Broschüre comPETence ADVANTAGE
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2018<br />
<strong>comPETence</strong><br />
CONNECTING<br />
<strong>ADVANTAGE</strong><br />
Welcome to the<br />
world‘s desirable target audience,<br />
with the highest interest in technology,<br />
ecology and economy within the<br />
PET packaging value chain.<br />
Welcome to connecting <strong>comPETence</strong>.<br />
Use conCom to your <strong>ADVANTAGE</strong>.
INTENTION<br />
DIGITIZATION<br />
SUSTAINABILITY<br />
ENVIRONMENT<br />
The technical, environmental and economic challenges in the<br />
PET packaging business are enormous and will continue to grow.<br />
In order to offer sustainable solutions that meet the demands of<br />
the market in today’s fast-paced world, a network and communication<br />
platform that makes it possible to optimise the system’s<br />
products more quickly and achieve market-driven innovations is<br />
more important than ever.<br />
NEW CHALLENGES<br />
Innovation means moving away from time-tested, prescribed<br />
strategies and breaking new ground. Your company and your<br />
products are part of the PET value-added chain. With connecting<br />
<strong>comPETence</strong>, you have the opportunity to exchange knowledge<br />
and ideas about PET packaging and pioneering technologies and<br />
to actively and sustainably shape the future of PET packaging.<br />
connecting <strong>comPETence</strong> is our driving force and your network for<br />
keeping PET packaging ahead.<br />
Yours,<br />
Dr. Otto Appel
“They all said it would not work.<br />
Then there was somebody<br />
who did not know that.<br />
And he did it.“<br />
Tse-Tang<br />
“ If you wanna make the<br />
world a better place<br />
take a look at yourself<br />
and make a change!“<br />
Michael Jackson<br />
“ It is not because things are<br />
difficult that we do not dare,<br />
it is because we do not dare<br />
that they are difficult.“<br />
Lucius Annaeus Seneca,<br />
Roman philosopher and statesman<br />
THINKING OUT OF THE BOX MAKE A CHANGE NEW DEVELOPMENTS
<strong>ADVANTAGE</strong><br />
The world’s leading PET packaging<br />
companies and most prestigious<br />
brands have always recognised that<br />
networking and advertising with<br />
<strong>comPETence</strong> is unique. <strong>comPETence</strong><br />
Advantage demonstrates this.<br />
AUDIENCE<br />
The <strong>comPETence</strong> audience is the<br />
world‘s desirable target audience,<br />
with the highest interest IN DETAIL in technology,<br />
ecology and economy within the<br />
PET packaging value chain.<br />
Check out the conCom advantage video<br />
on our website<br />
ONE
CONNECTING<br />
<strong>comPETence</strong><br />
MEDIA TOOLS<br />
connecting <strong>comPETence</strong> is not just<br />
a magazine, a website, a conference<br />
or an exihition event. These are messengers<br />
and tools of our philosophy<br />
“connecting <strong>comPETence</strong> ” to keep<br />
PET packaging ahead.<br />
SELECTED DETAILS<br />
Our readers and our <strong>comPETence</strong><br />
partners come to us because they<br />
can trust that what we report is<br />
accurate and relevant. We earn<br />
that trust every month, every<br />
week, again and again.<br />
TWO<br />
THREE
ONE<br />
AUDIENCE<br />
Our audience are the most<br />
desirable PET packaging<br />
people on the planet.
STATISTICS<br />
INDUSTRY<br />
REGIONS<br />
conCom examines the world of<br />
beverages, food and non-food items<br />
and sees PET packaging, PET technologies<br />
and closures as a system<br />
that responds to consumer trends<br />
and market challenges.<br />
132<br />
COUNTRIES<br />
Discerning bottlers and converters,<br />
making big decisions, seek out to<br />
optimize production and processes<br />
and what suppliers have on offer - to<br />
make live easier and PET packaging<br />
more sustainable.<br />
42%<br />
BOTTLERS<br />
Discuss big issues like sustainability,<br />
material developments and supply &<br />
demand in the PET material supply<br />
chain. Report in conCom on the issues<br />
affecting the beverage and PET packaging<br />
industry.<br />
.<br />
NORTH<br />
AMERICA<br />
17%<br />
LATIN<br />
AMERICA<br />
4%<br />
ASIA<br />
PACIFIC<br />
23%<br />
16.898<br />
EXPERTS<br />
22%<br />
CONVERTERS<br />
6%<br />
AFRICA/<br />
MIDDLE EAST<br />
44%<br />
EUROPE<br />
6%<br />
EASTERN<br />
EUROPE<br />
24%<br />
SUPPLIERS<br />
MORE<br />
petnology.com/audience
MEDIA TOOLS<br />
With the common denominator of editorial<br />
quality and innovative advertising formats,<br />
connecting <strong>comPETence</strong> tools provide<br />
the opportunity to reach and to persuade<br />
your target group.<br />
TWO
MAGAZINE<br />
WEBSITE<br />
APP<br />
What makes conCom different is its<br />
original, analytical and deep technical<br />
reporting, that connects the dots<br />
between business, technology, ecology<br />
and economics.<br />
The PETnology website through our<br />
daily activities of monitoring NEWS is<br />
the digital meeting point of conCom,<br />
our driving force and your network for<br />
keeping PET packaging ahead.<br />
The digital conCom edition also<br />
features exclusive topics, videos and<br />
interactive graphics. Your ads and<br />
contribuitions are linked directly to<br />
your website.<br />
petnology.com/magazine<br />
petnology.com/online<br />
petnology.com/e-magazine<br />
COMPETENCE CENTER<br />
The <strong>comPETence</strong> center - PETnology‘s buyers guide in print, app & online -<br />
provides your organisation with a dynamic, cost-effective way to promote<br />
your products and services. The main and sub-categories reflect the PET<br />
packaging value chain and allow you to present your organisation in a very<br />
prominent manner. Be part of it as a <strong>comPETence</strong> partner.<br />
petnology.com/center<br />
PRINT<br />
€ 590<br />
PRINT + APP<br />
€ 1,290<br />
PRINT + APP + ONLINE<br />
€ 1,690<br />
PER YEAR
SELECTED DETAILS<br />
conCom is a trusted environment. So if advertisers<br />
are promoting their products or services in this<br />
environment, our readers and users will have a<br />
closer look at the advertising.<br />
THREE<br />
petnology.com/mediadata
ONLINE BANNERS/ADS<br />
WIDTH X HEIGHT, BASIC RATES/MONTH<br />
ISSUES<br />
2018<br />
ADVERTISING<br />
RATES<br />
DISCOUNT<br />
UNTIL 31 DEC<br />
FULL SCREEN<br />
VIDEO SPOT / ON DEMAND<br />
WALL PAPER<br />
490 x 115 / 160 x 600 px / 1,200 EUR<br />
SKYSCRAPER<br />
160 x 600 px / 900 EUR<br />
BIG SIZE<br />
990 x 115 px / 900 EUR<br />
FULL SIZE*<br />
295 x 360 px/ 500 EUR<br />
HALF SIZE*<br />
295 x 270 px / 400 EUR<br />
SMALL SIZE*<br />
295 x 180 px/ 300 EUR<br />
*NOT ANIMATED<br />
ONE:18<br />
16 FEBRUARY<br />
TWO:18<br />
8 JUNE<br />
THREE:18<br />
19 OCT<br />
1/1<br />
3,890.00 EUR to<br />
4,190.00 EUR<br />
2/1<br />
5,990.00 EUR to<br />
6,590.00 EUR<br />
2/3<br />
2,990.00 EUR<br />
1/2<br />
2,690.00 EUR<br />
1/3<br />
1,990.00 EUR<br />
1/4<br />
1,490.00 EUR<br />
TWO=5%<br />
THREE=10%<br />
FOUR=15%<br />
BOOK SEVERAL ADS<br />
PER YEAR FOR A<br />
DISCOUNT
“If you always do what you<br />
always did, you will always<br />
get what you always got.“<br />
Albert Einstein<br />
REALIZED INNOVATIONS<br />
PUBLISHER<br />
PETnology/tecPET GmbH<br />
P.O.Box 120 429<br />
93026 Regensburg, Germany<br />
CONTACT<br />
Gabriele Struthoff-Müller<br />
Phone: +49 941 870 3861<br />
g.struthoff-mueller@petnology.com<br />
Barbara Appel<br />
Phone: +49 941 870 2374<br />
b.appel@petnology.com