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RETAIL INSPIRED APPAREL<br />
If <strong>your</strong> logo is outside <strong>your</strong> door, it doesn't<br />
need <strong>to</strong> be prominent on <strong>your</strong> uniforms. Your<br />
guests already know where they are, so take<br />
engagement <strong>to</strong> the next level with branding<br />
on team apparel that communicates something<br />
new. Use the space <strong>your</strong> logo previously<br />
occupied, and express <strong>your</strong> vibe with a<br />
retail-inspired design.<br />
<strong>The</strong> retail world is creatively applying decoration<br />
techniques beyond the typical screen<br />
print or embroidery. Full color/full garment<br />
sublimation allows huge branding statements;<br />
patches and sewn-on labels hearken back <strong>to</strong> a<br />
nostalgia of yesteryear, and lasering provides<br />
subtle branding that never washes out. Take<br />
inspiration from these trends for <strong>your</strong><br />
<strong>Uniforms</strong> - fully cus<strong>to</strong>m apparel is easier than<br />
ever before.<br />
Additionally, tie dye and baseball sleeved T’s<br />
are the comeback kids of 2018. Everything old<br />
is new again, but in better fabrics and with<br />
longer lasting decoration. Retail is exciting<br />
and always pushing the design boundaries.<br />
It’s OK <strong>to</strong> borrow, copy and re-purpose.<br />
Remember imitation is the sincerest form of<br />
flattery and a great way <strong>to</strong> attract younger<br />
workers <strong>to</strong> <strong>your</strong> brand.<br />
In the way of garments, T-shirts have become<br />
the standard attire for quick service and fast<br />
casual establishments, which is a good thing.<br />
Your hires like <strong>to</strong> wear comfortable clothing<br />
and what you provide should feel somewhat<br />
like what they choose <strong>to</strong> wear outside of work.<br />
Your branded apparel can have the same cool<br />
vibe as a concert tee, it just takes a bit of<br />
design magic.<br />
Attract younger workers with a uniform<br />
that reflects a cool retail vibe.