Allcord-GramicciAW16
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02 www.allcord.com www.allcord.com 03<br />
LIVE FREE, LOVE NATURE, NEVER THE NORM.<br />
Gramicci has been the soulful,<br />
free spirited, brand OF THE OUTDOOR INDUSTRY<br />
FOR OVER<br />
30<br />
YEARS<br />
YESTERDAY - TODAY<br />
In 1982, an accomplished stone master climber<br />
designed the iconic G-Climbing Pant and Short.<br />
It’s engineered gusset crotch and one hand, easy<br />
cinch and release nylon belt/buckle system created<br />
what are now the archetypes of design and<br />
function for climbing and outdoor activity. But<br />
the soul of the brand came from something more.<br />
The very first production of G-pants and shorts<br />
were un-dyed white - dirtbaggers / rock climbers<br />
and surfers alike took these blank canvases<br />
home and RIT dyed their G’s in whatever colors<br />
that expressed their independent personalities<br />
ENVIRONMENT<br />
Deeply committed to greener manufacturing, Gramicci<br />
continues to research and adopt new standards<br />
of manufacturing that reduce its impact on the environment.<br />
Its organic products have received certification<br />
from GOTS (Global Organic Textile Standard), OE<br />
Blended (Organic Exchange for blended fabrics) and<br />
OE 100 (Organic Exchange for all organic fabrics). As<br />
an ongoing environmental and social initiative, in 2007<br />
Gramicci introduced Start Somewhere. Found on<br />
Gramicci.com, Start Somewhere is an Internet portal<br />
where people can go and learn, and perhaps connect<br />
with a change making person or organization dedicated<br />
to doing either environmental or social good.<br />
Pronunciation: grə-mee-chee<br />
noun<br />
1. affectionate nick name given to master climber Mike<br />
Graham in early 1980’s.<br />
2. name of climbing and lifestyle apparel brand set in<br />
Southern California started by Mike Graham.<br />
For more information<br />
contact us