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The choice sets were created using a Bayesian efficient design using the NGene software,<br />

and the C-error optimization criterion was applied (Scarpa and Rose, 2008). The final design<br />

comprised 24 choice sets that were blocked into four subsets, each with six choice sets. The<br />

order of choice sets was randomized as was the order of the first three labelled alternatives. We<br />

ensured that each choice set and each alternative was presented on every position a comparable<br />

number of times. An example choice card set is presented in Figure 1.<br />

Electricity<br />

from wind<br />

Electricity from<br />

biomass<br />

Electricity<br />

from solar<br />

“Do not<br />

care”<br />

Minimum distance to<br />

residential areas<br />

600 m 2500 m 300 m 900 m<br />

Size of renewable energy<br />

production sites<br />

Large<br />

(35–50 turbines)<br />

Large<br />

(15–25 fermentation<br />

tanks)<br />

Small<br />

(0.5–5 hectares)<br />

Medium<br />

Number of renewable<br />

energy production sites<br />

Share of landscape not used<br />

for renewable energy<br />

expansion<br />

High-voltage transmission<br />

lines<br />

4 5 5 3<br />

20% 50% 10% 30%<br />

Underground underground overhead overhead<br />

Monthly surcharge or rebate<br />

to energy bill (annually)<br />

+30zł<br />

(+360zł)<br />

−10zł<br />

(−120zł)<br />

+30<br />

(+360zł)<br />

0 zł<br />

Choice <br />

Fig. 1. Example of a choice set<br />

3.3. Financial lotteries<br />

Respondents were presented with three series of lottery pairs and asked to choose one lottery<br />

for each pair. Moving down the list of lotteries, payoffs in Option B increase, but everything<br />

else is fixed. The lotteries are designed so that any combination of choices in the three series<br />

determines an individual’s risk preferences and loss aversion (see Table 3).<br />

7

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