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Spotlight feature on:<br />

WE MOVE with trust<br />

You may not have consciously noticed, but<br />

a major manufacturer of video surveillance<br />

solutions, which was previously known as<br />

Samsung Techwin, has successfully changed<br />

its name to Hanwha Techwin and at the same<br />

introduced the Wisenet brand as its main<br />

product brand name. The rebranding of the<br />

company and its products and solutions,<br />

which by all accounts been achieved without<br />

any disruption to its business or that of its<br />

customers, was a logical step to take following<br />

on from its acquisition by the Hanwha Group.<br />

In this interview, we ask Bob (H.Y.) Hwang<br />

Ph.D., Managing Director of Hanwha Techwin<br />

Europe to outline what else may be changing<br />

following a recent announcement that the<br />

Hanwha Group intends to continue to nurture<br />

and invest in its Security division.<br />

Question: Bob, with the rebranding exercise<br />

almost totally complete, what is your strategy<br />

for the remainder of this year and beyond, to<br />

ensure your company continues to succeed?<br />

Answer: I think it is important to highlight that<br />

the encouragement and support we receive<br />

from our parent company has reinvigorated the<br />

Hanwha Techwin team. It has empowered us<br />

to invest in an exciting product development<br />

programme which has delivered immediate<br />

results and we now have a formidable range<br />

of affordable video surveillance solutions for<br />

virtually any application or project. Our ongoing<br />

research and development programme,<br />

involving carefully selected technology<br />

partners, is also laying down the foundations<br />

for our long term success.<br />

70<br />

OCTOBER 2017 PROFESSIONAL SECURITY<br />

Q: Your recent marketing activities have ‘WE<br />

MOVE with trust’ as a central theme. What<br />

does this mean in practical terms to your<br />

customers?<br />

A: ‘WE MOVE with trust’ is a philosophy<br />

which is shared by all my Hanwha Techwin<br />

colleagues. It reflects the positive attitude we<br />

have in terms of the actions we take to support<br />

our end-user customers and a commitment<br />

to move forwards with a passion, to excel in<br />

everything we do. This philosophy embraces<br />

our determination to build on the trust we have<br />

in our distribution and technology partners and<br />

covers many different aspects of our business<br />

activities. We respect and highly value their<br />

expertise and the vital contribution they make<br />

to the supply chain, for the benefit of those<br />

who rely on our solutions to keep people,<br />

buildings and assets safe or to<br />

introduce business efficiencies.<br />

Q: Can you give some examples of<br />

how this philosophy is applied on a<br />

day-to-day basis?<br />

A: It means, for example, we can<br />

be trusted to keep our promise to<br />

installers, system integrators and our<br />

business partners throughout Europe<br />

that we will continue to invest in our<br />

pre and post sales support team in<br />

line with increasing demand, and<br />

there will be continuity in the supply<br />

of our products which are being<br />

Pictured this page: Above, Bob (HY)<br />

Hwang, Hanwha Techwin Europe MD;<br />

below, a box and bullet camera in the<br />

Wisenet X series<br />

designed and produced by the same talented<br />

people in the same factories as they have<br />

always been. It also means we can be trusted<br />

to remain vigilant to ensure Wisenet cameras,<br />

recording devices and software are equipped<br />

to minimise the threat from cyber attacks.<br />

Although no manufacturer can offer 100 per<br />

cent guarantees, we have a sustained testing<br />

and monitoring programme designed to identify<br />

evolving new threats to the integrity of our<br />

solutions. We are committed to being open and<br />

honest with our customers when new cyber<br />

security threats are identified, moving quickly<br />

to develop further advanced versions of our<br />

firmware to combat them.<br />

Technology partnerships<br />

Q: You clearly place considerable importance<br />

on the technology partnerships you have<br />

developed with other manufacturers. How<br />

is this benefiting your customers in real-life<br />

terms?<br />

www.professionalsecurity.co.uk

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