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THOM 5 | Fall / Winter 2015

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Since 2004, Bob has spearheaded the advertising, graphic<br />

design, digital development, and corporate identity work for<br />

Sharp Communications’ clientele. Add to that the due diligence<br />

he spends researching other companies, balancing his team,<br />

developing future business strategies, and learning new<br />

technologies, and it’s easy to see why he doesn’t sleep much.<br />

“People ask me what I’m reading and I laugh. There’s no time. I<br />

read constantly, sure, but it’s rooted in the industry. It’s to stay<br />

relevant. At this frantic pace, I can’t miss a moment — I can’t<br />

miss an opportunity to know about the latest thing. The latest<br />

technology. The latest trend.” It’s hard for him to turn off. Until,<br />

of course, he comes South.<br />

Field Work<br />

Added up, Bob estimates he spends about 42 nights a year in the<br />

Thomasville area, especially between November and April. “It’s<br />

the tonic I need,” he says of these visits. “It’s the disruption in my<br />

life — yes, I mean disruption — that lets me really think. It helps<br />

me unwind so I can return home and be better at what I do.”<br />

Not that his Thomasville time is all leisure, no. “My family<br />

taught me from a very early age that you should get involved<br />

and engage with the things that you truly care about.” For the<br />

Irelands, that’s the Red Hills. To that end, Bob is active with<br />

the Thomasville Center for the Arts, Due South, Plantation<br />

Wildlife Arts Festival (which was founded by Bob’s cousin, Margo<br />

Bindhardt), Tall Timbers, and the Red Hills Initiative, to name a<br />

few.<br />

He’s humble about his contributions, but fellow board members<br />

tout his talent with an appreciation for the contemporary edge<br />

and “dream bigger” spirit that Bob fearlessly and unapologetically<br />

infuses into everything he touches.<br />

When Bob’s around town, people tend to know — the guy simply<br />

stands out. Six-foot-something with big hands and a husky build,<br />

he wears the standard Thomasville khaki and plaid with a belt<br />

and boots, but walks and talks a bit faster than we’re used to.<br />

That’s because he’s thinking. Always thinking.<br />

I have to imagine he catches eyes in New York, too, with his<br />

rugged charm and wild-at-heart wit. A Southerner in the city, if<br />

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