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2013 July PASO Magazine

A monthly look at life in the remarkable community of Paso Robles.

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Economic vigor builds in SLO County<br />

By Chris Weygandt Alba<br />

According to a leading California economic analyst<br />

a resurgent economy has invigorated the Central<br />

Coast this year. San Luis Obispo County saw<br />

a spike in construction, agriculture exports, jobs,<br />

taxable sales, and real estate between March 2012<br />

and April <strong>2013</strong>.<br />

“Things changed pretty dramatically this<br />

year,” said economist Christopher Thornberg of<br />

Beacon Economics in a Mid-Year Update organized<br />

by the Central Coast Economic Forecast<br />

Project, held June 6 in Atascadero, and sponsored<br />

by the Paso Robles and Atascadero Chambers<br />

of Commerce. “I’m as positive as I’ve been in the<br />

past couple of years.”<br />

He said the modest momentum in the U.S.<br />

economy makes him optimistic about the months<br />

ahead. Thornberg, former chief economic advisor<br />

to the California State Controller’s Office, is encouraged<br />

by gains in the U.S housing market, job<br />

growth, business investment, industrial activity,<br />

energy production, consumer spending, and personal<br />

income and net worth.<br />

“Corporate profits are at a record high,” Thornberg<br />

said. “Labor markets are looking much better<br />

today than they were a year ago. Consumer<br />

finances are bouncing back. Folks are taking more<br />

money home. Disposable income is higher than it<br />

was six months ago. Net worth is up to its highest<br />

level in years. Consumers really have started to<br />

move forward.”<br />

“Not everything is fine on a national level,”<br />

Thornberg added. “The politics of debt ceilings<br />

and federal spending is a big risk. There are many<br />

long-term issues to address. But the positives are<br />

outweighing the negatives. Things seem to be<br />

moving forward at a fairly solid rate.”<br />

Recovery is more robust in California and the<br />

Central Coast, Thornberg reported. A steady upswing<br />

in key areas this year has propelled the state<br />

and SLO County to the forefront of growth in<br />

the nation. The highlights include:<br />

Job Market Grows<br />

In the latest analysis by Beacon Economics, “California<br />

is the eighth fastest-growing labor market<br />

in the nation,” said Thornberg, “and SLO County<br />

46 East Storage 42<br />

911 Supply House 35<br />

A Beautiful Face 57<br />

Advanced Concrete 41<br />

Advanced Construction 52<br />

Alliance Board Co. 17<br />

American Oak 3<br />

Artworks 38<br />

Baker, Richard 31<br />

Barto, JR Heating 46<br />

Beehive Salon 28<br />

Berry Hill Bistro 12<br />

BlakesTrueValue 48<br />

Blakeslee&Blakeslee 55<br />

Blenders 10<br />

Body Basics 38<br />

Borjon Auto Center 23<br />

Bridge Sportsmen 34<br />

Cal Paso Solar 15<br />

Calif. Mid State Fair 64<br />

Cambria Nursery 21<br />

Casey Print 59<br />

Casper, EJ, DDS 21<br />

Cash for Gold 58<br />

CC Employee Assist 45<br />

CC Renaissance Fest 31<br />

CC Shakespeare Fest 37<br />

Chalekson, Dr. Char 47<br />

Christian Life Center 22<br />

Cider Creek 43<br />

City Concerts in Park 2<br />

City-Water Wise 55<br />

Connect Home Loans 56<br />

Country Florist 29<br />

Country Oaks Glass 41<br />

Dawg on It 17<br />

Daylight Gardens 17<br />

Designs by Pamela 60<br />

Dispute Resolutions 43<br />

Dutch Maytag 33<br />

EarthTones 27<br />

Eddington Funeral Svs 59<br />

Edward Jones 11<br />

El Paso de Robles Hist. 12, 34<br />

El Paso Storage 50<br />

Estrella 18<br />

Estrella Warbirds 30<br />

Family Praise 46<br />

ranks fifth in the state in job growth.”<br />

Since the local labor market hit bottom in <strong>July</strong><br />

2009, SLO County has added 11,600 jobs and recovered<br />

nearly all those lost during the downturn.<br />

Total private payrolls grew by 4% from March<br />

2012 to March <strong>2013</strong>, and unemployment dropped<br />

from 8.3% to 6.4%.<br />

The largest growth occurred in arts and entertainment,<br />

professional and business services,<br />

real estate, and construction. Jobs declined somewhat<br />

in wholesale trade, manufacturing, and state<br />

government.<br />

In the farm industry, “Ag exports are booming,”<br />

Thornberg said. That produced more jobs and a<br />

record $861-million in agricultural commodities<br />

in 2012.<br />

The hospitality/leisure sector also saw job and<br />

payroll gains, with a boost in tourism and hotel<br />

occupancy rates. The local wine industry had a<br />

bumper crop and great prices. Noting a steady<br />

increase in international visitors, Thornberg<br />

quipped, “The world has noticed that the stuff<br />

they make in France is swill.”<br />

Real Estate Surge<br />

The supply and demand for housing in SLO<br />

County is a boon to the whole economy, Thornberg<br />

reported. With low interest rates and lower<br />

home prices since the housing bubble burst, he<br />

said, “The cost of buying a home is about the<br />

cheapest it’s been in 30 years.” So demand is<br />

up, but the inventory of available homes is falling,<br />

while foreclosures and defaults are in steep<br />

decline. The dynamics push home prices higher.<br />

Local home prices are up 16% since hitting bottom<br />

in 2011. In the first quarter of this year, the<br />

median price of an existing home in Paso Robles<br />

hit $341,839 — 11% more than a year ago — accompanied<br />

by a 10% increase in sales. Thornberg<br />

believes the combination of buyer demand and<br />

dwindling supply will continue to boost home<br />

prices in the coming year.<br />

Collateral Benefits<br />

The housing surge stimulates other parts of<br />

the economy, Thornberg reported. With rising<br />

home prices, he said, “People are starting to<br />

have equity in their homes and have begun to<br />

DIRECTORY TO OUR ADVERTISERS<br />

Fat Cat Farm 10<br />

Fidelity Title 44<br />

Forsythe, Kevin, MD 54<br />

Frontier Floors 15<br />

Gallagher Video 59<br />

Garden All Year 33<br />

General Store PR 18<br />

Gettmann, Mary Ann 55<br />

Gilliss, Keith/PRIME 32<br />

Golden Collar 44<br />

GRL Computing 56<br />

Hairitage-Amber 57<br />

Hamon Overhead Door 52<br />

Harris Stage 49<br />

Healthy Inspirations 57<br />

Healthy Skin by Karen 48<br />

Home Elegance 27<br />

Idler’s 7<br />

Jaffa Cafe 23<br />

KAYA 17<br />

Kwik Hardscapes 23<br />

Lake Nacimiento Realty 28<br />

Lansford Dental 36<br />

Lear, Kelly Mary Kay 60<br />

LeVigne Winery 38<br />

Lube N Go 53<br />

Main St Animal Hosp 47<br />

McConnell/Marziello RE 41<br />

Mikulics 58<br />

Mission Community Bank 6<br />

Mod Studio 35<br />

Natural Alternative 19<br />

Natural Health Sol 30<br />

Niblick Road Baptist 60<br />

Nose to Tail 20<br />

Oaks Hotel 31<br />

Odyssey Cafe 31<br />

PAN Jewelers 9<br />

Papich Construction 30<br />

Park Cinemas 23<br />

Paso Massage Therapy 55<br />

Paso PetCare 50<br />

PR Chamber 57<br />

PR District Cemetery 37<br />

PR Door & Trim 20<br />

extract it again, for the first time in years, to use<br />

as disposable income.”<br />

Taxable receipts have risen throughout the<br />

county, as household balance sheets have improved<br />

and consumers feel more comfortable<br />

with their purchasing power. Auto sales were<br />

particularly robust in 2012.<br />

Construction is on the rise in SLO County,<br />

Thornberg said. Building permits issued for new<br />

homes rose almost 32% during February 2012-13<br />

over the prior year.<br />

Permits for multifamily units have exploded,<br />

surging over 400% in the same time period, fueled<br />

by the number of residents who can’t get a mortgage.<br />

In the rental market, vacancy rates are down<br />

and rents a little higher<br />

Commercial building has doubled in value over<br />

the previous 12 months, Thornberg said. Although<br />

the retail market remains comparatively sluggish,<br />

commercial vacancy rates show gradual improvement.<br />

Overall, Thornberg said, “The second half of<br />

the year is going to come out strongly.”<br />

“Local home prices are up 16%<br />

since hitting bottom in 2011.”<br />

- Economist Christopher Thornberg<br />

PR Glass 15<br />

PR Handyman 41<br />

PR Heating & Air 37<br />

PR Inn 43<br />

PR Insurance 32<br />

PR Mag testimonial 39<br />

PR Main Street 35<br />

PR Pet Boarding 33<br />

PR Safe & Lock 19<br />

PR Sports Club 29<br />

Photo Stop 29<br />

Platinum Properties 51<br />

Professional Design 28<br />

Pro Handyman 29<br />

Pure Elements 33<br />

Railsback Insurance 44<br />

Reed’s Heating 27<br />

Revive Massage 51<br />

Ross, SharonCC Mort 53<br />

Salon Gloss-Melissa 38<br />

Sancho’s on Spring 16<br />

SAVOR Central Coast 52<br />

Scoles,PatsyLaw Office 41<br />

Secret Garden 45<br />

Solaralos 43<br />

Solarponics 41<br />

Sotheby’s-Crabtree 5<br />

Sothebys - Desmond 4<br />

Sousa and Company 56<br />

Spice of Life 29<br />

Sprain Draperies 41<br />

Stifel Nicolaus 52<br />

Stove & Spa Center 19<br />

Straight For/Word 54<br />

Takkens 21<br />

Ted Hamm Ins 45<br />

Templeton Chamber 46<br />

The Mobile Oil Chgs 41<br />

The Wellness Kitchen 20<br />

Tree of Life 21<br />

Treeman 13<br />

Tubb, J.K.Landscaping 54<br />

Ventura Hay 49<br />

Vic’s Cafe 27<br />

Western Flair 49<br />

Western Janitorial 59<br />

Whitehorse 50<br />

Worship Directory 61<br />

York, Cheri 63<br />

Zumstein, Kurt 58<br />

62 Paso Robles <strong>Magazine</strong>, <strong>July</strong> <strong>2013</strong>

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