Tailwind Group About Us 3

show the world
about us.
Lorem Ipsum is simply dummy text of the printing
& typesetting industry. Lorem Ipsum has been the
industry’s standard dummy
www.tailwind.group
contact@tailwind.group
london +44 (0) 20 7012 1774
bedford +44 (0) 1234 780 116

01 tailwind group
introduction.
As a visual communications agency,
we have over 10 years of experience
in the video market, working with a
wide range of clients across a multitude
of projects. We have grown from a
small service provider into the agency
we are today, keeping true to our
core values of cost effectiveness and
strength of communication while
developing into an ideas powerhouse
that places creativity at the heart of
what we do.

about us.
table of
contents.
09
04 10
why us
term &
condition
timeline.
01 05 11
about us our team title
02 06 12
key expertise case study our services
03 07 13
facts
portfolio
08 14
project
description
client
statements
title

03 tailwind group
about us.
As a visual communications agency, we
have over 10 years of experience working
with a wide range of clients, across
a multitude of projects: from internal
communications and staff engagement,
to video-centric social media campaigns
and online promotional material.
We love what we do, and it’s an exciting
time to show the world.
who we are.
We create outstanding visual
content. Designed to engage and
build connections. If you want
your audience to love you then
come say hello, we’ve lots to share.
As a visual communications agency,
we have over 10 years of experience
working with a wide range of clients,
across a multitude of projects:
from internal communications
and staff engagement, to videocentric
social media campaigns
and online promotional material.
Experienced in both internal and
external content.
We get things done. On time.
what we do.
We love what we do, and it’s
an exciting time to be doing
it. We combine our creative
values to generate engaging
content. We know that strong
communication is at the heart of
any successful project. Our values
encourage us to create material
that will stand out in the currently
overcrowded digital landscape.
We look at how video material
can tell your story and generate
an affinity with the audience. We
love options, and are adept at
challenging any project brief to be
pushed and pulled in different ways
until we find the right fit.

about us.
04
it’s time to
#showtheworld
We are valued for our ideas, work ethic, friendly
approach and quality of output. We take
ownership over our projects, and know that the
most successful ones rely on communication,
collaboration and a solid understanding
of our audience. From large scale change
programmes and staff engagement, to motion
graphics, animation, viral campaigns, events
and broadcast.
There’s really not much our team can’t do.
bill graves
managing director

05 tailwind group
key expertise.
creative.
Tailwind’s values encourage
us to create material that
will stand out in the currently
overcrowded digital
landscape.
We look at how video
material can tell your story
and generate an affinity with
the audience.
strategy.
For a video to be successful
it has to do more than look
great or be well produced,
it has to be relevant to the
audience.
We prioritise understanding
the viewer before we start
generating ideas.
Let’s see how we can tailor a
solution to suit your needs.
If you imagine your digital marketing
strategy is a recipe for your success then
the ingredients will likely include some of
the following – but the quantities and the
way they are mixed will be unique to you.
Not all of the digital audience
engagement methods or technology
platforms are suitable for everyone and
we don’t follow fads – we’re about getting
you results. Your business is unique so you
need a digital marketing strategy that is
developed around you.

about us.
06
our services.
We really only have one service: delivering results. Good ideas and original concepts will
always make your brand stand out and engage; by working collaboratively, we help
you to really evaluate and engage your brand strategically and with focus. Whether
it is working with us on a single channel or across a whole range, our tried and tested
methods get results.
video.
We have all we need in-house to
create great video, from high-end
cameras and lenses to audio and
lighting. Our team can create and
manage the full planning process.
All in-house, of course.
events.
Engage & demonstrate your
creative brilliance with a tailwind
event. Our Events team are experts
in their field and their attitude is
always the same, irrespective of
scope, intricacy or location.
design.
From Leaflet to Global Brand
Campaigns. We provide innovative
cost effective services which show
the world. The Tailwind Group ethos
of flexibility, creativity and passion
are what sets us apart.
buying.
bespoke strategies. simple but
effective. We have established
longstanding relationships with
media owners, which makes it easier
for our clients to achieve the desired
results from the campaigns.
post-production.
Our high spec edit systems in
London and Bedfordshire operate
on the Cloud, giving us all the tools
required to create great picture and
sound. Colour grading, visual effects,
voiceover and subtitling are all part
of the process.
graphics.
From motion text slates to
infographics, to full design and 3D
modelling, graphics often add that
extra polish. Cinema 4D software
now allows us to create full 3D
models, for high end product or
promotional work.
Creativity is at the heart of what we do. We know how
to develop great ideas and create beautiful design
that works perfectly across all platforms. From video to
e-commerce to social media - we create experiences
that engage your audience and deliver the results.
Whether you need help to improve your
digital presence, our multi-disciplinary team
of specialists will help you succeed online.

07 tailwind group
why us?
From internal comms to video-centric social
media campaigns, online promotional
material, bespoke design material, media
buying and event management.
It’s an exciting time to show the world.
Contrary to popular belief.
It is a long established fact that a
reader will be distracted by the
readable content of a page.
Contrary to popular belief.
It is a long established fact that a
reader will be distracted by the
readable content of a page.
Lorem Ipsum is simply dummy
text of the printing and
Lorem Ipsum is simply dummy text of the
printing and typesetting industry. Lorem Ipsum
has been the industry’s standard dummy
text ever since the 1500s, when an unknown
printer took a galley of type and scrambled
it to make a type specimen book. It has
survived not only five centuries, but also the
Contrary to popular belief.
It is a long established fact that a
reader will be distracted by the
readable content of a page.
Contrary to popular belief.
It is a long established fact that a
reader will be distracted by the
readable content of a page.

about us.
08
fun facts.
Contrary to popular belief, Lorem Ipsum
is not simply random text. It has roots in
a piece of classical Latin literature from
45 BC, making it over 2000 years old.
Richard McClintock, a Latin professor at
Hampden-Sydney College in Virginia
Looked up one of the more obscure Latin
words, consectetur, from a Lorem Ipsum
passage, and going through the cites of
the word in classical literature, discovered
the undoubtable source. Lorem Ipsum
comes from sections 1.10.32 and 1.10.33
of “de Finibus Bonorum et Malorum” (The
2,033 projects filmed in 26 countries 60,520 hours editing
Lorem Ipsum is
simply dummy text
of the printing and
typesetting industry.
Lorem Ipsum has
been the industry’s
standard dummy
text ever since the
Lorem Ipsum is
simply dummy text
of the printing and
typesetting industry.
Lorem Ipsum has
been the industry’s
standard dummy
text ever since the
Lorem Ipsum is
simply dummy text
of the printing and
typesetting industry.
Lorem Ipsum has
been the industry’s
standard dummy
text ever since the
It is a long established fact that a reader
will be distracted by the readable content
of a page when looking at its layout. The
point of using Lorem Ipsum is that it has a
more-or-less normal distribution of letters, as
opposed to using ‘Content here, content
here’, making it look like readable English.
Many desktop publishing packages and
web page editors now use Lorem Ipsum
as their default model text, and a search
for ‘lorem ipsum’ will uncover many web
sites still in their infancy. Various versions
have evolved over the years, sometimes
by accident, sometimes on purpose

09 tailwind group
our team.
Let us introduce ourselves. As a team, we never stop learning or finding better ways to
do what we do and are constantly exploring the latest techniques and technology to
give you the product you want.
Tailwin’s strength lies in its team of people,
all of whom have been employed for their
unique skills and talents, working together
in a harmonious and creative working
environment.
Managing Director, Bill Graves set up
Fifteen Design in 2004 after several years
spent working in creative and account
direction roles for a number of leading
pharmacutical based agencies. Tailwind
have grown substantially over the last
decade, recruiting an expert team.
Thanks to our growing reputation and
recommendations the team has grown
and expanded its skill set considerably.
Each and every one of our employees
represent the spirit of our company:
driven, committed, and acutely aware
of how limitless Hanover’s potential is to
grow. We go to great lengths to identify
self-starters with diverse experience and
skill sets to produce not just an effective
workforce, but a well-rounded, talented
and complementary team.
As a team, we never stop learning or
finding better ways to do what we do. We
love what we do, and it’s an exciting time
professional employees.
with a wide experience across all areas
from administrationto end product.
hardworking attitude.
It is a long established fact that a reader
will be distracted by the readable.
10 years experience.
It is a long established fact that a reader
will be distracted by the readable.
Easy communication.
It is a long established fact that a reader
will be distracted by the readable.
We specially select teams for
every project, to ensure each
project gets the attention of
the people who have the most
relevant technical skills and
knowledge. We also draw on our
extensive network to access the
best know-how, contacts and
partnerships from around the
world when needed.

about us.
10
1
2
4
3 10
6
5
7
8
12
1
bill graves
marcus thomas
managing director
6
michelle wright
producer
2
james pearce 7
andrew marshall
commerical director producer
3
aaron howard
dean hilton
creative director
8 producer
4
tim lewis
director of post
9
jo beighton
director
5
rob collins
matt bullard
senior producer
10 business development
director
11 production assistant
adam gardener
12 account manager
11
9

11 tailwind group
case studies.
tesco dotcom.
Concept:
A series of 35 training
films to show best
practices within the
dotcom team at tesco.
Production took place
over 12 months and shot
in 23 locations.
tech specs.
Camera:
Canon C300
GoPro Hero 5
Lighting:
Kino-flo Diva LED
Software:
Premiere Pro
After Effects
Photoshop
description.
From stores, fulfilment and delivery to customer
engagment centres, personal roles and equipment.
We covered the breadth of the buisness with this
series of 35 in-depth films.
problem solving.
We covered the whole the UK during production
which meant a number of units being at individual
locations on mutliple days. Various cameras and
supports were used throughout the filming which
meant a heavy focus was needed on our postproduction
workflow.

about us.
12
imagine cruising.
Concept:
Teleshopping pilot for
a UK cruise company
which would bring their
products to life in a
unique way.
Shot in 4K in a green
screen studio integrated
with a virtual set.
tech specs.
Camera:
Canon C300 MKII 4K
Studio:
U’ Shaped Curve
Lighting Grid
Software:
Premiere Pro
After Effects
Cinema4D
Mocha
Illustrator
description.
We worked with Imagine Cruising on how they could
best approach a teleshopping pilot for national
broadcast, and you can bet we were more than a
little excited.
problem solving.
A virtual 3D set meant a lot of pre-production
and testing before entering the soundstage.
Post-production was equally as important on this
production with precise greenscreen removal and
motion tracking required to create a convincing
virtual environment, along with meeting strict legal,
broadcast and advertising guidelines.

13 tailwind group
portfolio.
then to now.
Company:
CurrysPCWorld
Description:
promotional film employing
motion control to seamlessly
transition between decades.
team profiles.
Company:
Philips
Description:
A series of colleague profile
videos for use on social media.

about us.
14
pringles 25 th .
Company:
Wolf Experience
Description:
Wolf have teamed up with
Kellogg’s brand Pringles to
celebrate their 25th birthday.
singapore F1.
Company:
Imagine Cruising
Description:
martin brundle hosted an
exclusive event in singapore
for the 2017 grand prix.

15 tailwind group
client testimonials.
frank mertens groupon
“When it came to pushing the creative boundaries of online film, we had an
interesting concept that we brought to Tailwind. They were able to translate that
concept into 4 highly entertaining, and highly effective films.
Not only did consumers love them (achieving unparalleled engagement, view
completion rates, and CPAs), but internally the work was also championed. The
process of working with Tailwind was fantastic.
They felt like an extension of my team, understanding the realities of how we
operated, and delivering great work quickly. I highly recommend this great team.”
chris brown curryspcworld
“The goal of the film was to demonstrate in an engaging way that while the way we
feel when we watch sport, the emotions and the anticipation have not changed
over the decades, the way we watch our favourite sports has.
The aim was to create something to mark the start of the Rugby World Cup and to
show the incredible technology we have on offer for watching sports. The film was
used within our website, stores and our social media channels and was a big hit with
audiences thanks to memories it evoked and the creative way it changed through
the eras.
Tailwind were, as ever, fantastic to work with and completely over delivered for us.”
matthew jose f&f
“The aim of this project was to create multiple training videos to engage and
educate our colleagues in preparation for launching RFID technology to our F&F
clothing brand. We needed these films to be engaging, informative and to act as
short tutorials which colleagues can easily digest and refer to at any time.
In providing Tailwind with a vision for the end products, the team generated multiple
concepts which allowed us to select and form the best result for our colleagues
whilst meeting the brief fully. The expertise at Tailwind seamlessly brought together
motion graphics and real-time filming. The collaborative approach from Tailwind was
exceptional and supportive at all stages of the process.”
susan fermor dr.beckmann
“I’d had an idea and was really struggling to make it happen. After several false
starts with another agency, Tailwind came to the rescue with a clever, cost effective
and highly creative solution.
A great example of thinking ‘Outside the Box’. The shoot went very smoothly, despite
the presence of both animals and children! My thanks to the Tailwind team.”

about us.
16
some of our clients.
Our clients include small to large companies around the world. We are incredibly proud
of the diversity of clients and solutions we have been able to provide. Many of our
client relationships have lasted several years and mulitple projects as true partnerships.

thank
you.
We would like to have the
opportunity to explore which
sections of this PDF and examples
work for you and discover more
about what you’re looking to
create. #showtheworld.
www.tailwind.group
contact@tailwind.group
london +44 (0) 20 7012 1774
bedford +44 (0) 1234 780 116