Hydrolife Magazine August/September 2017 [USA Edition]
One of the best parts about a budding industry like the marijuana industry is the personalities that emerge. For more than a year in these pages, we’ve worked hard to bring you the latest information, history, how-to methods, and products surrounding cannabis. In this issue, we’re focusing a little more on people, including Jim McAlpine, founder of the 420 Games and Power Plant Fitness. He graces our cover after working with San Francisco-based photographer Mark Rutherford.
One of the best parts about a budding industry like the marijuana industry is the personalities that emerge. For more than a year in these pages, we’ve worked hard to bring you the latest information, history, how-to methods, and products surrounding cannabis. In this issue, we’re focusing a little more on people, including Jim McAlpine, founder of the 420 Games and Power Plant Fitness. He graces our cover after working with San Francisco-based photographer Mark Rutherford.
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enjoy<br />
“<br />
CANNABINOIDS HEIGHTEN<br />
sensitivity in regions where<br />
the receptors are found,<br />
and they are found in the<br />
reproductive systems of<br />
both males and females.”<br />
SEX<br />
For those who are comfortable with the effects of<br />
marijuana, sex can be more pleasurable when under<br />
the influence of the drug. This happens because<br />
cannabinoids heighten sensitivity in regions where<br />
the receptors are found, and they are found in the<br />
reproductive systems of both males and females.<br />
The reward system also plays a major part in this<br />
process when various forms of stimuli motivate us<br />
to engage in a given behavior, in this case sex, that<br />
produces a desired outcome. The release of dopamine<br />
encourages people to repeat the action that caused<br />
the pleasurable sensation in the first place. With the<br />
goal of procreation being at the root of our nature, sex<br />
was always meant to be pleasurable. It just becomes<br />
more so when enhanced by the effects of THC.<br />
One of the most famous experiments conducted in<br />
the early 1900s by Doctor Skinner, best known as the<br />
“Skinner Box,” was the start to identifying how the<br />
pleasure center of the brain works and how it manifests<br />
in our behavior. Basically, Skinner put rats in a<br />
box with two levers they could press: one to deliver<br />
food and the other to deliver a shock to their feet. They<br />
quickly learned to avoid the lever that produced the<br />
shock, and continued to press the food lever over and<br />
over, an example of how the reward system operates.<br />
Years later, James Olds and Peter Milner put a spin<br />
on Skinner’s OG box. Instead of pain versus pleasure,<br />
there was a lever that was connected to their brain<br />
that would deliver pleasureable brain stimuli when<br />
pressed, and another lever that would deliver food<br />
when pressed. The researchers were surprised to find<br />
that rats continued to choose the brain stimuli every<br />
time over the food, even when they were hungry.<br />
This happened because of the reward system<br />
and the pleasure circuit experienced by the<br />
lab rats. Based on these results among other<br />
scientific studies, it seems that we are<br />
prewired to pursue pleasurable experiences<br />
based on our brain functions,<br />
even if it takes precedence over<br />
actions in pursuit of survival.<br />
FOOD, MUSIC, AND MORE<br />
Similar to sex, marijuana also heightens the pleasure derived<br />
from already pleasurable experiences, such as eating<br />
tasty foods, listening to your favorite band, or viewing<br />
your favorite artist’s portfolio. A study conducted by Maria<br />
Antonietta De Luca from the University of Cagliari in Italy in<br />
2012 concluded that marijuana does enhance the effects of<br />
our preferences, but does not necessarily cause us to change<br />
our minds about something we didn’t like previously.<br />
With or without marijuana, when we eat, view, or listen to<br />
something we like, our brains release dopamine from the nucleus<br />
accumbens, which signals to us that this is something we<br />
enjoy, and encourages consumption of the stimuli more often.<br />
When you add marijuana to the mix, this sensation is exacerbated,<br />
producing a feeling of euphoria, furthering our decision<br />
to continue “consuming” this pleasure-inducing action again.<br />
So, to answer the question, why dope is so dope, the<br />
explanation is clear. Our brains are wired to consume and<br />
process the effects of cannabis naturally. With brain receptors<br />
specifically present for the recognition of cannabinoids alone,<br />
we can all feel good about feeling good about the good old<br />
herb we refer to as dope.<br />
Lacey Macri works as head of sales at<br />
CleanGrow Ltd., focusing her time on<br />
business development within the<br />
company. She received a bachelor’s<br />
degree in communications and<br />
psychology from the University<br />
of California, Davis in 2011,<br />
where she worked at the<br />
California Aggie student<br />
newspaper on campus.<br />
96<br />
grow. heal. learn. enjoy.<br />
myhydrolife.com