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Exhibition Stands by HOTT3D on AfricaCom 2017

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members_ liam beattie & barna<str<strong>on</strong>g>by</str<strong>on</strong>g> richards | address_unit c3 - 6 | regent park | clifford street ottery 7800 | cape town | south africa<br />

AFRICACOM <strong>2017</strong>


AFRICACOM <strong>2017</strong><br />

<strong>AfricaCom</strong> is the biggest gathering of Telecoms & Technology<br />

enthusiasts <strong>on</strong> the African c<strong>on</strong>tinent. This annual event takes<br />

place in November at the CTICC in Cape Town.<br />

This year <strong>AfricaCom</strong> celebrated their 20th year anniversary in great<br />

fashi<strong>on</strong>. The celebrati<strong>on</strong>s included additi<strong>on</strong>al off-site functi<strong>on</strong>s and<br />

was extended to utilize the new CTICC 2 for the first time.<br />

Bespoke <str<strong>on</strong>g>Exhibiti<strong>on</strong></str<strong>on</strong>g>s<br />

<str<strong>on</strong>g>HOTT3D</str<strong>on</strong>g> has played a major role for the past 11 years. We’ve been<br />

resp<strong>on</strong>sible in various capacities for stand builds, venue branding<br />

and other off-site events.<br />

<strong>2017</strong> was no different. Boasting a record 23 bespoke and modular<br />

exhibiti<strong>on</strong> stands as well as being resp<strong>on</strong>sible for the graphic<br />

design and installati<strong>on</strong> of all the event signage for the show at the<br />

CTICC, AFest hosted at Shimmy beach club, and the <strong>AfricaCom</strong><br />

Awards at The Lookout located in the V&A Waterfr<strong>on</strong>t.<br />

Modular Exhibti<strong>on</strong>s<br />

Shellscheme Soluti<strong>on</strong>s<br />

Signage & Wayfinding<br />

Our planning capabilities, attenti<strong>on</strong> to detail and dedicati<strong>on</strong> <strong>on</strong>site<br />

has ensured that yet another <strong>AfricaCom</strong> has been completed<br />

successfully.


The 7th year we have worked with WIOCC at <strong>AfricaCom</strong> and the fith time we have c<strong>on</strong>structed a double storey<br />

structure for them. This exhibit is a 9m x 6m corner booth utilizing an i-beam structure to create the sec<strong>on</strong>d tier.<br />

The stand’s key stand-out feature was the custom aluminium lighting secti<strong>on</strong>s that covered the entire exterior of the<br />

stand. Sheer transluscent fabric and striking backlit graphics really made WIOCC a show-stopper.<br />

/ WIOCC<br />

www.hott.co.za | info@hott.co.za | +27(0)21 703 9522


We have many favourite projects over the course of a year, but every so often <strong>on</strong>e comes al<strong>on</strong>g that trumps the<br />

rest. Maxtec Peripherals allowed us the design freedom to create an exhibit that was hands down the stand out<br />

exhibit <strong>on</strong> the show floor at Africacom <strong>2017</strong>. This project caught the eye of every<strong>on</strong>e that entered the halls. A dual<br />

level pavili<strong>on</strong> incorporating Maxtec and a series of co-exhibitors in an envir<strong>on</strong>ment that was highly c<strong>on</strong>ducive to the<br />

fast pace of Africacom.<br />

/ MAXTEC<br />

www.hott.co.za | info@hott.co.za | +27(0)21 703 9522


<str<strong>on</strong>g>HOTT3D</str<strong>on</strong>g> creates built-to-order exhibiti<strong>on</strong> stands and trade show displays from incepti<strong>on</strong> to completi<strong>on</strong>. All aspects<br />

are tailored to fit your exact marketing needs. Custom exhibits can be built from modular systems though are<br />

generally created using a variety of customised substrates and finishes.<br />

/ bespoke exhibiti<strong>on</strong>s<br />

www.hott.co.za | info@hott.co.za | +27(0)21 703 9522


<str<strong>on</strong>g>HOTT3D</str<strong>on</strong>g> creates built-to-order exhibiti<strong>on</strong> stands and trade show displays from incepti<strong>on</strong> to completi<strong>on</strong>. All aspects<br />

are tailored to fit your exact marketing needs. Custom exhibits can be built from modular systems though are<br />

generally created using a variety of customised substrates and finishes.<br />

/ bespoke exhibiti<strong>on</strong>s<br />

www.hott.co.za | info@hott.co.za | +27(0)21 703 9522


<str<strong>on</strong>g>HOTT3D</str<strong>on</strong>g>’s primary modular tools are Octanorm modular extrusi<strong>on</strong>s and accessories that we form to create<br />

temporary structures. Highly versatile, flexible and cost effective due to its modularity.<br />

/ modular exhibiti<strong>on</strong>s<br />

www.hott.co.za | info@hott.co.za | +27(0)21 703 9522


Shipping c<strong>on</strong>tainers are ideally suited to mobile Experiential Marketing campaigns that create immediate impact<br />

and functi<strong>on</strong>ality. <str<strong>on</strong>g>HOTT3D</str<strong>on</strong>g> create exhibiti<strong>on</strong> stands, pavili<strong>on</strong>s, displays and roadshows from c<strong>on</strong>verted raw shipping<br />

c<strong>on</strong>tainers as well as Hydraulic units. Reach customers while utilising a versatile and robust platform that offers a<br />

comprehensive brand experience.<br />

/ schellscheme soluti<strong>on</strong>s<br />

www.hott.co.za | info@hott.co.za | +27(0)21 703 9522


One of <str<strong>on</strong>g>HOTT3D</str<strong>on</strong>g>’s specialties is the effective planning and culminati<strong>on</strong> of event branding and wayfinding tools.<br />

Using a highly structured approach to planning we ensure the process is smooth and seamless from incepti<strong>on</strong><br />

through to final installati<strong>on</strong>.<br />

/ signage & wayfinding<br />

www.hott.co.za | info@hott.co.za | +27(0)21 703 9522


<strong>2017</strong> represents the 11th year that <str<strong>on</strong>g>HOTT3D</str<strong>on</strong>g> have planned, designed and implemented the venue wayfinding and<br />

sp<strong>on</strong>sor branding at the <strong>AfricaCom</strong> C<strong>on</strong>ference & <str<strong>on</strong>g>Exhibiti<strong>on</strong></str<strong>on</strong>g> at the CTICC. Sp<strong>on</strong>sor Opportunity sites Throughout<br />

the CTICC, a variety of banner sites are positi<strong>on</strong>ed that sp<strong>on</strong>sors can purchase for the event durati<strong>on</strong>. These are<br />

positi<strong>on</strong>ed at strategic points that allow for maximum exposure to the 10 000 attending delegates. Sp<strong>on</strong>sors are<br />

able to brand an entire internal area at the CTICC ensuring their key message is driven to their target audience<br />

/ signage & wayfinding<br />

www.hott.co.za | info@hott.co.za | +27(0)21 703 9522


c<strong>on</strong>tact us<br />

info@hott.co.za<br />

www.hott.co.za<br />

+27(0) 21 703 9522<br />

unit C3 - 6 | Regent Park | Clifford Close Ottery | Cape<br />

Town | South Africa<br />

/ follow us<br />

facebook.com/hott3d<br />

behance.net/<str<strong>on</strong>g>HOTT3D</str<strong>on</strong>g><br />

instagram.com/hott3dexhibiti<strong>on</strong>s

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