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CONTENT CURATION FOR LEARNING

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PART 1:<br />

WHY <strong>CONTENT</strong> <strong>CURATION</strong> MATTERS <strong>FOR</strong> <strong>LEARNING</strong><br />

4 WE LEARN BETTER TOGETHER:<br />

THE POWER OF COLLECTIVE<br />

INTELLIGENCE<br />

If you were working on your own to filter the world’s content<br />

for your professional interests, it’d be an endless and lonely<br />

task. But we’re not alone. We operate in teams. And teams<br />

are much better at filtering and curating external content<br />

than individuals acting alone, because teams possess<br />

Collective Intelligence.<br />

MIT define Collective intelligence as a property of groups<br />

that emerges from the coordination and collaboration<br />

of team members. This collective intelligence is a good<br />

indicator of potential team performance and a far better<br />

indicator of success than any individual’s performance. So<br />

what sets apart these smart teams and how do they build<br />

collective intelligence?<br />

In their research MIT have found that group satisfaction,<br />

group cohesion, group motivation and individual<br />

intelligence of team members, things that you might expect<br />

to determine performance, were not correlated with<br />

collective intelligence. Nor does having star performers<br />

make the biggest impact. The research suggests there are<br />

five ways smart teams build collective intelligence.<br />

1. DIVERSITY 2. SOCIAL PERCEPTION<br />

AND SENSITIVITY<br />

Great minds think alike right? Well<br />

actually, they don’t. Great minds think<br />

differently which is why you need a<br />

diverse group of people on your team.<br />

“Group intelligence is not strongly tied<br />

to either the average intelligence of<br />

the members or the team’s smartest<br />

member,” says Thomas Malone, MIT<br />

Center for Collective Intelligence.<br />

The MIT Center for Collective Intelligence<br />

have found that diversity of the group<br />

was a better indicator of collective<br />

intelligence than the IQs of individual<br />

group members. This is true in broader<br />

social networks as well.<br />

They also found that collective<br />

intelligence increased if the a group had<br />

more women, though not exclusively<br />

women. This may be explained by<br />

differences in social sensitivity, which is<br />

related to collective intelligence. Studies<br />

show that women tend to score higher<br />

on social sensitivity than men. Which<br />

leads nicely on to …<br />

MIT’s research has found that it is really<br />

important is to have people who are<br />

socially sensitive, whether they are men<br />

or women. As we noted above women<br />

tend to have higher levels of social<br />

sensitivity.<br />

The research also highlighted the<br />

importance of egalitarian norms in<br />

a team. Collective intelligence was<br />

positively correlated with groups with<br />

higher average social sensitivity and<br />

equal distribution of conversational<br />

turn–taking. In essence where a few<br />

people dominated the discussion and<br />

there were no stars.<br />

There is also ongoing research into the<br />

impact of technology and more remote<br />

working on collective intelligence.<br />

Initial indications are that equality and<br />

sensitivity are equally important with<br />

online communication. A personal view<br />

is that it is possible technology allows<br />

more people to contribute by sharing<br />

articles and ideas, without having to wait<br />

for a turn in a team discussion.<br />

Content Curation For Learning<br />

15<br />

www.anderspink.com

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