SEO interview Questions,Fresher SEO interview Questions
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Web Vidhya is a one stop destination for trainings on vertical range of web services and technologies. We provide unparalleled Training services by using modern technologies to provide expert knowledge to the students throughout the world. Our data scientists will consistently update their knowledge to customize the course curriculum for providing top class training services to our clients.
www.webvidhya.com
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IDMM-Institute for Digital & Mobile Marketing<br />
Q: Define and Differentiate Webmaster Tool & Analytics Tool?<br />
Ans: Webmaster Tool is a free service catered by Google which provide us a complete report for<br />
indexing data, crawling errors, backlink information, search queries, website malware errors, CTR<br />
and submitting an XML sitemap. Basically, it acts as a mediator between website and server provide<br />
a complete overview of data, issues and other queries.<br />
Q: How can you enhance the crawling frequency by search engines for your website?<br />
Ans: Including new, original, unique and quality content on our website more frequently enables<br />
search engines to crawl more frequently.<br />
Q. What is Panda Update ?<br />
Panda update was first released in Feb 2011 and major purpose of this update is to penalized the<br />
website with low quality content or duplicate or thin content which was created only for <strong>SEO</strong><br />
purpose. In May 2014 Panda 4 was release which has hit many major brand sites like ebay, ask.com,<br />
biography.com and many other sites.<br />
Q. What is Penguin Update ?<br />
Penguin update was first released in April 2012. This update targeted the websites using black hat<br />
seo techniques and using over optimization by violating the search guidelines. Later releases of<br />
Penguin update has targeted the websites generating links from low quality sources with keyword<br />
reach anchor text.<br />
Q. What is Humming bird update ?<br />
This update was released in August 2013. The purpose of this update was to understand the intent<br />
of the user in the query and provide the results best suitable for user. Instead of ranking a page<br />
because of keyword density, this update understand the semantics of query, relevancy of content<br />
and provide the suitable results.<br />
For example if you search for keyword : “which is best business hotel in hyderabad ?” then humming<br />
bird will understand the intent of user and provide the results for “best business hotel in hyderabad”<br />
by ignoring the words [which is] and [?] to provide relevant results.<br />
Q. What is EMD update ?<br />
This update was released by Google in Sep 2012 to target low quality websites which used exact<br />
match domain name sites. The major sites which hit with the update the long tail domains with<br />
keywords. Sites like www.buy-best-laptops-online.com were hit with the update. Even some good<br />
sites were hit with this update. Example www.pooltables.com has lost the 1st position after EMD<br />
Update.<br />
Q. If we use a keyword in domain, Will it hit with EMD filter?<br />
If we use a keyword in the domain along with other words or brand name, we must ensure that we<br />
are providing quality of content in the site which is protect from EMD filter.<br />
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