PerfectHome Brand Guidlines
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TYPOGRAPHY<br />
Body copy font<br />
abcdefghijklmnopqrstuvwxyz<br />
ABCDEFGHIJKLMNOPQRSTUVWXYZ<br />
123456789O<br />
‘ITC Stone Sans’ is to be used<br />
for all body copy in all printed<br />
communications.<br />
Whether it be a paragraph<br />
of copy introducing a USP or<br />
price point information (as<br />
shown right).<br />
ITC Stone Sans Bold<br />
abcdefghijklmnopqrstuvwxyz<br />
ABCDEFGHIJKLMNOPQRSTUVWXYZ<br />
123456789O<br />
ITC Stone Sans Semibold<br />
abcdefghijklmnopqrstuvwxyz<br />
ABCDEFGHIJKLMNOPQRSTUVWXYZ<br />
123456789O<br />
ITC Stone Sans Medium<br />
With the lowest weekly<br />
payments guaranteed,<br />
why shop anywhere else?<br />
At <strong>PerfectHome</strong> we guarantee to offer the<br />
lowest weekly prices on the high street.<br />
There’s no deposit and you even get to<br />
choose how you pay; weekly<br />
in-store, weekly by debit card or monthly by<br />
direct debit. In fact you even get to choose<br />
how you spread the cost – choose to pay<br />
over fewer weeks and you get to own your<br />
product even sooner.<br />
50cm Gas Cooker<br />
• Storage • Cool touch doors<br />
• 3 burner sizes • Also available in<br />
electric • H90 W50 D60cm<br />
Cooker. Price/amount of credit<br />
£324.99. No deposit & 156<br />
equal weekly payments of<br />
£2.99. Total £466.44.<br />
We may require you to take out theft and accident<br />
cover if you do not have home contents cover.<br />
From only<br />
£2.99<br />
per week<br />
REPRESENTATIVE<br />
29.6% APR<br />
3/3.3<br />
Sub copy