10.01.2018 Views

Kombucha Market was estimated to be around US$2457.0 Billion as of 2022

Increasing consumer disposable income coupled with changing lifestyle is expected to be the key factor driving the growth of the kombucha market. 

Increasing consumer disposable income coupled with changing lifestyle is expected to be the key factor driving the growth of the kombucha market. 

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<strong>Kombucha</strong> <strong>Market</strong><br />

The global kombucha market can <strong>be</strong> segmented on the b<strong>as</strong>is <strong>of</strong> distribution channel<br />

in<strong>to</strong> supermarkets, health s<strong>to</strong>res, and others. Supermarkets played a prominent role in<br />

distributingkombucha product in 2016. This segment is expected <strong>to</strong> show strong growth<br />

in the near future. Wal-Mart and other retailers signed the agreement with brewers for<br />

the distribution <strong>of</strong> kombucha <strong>be</strong>verage.The presence <strong>of</strong> kombuchadrinks in online<br />

s<strong>to</strong>res is expected <strong>to</strong> grow over the forec<strong>as</strong>t period.<br />

The global kombucha market <strong>w<strong>as</strong></strong> dominated by North America and it accounted for the<br />

largest share <strong>of</strong> the overall market in 2015. This growth can <strong>be</strong> attributed <strong>to</strong> rising<br />

awareness <strong>of</strong> the health <strong>be</strong>nefits <strong>as</strong>sociated with the kombuchatea. The Asia Pacific is<br />

another leading regional market on account <strong>of</strong> high disposable income coupled with<br />

rising demand for fortified <strong>be</strong>verage, especially in China and India. Latin America is<br />

expected <strong>to</strong> show moderate growth over the forec<strong>as</strong>t period.Incre<strong>as</strong>ing demand for<br />

kombucha drinks coupled with considerable economic growth in countries such <strong>as</strong><br />

Brazil, Venezuela, and Argentina is likely <strong>to</strong> spur demand in the region in the years <strong>to</strong><br />

come.<br />

Some <strong>of</strong> the key players in the market such <strong>as</strong> GT’s <strong>Kombucha</strong> Company, Reed’s Inc.,<br />

Live Soda <strong>Kombucha</strong>, <strong>Kombucha</strong> Wonder Drink, Kosmic<strong>Kombucha</strong>, Makana Beverages<br />

Inc, NessAlla<strong>Kombucha</strong>, Red Bull GmbH, Reed’s, Inc., Buchi<strong>Kombucha</strong>, Cell-Nique<br />

Corporation, GT’s <strong>Kombucha</strong>, Hain Celestial Group, KeVita, Inc., Revive <strong>Kombucha</strong>,<br />

Humm<strong>Kombucha</strong> LLC, Townshend’s Tea Company, and LIVE <strong>Kombucha</strong>

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