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Spotlight feature on:<br />
WE MOVE with trust<br />
You may not have consciously noticed, but<br />
a major manufacturer of video surveillance<br />
solutions, which was previously known as<br />
Samsung Techwin, has successfully changed<br />
its name to Hanwha Techwin and at the same<br />
introduced the Wisenet brand as its main<br />
product brand name. The rebranding of the<br />
company and its products and solutions,<br />
which by all accounts been achieved without<br />
any disruption to its business or that of its<br />
customers, was a logical step to take following<br />
on from its acquisition by the Hanwha Group.<br />
In this interview, we ask Bob (H.Y.) Hwang<br />
Ph.D., Managing Director of Hanwha Techwin<br />
Europe to outline what else may be changing<br />
following a recent announcement that the<br />
Hanwha Group intends to continue to nurture<br />
and invest in its Security division.<br />
Question: Bob, with the rebranding exercise<br />
almost totally complete, what is your strategy<br />
for the remainder of this year and beyond, to<br />
ensure your company continues to succeed?<br />
Answer: I think it is important to highlight that<br />
the encouragement and support we receive<br />
from our parent company has reinvigorated the<br />
Hanwha Techwin team. It has empowered us<br />
to invest in an exciting product development<br />
programme which has delivered immediate<br />
results and we now have a formidable range<br />
of affordable video surveillance solutions for<br />
virtually any application or project. Our ongoing<br />
research and development programme,<br />
involving carefully selected technology<br />
partners, is also laying down the foundations<br />
for our long term success.<br />
70<br />
OCTOBER 2017 PROFESSIONAL SECURITY<br />
Q: Your recent marketing activities have ‘WE<br />
MOVE with trust’ as a central theme. What<br />
does this mean in practical terms to your<br />
customers?<br />
A: ‘WE MOVE with trust’ is a philosophy<br />
which is shared by all my Hanwha Techwin<br />
colleagues. It reflects the positive attitude we<br />
have in terms of the actions we take to support<br />
our end-user customers and a commitment<br />
to move forwards with a passion, to excel in<br />
everything we do. This philosophy embraces<br />
our determination to build on the trust we have<br />
in our distribution and technology partners and<br />
covers many different aspects of our business<br />
activities. We respect and highly value their<br />
expertise and the vital contribution they make<br />
to the supply chain, for the benefit of those<br />
who rely on our solutions to keep people,<br />
buildings and assets safe or to<br />
introduce business efficiencies.<br />
Q: Can you give some examples of<br />
how this philosophy is applied on a<br />
day-to-day basis?<br />
A: It means, for example, we can<br />
be trusted to keep our promise to<br />
installers, system integrators and our<br />
business partners throughout Europe<br />
that we will continue to invest in our<br />
pre and post sales support team in<br />
line with increasing demand, and<br />
there will be continuity in the supply<br />
of our products which are being<br />
Pictured this page: Above, Bob (HY)<br />
Hwang, Hanwha Techwin Europe MD;<br />
below, a box and bullet camera in the<br />
Wisenet X series<br />
designed and produced by the same talented<br />
people in the same factories as they have<br />
always been. It also means we can be trusted<br />
to remain vigilant to ensure Wisenet cameras,<br />
recording devices and software are equipped<br />
to minimise the threat from cyber attacks.<br />
Although no manufacturer can offer 100 per<br />
cent guarantees, we have a sustained testing<br />
and monitoring programme designed to identify<br />
evolving new threats to the integrity of our<br />
solutions. We are committed to being open and<br />
honest with our customers when new cyber<br />
security threats are identified, moving quickly<br />
to develop further advanced versions of our<br />
firmware to combat them.<br />
Technology partnerships<br />
Q: You clearly place considerable importance<br />
on the technology partnerships you have<br />
developed with other manufacturers. How<br />
is this benefiting your customers in real-life<br />
terms?<br />
www.professionalsecurity.co.uk