Asia Pacific Beer Market to Reach US$220.3 bn by 2020

Transparency Market
Research
Asia Pacific Beer Market - Industry Analysis, Size, Share,
Growth, Trends and Forecast, 2014 - 2020
Published Date
21-07-2014
62 Page Report
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Press Release
Asia Pacific Beer Market to Exhibit 5.0% CAGR during 2014-2020 due to
Growing Demand from China
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Asia Pacific Beer Market
REPORT DESCRIPTION
The research report on the Asia Pacific beer market reveals all market trends and projections that are
critical in understanding the market as a whole. The report on the Asia Pacific beer market contains
essential information on each segment in it based on multiple criteria.
The key driving factor of the Asia Pacific beer market is the growing disposable income of working class
consumers. More consumers are now willing to buy beer either at home or in restaurants. This has
especially propelled the sales of premium beer in the Asia Pacific region. The Asia Pacific beer market also
continues to receive a growing demand due to the increasing number of convenience stores, malls, retail
stores, liquor shops, bars, and restaurants opening up across the region.
The report dissects all factors that might influence the Asia Pacific beer market in the near future. For
instance, the growing population of the region, especially in China and India, the two most heavily
populated nations in the world: the growing population, coupled with improving economies, gives a greater
scope for beer consumption in Asia Pacific. Another feature discussed in the report is the growing
acceptance of the Western culture in Asia Pacific.
The report also makes use of proven research techniques such as Porter’s five forces analysis and SWOT
analysis in order to enlighten the report’s user about the impact on the Asia Pacific beer market of macro
and micro factors as well as the value chain of the market.
Overview of the Asia Pacific Beer Market
The Asia Pacific beer market is growing at a CAGR of 5.0% from 2014 to 2020. The Asia Pacific beer market
was valued at US$155.93 bn in 2013. It is predicted to grow to US$220.36 bn.
The key market segments of the Asia Pacific beer market are based on the type of beer. Beer is classified
as economy, mainstream, or premium. Each beer type comes with its own set of market trends and target
audience.
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The countries explored in the report on the Asia Pacific beer market are Singapore, China, India, South
Korea, Japan, Australia, Vietnam, and the other Asia Pacific nations grouped together.
The key challenge faced by the Asia Pacific beer market is the growing health concern in the region.
Consumers are aware of the health effects of regular consumption of beer and therefore will take measures
to reduce it. At the same time, government regulations pertaining to alcohol content and the banning of
alcoholic drinks altogether also threatens to impede the Asia Pacific beer market. The restrictions will not,
however, excessively hinder the Asia Pacific beer market, which, as mentioned, is growing at a 5.0% CAGR
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Asia Pacific Beer Market
within the report’s forecast. For an important consumer goods market in the global perspective, it will
suffice for the Asia Pacific beer market to become a prominent one over the next few years.
Companies mentioned in the research report
The key companies operating in the Asia Pacific beer market include China Resources Enterprise, Beijing
Yanjing Brewery, Kirin Holdings, Anheuser-Busch InBev, San Miguel Brewery, Asahi Brewery, and Tsingtao
Brewery. Anheuser-Busch InBev, a company that operates in seven regions across the world, is showing
substantial profit margins due to the increasing sales of beer in all regions, including Asia Pacific. In
another example, the Asia Pacific beer market is currently experiencing a boom in imports of Czech beer,
such as beer manufactured by Pivivary Lobkowicz Group, which is partly owned by the Chinese group
CEFC.
Key segments of the Asia Pacific Beer Market
By types:
• Premium
• Mainstream
• Economy
By countries:
• China
• India
• Japan
• South Korea
• Australia
• Vietnam
• Singapore
• Others
Major region analyzed under this research report is:
Asia Pacific
This report gives you access to decisive data such as:
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Asia Pacific Beer Market
• Market growth drivers
• Factors limiting market growth
• Current market trends
• Market structure
• Market projections for the coming years
Key highlights of this report
• Overview of key market forces propelling and restraining market growth
• Up-to-date analyses of market trends and technological improvements
• Pin-point analyses of market competition dynamics to offer you a competitive edge
• An analysis of strategies of major competitors
• An array of graphics and SWOT analysis of major industry segments
• Detailed analyses of industry trends
• A well-defined technological growth map with an impact-analysis
• Offers a clear understanding of the competitive landscape and key product segments
TABLE OF CONTENT
Chapter 1 Preface
1.1 Report description
1.2 Research scope
1.3 Research methodology
Chapter 2 Executive Summary
Chapter 3 Market overview
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Asia Pacific Beer Market
3.1 Introduction
3.1.1 Market Dynamics
3.1.2 Drivers
3.1.2.1 Increasing disposable income
3.1.2.2 Increase in beer consuming population
3.1.3 Restraints
3.1.3.1 Strict rules and regulation
3.1.3.2 Increasing health concerns
3.1.4 Opportunities
3.1.4.1 Increasing preference of distinctive beer
3.1.4.2 Increasing preference for accessibility
3.2 Value chain analysis
3.3 Market trends and outlook
3.4 Porter’s five force analysis
3.4.1 Bargaining power of suppliers – Low
3.4.2 Bargaining power of buyers - High
3.4.3 Degree of competition - High
3.4.4 Threat from new entrants - Medium
3.4.5 Threat from substitute products - Medium
3.5 Market attractiveness by type, 2013
Chapter 4 APAC Beer Market Analysis, by Types
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Asia Pacific Beer Market
4.1 Overview
4.2 Premium
4.2.1 Premium beer market size and forecast, 2013 – 2020 (billion liters)
4.3 Mainstream
4.3.1 Mainstream beer market size and forecast, 2013 – 2020 (billion liters)
4.4 Economy
4.4.1 Economy beer market size and forecast, 2013 – 2020 (billion liters)
Chapter 5 APAC Beer Market Analysis and Forecast, by Countries
5.1 China beer market
5.1.1 Market Analysis
5.1.2 China beer market size (USD billion) Vs Volume (Liter billion) trend analysis (2013 – 2020)
5.1.3 China beer company share analysis (2013 – 2020)
5.1.4 China beer distribution channel analysis (2013 – 2020)
5.2 India beer market
5.2.1 India beer market analysis, 2013 – 2020 (USD billion)
5.2.2 India beer market size (USD billion) Vs Volume (Liter billion) trend analysis (2013 – 2020)
5.2.3 India beer company share analysis (2011 – 2013)
5.2.4 India beer distribution channel analysis (2013 – 2020)
5.3 Japan beer market
5.3.1 Japan beer market analysis, 2014 – 2020 (USD billion)
5.3.2 Japan beer market size (USD billion) Vs Volume (Liter billion) trend analysis (2013 – 2020
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Asia Pacific Beer Market
5.3.3 Japan beer company share analysis (2013 – 2020)
5.3.4 Japan beer distribution channel analysis (2013 – 2020)
5.4 South Korea beer market
5.4.1 South Korea beer market analysis, 2014 – 2020 (USD billion)
5.4.2 South Korea beer market size (USD billion) Vs Volume (Liter billion) trend analysis (2013 – 2020)
5.4.3 South Korea beer company share analysis (2013 – 2020)
5.4.4 South Korea beer distribution channel analysis (2013 – 2020)
5.5 Australia beer market
5.5.1 Australia beer market analysis, 2014 – 2020 (USD billion)
5.5.2 Australia beer market size (USD billion) Vs Volume (Liter billion) trend analysis (2013 – 2020)
5.5.3 Australia beer company share analysis (2013 – 2020)
5.5.4 Australia beer distribution channel analysis (2013 – 2020)
5.6 Vietnam beer market
5.6.1 Vietnam beer market analysis, 2014 – 2020 (USD billion)
5.6.2 Vietnam beer market size (USD billion) Vs Volume (Liter billion) trend analysis (2013 – 2020)
5.6.3 Vietnam beer company share analysis (2013 – 2020)
5.6.4 Vietnam beer distribution channel analysis (2013 – 2020)
5.7 Singapore beer market
5.7.1 Singapore beer market analysis, 2014 – 2020 (USD billion)
5.7.2 Singapore beer market size (USD billion) Vs Volume (Liter billion) trend analysis (2013 – 2020)
5.7.3 Singapore beer company share analysis (2013 – 2020)
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Asia Pacific Beer Market
5.7.4 Singapore beer distribution channel analysis (2013 – 2020)
5.8 Others (Sri Lanka, Laos and Thailand etc) beer market
5.8.1 Others beer market analysis, 2014 – 2020 (USD billion)
5.8.2 Others beer market size (USD billion) Vs Volume (Liter billion) trend analysis (2013 – 2020)
5.8.3 Others beer company share analysis (2013 – 2020)
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