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Torfaen Business Voice - November 2017 Edition (English)

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Baby boomer generation transforms UK’s<br />

business landscape in a decade, reveals<br />

Barclays <strong>Business</strong><br />

The number of businesses run by the over-55s has increased<br />

63 per cent in the past decade<br />

The fastest-growing age group of business owners over this<br />

period is the over-65s, with a whopping 140 per cent increase<br />

Liz Earle, MBE, has been brought in to help advise the bank on<br />

how best to serve the needs of this booming mature entrepreneur<br />

market<br />

21 August <strong>2017</strong>, London: Barclays <strong>Business</strong> has found that far<br />

from being ready to retire, many over-50s and over-60s are<br />

proving it’s never too late to fulfil ambitions of being their own<br />

boss. Barclays data reveals there has been a 140 per cent<br />

increase in the number of business owners aged 65 and over<br />

in the last decade - the fastest-growing age group.<br />

Over the same ten years, businesses run by those aged 25-34<br />

grew by a much more modest 23 per cent; firmly challenging<br />

the presumption that the world of start-ups is dominated by<br />

those in their twenties. In fact, the data suggests that entrepreneurial<br />

spirit increases with age: entrepreneurs over the age of<br />

55 grew by 63 per cent over the same period.<br />

What’s more, new businesses set up by the over-55s are<br />

having a significant impact – Barclays estimates that start-up<br />

businesses set up by those aged 55+ in 2015, contributed over<br />

£7billion to the UK economy in the following year.<br />

Barclays has identified an opportunity for the industry to better<br />

cater for the needs of these ‘olderpreneurs’, so the bank invited<br />

Liz Earle on board as an Entrepreneurial <strong>Business</strong> Adviser.<br />

With her extensive business credentials, and her experience in<br />

setting up enterprises at both a young age and later in life,<br />

Barclays asked Liz to join forces to advise how better to<br />

support its ‘olderpreneur’ customers, with particular focus on<br />

the opportunities and challenges faced by business-owners in<br />

the 50 plus age bracket.<br />

Deb Reader, Barclays <strong>Business</strong> Banking Manager,<br />

commented: “It is fascinating to see this new emerging trend<br />

of ‘older’ entrepreneurs. At a time when they could be<br />

planning for retirement, the over-55s are utilising their skills<br />

by putting their wealth of experience and business knowledge<br />

to use, breaking down stereotypes in the process.<br />

“We are passionate about supporting companies of all<br />

shapes, sizes and ages no matter where they are in their<br />

journey. That said, we are keen to focus on this growing<br />

segment of entrepreneurs and provide the support they need<br />

to make their business ideas a reality. Working with Liz brings<br />

a fresh perspective to the needs of the over 50s in business,<br />

to help us deliver first-class service.”<br />

Based on her wealth of experience during her career, Liz<br />

Earle has shared her top tips for those looking to start their<br />

own business in later life.<br />

Liz Earle’s top 5 business tips for mature entrepreneurs<br />

1. Have confidence in your abilities – whether you are<br />

Manufacturing<br />

taking your career in a new direction, or returning to work<br />

after time away, believe in the values you bring to the table.<br />

Your wisdom, experience and ability to see the bigger picture<br />

will be great assets to any business, and will complement the<br />

skills offered by the younger generation<br />

2. OCTOBER Knowing your subject is key – never stop reading and<br />

researching your business’ subject (in libraries, not just on<br />

Google!) to ensure an in-depth, wise and considered knowledge<br />

on it<br />

3. Know your business strategy inside out – Once you<br />

have the concept thought out, you need to know, and be able<br />

to explain to others, how it translates into a business. This is<br />

fundamental to securing support and financing. Practice your<br />

pitch to friends and family so that when it matters, you can<br />

present your idea in a clear and concise way<br />

Liz Earle commented:<br />

The older generation adds so much value to the<br />

workplace in any context – bringing a wealth of experience<br />

and industry contacts to the table. I’m not<br />

surprised to see so many budding entrepreneurs of my<br />

generation, but it’s great to see them taking the plunge<br />

in later life, rather than feeling it’s too late.<br />

6<br />

TORFAEN BUSINESS VOICE | NOVEMBER <strong>2017</strong> NEWSLETTER<br />

4. Get tech savvy – technology and social media are crucial<br />

to a modern business, and they don’t have to be intimidating.<br />

There is plenty of support available to older entrepreneurs<br />

around these topics, you can even visit a Barclays branch for<br />

free support from Digital Eagles on how to utilise technology<br />

for your business<br />

5. Always take your time, even if you feel like it is limited<br />

– I have always said “if it has to be now, it has to be no”.<br />

Never let anyone rush your decisions, each one you make<br />

could have a long-term impact on you and your business, so<br />

it has to be right.

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