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ICT investment trends in India Enterprise ICT spending patterns through to the end of 2017

ICT investment trends in India presents the findings from a survey of 111 Indian enterprises regarding their Information and Communications Technology (ICT) investment trends. The survey investigates how Indian enterprises currently allocate their ICT budgets across the core areas of enterprise ICT expenditure: hardware, software, IT services, communications, and consulting. The report illustrates the core technologies that enterprises are investing in, including enterprise application, business intelligence, IoT, and cloud computing. The survey also highlights the approach to purchasing technology adopted by enterprises in India. Through Kable's survey, the report aims to provide a better insight to ICT vendors and service providers when pitching their solutions to enterprises in India.

ICT investment trends in India presents the findings from a survey of 111 Indian enterprises regarding their Information and Communications Technology (ICT) investment trends. The survey investigates how Indian enterprises currently allocate their ICT budgets across the core areas of enterprise ICT expenditure: hardware, software, IT services, communications, and consulting. The report illustrates the core technologies that enterprises are investing in, including enterprise application, business intelligence, IoT, and cloud computing. The survey also highlights the approach to purchasing technology adopted by enterprises in India. Through Kable's survey, the report aims to provide a better insight to ICT vendors and service providers when pitching their solutions to enterprises in India.

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<strong>ICT</strong> <strong><strong>in</strong>vestment</strong> <strong>tr<strong>end</strong>s</strong> <strong>in</strong> <strong>India</strong>;<br />

<strong>Enterprise</strong> <strong>ICT</strong> sp<strong>end</strong><strong>in</strong>g <strong>patterns</strong><br />

<strong>through</strong> <strong>to</strong> <strong>the</strong> <strong>end</strong> <strong>of</strong> <strong>2017</strong><br />

Market Research Report<br />

Telephone :+1(503)894-6022<br />

Mail at =Sales@researchbeam.com


Overview<br />

• Summary<br />

• Grow<strong>in</strong>g at a healthy rate <strong>of</strong> 7.9% <strong>in</strong> <strong>the</strong> first three months <strong>of</strong> 2016, <strong>the</strong> <strong>India</strong>n<br />

economy reta<strong>in</strong>s <strong>the</strong> <strong>to</strong>p position as one <strong>of</strong> <strong>the</strong> fastest grow<strong>in</strong>g economies, beat<strong>in</strong>g<br />

<strong>the</strong> forecasted growth <strong>of</strong> 7.5%. The concept <strong>of</strong> digital <strong>India</strong> gives all <strong>the</strong> more<br />

reason for organizations <strong>to</strong> consider <strong>in</strong>creas<strong>in</strong>g <strong>the</strong>ir <strong>ICT</strong> budgets. Consequently,<br />

<strong>to</strong>ge<strong>the</strong>r <strong>the</strong> wave <strong>of</strong> economic optimism and <strong>the</strong> digital <strong>India</strong> <strong>in</strong>itiatives have<br />

spurred enterprises <strong>to</strong> walk <strong>the</strong> path <strong>of</strong> <strong>ICT</strong> <strong><strong>in</strong>vestment</strong>.<br />

• http://www.researchbeam.com/ict-<strong><strong>in</strong>vestment</strong>-<strong>tr<strong>end</strong>s</strong>-<strong>in</strong>-<strong>in</strong>dia-enterprise-ictsp<strong>end</strong><strong>in</strong>g-<strong>patterns</strong>-<strong>through</strong>-<strong>to</strong>-<strong>the</strong>-<strong>end</strong>-<strong>of</strong>-<strong>2017</strong>-market


Key F<strong>in</strong>d<strong>in</strong>gs<br />

• <strong>India</strong>n enterprises are upbeat about <strong>the</strong> grow<strong>in</strong>g prospects <strong>of</strong> <strong>in</strong>formation and<br />

communications technology (<strong>ICT</strong>) which reflects <strong>in</strong> <strong>the</strong>ir <strong><strong>in</strong>vestment</strong> strategies,<br />

with <strong>the</strong> majority <strong>of</strong> <strong>India</strong>n enterprises will<strong>in</strong>g <strong>to</strong> <strong>in</strong>crease <strong>the</strong>ir budget slightly or<br />

significantly.<br />

• To chalk out valuable and actionable <strong>in</strong>sights from ever <strong>in</strong>creas<strong>in</strong>g data and <strong>to</strong><br />

improve decision mak<strong>in</strong>g, organizations are will<strong>in</strong>g <strong>to</strong> <strong>in</strong>vest <strong>in</strong> bus<strong>in</strong>ess<br />

<strong>in</strong>telligence solutions, with data warehous<strong>in</strong>g and analytics attract<strong>in</strong>g greater<br />

attention from respondents <strong>in</strong> <strong>the</strong> next two years.<br />

• Survival and enhanced decision mak<strong>in</strong>g are rated among <strong>the</strong> <strong>to</strong>p most bus<strong>in</strong>ess<br />

objectives that drive IT <strong><strong>in</strong>vestment</strong>, as most <strong>ICT</strong> sp<strong>end</strong><strong>in</strong>g strategies revolve<br />

around <strong>in</strong>creas<strong>in</strong>g efficiency and productivity while be<strong>in</strong>g cost effective.


Depth analysis<br />

• How <strong>ICT</strong> budgets are set <strong>to</strong> change <strong>in</strong> 2016 <strong>in</strong> terms <strong>of</strong> <strong>the</strong>ir overall size<br />

• Allocation across <strong>the</strong> core elements <strong>of</strong> IT sp<strong>end</strong>, <strong>in</strong>clud<strong>in</strong>g hardware, s<strong>of</strong>tware, services, communications, and<br />

consult<strong>in</strong>g<br />

• Distribution <strong>of</strong> <strong>ICT</strong> money <strong>in</strong> areas such as <strong>the</strong> networks, applications, service desk, and data centers<br />

• Which <strong>ICT</strong> functions <strong>India</strong>n enterprises are <strong>in</strong>terested <strong>in</strong> outsourc<strong>in</strong>g<br />

• <strong>India</strong>n enterprises' <strong><strong>in</strong>vestment</strong> priorities based on <strong>the</strong>ir budget allocations across core technology categories such as<br />

enterprise application, bus<strong>in</strong>ess <strong>in</strong>telligence, IoT, and cloud comput<strong>in</strong>g<br />

• Fac<strong>to</strong>rs that are <strong>in</strong>fluenc<strong>in</strong>g <strong>India</strong>n enterprises' <strong><strong>in</strong>vestment</strong>s <strong>in</strong> each technology category<br />

• How <strong>India</strong>n enterprises' IT budgets are currently allocated across various segments with<strong>in</strong> a technology category<br />

• <strong>India</strong>n enterprises' distribution <strong>of</strong> <strong>the</strong>ir <strong>ICT</strong> budget across various segments with<strong>in</strong> a technology category<br />

• V<strong>end</strong>or satisfaction rat<strong>in</strong>gs for various core and advanced technology categories<br />

• Insight <strong>in</strong><strong>to</strong> <strong>India</strong>n enterprises' preferred buy<strong>in</strong>g approaches<br />

• Bus<strong>in</strong>ess and IT objectives that <strong>India</strong>n enterprises are look<strong>in</strong>g <strong>to</strong> achieve <strong>through</strong> <strong>the</strong>ir IT <strong><strong>in</strong>vestment</strong> strategies<br />

• Fac<strong>to</strong>rs that are <strong>in</strong>fluenc<strong>in</strong>g <strong>India</strong>n enterprises' decisions <strong>to</strong> select an <strong>ICT</strong> provider


Reasons To Buy<br />

• Understand how <strong>India</strong>n enterprises <strong>ICT</strong> landscape is set <strong>to</strong> change <strong>in</strong> 2016 <strong>to</strong> prioritize your target<br />

market<br />

• Compreh<strong>end</strong> how <strong>ICT</strong> Rupees are be<strong>in</strong>g allocated by <strong>India</strong>n enterprises <strong>in</strong> specific geographies and<br />

size bands <strong>to</strong> improve your market penetration<br />

• Make effective bus<strong>in</strong>ess decisions by recogniz<strong>in</strong>g <strong>the</strong> opportunities with<strong>in</strong> each <strong>of</strong> <strong>the</strong> core areas <strong>of</strong> <strong>ICT</strong><br />

sp<strong>end</strong> (hardware, s<strong>of</strong>tware, IT services, telecommunications, and consult<strong>in</strong>g)<br />

• Realign your sales <strong>in</strong>itiatives by understand<strong>in</strong>g <strong>the</strong> current strategic objectives <strong>of</strong> <strong>India</strong>n enterprises<br />

• Enhance your market segmentation with <strong>the</strong> <strong>in</strong>cluded, detailed breakdown <strong>of</strong> opportunities with<strong>in</strong><br />

selected technology categories (enterprise application, bus<strong>in</strong>ess <strong>in</strong>telligence, IoT, and cloud<br />

comput<strong>in</strong>g)<br />

• Prioritize your focus areas by understand<strong>in</strong>g which fac<strong>to</strong>rs are <strong>in</strong>fluenc<strong>in</strong>g <strong>India</strong>n enterprises'<br />

decisions when select<strong>in</strong>g an <strong>ICT</strong> provider<br />

• Understand <strong>the</strong> changes <strong>in</strong> cus<strong>to</strong>mers' priorities and identify <strong>the</strong> bus<strong>in</strong>ess and IT objectives that<br />

<strong>India</strong>n enterprises are look<strong>in</strong>g <strong>to</strong> achieve <strong>through</strong> <strong>the</strong>ir <strong>ICT</strong> <strong><strong>in</strong>vestment</strong> strategies


Table Of Contents<br />

• 1 Tr<strong>end</strong>s <strong>in</strong> <strong>ICT</strong> budgets<br />

1.1 Introduction<br />

1.2 Survey demographics<br />

1.3 <strong>ICT</strong> budget changes<br />

1.4 <strong>ICT</strong> budget allocation by core technology<br />

area<br />

1.4.1 Hardware budget breakdown<br />

1.4.2 S<strong>of</strong>tware budget breakdowns<br />

1.4.3 Third party IT services exp<strong>end</strong>iture<br />

1.4.4 Communications exp<strong>end</strong>iture1.4.5 Cloud<br />

comput<strong>in</strong>g budget<br />

1.5 <strong>ICT</strong> budget allocation by function<br />

1.6 Outsourced IT functions<br />

2 <strong>ICT</strong> <strong><strong>in</strong>vestment</strong> priorities and v<strong>end</strong>or<br />

satisfaction<br />

2.1 Introduction<br />

2.1.1 <strong>Enterprise</strong> application<br />

2.1.2 Bus<strong>in</strong>ess <strong>in</strong>telligence<br />

2.1.3 Internet <strong>of</strong> Th<strong>in</strong>gs (IoT)<br />

• 2.1.4 Cloud comput<strong>in</strong>g<br />

3 <strong>ICT</strong> procurement <strong>tr<strong>end</strong>s</strong><br />

3.1 Introduction<br />

3.2 Bus<strong>in</strong>ess objectives <strong>in</strong>fluenc<strong>in</strong>g IT<br />

<strong><strong>in</strong>vestment</strong> strategy<br />

3.3 <strong>ICT</strong> provider selection<br />

3.4 Key decision maker for purchas<strong>in</strong>g<br />

technology<br />

4 Summary<br />

4.1 Tech-savvy <strong>India</strong>n enterprises are<br />

<strong>in</strong>vest<strong>in</strong>g <strong>in</strong> various <strong>ICT</strong> doma<strong>in</strong>s <strong>in</strong> 2016<br />

5 App<strong>end</strong>ix<br />

5.1 Def<strong>in</strong>itions<br />

5.2 Fur<strong>the</strong>r read<strong>in</strong>g<br />

5.3 Contact <strong>the</strong> authors


F<strong>in</strong>d More Details<br />

• http://www.researchbeam.com/ict-<strong><strong>in</strong>vestment</strong>-<strong>tr<strong>end</strong>s</strong>-<strong>in</strong>-<strong>in</strong>dia-enterprise-ictsp<strong>end</strong><strong>in</strong>g-<strong>patterns</strong>-<strong>through</strong>-<strong>to</strong>-<strong>the</strong>-<strong>end</strong>-<strong>of</strong>-<strong>2017</strong>-market/enquire-about-report<br />

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