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WOMAN LEADER<br />
PHILANTHROPY IS JUST<br />
WHERE MY HEART IS AND<br />
WHAT I DO BEST<br />
Jumana Abu-Hannoud talks SOS Children’s Villages,<br />
entrepreneurship and working for H.R.H. Princess Haya<br />
There are certain people that exist for a purpose,<br />
whether to advise individuals through their path<br />
or merely exude goodness in every way possible<br />
to benefit others. Jumana Abu-Hannoud is one<br />
such woman. Her journey within the non-profit sector<br />
commenced at the age of 18 and has continued ever since.<br />
“It was something I always wanted to do. I loved going<br />
around the projects in Jordan and the villages, learning<br />
about microfinance and income generating possibilities<br />
for women,” says Jumana. The Jordanian-national was<br />
born in the UAE, raised and educated back home and<br />
returned to this country 15 years ago.<br />
Graduating in Communications from university, due to a<br />
passion for writing, Jumana initially found herself working<br />
in organisations that weren’t humanitarian. However, she<br />
made it a point to focus on social impact, be it in technology<br />
or the development sector. Upon relocating to Dubai,<br />
Jumana worked in healthcare, education, poverty and the<br />
development sector through the office of H.R.H. Princess<br />
Haya for five years. “This is where I sunk into my dream<br />
job, it was a very important turning point. I got a lot of<br />
fantastic experience and when I look back, some of the jobs<br />
I was exposed to are lessons that still refresh themselves in<br />
my mind when I have challenges in the workplace. When<br />
21<br />
EQUITY