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FINANCE<br />

Left: The Louvre Museum<br />

Below: Sylvain Gaillard,<br />

Director of Opera<br />

Gallery in DIFC<br />

necessity for an advisor. “The market is highly<br />

unregulated and very opaque. If you don’t know<br />

what you’re doing, you will spend and not be able<br />

to recover it,” says Shaheem. “I'm not saying don’t<br />

buy art you love. All I’m saying is you can have a<br />

piece that you’re in love with, and one that may<br />

have the ability to increase in value over time too.<br />

It’s significant that thorough research is conducted<br />

with every transaction,” she explains further.<br />

Gaillard, on the other hand, suggests approaching<br />

art as an investment with caution. “By definition,<br />

I’m always very cautious when people approach<br />

art as an investment because it is something you<br />

buy hoping that the value will go up in the future.<br />

Art must be taken extremely cautiously, because<br />

you can strike gold.” His guidelines? “Always buy<br />

what you like because you are going to leave with<br />

the piece, and should go for the long run. People<br />

always hear about the guy who made millions from<br />

selling one or two paintings, but what they don’t<br />

tell you is that probably in the same year, he bought<br />

another five paintings which are worthless today.<br />

So, you always have to be careful about investing<br />

in art as there’s always two sides of the story.”<br />

There are a few established names that are rooted<br />

in history and probably will continue to be a great<br />

investment opportunity over the next few years or<br />

so. For instance, Gaillard reveals that Picasso has<br />

done over 50,000 pieces, most of which are in the<br />

Catalogue Raisonné. He is amongst the top five<br />

artists at 20<strong>17</strong> auctions. “If you buy a piece right<br />

now, guess what? In 30 years, it’s going to be older,<br />

rarer, so most likely, will appreciate again. There’s<br />

no guarantee but most likely it will.” The lesson to<br />

learn is if you’re adamant about investing in art,<br />

think long term. “Go with true and tested names<br />

and make sure you buy them at the right price.<br />

That’s where you’re going to get the upside. If you<br />

just want to flip things, you will flip it around one,<br />

two, three or four times and then the fifth time you<br />

may go bust and lose everything. Just because you<br />

buy a painting and sit on it for ten years doesn’t<br />

mean it will appreciate,” says Gaillard.<br />

At The Fine Art Group, Shaheem works with<br />

clients on a retainer basis, wherein she advises on a<br />

piece, evaluates something a client spotted while<br />

travelling and even pitches artwork her team have<br />

spotted, reporting on the provenance, condition and<br />

value. Opera Gallery in DIFC, on the other hand, is a<br />

playground for art enthusiasts and those who want to<br />

see talent before their eyes. Here, you can walk in and<br />

build a relationship, gaining guidance and support<br />

along the way. “The goal is not to sell the piece. It is<br />

to get into their brain, understand what their aim is,<br />

whom they are buying it for, the purpose, and then<br />

manage their expectations. We also advise clients<br />

what might be tax-efficient. It’s a lot more than just<br />

the transaction,” says Gaillard.<br />

At the end of the day, any investment requires<br />

careful thought, and art is just the same.<br />

16<br />

EQUITY

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