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Fashion Trends 2016

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Top Patterns<br />

Despite being a fierce military look, bomber jackets are<br />

being searched along embroidered more than camo<br />

in both markets. Search volume and growth for camo<br />

patterns are bigger in the U.K. than in the U.S.<br />

U.S.<br />

UK<br />

embroidered<br />

2610%<br />

embroidered<br />

3465%<br />

floral<br />

150%<br />

camo<br />

942%<br />

camo<br />

329%<br />

floral<br />

495%<br />

patches<br />

559%<br />

rose<br />

5370%<br />

rose<br />

1637%<br />

printed<br />

473%<br />

printed<br />

371%<br />

flower<br />

614%<br />

flower<br />

150%<br />

patterned<br />

391%<br />

patterned<br />

105%<br />

patches<br />

876%<br />

Google Internal Data, U.S. and U.K., Mar.–May <strong>2016</strong> vs. Mar.–May 2015

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