BUS 470 All Weeks Modules Discussions and Assignments

BUS 470 All Weeks Modules
Discussions and Assignments
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BUS 470 All Weeks Modules Discussions and Assignments
BUS470 Module 1 Assignment 2: Ethical Issues and Foreign Investments\
analyze the following scenario:
There are multifaceted ethical issues relating to international investments. One aspect relates to human
rights. Most Latin American governments have constitutions that mandate health care as a human right,
yet some of these countries provide poor health care for the majority of their population.
During the 1980s, the general populace of these countries deteriorated, even though several Latin
American countries developed strategies to reposition medical personnel and services to rural areas.
Throughout this time, many international donors provided assistance; however they did so with imposed
conditions. An example of this constrained assistance was the World Bank, which imposed restrictions
that included privatization of health care, as well as required limitations on universal access.
Did the World Bank and other international donors act responsibly and ethically in constraining their
humanitarian assistance? Who has the responsibility for the health care of the Latin American people? Is
it a reasonable and socially responsible practice to offer international assistance in exchange for an
opportunity to shape a country’s political and/or social system? Why or why not?
Module 2
BUS470 Module 2 Assignment 1: Discussion Question
Your company plans to establish MNE manufacturing operations in South Korea. You have been asked to
conduct a cultural audit focusing on leadership behaviors of South Korea. The results of your report will
be used for internal training for plant managers due to be reassigned to work with South Korean
managers in a few months. You are aware of a high-collectivism culture with a Confucian code of ethical
behavior in South Korea. What kinds of South Korean leadership behaviors would you expect to include
in your report? Describe these in terms of interaction between the U.S. and Korean managers as well as
interaction between Korean leader-followers.
respond to the discussion question assigned by the faculty. Submit your response to the appropriate
Discussion Area. Use the same Discussion Area to comment on your classmates’ submissions and
continue the discussion until . Comment on how your classmates would address differing views.
BUS470 Module 3 Assignment 1: Discussion Question
The Mexican ceramics folk-art firm signs a contract for the Mexican firm to deliver 1500 pieces of artwork
to an Italian firm within the next 120 days. The contract is denominated in pesos. During this time the

Mexican peso strengthens against the euro. What is the net profitability effect on the Mexican firm? What
international market concept is demonstrated in this example? Discuss the risks associated with changing
exchange rates and international commerce and provide a scenario demonstrating these risks.
By respond to the discussion question assigned by the faculty. Submit your response to the appropriate
Discussion Area. Use the same Discussion Area to comment on your classmates’ submissions and
continue the discussion until 2016.Comment on how your classmates would address differing views.
BUS470 Module 4 Assignment 1: Discussion Question
To extend its international presence, Martinetti International has formed an expansion strategy focused
on acquiring other like enterprises outside the European region. Martinetti, a subsidiary of a publicly
owned parent company, is based in Rome where it enjoys an established brand name and superb
reputation. As part of Martinetti’s globalization strategy, it has acquired Sand Coast Resort Group located
in the heart of Chinatown, Singapore. Both hotel enterprises share common business values and
excellent reputations, and offer high-end luxury accommodations for the local businessman and
international traveler. The acquisition offers Martinetti ownership of the Sand Coast brand, trademarks,
and contracts for the 9 Sand Coast hotel holdings. With this acquisition, Martinetti gains a footprint in
Southeast Asia and expands its holdings 27 percent. Sand Coast has strong brand recognition in the
region and has a portfolio that includes both hospitality services and travel agencies. Martinetti, a crossculture
organization, is comprised of approximately 65 percent Italian employees with the remaining
representing 7 other countries and languages. San Coast also has a cross-cultural workforce with 88
percent being Singaporean of Chinese, Malay, and Indian ethnicity. Chinese is the official language.
As a member of the Martinetti management team, you have been selected to meet with the Sand Coast
Resort leadership team to discuss Martinetti’s approach to market the acquisition in both countries. Your
task is to convince the Sand Coast team that Martinelli has a sound strategic communications plan.
Please discuss the promotional goals and cultural factors you would discuss with Sand Coast and what
aspects of the recommended promotional strategy you would address.
By submit your response to the appropriate Discussion Area. Use the same Discussion Area to comment
on your classmates’ submissions and continue the discussion until Wednesday, 2016.Comment on how
your classmates would address differing views.
BUS470 Module 5 Assignment 2: Discussion Question
Part 1: Discuss the strategic value of personnel training and development. What are the implications for
the MNC?
Part 2: Look back on your work for the assignments in this course and reflect on the problems and
recommendations related to the organizations expanding their operations globally. How do the risk
assessments and recommendations for the global organizations compare to domestic organizations?
By 2016 respond to the discussion question assigned by the faculty. Submit your response to the
appropriate Discussion Area. Use the same Discussion Area to comment on your classmates’
submissions and continue the discussion until 2016.Comment on how your classmates would address
differing views.

BUS470 Module 1 Assignment 3: Globalization
Directions:
Think about what you have read and seen in the news on globalization. Consider the fact that the clothing
we wear, the cars that we drive, the cell phones we use to communicate and the computers we use to
work, are each likely to have been manufactured in whole or in part in different parts of the world. While
there are still companies and firms that maintain local and national borders, it is almost unheard of in the
21st century that an industry does not maintain an international strategic position.
From an executive’s position, identify and explain at least three challenges and opportunities that might
face an international executive over the next five years. Provide possible solutions of how the executive
might address these issues in order for their firm to maintain a competitive advantage.
Prepare a 4-6 page paper that describes the impact of globalization on U.S. businesses. In your analysis,
please include information about the impact of at least four economic drivers that might impact
globalization.
BUS470 Module 2 Assignment 2: United States vs. Cambodia PowerPoint Presentation
Conduct research using the Argosy online library, your text book and the Internet regarding the
differences in culture, management styles, and communication strategies between the U.S. and
Cambodia. Analyze at least three potential management conflicts that may arise due to the identified
differences and propose solutions for each to help combat these conflicts. Use at least one chart or graph
in your PowerPoint presentation.
Also, you may use PowerPoint’s notes feature to further articulate your reasoning for the selection of the
identified conflicts.
BUS470 Module 3 Assignment 2 Taking on the role
Directions:
Taking on the role of a CEO, develop a PowerPoint presentation of approximately 15 slides that explains
how you would adapt the Western leadership strategies of either Heifetz and Linsky or Drucker in your
approach to managing an international organization on the brink of structural change and expansion. One
of your main goals will be to motivate and communicate a vision while connecting to the firm’s mission for
all stakeholders, including your Board of Directors. A brief profile of the organization is as follows:
• The company is a manufacturing firm with annual earnings in excess of $350 million.
• It is headquartered in the United States, has two branches in the United Kingdom, and one expansion
branch set to open in China.
• A new branch will provide more innovative technologies to infuse the firm’s declining market share while
also presenting cultural management and organizational integration challenges.
Your presentation should contain the following components:
• Identification of your chosen leadership philosophy with justification of your choice.
• Using Porter’s Five Forces as a strategic guide, please explain how you will approach Foreign Direct
Investment and Financial Risk Assessment.
• Complete a Financial Risk Assessment for acquiring the new technology company by identification and
explanation of at least four risks which could impact your organization.
• Identification and explanation of the key internal structures (at least 3) that will be designed to enhance
the culture within your organization
• Explanation of how projected global and market trends over the next 10-15 years will impact your

company’s ability to maintain a competitive advantage.
Submit to the W3: Assignment 2
BUS470 Module 4 Assignment 2: Marketing of the Acquisition by EDUS
In this assignment, you will research information related to the marketing and promotion of the acquisition
by EDUS and provide an assessment.Click here to review the EDUS case and consider the following:
Topics for Research and Analysis
Promotional Goals: Identify specific objectives related to the promotion of EDUS’s acquisition of the
institution. In addition, identify specific objectives related to informing potential students of new
capabilities and offerings resulting from the acquisition. (Promotional goals vary. Some organizations
need to create awareness of their product’s benefits compared to competitors. Other promotional goals
may involve communicating new uses for an item, or informing customers or lower prices.)
Business Environment: Identify cultural and legal factors that might influence promotional decisions –
both in announcing the acquisition within the region and recruiting new students to the institution. (In
some countries, certain information is required in television commercials selling products aimed at
children.)
Media Plan: Analyze media availability to determine cost-efficient methods of communicating with
potential students within the country and within the geographic region. (While television, radio,
newspapers, magazines, and the Internet may be common in industrialized countries, developing
economies may require other different media. In some countries, advertising messages are broadcast
through large speakers mounted on moving trucks.)
Promotional Strategy: Compare the benefits of push-and-pull promotions for acquiring new students at
the institution. Devise a promotional strategy that will help EDUS expand the student body and also
inform potential students of increased capability of the institution resulting from this acquisition.
Economic, Cultural, and Political-Legal Environment: Investigate the economic, cultural, and political-legal
environment that might affect promotional messages and media relevant to this acquisition.
Recommended Actions: Recommend EDUS actions related to promotional goals, needed adaptations
due to cultural or legal factors, and a media plan. Provide evidence to support your recommendations.
Conclusions:Draw conclusions about the material you have presented. The opinions or judgments you
present should be supported by your research.
M4: Assignment 2
BUS470 Module 5 Assignment 1: LASA 2: Organization Website Review
Directions:
Select either an international service organization or a multinational corporation and conduct a preliminary
assessment of their website.
In your review:
• Explain your initial impression of the organization based upon your initial review of their corporate
website.
• Analyze their Vision, Mission and Goals in reference to the company’s competitive strategy, branding
and messaging
• Analyze the company’s strategic approach to globalization and their approach to competition,
sustainability, CSR, marketing, analysis (external, internal, industry), and cross border issues
• Examine the company’s financials included in their most recent annual report and review the profit
margin statement from the CEO. What conclusions can you draw from their financial statements?
• Evaluate the firm’s Corporate Ethics and Corporate Social Responsibility Policy. What expectations are

presented in the policy? Explain the tangibility of the company’s policies
• Include an organizational assessment using SWOT or Porter’s Five Forces
• Explain the company’s capacity to be able to fulfill strategic missions while increasing profit margin
• Include an Introduction and Summary statement in your review.
Your paper should be between 7 -10 pages in length, in correct APA format and use 4-5 outside sources.
Submit your assignment to the M5: Assignment 1