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Haaga-Helia Porvoo Campus Social Media Handbook

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STEPS TO IMPROVE YOUR<br />

SOCIAL<br />

& MARKETING<br />

MEDIASTRATEGIES<br />

10<br />

AT THE BEGINNING OF YOUR PROJECT<br />

MAKE A MARKETING PLAN:<br />

STEPS<br />

2 THE HASHTAGS<br />

THE MESSAGE<br />

1<br />

Be clear on your strategy, the image<br />

and attributes you are promoting.<br />

Use always #haagahelia and<br />

#hhporvoocampus together<br />

with your event or project hashtag,<br />

especially if you wish the communication<br />

department to share your<br />

posts. THE @ ON TWITTER 3<br />

4 INVITE TO FOLLOW<br />

Remember to invite the HH and HH<br />

<strong>Porvoo</strong> <strong>Campus</strong> social media channels to<br />

follow your event (and channels).<br />

Use @haagahelia when you wish a<br />

larger audience and HH communications<br />

department to notice and retweet your<br />

tweets.<br />

2.

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