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John Isner, Steve Johnson, James Blake, Michael Russell Partner in New Gluten-Free Arrowbar

Four American tennis professionals – John Isner, James Blake, Stevie Johnson and Michael Russell – are announced as partners in a new gluten-free energy bar called “ArrowBar”.

Four American tennis professionals – John Isner, James Blake, Stevie Johnson and Michael Russell – are announced as partners in a new gluten-free energy bar called “ArrowBar”.

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<strong>John</strong> <strong>Isner</strong>, <strong>Steve</strong> <strong>John</strong>son, <strong>James</strong> <strong>Blake</strong>, <strong>Michael</strong> <strong>Russell</strong> <strong>Partner</strong> <strong>in</strong> <strong>New</strong><br />

<strong>Gluten</strong>-<strong>Free</strong> <strong>Arrowbar</strong><br />

Four American tennis professionals – <strong>John</strong> <strong>Isner</strong>, <strong>James</strong> <strong>Blake</strong>, Stevie <strong>John</strong>son and <strong>Michael</strong><br />

<strong>Russell</strong> – are announced as partners <strong>in</strong> a new gluten-free energy bar called “ArrowBar”.<br />

Jacksonville, FL, July 02, 2016 -- Top American tennis stars <strong>John</strong> <strong>Isner</strong> and Stevie <strong>John</strong>son, as<br />

well as former ATP Pros <strong>James</strong> <strong>Blake</strong> and <strong>Michael</strong> <strong>Russell</strong>, are among the partners <strong>in</strong> a newlylaunched<br />

gluten free energy bar called “ArrowBar.”<br />

The ArrowBar is a new gluten-free, all-natural, high performance energy bar, developed by athletes<br />

for athletes and active people, that provides a fill<strong>in</strong>g, 200-calorie boost of quick and long-last<strong>in</strong>g<br />

energy. The ArrowBar is now offered <strong>in</strong> two flavors – Chocolate Chip and C<strong>in</strong>namon Honey Oat –<br />

and are available for purchase onl<strong>in</strong>e at www.ArrowBar.com. Bars are available <strong>in</strong> boxes of 12 for<br />

$20.99.<br />

<strong>Isner</strong> and <strong>John</strong>son are eat<strong>in</strong>g the ArrowBar while tra<strong>in</strong><strong>in</strong>g and compet<strong>in</strong>g at Wimbledon this week.<br />

<strong>Isner</strong> is the top-ranked American player on the ATP World Tour, a member of the U.S. Davis Cup<br />

team s<strong>in</strong>ce 2010, a member of the 2012 U.S. Olympic team and a Top 20 player s<strong>in</strong>ce 2010.<br />

<strong>John</strong>son was a member of the 2015 U.S. Davis Cup team, a two-time NCAA s<strong>in</strong>gles champion and<br />

is expected to be nom<strong>in</strong>ated for the U.S. Olympic Team that will compete <strong>in</strong> Rio this summer.<br />

"Many people know me as a pro tennis player but most don't know that I am an avid golfer,<br />

basketball player and fisherman who loves to be active,” said <strong>Isner</strong>. “No matter what my days calls<br />

for, there's one th<strong>in</strong>g I always lean on to keep my energy level high - ArrowBar. I truly believe that<br />

anyone who is active and cares about what they put <strong>in</strong> their body will love the long last<strong>in</strong>g energy<br />

and great taste of ArrowBars."<br />

“The ArrowBar gives me the nutrients I need without compris<strong>in</strong>g taste," said <strong>John</strong>son. “There's<br />

noth<strong>in</strong>g better on the market than ArrowBar. When I am look<strong>in</strong>g for the competitive edge I need,<br />

there is only one th<strong>in</strong>g I reach for.”<br />

<strong>Blake</strong> and <strong>Russell</strong>, who comb<strong>in</strong>ed to play 31 years on the ATP World Tour, were <strong>in</strong>strumental <strong>in</strong> the<br />

<strong>in</strong>itial creation of the bar. <strong>Russell</strong>, who played on the ATP World Tour until age 37, was known for<br />

his fitness and diet and personally provided consultation about the nutritional composition of the<br />

product, test<strong>in</strong>g the bars <strong>in</strong> practice and competition at the end of his ATP career. <strong>Blake</strong>, the former<br />

U.S. Davis Cup star and former world No. 4, was also <strong>in</strong>volved <strong>in</strong> the early test<strong>in</strong>g of ArrowBar,<br />

also us<strong>in</strong>g the product while tra<strong>in</strong><strong>in</strong>g and compet<strong>in</strong>g <strong>in</strong> the <strong>New</strong> York City Marathon <strong>in</strong> 2015.<br />

“ArrowBar is the only nutrition bar designed for athletes by athletes - it tastes great, has all natural<br />

<strong>in</strong>gredients and is easy to digest, s<strong>in</strong>ce it is <strong>Gluten</strong>-free,” said <strong>Russell</strong>, who said he tried every<br />

nutrition bar imag<strong>in</strong>able dur<strong>in</strong>g his 17-year professional tennis career. “Whether I am deep <strong>in</strong> the<br />

fifth set, crush<strong>in</strong>g a gym workout, or just look<strong>in</strong>g for a nutritious, great tast<strong>in</strong>g snack, ArrowBar<br />

provides the energy and nutrients my body needs.”<br />

Said <strong>Blake</strong>, “I wish the ArrowBar had been developed sooner because I trust the process with which<br />

it is made. The <strong>in</strong>gredients are natural and beneficial to any athlete or anyone look<strong>in</strong>g for nutrients<br />

to help get them through the day. It helps me still when I work out, play tennis, play golf, or just run<br />

around with my kids. It’s not a bar that I feel like I’m forc<strong>in</strong>g down either. The taste makes it so<br />

easy to eat the bars on a daily basis.”<br />

The ArrowBar name comes from found<strong>in</strong>g partner Mark Arrowsmith, a former University of Miami


tennis player who is now the Director of Tennis at the Eagle Land<strong>in</strong>g Country Club <strong>in</strong> Orange Park,<br />

Florida just outside of Jacksonville where he also runs an annual $10,000 USTA Pro Circuit men’s<br />

Futures-level professional tennis tournament. Arrowsmith and two other University of Miami<br />

varsity athletes – tennis player Andrew Golub and baseball player Rob Goldberg - are the found<strong>in</strong>g<br />

partners of the company. Golub was a four-year varsity tennis player for the Hurricanes – and voted<br />

capta<strong>in</strong> of the team on two occasions - and now runs Golub Tennis, one of the most successful<br />

tennis academies <strong>in</strong> Florida, help<strong>in</strong>g more than 120 players earn college scholarships. Goldberg, a<br />

varsity baseball player at Miami, received both his Bachelor’s Degree and Law Degree <strong>in</strong> Coral<br />

Gables. He has worked <strong>in</strong> numerous projects <strong>in</strong> commercial real estate and advertis<strong>in</strong>g.<br />

Said Arrowsmith, “As a former player and coach, I was always aware of the lack of options for<br />

athletes who wanted long last<strong>in</strong>g energy without chalky aftertastes or hav<strong>in</strong>g to choke down<br />

someth<strong>in</strong>g that didn’t taste good. While play<strong>in</strong>g college tennis our options were very limited, and it<br />

seemed like the options hadn’t improved much s<strong>in</strong>ce. That is why we set out to create an energy bar<br />

that simply does what it says; provide susta<strong>in</strong>ed energy while tast<strong>in</strong>g great. I believe that anyone<br />

who demands results from their active lifestyle will love ArrowBars.<br />

Said Golub, "From play<strong>in</strong>g at a high collegiate level myself to talk<strong>in</strong>g to high level professional<br />

tennis players, I knew there was a need for a clean energy source dur<strong>in</strong>g competition. The goal was<br />

to create a product that was easy to eat, that wouldn't fall apart or melt <strong>in</strong> your bag and that wouldn't<br />

be tough to digest and sticky on your hands. We accomplished all of those th<strong>in</strong>gs with ArrowBar<br />

and kept the label extremely clean. As a team, we are all very proud to br<strong>in</strong>g this bar to the market<br />

and we know this is a need for all active people"<br />

Said Goldberg, “While I do not play competitive sports any longer, my health and stay<strong>in</strong>g active are<br />

both very important to me. I had always felt that I did not have a good option when it came to the<br />

nutrition bars on the market, whether it be prior to a workout or to just get through a long night at<br />

the office. When my friends told me five years ago that they noticed the same problem with the<br />

people they coach we all agreed that there must be a way to provide a better option, and with that<br />

ArrowBar was born. It has been a long road, but it is because we did not want to go to the public<br />

with anyth<strong>in</strong>g less than what we believe to be the best that we can provide. We are very happy with<br />

the product that we have created and we know that everyone else will be as well. We couldn't be<br />

happier to launch ArrowBar to the world."<br />

Contact:<br />

Randy Walker<br />

ArrowBar<br />

1175 York Ave, #3s,<br />

<strong>New</strong> York, NY 10065<br />

917-770 0843<br />

Rwalker@<strong>New</strong>ChapterMedia.com<br />

http://www.<strong>New</strong>ChapterMedia.com

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