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2018<br />

<strong>comPETence</strong><br />

CONNECTING<br />

<strong>ADVANTAGE</strong><br />

Welcome to the<br />

world‘s desirable target audience,<br />

with the highest interest in technology,<br />

ecology and economy within the<br />

PET packaging value chain.<br />

Welcome to connecting <strong>comPETence</strong>.<br />

Use conCom to your <strong>ADVANTAGE</strong>.


INTENTION<br />

DIGITIZATION<br />

SUSTAINABILITY<br />

ENVIRONMENT<br />

The technical, environmental and economic challenges in the<br />

PET packaging business are enormous and will continue to grow.<br />

In order to offer sustainable solutions that meet the demands of<br />

the market in today’s fast-paced world, a network and communication<br />

platform that makes it possible to optimise the system’s<br />

products more quickly and achieve market-driven innovations is<br />

more important than ever.<br />

NEW CHALLENGES<br />

Innovation means moving away from time-tested, prescribed<br />

strategies and breaking new ground. Your company and your<br />

products are part of the PET value-added chain. With connecting<br />

<strong>comPETence</strong>, you have the opportunity to exchange knowledge<br />

and ideas about PET packaging and pioneering technologies and<br />

to actively and sustainably shape the future of PET packaging.<br />

connecting <strong>comPETence</strong> is our driving force and your network for<br />

keeping PET packaging ahead.<br />

Yours,<br />

Dr. Otto Appel


“They all said it would not work.<br />

Then there was somebody<br />

who did not know that.<br />

And he did it.“<br />

Tse-Tang<br />

“ If you wanna make the<br />

world a better place<br />

take a look at yourself<br />

and make a change!“<br />

Michael Jackson<br />

“ It is not because things are<br />

difficult that we do not dare,<br />

it is because we do not dare<br />

that they are difficult.“<br />

Lucius Annaeus Seneca,<br />

Roman philosopher and statesman<br />

THINKING OUT OF THE BOX MAKE A CHANGE NEW DEVELOPMENTS


<strong>ADVANTAGE</strong><br />

The world’s leading PET packaging<br />

companies and most prestigious<br />

brands have always recognised that<br />

networking and advertising with<br />

<strong>comPETence</strong> is unique. <strong>comPETence</strong><br />

Advantage demonstrates this.<br />

AUDIENCE<br />

The <strong>comPETence</strong> audience is the<br />

world‘s desirable target audience,<br />

with the highest interest IN DETAIL in technology,<br />

ecology and economy within the<br />

PET packaging value chain.<br />

Check out the conCom advantage video<br />

on our website<br />

ONE


CONNECTING<br />

<strong>comPETence</strong><br />

MEDIA TOOLS<br />

connecting <strong>comPETence</strong> is not just<br />

a magazine, a website, a conference<br />

or an exihition event. These are messengers<br />

and tools of our philosophy<br />

“connecting <strong>comPETence</strong> ” to keep<br />

PET packaging ahead.<br />

SELECTED DETAILS<br />

Our readers and our <strong>comPETence</strong><br />

partners come to us because they<br />

can trust that what we report is<br />

accurate and relevant. We earn<br />

that trust every month, every<br />

week, again and again.<br />

TWO<br />

THREE


ONE<br />

AUDIENCE<br />

Our audience are the most<br />

desirable PET packaging<br />

people on the planet.


STATISTICS<br />

INDUSTRY<br />

REGIONS<br />

conCom examines the world of<br />

beverages, food and non-food items<br />

and sees PET packaging, PET technologies<br />

and closures as a system<br />

that responds to consumer trends<br />

and market challenges.<br />

132<br />

COUNTRIES<br />

Discerning bottlers and converters,<br />

making big decisions, seek out to<br />

optimize production and processes<br />

and what suppliers have on offer - to<br />

make live easier and PET packaging<br />

more sustainable.<br />

42%<br />

BOTTLERS<br />

Discuss big issues like sustainability,<br />

material developments and supply &<br />

demand in the PET material supply<br />

chain. Report in conCom on the issues<br />

affecting the beverage and PET packaging<br />

industry.<br />

.<br />

NORTH<br />

AMERICA<br />

17%<br />

LATIN<br />

AMERICA<br />

4%<br />

ASIA<br />

PACIFIC<br />

23%<br />

16.898<br />

EXPERTS<br />

22%<br />

CONVERTERS<br />

6%<br />

AFRICA/<br />

MIDDLE EAST<br />

44%<br />

EUROPE<br />

6%<br />

EASTERN<br />

EUROPE<br />

24%<br />

SUPPLIERS<br />

MORE<br />

petnology.com/audience


MEDIA TOOLS<br />

With the common denominator of editorial<br />

quality and innovative advertising formats,<br />

connecting <strong>comPETence</strong> tools provide<br />

the opportunity to reach and to persuade<br />

your target group.<br />

TWO


MAGAZINE<br />

WEBSITE<br />

APP<br />

What makes conCom different is its<br />

original, analytical and deep technical<br />

reporting, that connects the dots<br />

between business, technology, ecology<br />

and economics.<br />

The PETnology website through our<br />

daily activities of monitoring NEWS is<br />

the digital meeting point of conCom,<br />

our driving force and your network for<br />

keeping PET packaging ahead.<br />

The digital conCom edition also<br />

features exclusive topics, videos and<br />

interactive graphics. Your ads and<br />

contribuitions are linked directly to<br />

your website.<br />

petnology.com/magazine<br />

petnology.com/online<br />

petnology.com/e-magazine<br />

COMPETENCE CENTER<br />

The <strong>comPETence</strong> center - PETnology‘s buyers guide in print, app & online -<br />

provides your organisation with a dynamic, cost-effective way to promote<br />

your products and services. The main and sub-categories reflect the PET<br />

packaging value chain and allow you to present your organisation in a very<br />

prominent manner. Be part of it as a <strong>comPETence</strong> partner.<br />

petnology.com/center<br />

PRINT<br />

€ 590<br />

PRINT + APP<br />

€ 1,290<br />

PRINT + APP + ONLINE<br />

€ 1,690<br />

PER YEAR


SELECTED DETAILS<br />

conCom is a trusted environment. So if advertisers<br />

are promoting their products or services in this<br />

environment, our readers and users will have a<br />

closer look at the advertising.<br />

THREE<br />

petnology.com/mediadata


ONLINE BANNERS/ADS<br />

WIDTH X HEIGHT, BASIC RATES/MONTH<br />

ISSUES<br />

2018<br />

ADVERTISING<br />

RATES<br />

DISCOUNT<br />

UNTIL 31 DEC<br />

FULL SCREEN<br />

VIDEO SPOT / ON DEMAND<br />

WALL PAPER<br />

490 x 115 / 160 x 600 px / 1,200 EUR<br />

SKYSCRAPER<br />

160 x 600 px / 900 EUR<br />

BIG SIZE<br />

990 x 115 px / 900 EUR<br />

FULL SIZE*<br />

295 x 360 px/ 500 EUR<br />

HALF SIZE*<br />

295 x 270 px / 400 EUR<br />

SMALL SIZE*<br />

295 x 180 px/ 300 EUR<br />

*NOT ANIMATED<br />

ONE:18<br />

16 FEBRUARY<br />

TWO:18<br />

8 JUNE<br />

THREE:18<br />

19 OCT<br />

1/1<br />

3,890.00 EUR to<br />

4,190.00 EUR<br />

2/1<br />

5,990.00 EUR to<br />

6,590.00 EUR<br />

2/3<br />

2,990.00 EUR<br />

1/2<br />

2,690.00 EUR<br />

1/3<br />

1,990.00 EUR<br />

1/4<br />

1,490.00 EUR<br />

TWO=5%<br />

THREE=10%<br />

FOUR=15%<br />

BOOK SEVERAL ADS<br />

PER YEAR FOR A<br />

DISCOUNT


“If you always do what you<br />

always did, you will always<br />

get what you always got.“<br />

Albert Einstein<br />

REALIZED INNOVATIONS<br />

PUBLISHER<br />

PETnology/tecPET GmbH<br />

P.O.Box 120 429<br />

93026 Regensburg, Germany<br />

CONTACT<br />

Gabriele Struthoff-Müller<br />

Phone: +49 941 870 3861<br />

g.struthoff-mueller@petnology.com<br />

Barbara Appel<br />

Phone: +49 941 870 2374<br />

b.appel@petnology.com

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