
As a participant, be prepared to learn easy and fun
ways that will make a difference in saving our precious
Earth. We can all pitch in and make our planet the
beautiful home she deserves to be.
As a Green Investor you are investing in your
Community.
2016 Key Participants
• Pima Association of Government
• Tucson Clean & Beautiful
• Mrs. Green’s World
• Local First AZ
• Southern Arizona Homebuilders
Association, SAHBA
• Southern Arizona Green Chamber
Commerce, SAGCC
• Marana Chamber of Commerce
• Town of Marana
• University of Arizona
• Pima College
• Sustainable Tucson
• Local Artisans
• Marana Local Brewery Catalina Brewing
Additional Benefits:
The Big Green Marana Event has already attracted key community leading industries to help sponsor
the event. With the support of our local industries we are able to promote The Big Green Event through
our local media channels. KOLD channel 13 is one of our media sponsors and will run a dedicated ad
campaign to promote the event. Our sponsors will receive recognition and logo branding in the media
through broadcast, print ads, and print materials. A large banner will dress center stage with all our
major sponsor logos. In addition, our passport will feature branding for all our major sponsors.
What to expect as a
participant:
Community
Investors
Learning
As a participant, be prepared
to learn easy and fun ways that
will make a difference in saving
our precious Earth. We can all
pitch in and make our planet the
beautiful home she deserves to
be.
Green
Sustainability
Wellness
Entertainment

BIG GREEN INVESTOR LEVELS
$5000 TITLE SPONSOR
What’s Included:
Special KOLD BIZ live with Event Chairs and Joan Lee.
Logo ALL Media/website/Social Media as Title Green Investor included in BGE Video.
KOLD, Comcast, radio, print media and all printed collateral.
Largest Stage Logo, Large Logo on all Entrance Banners.
Two featured articles on Big Green Event Website pre-or post-event.
Speak on Stage for up to 5 Minutes.
Stage Mentions through-out event.
Cover of Passport and advert full page with Green Tip.
Availability to Sponsor Workshop in Library.
Logo inside and Full Access to VIP/Green Room Chalet.
Thank you in Explorer or Other.
10 x 10 Canopy with table and chairs.
Minimum once/half hour Social Media.
Investor supplies Raffle prize (Min $250 value) to be promoted on stage and Event Check-in
$3500 Green Education Investor
What’s Included:
Green Education Investor- Sponsor Big Green Kid’s Tent.
6 Sponsorships for Teachers for Treasures 4 Teachers.
Sponsor to talk up to 10 minutes in the Kid’s tent and/or sponsor activities with Investor Logos.
Large Banner on entrance to Big Green Kid’s Tent. Signage inside Kid’s Tent.
Checkin Table inside or outside Entrance to tent. Logo all ALL Media/website/Social Media.
One featured article on Big Green Event Website.
Links to Marana Chamber “Partners in Education” Program.
Logo on all Entrance Banners. Stampable full Page in Passport with Green Tip.
Full access to VIP/Green Room Chalet.
Thank you in Explorer or Other. Investor supplies Raffle Prize (min $200 value) to be promoted on stage
and event Check in.
$3500 Media Sponsor
What’s Included:
Green Education Investor Level with trade in Radio, Print, TV

$2500 Green Neighborhood Investors
What’s Included:
Sponsor a Neighborhood- Wellness, Pet Wellness, Green vehicles, Green Technology, Library Workshop
Signage/Branding in each.
Large Logos on Stage,Large Logo on all Entrance Signage.
Logo ALL Media/website/Social Media. KOLD, Comcast, radio, print media and all printed collateral.
Half-page stampable Ad in Passport with Green Tip. Stage Mentions. Speak on Stage up to 2 minutes.
Full access to VIP/Green Room Chalet.
10 x 10 Canopy, table and chairs. Minimum once/hour mention from Social Media feed.
Investor supplies Raffle Prize (min $200 value) to be promoted on stage and event Check in.
Thank you in Explorer of other.
$1500 SOCIAL MEDIA INVESTOR
What’s Included:
Sponsor Social Media Tent- Includes Live Twitter Feed mentions during event, Facebook, Stage Mentions,
Banner signage/Step Repeat at Tent.
Pre-mentions on Chamber Green Committee FB/Twitter.
Link on Green Website with logo. Logo on Social Media Give-aways.
Live interview with Social Media Manager at Event..
$1000 HERITAGE OAK INVESTOR
What’s Included:
Medium Logos on Stage,Medium Logo on all Entrance Signage. Logo ALL Media/website/Social Media.
KOLD, Comcast, radio, print media and all printed collateral.
Quarter-page stampable Ad in Passport with Green Tip. Stage Mentions.
Full access to VIP/Green Room Chalet.
10 x 10 Canopy, table and chairs. Minimum once/two hours mention from Social Media feed.
Thank you in Explorer of other. Investor supplies Raffle Prize (min $100 value) to be promoted on stage
$550 MESQUITE INVESTOR
What’s Included:
Small Logos on Stage,Small Logo on all Entrance Signage. Logo Media/website/Social Media.
Radio, print media and all printed collateral. Eigth-page stampable Ad in Passport. Stage Mentions.
Full access to VIP/Green Room Chalet. Minimum mentioned twice from Social Media feed.
Thank you in Explorer or other. Suggested raffle prize of $50 value and event Check in.
Canopy/table/chairs

$250 PALO VERDE
INVESTOR
What’s Included:
Small logos at Entrances. Social Media
mentions. Thank you in Explorer or other
Thank you in Explorer or other.
Suggested raffle prize of $50 value and
event Check in.
$750 PhotoFunBooth
Investor
What’s Included:
Social Media, Name/Logo Placement on all
photos.
2015
Vertical
Sponsor
Thank You
Ad

2016 MEDIA COVERAGE
Tucson Local Media
$5000 Dollar Title Media Sponsor
• ( 4) Half Page, full color ads -Explorer
• ( 4) Half page, full color as -Marana
• (2) Half Page, full color ads -Tucson Weekly
• (1) Half Page, full color ad- Desert Times
• (1) Half Page, full color ads -Foothills News
• Editorial Coverage -as assigned by the Editor
• 20,000 digital impressions on tucsonlocalmedia.com
• 40,000 digital impressions on tucsonweekly.com
• Value - $15,554.02

KOLD
$3500 Dollar Media Sponsor
TucsonNewsNow.Com
• Tucson’s #1 source for breaking news and most popular local news apps
• Unique Visitors*
• 187,000/month (web)
• 488,000/month (mobile)
• 675,000 total web/mobile
• Page Views*
• 1.8 million per month (web)
• 6.5 million per month (mobile)
• 8.3 million total web/mobile
• Average Time on Site
• 9:26/minutes
Target . Engage . Convert
Averages for: Jan 1 – April 30, 2016
(*) Analytics pulled from site are for all devices (ie, desktop, mobile, tablet and News app, they do NOT include Weather App)

Message Placement 10/24/16-11/4/16
Program Day/Time # :15
KOLD News at 4:30-7AM M-Fr 4:30-7AM 3
KOLD Daytime M-Fr 9AM-4PM 4
KOLD News at 4-7PM M-Sunday 4-7PM 3
KOLD Run of station M-Fr 5AM-4:59AM 10
MeTV Run of Station M-Fr 5AM-10PM 20
TucsonNewsNow.com M-Sun 50K
• 40 messages at 15-seconds
• 50,000 online impressions geo-targeted to Marana/NW zip codes
• All necessary digital production
Additional Placement for Media Sponsorship Value
• KOLD will bonus an additional 20 Run of Station messages at 15-seconds on KOLD
and MeTV
• An additional 20,000 online impressions
• And two (2) email blasts to our database of 30,000 people interested in events!
• Total Bonus Value: $1700
Target . Engage . Convert
Additional Promotion
July/August/September
• To generate awareness and call vendors, use TucsonNewsNow as a vehicle to reach
Southern Arizona
• By using two weeks of each month, you can saturate the area with different
monthly messages
• Use to promote Earth Day and a Save The Date for the Big Green Event
TucsonNewsNow Display/Mobile
Production for digital ads
$8.00 cost per thousand (recommend
at least 50,000 impressions monthly for
$400/month)
No charge
Target . Engage . Convert

Amount
that can
be
recycled
75%
Total Daily
Waste in
Tucson
740 tons of
residential
municipal solid
waste
24%
Amount
that is
recycled

Research shows that Green Consumers- Nielson Case Studies
• Are sincere in their intentions, with a growing commitment to greener lifestyles;
• Almost always judge their own environmental practices as inadequate;
• Do not expect companies to be perfect in order to be considered ‘green’. Rather, they look
for companies that are taking substantive steps and have made a commitment to improve.
Top Segments of Green Consumers-
Natural Marketing Institute’s labels for LOHAS (lifestyles of health and sustainability)
consumers.
• LOHAS — very progressive on environment and society, looking for ways to do more; not
too concerned about price (16%).
• Naturalites — primarily concerned about personal health and wellness, and use many
natural products; would like to do more to protect the environment (25%).
• Conventionals — practical, like to see the results of what they do; interested in green
Why a Green Investor will be making a great investment in the Big Green Event
Nielson
NEW YORK – June 17, 2014 – Fifty-five percent of global online consumers across 60 countries
say they are willing to pay more for products and services provided by companies that
are committed to positive social and environmental impact, according to a new study by Nielsen.
The propensity to buy socially responsible brands is strongest in Asia-Pacific (64%), Latin
America (63%) and Middle East/Africa (63%). The numbers for North America and Europe are
42 and 40 percent, respectively.
“Consumers around the world are saying loud and clear that a brand’s social purpose is among
the factors that influence purchase decisions,” said Amy Fenton, global leader of public development
and sustainability, Nielsen. “This behavior is on the rise and it provides opportunities for
meaningful impact in our communities, in addition to helping to grow share for brands.”
Sustainability and Corporate Social Responsibility Efforts Can Boost the Bottom Line
Some fifty-two percent of global respondents in Nielsen’s survey say their purchase decisions
are partly dependent on the packaging – they check the labeling first before buying to ensure
the brand is committed to positive social and environmental impact. Sustainable purchase
considerations are most influenced by the packaging in Asia-Pacific (63%), Latin America (62%)
and Middle East/Africa (62%) and to a lesser extent in Europe (36%) and North America (32%).

Where:
7548 N Silverbell Rd.
Crossroads Park Marana at
Cortaro and Silverbell
Time:
9:00am - 3:00pm
Vendor Registration Form:
When:
November 5, 2016
Register On-Line Click Here
MARANA CHAMBER PRICING
Last Year Vendors Click Here
for Green-Father Registration
1) Option A -10 x 10 space with 1- 8’ table & 2 chairs
2) Option B - Same as A with a professional canopy secured by rental company
3) Option C - Premium Location - Same as B (3)
Non-Member Pricing - Increase all of above by
Non Profit Pricing - Please call Sue Hayes: (520) 975-4503
$175
$225
$275
$50
VENDOR INSTRUCTIONS:
• You may begin set up at 7:30 am and must be set up and parked by 9:00 am. Vendor Parking is
available on irst come basis. Tear down is after 3 pm.
• Each area is a 10’ X 10. Be sure your banner or signage does not block the line of sight of your
neighbor. Clean up of your space is your responsibility.
• You may bring your own canopy, but it must be white. Parks and Recs. requires that it be
professionally weighted (no staking allowed.)
• Splitting a vendor space is available with Option B, but only one vendor is responsible for payment
to Marana Chamber Green Committee.
• If you are selling anything, it is your responsibility to get a Town of Marana Business License and
have a copy with you at event.
• Please include in your display how your company is promoting Green.
DEADLINE FOR PAYMENT IS OCTOBER 26TH, 2016 AT 4 PM.

Mail Payment
To:
Marana Chamber of
Commerce
13881 N Casa Grande
Hwy
Marana, AZ 85653
Fees can be paid online, by credit card, check, or cash.
Payment must be received to secure your space.
REGISTRATION:
Business:
Contact Name:
Billing Address:
Phone:
Email:
Paid by (please check one): Cash Check Visa MasterCard Discover
Credit Card # Exp.: CVC:
Please Reserve (please check one):
Option A
Option B
Option C
Non-member charge
Total amount paid:
Registration must be paid in full to reserve a space and fees are non-refundable. Applicants assume all responsibility and
risk associated with The Big Green Marana Event and do not hold the Marana Chamber of Commerce or The Town of
Marana accountable for any loss, injury, or damage.