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<strong>2018</strong> <strong>Visitor</strong> <strong>Guide</strong>


it's better here.<br />

2 it's better here.<br />

800.688.5694


A PERFECT GETAWAY<br />

How do we describe <strong>Middleton</strong>? , , , ,<br />

, , . <strong>Middleton</strong> shines in so many ways.<br />

We invite you to come to <strong>Middleton</strong> and experience why<br />

it's here.<br />

CONTENTS<br />

4 <strong>Middleton</strong> Favorites<br />

6 Lodging<br />

8 Attractions<br />

10 Recreation<br />

12 Food & Spirits<br />

18 Parks & Trails<br />

19 Directory<br />

20 <strong>Middleton</strong> Map<br />

21 Greenway Station Map<br />

22 Historic Downtown<br />

Walking Tour<br />

23 History<br />

24 Trolley<br />

25 Trolley Map<br />

26 Events<br />

28 Shopping<br />

32 Services<br />

34 Meetings<br />

35 Groups<br />

36 Coupons<br />

Get connected!<br />

facebook.com/middletonwi<br />

twitter.com/visitmiddleton<br />

pinterest.com/visitmiddleton<br />

instagram.com/visit.middleton<br />

MIDDLETON<br />

youtube.com/visitmiddleton<br />

This visitor guide was written and produced by Pilch & Barnet, Inc.<br />

(608.242.8895, pilchbarnet.com) for the <strong>Middleton</strong> Tourism Commission.<br />

Photos in this guide have been provided by Alex Applegate, James Carter Photography,<br />

Jeff Martin, Katie Marron, TJ Harron, Greenway Station, the <strong>Middleton</strong> Tourism Commission and<br />

the generosity of others.<br />

VISITMIDDLETON.COM<br />

MIDDLETON<br />

T OURISM COMMISSION<br />

For more information, stop by the <strong>Middleton</strong> <strong>Visitor</strong> Center at 1811 Parmenter<br />

Street, housed in a historic train depot, or find info online at visitmiddleton.com.<br />

visitmiddleton.com it's better here. 3


it's better here.<br />

SELECT THE BEST<br />

As you’re planning your trip to<br />

<strong>Middleton</strong>, find all the best spots.<br />

Explore our website,<br />

visitmiddleton.com, and when<br />

you find something you’re<br />

interested in and want to save for<br />

later, click the heart icon. Your<br />

faves will end up on the favorites<br />

page, assembling the perfect list<br />

for your next visit to <strong>Middleton</strong>.<br />

Throughout this guide, look for<br />

the to find some of <strong>Middleton</strong>’s<br />

favorite spots.<br />

YOUR TRIP, YOUR WA Y<br />

DISCOVER THE PERFECT SPOT<br />

Looking for new places to love? Discover friendly lodging, award-winning parks<br />

and trails, delicious restaurants, fantastic shopping, lively attractions, beautiful<br />

historical sites and more. Find local attractions, business information, maps<br />

and more resources at visitmiddleton.com.<br />

4 it's better here.<br />

800.688.5694


FAVORITES<br />

l<br />

2<br />

Recreation spans the seasons at Pleasant View Golf<br />

Course — in winter, it hosts cross-country skiers.<br />

3<br />

Designed by an acclaimed trail builder, <strong>Middleton</strong><br />

Bike Park serves up thrills.<br />

4<br />

The Pheasant Branch Conservancy trails take<br />

snowshoers past sacred Native American sites.<br />

5<br />

The Splash Pad at Lakeview Park<br />

variety of unique waterspouts.<br />

delights kids with a<br />

6<br />

Sample some of the world’s best brews at Capital<br />

Brewery.<br />

7<br />

Savor history and a perfect steak at 1847 @ the<br />

Stamm House.<br />

8<br />

Two words: Badger Bait. Join the fan club at<br />

Chocolaterian. Savvy shoppers flock to Greenway Station , a<br />

51-acre lifestyle retail center that features covered<br />

9<br />

walkways, a fountain and courtyard.<br />

I0<br />

Hot or not? Get wings the way you want them at<br />

Quaker Steak & Lube.<br />

The free <strong>Middleton</strong> Trolley<br />

and easy.<br />

makes shopping fun<br />

visitmiddleton.com it's better here. 5


it's cozier here.<br />

LODGING<br />

RELAX WITH<br />

ECO-FRIENDLY<br />

LODGING<br />

Stay in <strong>Middleton</strong> and you’ll help the<br />

planet because six out of seven<br />

<strong>Middleton</strong> hotels are Travel Green<br />

Certified. <strong>Middleton</strong>’s hotels also offer<br />

comfort, convenience and quality—<br />

you’ll find it all, including exceptional<br />

customer service. Discover why<br />

it's cozier here.<br />

5 REASONS<br />

1. Friendly hotel employees provide excellent<br />

customer service.<br />

3. Dining, shopping and<br />

trails are an easy walk or<br />

trolley ride from hotels.<br />

2. Six out of seven<br />

hotels hold the Travel<br />

Green certification.<br />

TRAVEL GREEN<br />

Travel Green Wisconsin is a Wisconsin Department<br />

of Tourism program that recognizes businesses<br />

that demonstrate commitment to reduce their own<br />

environmental impact.<br />

4. Hotels offer easy<br />

highway access and<br />

ample free parking.<br />

5. <strong>Middleton</strong>’s award-winning hotels<br />

offer high quality and affordability.<br />

cozier here.<br />

6 it's<br />

800.688.5694


COUNTRY INN AND SUITES BY<br />

CARLSON, MADISON WEST, WI<br />

2212 Deming Way • See map: F7<br />

608.831.6970 • 800.456.4000<br />

countryinns.com/middletonwi<br />

Country Inn & Suites offers a combination<br />

of spacious, well-equipped hotel rooms<br />

and suites and a great location near<br />

Greenway Station and the UW-Madison.<br />

COURTYARD MADISON WEST/<br />

MIDDLETON<br />

2266 Deming Way • See map: F7<br />

608.203.0100 • 800.321.2211<br />

courtyardmadisonwest.com<br />

Top 10% of Courtyards in guest satisfaction.<br />

FAIRFIELD INN & SUITES MADISON<br />

WEST/MIDDLETON<br />

8212 Greenway Boulevard • See map: H6<br />

608.831.1400 • 800.228.2800<br />

fairfieldmadisonwest.com<br />

Located within walking distance of<br />

Greenway Station.<br />

HILTON GARDEN INN MADISON WEST/<br />

MIDDLETON<br />

Greenway Station: pg. 21<br />

1801 Deming Way • See map: G6<br />

608.831.2220 • 877.STAY.HGI (782.9444)<br />

madisonwestmiddleton.stayhgi.com<br />

Stay in the heart of Greenway Station.<br />

MARRIOTT MADISON WEST<br />

1313 John Q. Hammons Drive<br />

See map: H6 • 608.831.2000<br />

marriottmadisonwest.com<br />

Full-service hotel with atrium and 50,000<br />

square feet of conference space.<br />

MENDOTA COUNTY PARK &<br />

CAMPGROUND<br />

County Highway M • See map: D15<br />

608.224.3730<br />

co.dane.wi.us/lwrd/parks/mendota.aspx<br />

RESIDENCE INN MADISON WEST/<br />

MIDDLETON<br />

Greenway Station: pg. 21<br />

8400 Market Street • See map: G6<br />

608.662.1100 • 800.331.3131<br />

residenceinnmadisonwest.com<br />

Enjoy suites with full kitchens and unique<br />

amenities.<br />

STAYBRIDGE SUITES MIDDLETON/<br />

MADISON-WEST<br />

7790 Elmwood Avenue • See map: G7<br />

608.664.5888 • 800.238.8000<br />

staybridge.com/madisonwest<br />

Stay in the heart of downtown <strong>Middleton</strong>.<br />

LODGING AMENITY CHART<br />

<strong>Middleton</strong>’s hotels offer all the amenities business and leisure travelers desire. Use this chart to find your perfect<br />

accommodations. All offer free parking and trolley access.<br />

NAME<br />

Country Inn and Suites by<br />

Carlson, Madison West, WI<br />

Courtyard Madison West/<br />

<strong>Middleton</strong><br />

Fairfield Inn & Suites<br />

Madison West/<strong>Middleton</strong><br />

Hilton Garden Inn<br />

Madison West/<strong>Middleton</strong><br />

TOTAL<br />

ROOMS<br />

84<br />

103<br />

133<br />

INDOOR<br />

POOL<br />

Yes<br />

Yes<br />

Yes<br />

WHIRLPOOL/<br />

HOT TUB<br />

Hot tub<br />

Whirlpool<br />

Whirlpool<br />

BREAKFAST<br />

Free deluxe<br />

continental<br />

Free deluxe<br />

continental<br />

Free<br />

Free<br />

Free<br />

Fitness room<br />

136 Yes Whirlpool Full breakfast Free Fitness room<br />

(purchase)<br />

Full breakfast<br />

(purchase)<br />

HIGH-SPEED<br />

INTERNET<br />

EXERCISE<br />

Fitness room<br />

Fitness room<br />

MEETING FACILITIES<br />

Business center and meeting room<br />

1,860 square feet of space for<br />

2 to 120 people, business center<br />

Business center<br />

3,600 square feet of space for up to<br />

200 people, business center<br />

Marriott Madison West<br />

292<br />

Yes<br />

Whirlpool<br />

Full breakfast<br />

(purchase)<br />

Free<br />

Fitness center<br />

50,000 square feet of meeting space<br />

Residence Inn Madison<br />

West/<strong>Middleton</strong><br />

122<br />

Yes<br />

Whirlpool<br />

Free hot<br />

breakfast buffet<br />

Free<br />

Fitness room &<br />

outdoor sport court<br />

Business center and meeting room<br />

Staybridge Suites<br />

<strong>Middleton</strong>/Madison-West<br />

91<br />

Yes<br />

Whirlpool<br />

Free hot<br />

breakfast buffet<br />

Free<br />

Fitness room &<br />

outdoor sport court<br />

Business center and meeting rooms<br />

Groups welcome Motorcoach parking Travel Green Certified<br />

it's cozier<br />

here. 7


it's B<strong>OLD</strong>ER here.<br />

ATTRACTIONS<br />

A TREAT FOR THE<br />

SENSES<br />

Savor a beer that won worldwide<br />

acclaim. Smell fresh, locally grown<br />

flowers at a farmers’ market stand.<br />

Sample the spice of mustard made a<br />

world away. Listen to a lively band at<br />

a downtown restaurant. There’s a lot<br />

to sample in <strong>Middleton</strong>, and you’re<br />

going to find it's B<strong>OLD</strong>ER here.<br />

CAPITAL BREWERY<br />

7734 Terrace Avenue • See map: G7<br />

608.836.7100 • capitalbrewery.com<br />

Tours Friday-Sunday and Tuesday. Seasonal<br />

entertainment in the outdoor Bier Garten<br />

with live music. Coupon, page 37<br />

DOWNTOWN MIDDLETON FARMERS’<br />

MARKET<br />

Terrace Avenue • See map: G8<br />

608.836.5559 • downtownmiddleton.com<br />

Open Tuesdays, May-October, 2-6:30pm,<br />

and held under the TAP at Capital Brewery.<br />

Features seasonal produce, baked goods<br />

and meats from local vendors.<br />

GREENWAY STATION FARMERS'<br />

MARKET<br />

Greenway Station: pg. 21<br />

Corner of Greenway Boulevard and Deming<br />

Way • See map: H6<br />

608.824.9111 • greenwayshopping.com<br />

Shop for locally grown produce and freshly<br />

made products. Every Thursday 8am-1pm,<br />

May-October.<br />

MIDDLETON HISTORICAL MUSEUM<br />

(A.K.A. ROWLEY HOUSE)<br />

7410 Hubbard Avenue • See map: G8<br />

608.836.7614 • middletonhistory.org<br />

Built in 1867, the museum contains<br />

information, collections and artifacts<br />

donated by early settlers. Open<br />

Tuesdays and Saturdays from mid-April<br />

through mid-October from 1-4pm, or by<br />

appointment for group tours.<br />

8 it's B<strong>OLD</strong>ER here.<br />

800.688.5694


MUSEUM AT THE DEPOT<br />

1811 Parmenter Street • See map: G8<br />

800.688.5694<br />

Built in 1856, this depot was an active<br />

passenger station until 1960 and a freight<br />

depot until 1975. Today, it is on the<br />

National Register of Historic Places and<br />

serves as the <strong>Middleton</strong> <strong>Visitor</strong> Center<br />

and home of the <strong>Middleton</strong> Tourism<br />

Commission.<br />

NATIONAL MUSTARD MUSEUM<br />

7477 Hubbard Avenue • See map: G8<br />

608.831.2222 • 800.438.6878<br />

mustardmuseum.com<br />

Featuring more than 5,000 jars, bottles<br />

and tubes of mustard from all 50 states<br />

and more than 60 countries.<br />

Coupon, page 38<br />

ORCHIDS GARDEN CENTRE &<br />

NURSERY<br />

4823 Highway Q • See map: B14<br />

608.831.4700 • orchidsgardencentre.com<br />

Specializing in everything from blooming<br />

orchids to carnivorous plants. Learn how<br />

to grow these exotic plants. Also offering<br />

annuals and perennials.<br />

PERFORMING ARTS CENTER<br />

2100 Bristol Street • See map: F9<br />

608.829.9834 • friendspac.org<br />

The beautiful new Performing Arts Center<br />

at <strong>Middleton</strong> High School is a work of art fit<br />

for many types of cultural performances,<br />

presentations or meetings. A distinctive<br />

glass exterior designed by James Moravec<br />

of Potter Lawson gives way to a stunning<br />

interior featuring wood paneling and brick.<br />

PHEASANT BRANCH CONSERVANCY<br />

P.O. Box 628242 • See map: C11<br />

608.821.8350 • pheasantbranch.org<br />

The 550-acre conservancy protects<br />

Pheasant Branch Creek, which supplies<br />

Lake Mendota with 1,800 gallons of<br />

crystal-clear water every minute. <strong>Visitor</strong>s<br />

will find nature trails running throughout<br />

this oasis of pristine woods and wetlands.<br />

Groups welcome<br />

Motorcoach parking<br />

it's B<strong>OLD</strong>ER here. 9


it's healthier here.<br />

RECREATION<br />

GOOD TIMES IN MOTION<br />

<strong>Middleton</strong> is a community that loves to move, and it’s a place where staying<br />

fit could not be more fun. Glide across an ice rink. Drive your golf ball down a<br />

fairway. Swim some laps. Hike a scenic trail. Bike a wooded path. Pick a sport<br />

and a season, and you’ll find it's healthier here.<br />

10 it's healthier here.<br />

800.688.5694


CAPITOL ICE ARENA<br />

2616 Pleasant View Road • See map: E4<br />

608.836.0202 • capitolicearena.com<br />

Open skate Friday nights with sound<br />

and light display. Available for groups<br />

up to 200 people.<br />

GOVERNOR NELSON STATE PARK<br />

5140 County Highway M • See map: pg. 20<br />

608.831.3005 • dnr.state.wi.us<br />

On Lake Mendota. Boat launch, swimming<br />

area, pet swimming area, hiking and crosscountry<br />

ski trails.<br />

KEVA SPORTS CENTER<br />

8312 Forsythia Street • See map: D6<br />

608.662.7529 • kevasports.com<br />

130,000-sq. ft. indoor/outdoor facility.<br />

Leagues, classes, camps, events, corporate<br />

parties, birthday parties and open play.<br />

MARSHALL BOATS BOARD & BOAT<br />

RENTALS<br />

2101 Allen Boulevard • 608.228.8333<br />

madisonboats.com/marshallboats<br />

Kayaks, canoes, paddle boards and<br />

pontoon boat rentals. Open daily,<br />

9 am-8pm. Located on Lake Mendota.<br />

MIDDLETON BIKE PARK<br />

1322 Pleasant View Road • See map: H3<br />

Mountain bikers will enjoy the twists, turns<br />

and bumps as they spiral down this hilly<br />

course.<br />

VISITOR CENTER<br />

PARKS & CONSERVANCY AREAS<br />

1811 Parmenter Street • See map: G8<br />

608.831.6350 • visitmiddleton.com<br />

<strong>Middleton</strong> features 22 parks, a golf course<br />

and miles of trails spread over nearly 1,000<br />

scenic acres.<br />

PLAYN WISCONSIN<br />

3919 Parmenter Street • See map: C8<br />

608.234.5600 • playnwisconsin.com<br />

A year-round indoor recreation facility<br />

that provides open play, “pay-for-play”<br />

and birthday party activities. Open<br />

seven days a week.<br />

PLEASANT VIEW GOLF COURSE<br />

1322 Pleasant View Road • See map: I3<br />

608.831.6666 • golfpleasantview.com<br />

27 holes. Par 71/72, 18-hole set-up.<br />

Excellent 9-hole, par-3 course. Driving<br />

range. To get the very best rates, book<br />

online. Coupon, page 39<br />

QUARRY SKATE PARK<br />

7701 Terrace Avenue • See map: G8<br />

608.821.8360 (Rec. Dept.)<br />

ci.middleton.wi.us<br />

10,000-sq. ft. skate facility for<br />

skateboarders and rollerbladers.<br />

Open March 15-December 15.<br />

SPLASH PAD AT LAKEVIEW PARK<br />

6300 Mendota Avenue • See map: F12<br />

608.821.8360<br />

Outdoor water playground in Lakeview<br />

Park. Open Memorial Day to Labor Day.<br />

Free admission.<br />

WALTER R. BAUMAN OUTDOOR<br />

AQUATIC CENTER<br />

2400 Park Lawn Place • See map: F9<br />

608.836.3450 • ci.middleton.wi.us<br />

Eight-lane competition pool, diving well,<br />

two 134-foot waterslides and concessions.<br />

5 REASONS<br />

3. <strong>Middleton</strong> hosts<br />

active events<br />

throughout the year,<br />

including running<br />

and fat bike races.<br />

1. Recreation<br />

spans the seasons<br />

at Pleasant View<br />

Golf Course —<br />

in winter, it hosts<br />

cross-country<br />

skiers.<br />

2. Designed by an acclaimed trail<br />

builder, <strong>Middleton</strong> Bike Park<br />

serves up thrills.<br />

4. The Pheasant<br />

Branch<br />

Conservancy<br />

trails take<br />

snowshoers past<br />

sacred Native<br />

American sites.<br />

5. The Splash Pad at Lakeview<br />

Park delights kids with a<br />

variety of unique waterspouts.<br />

Groups welcome<br />

it's healthier here. 11


it's tastier here.<br />

12<br />

it's tastier here. Bakery/Café Bar/Grill Carry-out/Delivery/Fast food Family dining Upscale dining


FOOD & SPIRITS<br />

SAMPLE A WORLD<br />

OF FLAVOR<br />

<strong>Middleton</strong> is a destination for food<br />

lovers. With more than 80 restaurants,<br />

there’s something to delight every<br />

diner. Explore world cuisines,<br />

traditional favorites and Wisconsin<br />

classics. Bring an appetite and save<br />

room for dessert, because you’re<br />

going to discover it's tastier here.<br />

AMERICAN<br />

1847 AT THE STAMM HOUSE<br />

6625 Century Avenue • See map: E11<br />

608.320.0232<br />

New restaurant in the historic Stamm<br />

House of <strong>Middleton</strong>.<br />

ARBY’S<br />

8321 Murphy Drive • See map: G6<br />

608.836.1199 • arbys.com<br />

Open at 10am for lunch.<br />

BARRIQUES<br />

1901 Cayuga Street • See map: G8<br />

608.824.9463 • barriquesmarket.com<br />

Coffee, espresso, bakery, full-service retail,<br />

wine, beer and spirits.<br />

BLOOM BAKE SHOP<br />

1834 Parmenter Street • See map: G8<br />

608.831.5797 • bloombakeshop.com<br />

Small-batch baked treats made with local,<br />

organic and fair-trade ingredients.<br />

BRISTLED BOAR SALOON & GRILL<br />

2611 Branch Street • See map: E11<br />

608.831.0436 • bristledboar.com<br />

A friendly local bar & grill. Pool, darts,<br />

volleyball, big screen TV.<br />

C’S RESTAURANT & BAKERY<br />

2550 Allen Boulevard • See map: F12<br />

608.836.4700 • csrestaurant.com<br />

Breakfast and lunch. Great bakery.<br />

Everything is homemade. Soups, pies,<br />

breads, bakery goods.<br />

Downtown dining Outdoor dining Groups welcome Motorcoach parking it's tastier here.<br />

13


CAFÉ ZUPA’S<br />

Greenway Station: pg. 21 • See map: H6<br />

cafezupas.com<br />

House made fresh soup, salad and<br />

sandwich kitchen.<br />

CAPTAIN BILL’S<br />

2701 Century Harbor Road • See map: F12<br />

608.831.SEAS (7327) • capbills.com<br />

Seafood, steaks, chicken and pasta.<br />

Outdoor deck with lake view. Open<br />

seven days a week.<br />

THE CHICKEN RUN<br />

6401 University Avenue • See map: G11<br />

608.819.8253<br />

facebook.com/TheChickenRun<strong>Middleton</strong><br />

Famous hand-battered chicken breast<br />

tenders, fries, hand-battered cheesecurds,<br />

and fried Oreos! Carry-out and<br />

delivery, limited inside seating. Order right<br />

from our app!<br />

CHOCOLATERIAN<br />

6637 University Avenue • See map: G11<br />

chocolateriancafe.com<br />

Chocolaterian’s new cafe offers the same<br />

cozy environment, complete menu, and<br />

wine and chocolate. Free wi-fi.<br />

Coupon, page 37<br />

CLASEN’S EUROPEAN BAKERY<br />

7610 Donna Drive • See map: E8<br />

608.831.2032 • clasensbakery.com<br />

Family-owned European bakery, featuring<br />

over 300 mouth-watering products baked<br />

from scratch. Coupon, page 37<br />

CLUB TAVERN<br />

1915 Branch Street • See map: G11<br />

608.836.3773 • clubtavern.com<br />

Biggest bar in <strong>Middleton</strong> with family<br />

restaurant. Live music Wednesday-<br />

Saturday. Coupon, page 37<br />

C<strong>OLD</strong> STONE CREAMERY<br />

Greenway Station: pg. 21 • See map: H6<br />

608.831.0332 • coldstonecreamery.com<br />

Ice cream with your choice of toppings<br />

hand-mixed on a frozen granite stone.<br />

COUSINS SUBS<br />

2831 Parmenter Street • See map: E8<br />

608.831.0488 • cousinssubs.com<br />

Selection of subs, soups, salads and more!<br />

CRAFTSMAN TABLE & TAP<br />

6712 Frank Lloyd Wright Avenue<br />

See map: E10 • 608.836.3988<br />

craftsmantableandtap.com<br />

Featuring only the best in the craft of<br />

hospitality, food, beer and cocktails.<br />

Coupon, page 37<br />

CULVER’S<br />

2906 Parmenter Street • See map: E8<br />

608.836.5577 • culvers.com<br />

Home of the famous ButterBurger!<br />

DICKEY’S BARBECUE PIT<br />

Greenway Station: pg. 21 • See map: H7<br />

608.827.9000 • dickeys.com<br />

Texas-style BBQ. Coupon, page 37<br />

DOMINO’S PIZZA<br />

6915 University Avenue • See map: G10<br />

608.824.0800 • dominos.com<br />

Delivery or carryout.<br />

FALLING WATERS CAFÉ IN MADISON<br />

MARRIOTT WEST HOTEL<br />

1313 John Q. Hammons Drive • See map: H6<br />

608.831.2000 • marriottmadisonwest.com<br />

Casual dining in open atrium lobby with a<br />

five-story waterfall.<br />

FIVE GUYS BURGERS & FRIES<br />

Greenway Station: pg. 21 • See map: H6<br />

608.829.0800 • fiveguys.com<br />

Fresh, never frozen burgers cooked<br />

to perfection with fresh-cut fries cooked<br />

in pure peanut oil.<br />

THE FREE HOUSE PUB<br />

1902 Parmenter Street • See map: G8<br />

608.831.5000 • freehousepub.com<br />

Featuring ale, whiskey and pub fare.<br />

GRAPE WATER – TAP WINE BAR<br />

7466 Hubbard Avenue • See map: 68<br />

grapewater.wine<br />

Tap wine bar with a fun, casual vibe, featuring<br />

16 self-serve options. “We’re unsnobbing<br />

the wine bar one glass at a time.”<br />

HARDEE’S<br />

3311 Parmenter Street • See map: D8<br />

608.831.6649 • hardees.com<br />

“Home of the Thickburger®.”<br />

14 it's tastier here. Bakery/Café Bar/Grill Carry-out/Delivery/Fast food Family dining Upscale dining


HODY BAR & GRILL<br />

1914 Aurora Street • See map: G8<br />

608.831.1901 • hodybar.com<br />

Open 365 days a year. Live music<br />

Thursday-Sunday. No cover. Game room.<br />

SafeRide participant.<br />

HUBBARD AVENUE DINER<br />

7445 Hubbard Avenue • See map: G8<br />

608.831.6800 • 608.831.PIES (7437)<br />

hubbardavenuediner.com<br />

Ultimate classic diner. Famous for pie!<br />

Coupon, page 37<br />

HURTS DONUT<br />

2831 Parmenter Street • See map: E8<br />

417.300.6106 • facebook.com/hurts-donutmiddleton-wisconsin-308856442788591<br />

Known for our oversized donuts, donut<br />

milkshakes, emergency donut deliveries,<br />

specialty and custom donut designs!<br />

JERSEY MIKE’S SUBS<br />

Greenway Station: pg. 21 • See map: H6<br />

Greenway Station • jerseymikes.com<br />

JET’S PIZZA<br />

2831 Parmenter Street • See map: E8<br />

608.841.1700 • jetspizza.com<br />

Known for the signature deep dish<br />

square pizzas.<br />

JIMMY JOHN’S<br />

6921 University Avenue • See map: G10<br />

608.841.1100 • jimmyjohns.com<br />

Bread baked in-house and meat and<br />

veggies sliced daily—it’s the best of the best.<br />

LONGTABLE BEER CAFÉ<br />

7545 Hubbard Avenue • See map: G10<br />

longtablemiddleton.com<br />

A casual space for hanging out with friends,<br />

sitting around a long table, sharing good<br />

food and drink and lively conversation.<br />

MCDONALD’S<br />

2626 Allen Boulevard • See map: E12<br />

608.836.6644 • mcdonalds.com<br />

MCDONALD’S<br />

Greenway Station: pg. 21 • See map: H6<br />

608.831.0668 • mcdonalds.com<br />

MENCHIE’S FROZEN YOGURT<br />

6712 Frank Lloyd Wright Avenue, Suite 104<br />

See map: E10 • 608.836.1212<br />

madisonfroyo.com<br />

More than 100 rotating frozen yogurt<br />

flavors and more than 70 rotating toppings.<br />

Coupon, page 38<br />

MID TOWN PUB<br />

2405 Allen Boulevard • See map: F12<br />

608.826.5129 • midtownpub.com<br />

<strong>Middleton</strong>’s lakeside neighborhood bar &<br />

grill. Offers free Wi-Fi. Coupon, page 38<br />

MIDDLETON SPORT BOWL<br />

(6815 University Avenue • See map: G10<br />

608.831.5238 • sportbowl.com<br />

Multi-level sports bar with all HDTVs and<br />

four big screens.<br />

MILIO’S<br />

Greenway Station: pg. 21 • See map: H6<br />

608.836.8888 • milios.com<br />

A local favorite. Offers catering.<br />

MILIO’S<br />

6234 University Avenue • See map: H12<br />

608.232.0222 • milios.com<br />

Fresh specialty sub sandwiches—offering<br />

catering.<br />

MONK’S BAR & GRILL<br />

8313 Murphy Drive • See map: F6<br />

608.833.7001 • monksbarandgrill.com<br />

Menu ranging from burgers to sandwiches<br />

and wraps, appetizers and kids’ meals<br />

served on a Frisbee. Coupon, page 38<br />

MY SISTER’S KITCHEN<br />

2227 Parmenter Street • See map: F8<br />

608.831.3773<br />

Breakfast and lunch served at a small<br />

town café. Coupon, page 38<br />

NITTY GRITTY<br />

1021 North Gammon Road • See map: I10<br />

608.833.6489 • nittygrittybirthdayplace.com<br />

Award-winning burgers, homemade soups,<br />

salads and sundaes.<br />

NOODLES & COMPANY<br />

Greenway Station: pg. 21 • See map: H6<br />

608.829.0099 • noodles.com<br />

Noodles, salads, and sandwiches from<br />

around the world. The best dishes from<br />

Asia, the Mediterranean and America.<br />

PAPA JOHN’S PIZZA<br />

6615 University Avenue • See map: G11<br />

608.831.2727 • papajohns.com<br />

Hot, fresh pizza to go.<br />

PAPA MURPHY’S TAKE & BAKE PIZZA<br />

1015 North Gammon Road • See map: I10<br />

608.824.0600 • papamurphys.com<br />

Highest quality, freshest ingredients,<br />

homemade and home baked.<br />

PAUL’S NEIGHBORHOOD BAR &<br />

RESTAURANT<br />

2401 Parmenter Street • See map: F8<br />

608.827.7285 • paulsneighborhoodbar.com<br />

Happy hour Monday-Thursday, 4-7pm.<br />

Pool, darts, trivia, 16 TVs. Friday fish fry.<br />

Sunday prime rib breakfast.<br />

Coupon, page 39<br />

PIZZA BRUTTA<br />

6712 Frank Lloyd Wright Avenue<br />

See map: E10 • 608.841.1882<br />

pizzabrutta.com<br />

Brought to life by wood fire and stone.<br />

Doughs made with flour, water, sea salt<br />

and yeast, tomatoes, extra virgin olive<br />

oil and fresh mozzarella.<br />

PIZZA HUT<br />

6771 University Avenue, Suite 101<br />

See map: G10 • 608.836.3888 • pizzahut.com<br />

America’s favorite pizza.<br />

PRAIRIE CAFE & BAKERY<br />

3109 Pheasant Branch Road<br />

See map: D11 • 608.827.2437<br />

prairiecafeandbakery.com<br />

Breakfast, lunch, soups, salads, sandwiches,<br />

bakery, daily specials. Outdoor dining.<br />

Carry-out available.<br />

QUAKER STEAK & LUBE<br />

2259 Deming Way • See map: F7<br />

608.831.5823 • thelube.com<br />

Number one motorsports-themed<br />

restaurant in the U.S.A.! Ribs, salads,<br />

burgers, sandwiches, steaks.<br />

Coupon, page 39<br />

RED’S PIZZA<br />

3301 Parmenter Street • See map: E8<br />

608.836.9080 • redsmiddleton.com<br />

Pizza made the old-fashioned way, with<br />

crusts rolled by hand and dough made<br />

fresh daily.<br />

Downtown dining Outdoor dining Groups welcome Motorcoach parking it's tastier here.<br />

15


THE ROMAN CANDLE PIZZERIA<br />

1920 Parmenter Street • See map: G8<br />

608.831.7777 • theromancandle.com<br />

Traditional neighborhood pizzeria featuring<br />

locally sourced ingredients.<br />

Coupon, page 39<br />

RUTH’S CHRIS STEAK HOUSE<br />

2137 Deming Way • See map: G6<br />

608.828.7884 • ruthschris.com<br />

U.S. Prime steaks, seafood and New<br />

Orleans-inspired appetizers.<br />

SONIC DRIVE-IN<br />

6413 University Avenue • See map: G11<br />

608.831.2633 • sonicdrivein.com<br />

America’s most loved drive-in.<br />

STARBUCKS COFFEE<br />

2620 Allen Boulevard • See map: E12<br />

608.831.0080 • starbucks.com<br />

STARBUCKS COFFEE<br />

8238 Greenway Boulevard • See map: H6<br />

608.831.0080 • starbucks.com<br />

The vast range of Starbucks coffee and<br />

expertise on the subject await.<br />

SUBWAY<br />

2522 Allen Boulevard • See map: E12<br />

608.836.7779 • subway.com<br />

Sub sandwiches. Eat fresh!<br />

SUBWAY<br />

8315 Murphy Drive • See map: G6<br />

608.826.4091 • subway.com<br />

Sub sandwiches. Eat fresh!<br />

TANNER’S NEIGHBORHOOD BAR &<br />

GRILL<br />

Greenway Station: pg. 21 • See map: H6<br />

608.833.7711 • tannersbarandgrill.com<br />

Chicken Lips, charred chicken wings,<br />

Booga Mania, amazing specials and<br />

a great view of any TV.<br />

THE VILLAGE GREEN<br />

7508 Hubbard Avenue • See map: G8<br />

608.831.9962<br />

thevillagegreenmiddleton.com<br />

A family-friendly, old-fashioned tavern.<br />

Great burgers.<br />

WHICH WICH<br />

2177 Deming Way • See map: F6<br />

608.836.9424 • whichwich.com<br />

Over 51 customizable hot sandwiches<br />

served with a vibe. Satisfaction<br />

guaranteed.<br />

WILLY STREET CO-OP WEST<br />

6825 University Avenue • See map: G10<br />

608.284.7800 • willystreet.coop<br />

Natural, organic, locally produced foods.<br />

Eat in or get food to go. You don’t have<br />

to be a member to shop!<br />

WORLD OF BEER<br />

8825 Greenway Boulevard • See map: I5<br />

608.833.5400 • worldofbeer.com<br />

The best selection of craft beers from<br />

around the world and down the corner.<br />

ZOUP MIDDLETON<br />

8391 Greenway Boulevard • See map: H6<br />

zoup.com<br />

Hundreds of award-winning soups with 12<br />

rotating daily varieties, including soups that<br />

are low-fat, vegetarian, dairy-free, spicy<br />

and made with gluten-free ingredients.<br />

CAJUN<br />

LOUISIANNE’S ETC<br />

7464 Hubbard Avenue • See map: G8<br />

608.831.1929 • louisiannes.com<br />

Cajun cuisine. Reservations are encouraged.<br />

CHINESE<br />

CHINA WOK<br />

6771 University Avenue, Suite 107<br />

See map: G10 • 608.826.0333<br />

chinawokbuffetmiddleton.com<br />

Outstanding Chinese cuisine, excellent<br />

service and friendly staff. Known for its<br />

modern interpretation of classic dishes<br />

using fresh ingredients.<br />

GRAND CHINA RESTAURANT<br />

2608 Allen Boulevard • See map: E12<br />

608.827.7880<br />

Enjoy authentic Chinese specialties.<br />

IMPERIAL GARDEN CHINESE<br />

RESTAURANT<br />

2039 Allen Boulevard • See map: H12<br />

608.238.6445 • imperialgarden.com<br />

An award-winning Chinese restaurant<br />

since 1981.<br />

P.F. CHANG’S CHINA BISTRO<br />

2237 Deming Way • See map: G7<br />

608.831.2488 • pfchangs.com<br />

Unforgettable Chinese cuisine, attentive<br />

service, delicious desserts. Served in a<br />

stylish, high-energy bistro.<br />

TAIGU CHINESE RESTAURANT<br />

7610 Elmwood Avenue • See map: G8<br />

608.831.3458<br />

taiguchineserestaurant.com<br />

Home-style Chinese cuisine. Known for<br />

traditional Chinese homemade noodles.<br />

TOM’S RED PEPPER<br />

1019 North Gammon Road • See map: I10<br />

608.831.1221 • tomsredpepper.com<br />

Chinese food carry-out. Delivery to<br />

<strong>Middleton</strong>-area hotels.<br />

INDIAN<br />

AMBER INDIAN CUISINE<br />

6913 University Avenue • See map: G10<br />

608.824.0324 • amberindianmadison.com<br />

Daily self-made bread high quality and<br />

large selection of Indian dishes. We offer<br />

delicious dishes in our lunch buffet as well<br />

as regular menu preparations.<br />

DHABA INDIAN BISTRO<br />

8333 Greenway Boulevard, Suite 100<br />

See map: H6 • 608.203.8822<br />

dhabaindianbistro.com<br />

Indian cuisine. Large selection of<br />

appetizers, curries, vegetables, rice,<br />

naan breads and desserts.<br />

ITALIAN<br />

BIAGGI’S RISTORANTE ITALIANO<br />

Greenway Station: pg. 21 • See map: H6<br />

608.664.9288 • biaggis.com<br />

Casual Italian restaurant offering an<br />

extensive selection of house-made and<br />

imported pastas, soups & salads, pizza,<br />

seafood, steaks and desserts.<br />

GINO’S ITALIAN DELI<br />

6509 Century Avenue • See map: E11<br />

608.827.0999 • ginosdeli.com<br />

Classic Italian deli delights.<br />

JOHNNY’S ITALIAN STEAKHOUSE<br />

Greenway Station: pg. 21 • See map: H6<br />

608.831.3705 • johnnysitaliansteakhouse.com<br />

Award-winning steaks, seafood and Italian<br />

specialties. Coupon, page 38<br />

VILLA DOLCE<br />

1828 Parmenter Street • See map: G8<br />

608.833.0033 • villadolcecafe.com<br />

Pizzeria and gelateria, featuring Italian-style<br />

thin crust pizza and sandwiches, plated<br />

desserts and gelato. Coupon, page 39<br />

VIN SANTO<br />

7462 Hubbard Avenue • See map: G8<br />

608.836.1880 • vinsanto.us<br />

Authentic dishes from the Northern Italian<br />

countryside.<br />

JAPANESE<br />

FUJI SUSHI & HIBACHI<br />

Greenway Station: pg. 21 • See map: H6<br />

608.827.8898 • fuji888.com<br />

High energy and entertaining dining<br />

experience with unmatched seafood, steak<br />

and other Japanese cuisine options.<br />

16 it's tastier here. Bakery/Café Bar/Grill Carry-out/Delivery/Fast food Family dining Upscale dining


TAKARA 88<br />

1900 Cayuga Street, Suite 101<br />

See map: G8 • 608.203.8866<br />

takaramadison.com<br />

Offers a range of popular Japanese items.<br />

KOREAN<br />

K-PEPPERS<br />

1901 Cayuga Street, Suite 110<br />

See map: G8 • 608.833.3189<br />

k-peppers.com<br />

You don’t know Korean cuisine. Yet.<br />

MEDITERRANEAN<br />

FRESKA MEDITERRANEAN GRILL<br />

Greenway Station: pg. 21 • See map: H6<br />

608.203.5034<br />

freskamediterraneangrill.com<br />

Fast, casual dining experience, offering<br />

customers the opportunity to select the<br />

style of their meal, such as sandwich,<br />

salad, or plate.<br />

SOFRA FAMILY BISTRO<br />

7457 Elmwood Avenue • See map: G8<br />

608.836.6614 • sofrabistro.com<br />

Fresh Mediterranean flavors and a family<br />

atmosphere. Coupon, page 39<br />

MEXICAN<br />

COCINA REAL<br />

2518 Allen Boulevard • See map: F12<br />

608.831.0528 • laredosrestaurant.com<br />

Outstanding Mexican cuisine.<br />

COMPADRES MEXICAN RESTAURANT<br />

10 REASONS<br />

1. Find traditional, vegan and gluten-free cupcakes at Bloom Bake Shop.<br />

2. Sip some of the world’s best brews at Capital<br />

Brewery.<br />

4. Bite into the Big Daddy burger at The<br />

Village Green.<br />

5. Savor history and a perfect steak at<br />

1847 at the Stamm House.<br />

3. Sample<br />

refreshing gelato<br />

at Villa Dolce.<br />

6. Hot or not? Get wings<br />

the way you want them at<br />

Quaker Steak & Lube.<br />

1900 Cayuga Street<br />

See map: G8 • 608.203.8332<br />

compadresmexicanrestaurantwi.business.site<br />

Journey throughout the best of Mexican<br />

cuisine and culture.<br />

LUPE’S TAQUERIA<br />

6719 Frank Lloyd Wright Avenue<br />

See map: E10 • 608.841.1715<br />

Fresh Mexican grill.<br />

TACO BELL<br />

2169 Deming Way, Suite 100 • See map: F6<br />

608.827.9776 • tacobell.com<br />

TAQUERIA GONZALEZ<br />

2606 Allen Boulevard<br />

See map: E12 • 608.807.2783<br />

middletonmexicangroceries.com<br />

Family run. Fresh produce, authentic<br />

tacos and more. Everything is made fresh<br />

to order. We can prepare food for small<br />

events, company functions and parties.<br />

7. Enjoy the Chicken<br />

Biryani at Dhaba<br />

Indian Bistro.<br />

8. Taste handmade noodles made the traditional<br />

way at Taigu Chinese Restaurant.<br />

9. Two words: Badger Bait. Join the fan club at<br />

Chocolaterian.<br />

10. Light off some flavor fireworks at The Roman Candle Pizzeria.<br />

Downtown dining Outdoor dining Groups welcome Motorcoach parking it's tastier here.<br />

17


it's greener here.<br />

PARKS & TRAILS<br />

FIND THE PERFECT PATH<br />

The journey is as rewarding as the destination when you travel one of<br />

<strong>Middleton</strong>’s award-winning trails. <strong>Middleton</strong>’s trails pass the community’s<br />

lodging properties and will lead you through tranquil nature areas,<br />

historic sites, tasty restaurants, interesting stores and our expansive<br />

parks system. The trails are open year-round for bikers, hikers, runners,<br />

walkers, cross-country skiers and snowshoers. See page 20 for a map of<br />

<strong>Middleton</strong>’s trails and go to visitmiddleton.com to use an interactive tool<br />

that will help you navigate them. Go somewhere great on <strong>Middleton</strong>’s<br />

trails—it's greener here.<br />

Find parks and trails information at visitmiddleton.com/trails-and-parks.<br />

5 REASONS<br />

2. Nature lovers<br />

of all abilities are<br />

welcome here.<br />

<strong>Middleton</strong> has an<br />

ADA-accessible<br />

kayak/canoe port on<br />

Graber Pond.<br />

3. Wayfinding signs<br />

help trail users<br />

locate nearby places<br />

to shop and eat.<br />

5. ENERGI® stations<br />

installed along <strong>Middleton</strong>’s<br />

South Fork Trail offer free<br />

fitness challenges.<br />

1. The Clubhouse Patio at Pleasant View Golf Course<br />

offers a relaxing place to unwind with food or a beverage<br />

after a round.<br />

4. The Pheasant Branch Creek Corridor Trail is an<br />

urban oasis, complete with a bubbling stream.<br />

18 it's greener here.<br />

800.688.5694


HISTORY<br />

DISCOVER THE MIDDLETON STORY<br />

It all began in 1832 when a settlement formed at what is now Mendota County<br />

Park & Campground. In 1856, <strong>Middleton</strong> was officially platted, and the village<br />

officially became a city in 1963. Today, the city retains its beautiful historic<br />

charm in important historic sites and buildings, many of which are still<br />

businesses that are open for you to visit. Start your historical journey at the<br />

<strong>Visitor</strong> Center, located in the historic Museum at the Depot. Take a self-guided<br />

tour to learn about the history of <strong>Middleton</strong> and see why it's stronger here.<br />

1847 AT THE STAMM HOUSE<br />

6625 Century Avenue • See map: E11<br />

Restaurant in the historic Stamm House,<br />

<strong>Middleton</strong>’s first official inn.<br />

AMERICAN HOTEL<br />

1904 Parmenter Street • See map: G8<br />

Former site of the American Hotel, built<br />

between 1867 and 1870. The hotel’s<br />

restaurants attracted diners from<br />

Madison.<br />

BLACKSMITH SHOP<br />

2645 Branch Street • See map: E11<br />

Dates to the 1850s. Served travelers<br />

who came to the Stamm House.<br />

CLUB TAVERN<br />

1915 Branch Street • See map: G11<br />

608.836.3773 • clubtavern.com<br />

Built between 1860 and 1880 as the<br />

boarding house and stables for Stamm<br />

House. Club Tavern opened in 1921 and<br />

remained open through Prohibition.<br />

H.G. WOLF HOUSE<br />

7426 Elmwood Avenue • See map: G9<br />

Built in 1868. Saved from the 1900 fire by<br />

putting carpets on the roof and soaking<br />

them with water using a bucket brigade.<br />

LITTLE WHITE CHURCH<br />

ON THE HILL<br />

1720 Aurora Street • See map: G8<br />

Former Union Church, built in 1870 for<br />

$1,800 to serve German Methodists and<br />

Baptists. Later became an American<br />

Legion meeting hall.<br />

MIDDLETON HISTORICAL MUSEUM<br />

(A.K.A. ROWLEY HOUSE)<br />

7410 Hubbard Avenue • See map: G8<br />

608.836.7614 • middletonhistory.org<br />

See exhibits, artifacts and photographs<br />

and learn about the men and women<br />

who built <strong>Middleton</strong>.<br />

MUSEUM AT THE DEPOT<br />

1811 Parmenter Street • See map: G8<br />

800.688.5694<br />

Built in 1856, this depot is on the National<br />

Register of Historic Places and serves as<br />

the <strong>Middleton</strong> <strong>Visitor</strong> Center and home of<br />

the <strong>Middleton</strong> Tourism Commission.<br />

OPERA HOUSE<br />

1827 Parmenter Street • See map: G8<br />

Built in 1855 and included a hotel, saloon<br />

and second-floor opera house, which hosted<br />

medicine shows, masquerades, holiday<br />

dances, political rallies and graduations.<br />

PALMER HOUSE<br />

6707 Century Avenue • See map: E10<br />

Area’s first home, which was built in<br />

1847. The structure you see today was<br />

built in 1858.<br />

PHEASANT BRANCH SCHOOL<br />

6710 Century Avenue • See map: E10<br />

Built in 1896 at a cost of $828. Acquired by<br />

the Veterans of Foreign Wars in 1954.<br />

WHITTLESEY HOUSE<br />

6517 Elmwood Avenue • See map: G11<br />

Built between 1853 and 1855. Was home<br />

to T.T. Whittlesey, a member of Congress<br />

and probate judge. (University Avenue was<br />

once Whittlesey Street).<br />

WIENBERG BUILDING<br />

1828 Parmenter Street • See map: G8<br />

Site of <strong>Middleton</strong>’s first post office. Today<br />

houses popular restaurant Villa Dolce.<br />

Open to the public<br />

Walking tour available<br />

it's stronger here. 23


it's easier here.<br />

TROLLEY<br />

ALL ABOARD THE TROLLEY<br />

Experience the easy and convenient way to get around town. Whether you’re<br />

looking to shop, dine or play, the free <strong>Middleton</strong> Trolley will get you there. It<br />

follows a 30-minute, 13-stop loop and features extended weekend hours. If<br />

you’re planning a longer stay, pick up a card at the front desk of our extended<br />

stay hotels, for access to special pricing at Willy Street Co-op West. Enjoy an<br />

evening out and leave the driving to us! When you hop on the trolley, you’ll find<br />

it's easier here.<br />

Find out more at visitmiddleton.com/trolley.<br />

24 it's easier here.<br />

800.688.5694


Deming Way<br />

Cayuga Ct<br />

N Gammon Rd<br />

TROLLEY MAP<br />

5<br />

Market St<br />

Hilton<br />

Garden<br />

Inn<br />

Murphy Dr<br />

14<br />

Residence Inn<br />

by Marriott<br />

4<br />

Holiday Ave<br />

John Q Hammons Dr<br />

2<br />

Country<br />

Inn &<br />

Suites<br />

3<br />

6<br />

Greenway Blvd<br />

Madison<br />

Marriott<br />

West<br />

UW Health Ct<br />

Courtyard by<br />

Marriott<br />

8<br />

7<br />

14<br />

Staybridge Suites-<br />

<strong>Middleton</strong><br />

14<br />

12<br />

Way<br />

Terrace Ave<br />

Fairfield Inn &<br />

Suites by<br />

Marriott<br />

Deming<br />

14<br />

12<br />

N High Point Rd<br />

1<br />

12<br />

Beltline<br />

Aurora St<br />

Terrace Ave<br />

Parmenter St<br />

9 10 13<br />

Capital Brewery<br />

Parmenter St<br />

Voss Pkwy<br />

North Ave<br />

<strong>Middleton</strong><br />

<strong>Visitor</strong><br />

Center<br />

<strong>Middleton</strong> St<br />

<strong>Middleton</strong> St<br />

South Ave<br />

Park Lawn Pl<br />

Bristol St<br />

University Ave<br />

Elmwood Ave<br />

Hubbard Ave<br />

Sweeney Dr<br />

Henry St<br />

Fortune Dr<br />

Park St<br />

Franklin Ave<br />

11<br />

North Ave<br />

Willy<br />

Street<br />

Co-op<br />

West<br />

Mayflower Dr<br />

Mayflower Dr<br />

Walgreens<br />

12<br />

Elmwood Ave<br />

Hubbard Ave<br />

South Ave<br />

Branch St<br />

University Ave<br />

Shop Dine Play<br />

1<br />

2<br />

3<br />

4<br />

5<br />

6<br />

7<br />

8<br />

9<br />

10<br />

11<br />

12<br />

13<br />

Terrace Avenue<br />

Greenway Boulevard<br />

Marriott Madison West<br />

Greenway Station/Hilton Garden Inn<br />

Madison West/<strong>Middleton</strong><br />

Residence Inn Madison West/<strong>Middleton</strong><br />

Deming Way<br />

Courtyard Madison West/<strong>Middleton</strong><br />

Country Inn and Suites by Carlson,<br />

Madison West, WI<br />

Elmwood Avenue/Staybridge Suites<br />

<strong>Middleton</strong>/Madison-West<br />

Elmwood Avenue at Parmenter Street<br />

University Avenue<br />

Branch Street<br />

Hubbard Avenue at Parmenter Street<br />

The trolley travels along a<br />

30-minute loop:<br />

Mon-Thurs: 5:30pm to 10:30pm<br />

Fri: 5:30pm to 11:30pm<br />

Sat: 3:00pm to 11:00pm<br />

For details and holiday hours, visit<br />

visitmiddleton.com/trolley<br />

More information is available at<br />

<strong>Middleton</strong> hotels and the<br />

<strong>Middleton</strong> <strong>Visitor</strong> Center.<br />

Greenway Station directories<br />

are available at any store within<br />

Greenway Station.<br />

1 On the hour and half hour<br />

2 :03 and :33<br />

3 :04 and :34<br />

4 :07 and :37<br />

5 :08 and :38<br />

6 :10 and :40<br />

7 :12 and :42<br />

8 :13 and :43<br />

9 :16 and :46<br />

10 :17 and :47<br />

11 :20 and :50<br />

12 :22 and :52<br />

13 :25 and :55<br />

visitmiddleton.com it's easier here. 25


it's livelier here.<br />

EVENTS<br />

JOIN THE PARTY<br />

<strong>Middleton</strong> knows how to have a good time. Throughout the year, experience<br />

an ever-changing menu of farmers’ markets, festivals, theater performances,<br />

races and more. Find detailed information on upcoming <strong>Middleton</strong> events on<br />

visitmiddleton.com. <strong>Middleton</strong> is a place where there’s always something to<br />

do—that’s why it's livelier here.<br />

FEBRUARY<br />

SHADES OF BUBLÉ<br />

Feb 10 • 7:30pm • Performing Arts Center<br />

friendspac.org<br />

Tribute to Michael Bublé brings the<br />

swinging standards and pop hits of Bublé<br />

to the stage in an unforgettable highenergy<br />

concert.<br />

BOCKFEST<br />

Feb 24 • Capital Brewery • capitalbrewery.com<br />

Annual celebration of the release of the<br />

season’s new batch of bock beer.<br />

APRIL<br />

THE DUTTONS<br />

Apr 14 • 7:30pm • Performing Arts Center<br />

friendspac.org<br />

A Chicago tribute band.<br />

MAY<br />

DMBA SPRING WINE WALK<br />

May 3 • 5-8pm • Downtown <strong>Middleton</strong><br />

downtownmiddleton.com<br />

Red & white wine samples, delicious<br />

appetizers and special offers at<br />

participating businesses.<br />

GREENWAY STATION FARMER’S MARKET<br />

May 10- Oct 4 • 8am-1pm<br />

Greenway Station • greenwayshopping.com<br />

Every Thursday. Locally grown fruits,<br />

vegetables and flowers, plus homemade<br />

baked goods, jams, cheeses, meats and more!<br />

AUGUST<br />

NATIONAL MUSTARD DAY<br />

Aug 4 • 10am-4pm • National Mustard<br />

Museum • mustardmuseum.com<br />

Free hot dogs, food, games and live<br />

entertainment.<br />

View more events at visitmiddleton.com/event.<br />

26 it's livelier here.<br />

800.688.5694


5 REASONS<br />

1. Enjoy the thrill of a live show at the <strong>Middleton</strong> Performing<br />

Arts Center.<br />

GOOD NEIGHBOR FESTIVAL<br />

Aug 24-26 • Fireman’s Park<br />

goodneighborfestival.com<br />

Craft fair, rides, food, games, parade and<br />

live entertainment.<br />

SEPTEMBER<br />

DMBA FALL WINE WALK<br />

Sept. 13• 5-8pm • Downtown <strong>Middleton</strong><br />

downtownmiddleton.com<br />

Red & white wine samples, delicious appetizers<br />

and special offers at participating businesses.<br />

2. Catch free performances by some of the region’s best musical acts at<br />

<strong>Middleton</strong> Good Neighbor Festival.<br />

3. Take to the trails at snowshoe<br />

and fat bike races held at<br />

Pleasant View Golf Course.<br />

4. Sample your way through<br />

charming shops and retailers<br />

at <strong>Middleton</strong>’s Wine Walks.<br />

OCTOBER<br />

DOWNTOWN TRICK OR TREAT<br />

Oct 26 • 11am-2pm • Downtown <strong>Middleton</strong><br />

Safe and fun afternoon of tricks and treats!<br />

NOVEMBER<br />

HOLIDAY OPEN HOUSE & SMALL<br />

BUSINESS SATURDAY<br />

Nov 24 • Downtown <strong>Middleton</strong><br />

Special sales helping to get you ready for the<br />

holidays! Horse & carriage rides and s’mores<br />

are a great start to the day’s activities.<br />

5. Have a sweet and spicy good time at National Mustard Day<br />

in August.<br />

visitmiddleton.com it's livelier here. 27


it's snazzier here.<br />

SHOPPING<br />

EXPLORE SHOPS AND GALLERIES<br />

Discover a shopping destination filled with fresh finds. Throughout <strong>Middleton</strong>,<br />

you’ll find more than 60 shops, galleries and retailers. Our charming downtown<br />

shopping district has unique specialty shops sprinkled among stately historic<br />

buildings. Greenway Station provides a distinctive shopping experience, with<br />

stylish stores surrounding a fountain and covered walkways for you to stroll.<br />

Shop <strong>Middleton</strong> and you’ll see why it's snazzier here.<br />

Find out more at visitmiddleton.com/shopping.<br />

28 it's snazzier here.<br />

800.688.5694


DOWNTOWN<br />

BARRIQUES<br />

1901 Cayuga Street • See map: G8<br />

608.824.9463 • barriquesmarket.com<br />

Coffee, bakery, wine, beer and spirits.<br />

CHAUETTE FASHION & HOME<br />

1827 Parmenter Street • See map: G8<br />

608.836.5366 • shopchauette.com<br />

Unique gifts and clothing for women<br />

and children.<br />

DINY’S JEWELERS<br />

1903 Cayuga Street, Suite 105<br />

See map: G8 • 608.831.DINY (3469)<br />

dinys.com<br />

Come in and see our beautiful store!<br />

GARY’S ART & FRAME SHOP, LTD.<br />

2029 Parmenter Street • See map: F8<br />

608.831.2231 • milwardfarrellfineart.com<br />

Fine art gallery and frame shop, national<br />

and international artists and American craft.<br />

Services: art selection, consultation, delivery,<br />

installation, restoration, professional,<br />

experienced and unique framing.<br />

MOMENTUM FLORAL AND DÉCOR<br />

1821 Parmenter Street • See map: G8<br />

608.824.1121<br />

momentumfloralanddecor.com<br />

Premium flowers and home fashions that<br />

reflect elegance, comfort and warmth with<br />

a twist of urban style.<br />

NEENA<br />

1823 Parmenter Street • See map: G8<br />

608.821.1171 • shopneena.com<br />

Stylish, comfortable and functional clothing<br />

and accessories for active women of all ages.<br />

5 REASONS<br />

2. <strong>Middleton</strong>’s downtown shops showcase fresh displays<br />

in beautiful, century-old structures.<br />

3. <strong>Middleton</strong>’s retail<br />

establishments<br />

provide easy car and<br />

pedestrian access<br />

with ample free<br />

parking.<br />

1. Savvy shoppers flock to Greenway Station , a<br />

51-acre lifestyle retail center that features covered<br />

walkways, a fountain and courtyard.<br />

4. Tasty restaurants<br />

flank <strong>Middleton</strong>’s<br />

stores, so shopping<br />

here is even more<br />

appetizing.<br />

5. The free <strong>Middleton</strong><br />

Trolley makes shopping<br />

fun and easy.<br />

Antiques Collectibles/Floral/Gifts Jewelry Retail Groups welcome Motorcoach parking<br />

it's snazzier here. 29


THE REGAL FIND<br />

1850 Parmenter Street • See map: G8<br />

608.852.2695 • regalfind.com<br />

The Regal Find is filled with hand-crafted<br />

items created by local artists as well as<br />

vintage finds.<br />

THE SAMPLER SQUARE HOME CENTRE<br />

2616 Parmenter Street • See map: E8<br />

608.831.6061 • samplersquare.com<br />

Unique, quality hardware for your home<br />

and office.<br />

TRADITION CHILDREN’S MARKET<br />

1835 Parmenter Street • See map: G8<br />

608.841.2345 • tradition.market<br />

With imagination, innovation and<br />

nostalgia at our core, we feature a curated<br />

assortment of apparel, accessories and<br />

toys for young children for any occasion.<br />

Coupon, page 39<br />

Z. BELLA BOUTIQUE<br />

1903 Cayuga Street, Suite 101 • See map: G8<br />

608.827.8700 • zbellaboutique.com<br />

Area’s first boutique to offer plus-size style<br />

(12 and up). Denim to dresses, accessories<br />

and more. Coupon, page 39<br />

GREENWAY STATION<br />

BATH & BODY WORKS<br />

Greenway Station: pg. 21 • See map: H6<br />

608.831.4107 • bathandbodyworks.com<br />

Offering a finer line of personal care<br />

products, including a variety of lotions,<br />

gels and fragrances, along with candles<br />

and accessories.<br />

CHICO’S<br />

Greenway Station: pg. 21 • See map: H6<br />

608.836.4919 • chicos.com<br />

Private-label clothing for women.<br />

CHRISTOPHER & BANKS<br />

Greenway Station: pg. 21 • See map: H6<br />

608.831.0605 • christopherandbanks.com<br />

Women’s apparel in a unique blend of<br />

quality, style and versatility.<br />

DSW<br />

Greenway Station: pg. 21 • See map: H6<br />

608.831.7766 • dsw.com<br />

Thousands of brand-name and designer<br />

women’s and men’s shoes, plus handbags,<br />

socks and other accessories.<br />

ENDURANCE HOUSE<br />

Greenway Station: pg. 21 • See map: H6<br />

608.836.9084<br />

endurancehousemiddleton.com<br />

Running and triathlon store. Coupon, page 37<br />

FRANCESCA’S COLLECTIONS<br />

Greenway Station: pg. 21 • See map: H6<br />

608.831.6630 • francescascollections.com<br />

Fashion-forward apparel, jewelry and<br />

accessories.<br />

GREENWAY STATION<br />

Greenway Station: pg. 21 • See map: H6<br />

608.824.9111 • greenwayshopping.com<br />

A 51-acre lifestyle retail center, offering<br />

services, recreation, entertainment and<br />

restaurants. Its relaxed atmosphere<br />

includes covered walkways and a courtyard.<br />

GUITAR CENTER<br />

Greenway Station: pg. 21 • See map: H6<br />

608.821.1480 • guitarcenter.com<br />

Home to the world’s largest selection<br />

of popular guitars, basses, amplifiers,<br />

keyboards, workstations, drums,<br />

percussion, microphones, PA systems,<br />

DJ equipment, stage lighting, recording<br />

software, studio gear and more.<br />

HOMEGOODS<br />

Greenway Station: pg. 21 • See map: H6<br />

608.836.0020 • homegoods.com<br />

HomeGoods is where savvy shoppers<br />

of every style discover distinctive home<br />

fashions at up to 60% off department and<br />

specialty store prices.<br />

J. JILL<br />

Greenway Station: pg. 21 • See map: H6<br />

608.824.9460 • jjill.com<br />

Private-label clothing line for women.<br />

JOS. A. BANK<br />

Greenway Station: pg. 21 • See map: H6<br />

608.836.3250 • josbank.com<br />

The expert in men’s apparel.<br />

JUSTICE<br />

Greenway Station: pg. 21 • See map: H6<br />

608.836.3240 • shopjustice.com<br />

Features the very latest in girls’ clothing<br />

and preteen fashion accessories.<br />

LOFT<br />

Greenway Station: pg. 21 • See map: H6<br />

608.836.6636 • loft.com<br />

Private-label clothing for women.<br />

MARSHALLS<br />

Greenway Station: pg. 21 • See map: H6<br />

608.831.5303 • marshallsonline.com<br />

Name-brand fashions up to 50% off.<br />

Shop on!<br />

MAURICES<br />

Greenway Station: pg. 21 • See map: H6<br />

608.824.9158 • maurices.com<br />

Classic and trendy fashions for women.<br />

MICHAELS ARTS & CRAFTS<br />

Greenway Station: pg. 21 • See map: H6<br />

608.824.8959 • michaels.com<br />

The nation’s largest retailer of arts and<br />

crafts materials.<br />

ORVIS<br />

Greenway Station: pg. 21 • See map: H6<br />

608.831.3181 • orvis.com<br />

Outfitting travelers for more than 50 years.<br />

PENDLETON<br />

Greenway Station: pg. 21 • See map: H6<br />

608.827.5511 • pendleton-usa.com<br />

Lightweight, luxurious 100% pure virgin<br />

wool clothing, blankets inspired by Native<br />

American designs and legends.<br />

PORTRAIT INNOVATIONS<br />

Greenway Station: pg. 21 • See map: H6<br />

608.824.8720 • portraitinnovations.com<br />

Professional digital imaging portrait studio.<br />

30 it's snazzier here.<br />

800.688.5694


SOFT SURROUNDINGS<br />

Greenway Station: pg. 21 • See map: H6<br />

608.841.1246 • softsurroundings.com<br />

Offering stylish and casual clothing,<br />

beauty and skin care products, jewelry<br />

and home furnishings.<br />

TUESDAY MORNING<br />

1700 Deming Way Suite 102 • See map: H6<br />

tuesdaymorning.com<br />

We offer upscale, name brand closeouts<br />

for the home at unparalleled savings.<br />

Discover our ever-changing selection of<br />

home furnishings, housewares, gifts, toys,<br />

pet accessories and much more.<br />

WORLD MARKET<br />

Greenway Station: pg. 21 • See map: H6<br />

608.829.1020 • worldmarket.com<br />

Home décor, food and wine from 50<br />

countries.<br />

SURROUNDING AREA<br />

ACE MIDDLETON SPRINGS<br />

2540 Allen Boulevard • See map: F12<br />

608.831.2535 • acehardware.com<br />

Everything you need for your home<br />

and garden.<br />

ANOTHER HOME FURNITURE<br />

6621 Century Avenue • See map: E11<br />

608.836.8123 • anotherhomefurniture.com<br />

Like-new living room, dining room, home<br />

office and bedroom furniture sold on<br />

consignment.<br />

ART & SOUL TATTOO AND GALLERY<br />

6234 University Avenue • See map: H12<br />

608.236.4442<br />

artandsoultattooandgallery.com<br />

Closed Wednesday & Thursday. You’ll find a<br />

vast assortment of art mediums including<br />

wood, glass, metal, paper, watercolors,<br />

acrylics and much more! Plus, full service<br />

tattoo and piercing.<br />

BAUER JEWELRY DESIGNS<br />

6731 Frank Lloyd Wright Avenue<br />

See map: E10 • 608.203.5195<br />

bauerjewelrydesigns.com<br />

Our one-of-a-kind designs created in our<br />

own workshop embody the vision our<br />

clients desire from contemporary lines<br />

of sophistication to traditional elegance.<br />

BLUE BAR QUILTS<br />

6333 University Avenue, Suite 105<br />

See map: G11 • 608.284.9299<br />

bluebarquilts.com<br />

Quilting and sewing shop with a focus on<br />

modern fabrics. Features a gallery, large<br />

classroom and studio offering classes in<br />

quilting, sewing and dyeing.<br />

THE BRUCE COMPANY<br />

2830 Parmenter Street • See map: E8<br />

608.836.7041 • brucecompany.com<br />

Area’s largest year-round garden center,<br />

offering everything for the garden and<br />

patio, plus winter holiday decorations.<br />

CARR VALLEY CHEESE<br />

2831 Parmenter Street • See map: E8<br />

608.824.CARR (2277) • carrvalleycheese.com<br />

Featuring award-winning cheeses, gourmet<br />

food products, gift items and accessories.<br />

CHALMERS JEWELERS<br />

6202 University Avenue • See map: H12<br />

608.233.4700 • chalmersjewelers.com<br />

Full-service, independently owned jewelry<br />

store named Madison Magazine’s Best<br />

Jeweler. Tours available.<br />

CIVITAS GALLERIES<br />

6800 University Avenue, Suite 101<br />

See map: G10 • 608.836.1777<br />

civitasgalleries.com<br />

Dealers in ancient, medieval, world and<br />

United States coins.<br />

COLLECTOR’S CORNER<br />

6633 University Avenue • See map: G11<br />

608.831.2474<br />

COSTCO WHOLESALE<br />

2150 Deming Way • See map: F7<br />

608.824.3950 • costco.com<br />

Membership-based wholesale retailer.<br />

100% satisfaction guaranteed.<br />

I’M BOARD! GAMES & FAMILY FUN<br />

6917 University Avenue • See map: G10<br />

608.831.6631 • imboardgames.com<br />

Unplug, interact and reconnect. Hundreds<br />

of board games, card games, educational<br />

and kids’ games, hobby games and more!<br />

Coupon, page 38<br />

MATTEL TOY STORE<br />

8400 Fairway Place • See map: F5<br />

608.830.4200 • matteltoystore.com<br />

Toys children love at factory-outlet prices.<br />

Coupon, page 38<br />

MIDDLETON ART & FRAMING<br />

6771 University Avenue • See map: G10<br />

608.203.6196 • middletonframing.com<br />

Custom framing—fast.<br />

MIDDLETON JEWELERS<br />

6629 University Avenue • See map: G11<br />

608.831.5656 • middletonjewelers.com<br />

The highest-quality jewelry in many styles.<br />

ORCHIDS GARDEN CENTRE &<br />

NURSERY<br />

4823 Highway Q • See map: B14<br />

608.831.4700 • orchidsgardencentre.com<br />

Orchid-growing greenhouse delivering<br />

orchid plants in the <strong>Middleton</strong> area.<br />

PASSEMENTERIE<br />

1916 Mayflower Drive • See map: G10<br />

608.836.3444<br />

Upscale consignment shop: art, antiques,<br />

fine furniture, jewelry and home décor.<br />

PICK ‘N SAVE GROCERY STORE<br />

6800 Century Avenue • See map: E10<br />

608.831.3009 • copps.com<br />

Full-service grocery, deli and bakery.<br />

SATARA HOME & BABY<br />

6333 University Avenue • See map: G11<br />

877.251.4905 • satarahome.com<br />

SIMPLY SAVVY<br />

6333 University Avenue, Suite 102<br />

See map: G11 • 608.819.8933<br />

simplysavvyconsign.com<br />

Simply Savvy offers quality consignment<br />

for clothing, furniture, home décor, apparel<br />

and art in a chic environment.<br />

SIMPLY SWIMMING<br />

6649 University Avenue • See map: G10<br />

simplyswimming.net<br />

TABBY & JACKS PET SUPPLIES AND<br />

GROOMING<br />

6925 University Avenue • See map: G10<br />

608.841.1133 • tabbyandjacks.com<br />

Holistic pet supplies, daycare and training.<br />

UNIVERSITY COIN & JEWELRY<br />

6801 University Avenue • See map: G10<br />

608.831.1277 • universitycoinandjewelry.com<br />

Lowest prices on certified diamonds.<br />

Closeouts and resale/estate specials.<br />

UW PROVISION – THE MEAT MARKET<br />

2315 Pleasant View Road • See map: F5<br />

608.836.7421 • uwprovision.com<br />

High-quality meat and groceries in both<br />

bulk and consumer sizes. Open to the<br />

public. No membership fee.<br />

WHEEL & SPROCKET<br />

6641 University Avenue • See map: G10<br />

608.820.1166 • wheelandsprocket.com<br />

Wheel & Sprocket has a bike for every<br />

rider. Our mission is to help you enjoy<br />

your ride with fun, fair and easy customer<br />

service promise.<br />

WOLFF KUBLY MIDDLETON ACE<br />

6305 University Avenue • See map: H11<br />

608.238.0251 • wolffkubly.com<br />

Hardware, plumbing, tools, grills, garden<br />

supplies and more.<br />

Antiques Collectibles/Floral/Gifts Jewelry Retail Groups welcome Motorcoach parking<br />

it's snazzier here. 31


it's easier here.<br />

SERVICES<br />

MIDDLETON RESOURCES<br />

MIDDLETON CHAMBER OF<br />

COMMERCE<br />

7427 Elmwood Avenue • See map: G8<br />

608.827.5797 • middletonchamber.com<br />

MIDDLETON FIRE DEPARTMENT<br />

7600 University Avenue • See map: G8<br />

Non-Emergency: 608.827.1090<br />

Emergency: 911 • mifd.net<br />

MIDDLETON POLICE DEPARTMENT<br />

7341 Donna Drive • See map: E8<br />

Non-emergency: 608.824.7300<br />

Emergency: 911 • ci.middleton.wi.us/police<br />

MIDDLETON PUBLIC LIBRARY<br />

7425 Hubbard Avenue<br />

Across from City Hall • See map: G9<br />

608.831.5564 • midlibrary.org<br />

MIDDLETON SENIOR CENTER<br />

7448 Hubbard Avenue • See map: G8<br />

Across from Hubbard Avenue Diner<br />

608.831.2373 • ci.middleton.wi.us<br />

MIDDLETON/CROSS<br />

PLAINS HOUSES OF<br />

WORSHIP<br />

ASBURY UNITED METHODIST<br />

CHURCH<br />

6101 University Avenue • See map: H12<br />

608.238.9211 • asburymadison.com<br />

EVERYTHING YOU NEED<br />

Discover big-city services without big-city hassles. From fitness centers and<br />

pharmacies that will help you feel your best to salons and spas that will help<br />

you look your best, you’ll find everything you need in <strong>Middleton</strong>. Grocery<br />

stores, banks, churches and more can be found throughout <strong>Middleton</strong> in<br />

convenient locations—that’s why it's easier here.<br />

CHURCH OF JESUS CHRIST OF<br />

LATTER-DAY SAINTS<br />

701 Bear Claw Way • 608.831.8274 • lds.org<br />

GATEWAY COMMUNITY CHURCH<br />

3510 High Road • See map: D10<br />

608.824.1800<br />

HOLY WISDOM MONASTERY<br />

4200 County Highway M • See map: B16<br />

608.836.1631 • benedictinewomen.org<br />

KINGDOM HALL OF JEHOVAH’S<br />

WITNESSES<br />

542 Pleasant View Road • 608.833.0440<br />

LAKESHORE COMMUNITY CHURCH<br />

3827 Manito Court • See map: C10<br />

608.824.9988<br />

MIDDLETON COMMUNITY CHURCH<br />

645 Schewe Road • 608.831.4694<br />

SAINT ANDREW LUTHERAN CHURCH<br />

6815 Schneider Road • See map: B7<br />

608.831.8540<br />

SAINT BERNARD’S CATHOLIC CHURCH<br />

2015 Parmenter Street • See map: F8<br />

608.831.6531<br />

SAINT LUKE’S LUTHERAN CHURCH<br />

7337 Hubbard Avenue • See map: G9<br />

608.831.6084<br />

SAINT PETER’S CATHOLIC CHURCH<br />

7125 County Road K • 608.831.4843<br />

SIKH SOCIETY<br />

6970 Century Avenue • See map: D10<br />

608.831.9520<br />

TWIN VALLEY FREE WILL BAPTIST<br />

4036 Twin Valley Road • 608.824.8995<br />

CLEANERS<br />

BEST CLEANERS<br />

6713 Frank Lloyd Wright Avenue<br />

See map: E10 • 608.836.6868<br />

bestcleanersmadison.com<br />

Environmentally friendly wet and<br />

dry cleaning.<br />

KLINKE CLEANERS<br />

1003 North Gammon Road • See map: I10<br />

608.807.1777 • klinkecleaners.com<br />

Offering a full suite of quality express<br />

dry cleaning services.<br />

DOGGY DAY CARE<br />

DOGTOPIA<br />

3231 Laura Lane • See map: D8<br />

608.466.3338 • dogdaycareofmiddleton.com<br />

Dog grooming, boarding, daycare. Pet spas.<br />

HAPPY DOGZ<br />

3148 Deming Way • See map: E6<br />

608.831.1283 • happyz.com<br />

Dog daycare, indoor park and care center.<br />

32 it's easier here.<br />

800.688.5694


TABBY & JACKS PET SUPPLIES AND<br />

GROOMING<br />

6925 University Avenue • See map: G10<br />

608.841.1133 • tabbyandjacks.com<br />

Holistic pet supplies, daycare and training.<br />

WINDOG’S PET LODGE<br />

2332 Pinehurst Drive • See map: F4<br />

608.831.8000 • windogspetlodge.com<br />

Boarding, daycare, grooming and training.<br />

EXERCISE FACILITIES<br />

ANYTIME FITNESS<br />

1011 North Gammon Road • See map: I10<br />

608.836.3131 • anytimefitness.com<br />

HARBOR ATHLETIC CLUB & WELLNESS<br />

CENTER<br />

2529 Allen Boulevard • See map: E12<br />

608.831.6500 • harborathletic.com<br />

FULL-SERVICE SPAS<br />

ANIU SALON & SPA<br />

2275 Deming Way • See map: F7<br />

608.833.2898 • aniusalonandspa.com<br />

ELEMENTS THERAPEUTIC MASSAGE<br />

1950 Cayuga Street • See map: G8<br />

608.824.9099 • etmmiddleton.com<br />

MASSAGE ENVY<br />

8301 Murphy Drive, Suite 200 • See map: F6<br />

608.833.9500 • massageenvy.com<br />

REVOLUTION SALON & SPA<br />

3201 Glacier Ridge Road • See map: E10<br />

608.831.4006 • revolutionsalonspa.com<br />

STUDIO 262 SALON<br />

1620 Deming Way, Suite 104 • See map: F7<br />

608.831.4500 • studio262salon.com<br />

GROCERY STORES<br />

PICK ‘N SAVE GROCERY STORE<br />

6800 Century Avenue • See map: E10<br />

608.831.3009 • picknsave.com<br />

WILLY STREET CO-OP WEST<br />

6825 University Avenue • See map: G10<br />

608.284.7800 • willystreet.coop<br />

PHARMACIES<br />

COMMUNITY PHARMACY<br />

6333 University Avenue • See map: G11<br />

608.310.5390 • communitypharmacy.coop<br />

CVS PHARMACY<br />

6210 Century Avenue • See map: D13<br />

608.836.6630 • cvs.com<br />

Open seven days a week, 8am-10pm.<br />

WALGREENS<br />

2010 Branch Street • See map: F11<br />

608.831.6548 • walgreens.com<br />

Drive-thru pharmacy, one-hour photo.<br />

POSTAL/MAILING SERVICES<br />

FEDEX OFFICE<br />

2015 Deming Way • See map: G6<br />

608.831.3319 • fedexoffice.com<br />

MIDDLETON BRANCH POST OFFICE<br />

7613 Elmwood Avenue • See map: G8<br />

800.275.8777 • usps.com<br />

Tours available.<br />

THE UPS STORE<br />

6907 University Avenue • See map: G10<br />

608.831.4090 • theupsstorelocal.com<br />

Full range of fast, professional printing<br />

services. Can deliver.<br />

SALONS AND SPAS<br />

ARTISAN HAIR STUDIO<br />

6220 University Avenue, Suite 101<br />

See map: H12 • 608.241.8141<br />

artisanhairstudio.net<br />

CIRCA BELLA<br />

6808 University Avenue, Suite 205<br />

See map: G10 • 608.333.6063<br />

circabella.com<br />

CRAZE BY TRACIE<br />

8333 Greenway Boulevard • See map: H6<br />

608.831.8900<br />

DICK AND ARNIE’S BARBER SHOP<br />

6333 University Avenue • See map: G11<br />

608.831.4000<br />

GREAT CLIPS<br />

8319 Murphy Drive • See map: G6<br />

608.836.3880 • greatclips.com<br />

HAIR CENTRE<br />

6629 University Avenue • See map: G10<br />

608.836.6800<br />

THE HAIR STYLIST<br />

6333 University Avenue, Suite 108 • See<br />

map: G11 • 608.238.8903<br />

HAPPY NAILS & SPA<br />

Greenway Station: pg. 21 • See map: H6<br />

608.836.1883 • happynailsandspa.webs.com<br />

J & L HAIR DESIGN<br />

1915 Branch Street • See map: G11<br />

608.836.1144<br />

LE NAILS SALON & SPA<br />

6771 University Avenue • See map: G10<br />

608.836.1600<br />

MAJESTIC NAILS<br />

6717 Frank Lloyd Wright Avenue<br />

See map: E10 • 608.831.4248<br />

MARILYN’S<br />

1833 Parmenter Street • See map: G8<br />

608.836.5559<br />

MAVEN HAIR STUDIO<br />

6661 University Avenue, Suite 107<br />

See map: G10 • 608.841.1771<br />

mavenhairstudio.net<br />

SPORTS CLIPS<br />

2189 Deming Way • See map: F7<br />

608.836.4050 • sportclips.com<br />

SUPER CUTS<br />

6715 Frank Lloyd Wright Avenue<br />

See map: E10 • 608.831.3415<br />

supercuts.com<br />

TODAY’S TRENDS SALON<br />

6670 University Avenue • See map: G10<br />

608.827.7766 • todaystrendsmadison.com<br />

VIVID SALON<br />

5304 Valley Ridge Plaza • See map: B14<br />

608.833.4883 • vividsalonllc.com<br />

TRANSPORTATION<br />

BADGER CAB SHARED RIDE SERVICE<br />

608.256.5566 • badgercab.com<br />

DANE COUNTY REGIONAL AIRPORT<br />

4000 International Lane, Madison<br />

608.246.3380 • msnairport.com<br />

GREEN CAB OF MADISON INC.<br />

608.255.1234 • greencabofmadison.com<br />

MADISON TAXI<br />

608.255.TAXI • 800.894.3866<br />

madisontaxi.com<br />

METRO TRANSIT SYSTEM<br />

608.266.4466 • cityofmadison.com/metro<br />

MIDDLETON MUNICIPAL AIRPORT<br />

(MOREY FIELD)<br />

8300 Airport Road • See map: D5<br />

608.836.1711 • moreyairport.com<br />

UNION CAB OF MADISON<br />

608.242.2000 • unioncab.com<br />

VISITOR CENTER<br />

MIDDLETON VISITOR CENTER<br />

1811 Parmenter Street • See map: G8<br />

800.688.5694 • visitmiddleton.com<br />

visitmiddleton.com it's easier here. 33


it's sharper here.<br />

MEETINGS<br />

THE RIGHT FIT FOR YOUR NEXT EVENT<br />

<strong>Middleton</strong> is the ideal location for meetings and conventions. Enjoy great<br />

facilities, attractions and amenities. You’ll find nearly 1,000 hotel rooms and<br />

beautiful meeting venues up to 60,000 square feet—the Madison Marriott West<br />

is the area’s largest convention hotel. Other unique venues include Keva Sports<br />

Center, a facility with dozens of sporting opportunities, and Holy Wisdom<br />

Monastery, one of the greenest venues in the U.S. You have plenty of great<br />

options in <strong>Middleton</strong>, which is why it's sharper here.<br />

Learn more at meetinmiddleton.com.<br />

5 REASONS<br />

2. Keep costs low. Smaller locales such as <strong>Middleton</strong><br />

can’t be beat on meeting costs. Plus, the <strong>Middleton</strong><br />

Tourism Commission provides conference/event<br />

promotional grants to help qualifying groups and<br />

associations enhance their meetings.<br />

3. Discover big style.<br />

<strong>Middleton</strong> takes pride<br />

in its polish. Explore<br />

designer boutique<br />

outlets, restaurants<br />

featuring awardwinning<br />

chefs and<br />

cafés that source their<br />

ingredients locally.<br />

1. Enjoy a perfect pace. <strong>Middleton</strong>’s peaceful, comfortable<br />

atmosphere gives meeting attendees a chance to<br />

decompress at the end of a full day. The free <strong>Middleton</strong><br />

Trolley provides a relaxing way to explore the city.<br />

4. Find a personal touch.<br />

If you’re planning a<br />

midsized meeting, you<br />

may be a small fish in<br />

a big-city convention<br />

pond. In <strong>Middleton</strong>, your<br />

meeting is a priority<br />

from day one. Let us<br />

help.<br />

5. Stay on target. While<br />

<strong>Middleton</strong> has lively nightlife,<br />

meeting leaders look forward<br />

to productive gatherings<br />

with fewer headaches and<br />

distractions.<br />

34 it's sharper here.<br />

800.688.5694


it's friendlier here.<br />

GROUPS<br />

A PERFECT TRAVEL EXPERIENCE<br />

<strong>Middleton</strong> is the perfect hub for group tours traveling through south-central<br />

Wisconsin. Travel memories are made in <strong>Middleton</strong>—you’ll find unmatched<br />

convenience, fantastic lodging and satisfying dining options. Enjoy nearly<br />

unlimited tour attractions, all located within 45 minutes. Find out why<br />

it's friendlier here.<br />

For complete group tour information and assistance planning your trip, visit tourmiddleton.com.<br />

5 REASONS<br />

3. Group-friendly<br />

businesses include<br />

many dining choices,<br />

dozens of retailers<br />

and numerous<br />

entertainment and<br />

activity options.<br />

1. Seven spacious,<br />

comfortable<br />

and friendly<br />

hotels welcome<br />

operators and<br />

groups.<br />

2. Conveniently located on major travel<br />

routes in south-central Wisconsin,<br />

perfect for an overnight stop or a<br />

home base for regional tours.<br />

4. Nearby tour<br />

attractions include<br />

Frank Lloyd Wright’s<br />

Taliesin, The House on<br />

the Rock, Wisconsin<br />

Dells, the University<br />

of Wisconsin and<br />

the Wisconsin State<br />

Capitol.<br />

5. Popular local stops for<br />

group tours include Capital<br />

Brewery , the National<br />

Mustard Museum ,<br />

Pheasant Branch<br />

Conservancy and<br />

Greenway Station .<br />

visitmiddleton.com it's friendlier here. 35


it's smarter here.<br />

COUPONS<br />

YOUR MIDDLETON SAVINGS<br />

<strong>Middleton</strong> is home to some of the region’s best shopping, dining, hotels and<br />

retailers, and these coupons make it even easier to experience what makes<br />

<strong>Middleton</strong> so special. Use these coupons to save on your next dining experience,<br />

shopping excursion and more. That's why it's smarter here.<br />

All phone numbers listed are area code 608.<br />

36 it's smarter here.<br />

800.688.5694


TM<br />

i t ' s smarter h e r e .<br />

i t ' s smarter h e r e .<br />

20% off any regular<br />

priced merchandise<br />

(excluding beer).<br />

<strong>2018</strong> VG<br />

Coupon must be<br />

presented at time of sale.<br />

7734 Terrace Ave.<br />

<strong>Middleton</strong> • 831.7100<br />

7734 Terrace Ave.<br />

<strong>Middleton</strong> • 836.7100<br />

capitalbrewery.com<br />

See listing page 8<br />

<strong>2018</strong> VG<br />

20% off your<br />

total purchase<br />

One coupon per visit and limited to one<br />

transaction (ie: all items paid with one card<br />

or cash). Not valid with any other offer.<br />

6637 University Ave.<br />

<strong>Middleton</strong> • 836.1156<br />

6637 University Ave.<br />

<strong>Middleton</strong> • 836.1156<br />

chocolateriancafe.com<br />

See listing page 14<br />

i t ' s smarter h e r e .<br />

i t ' s smarter h e r e .<br />

<strong>2018</strong> VG<br />

Buy one bread,<br />

get one FREE.<br />

Maximum value $7.59.<br />

One coupon per person.<br />

7610 Donna Dr<br />

<strong>Middleton</strong> • 831.2032<br />

7610 Donna Dr<br />

<strong>Middleton</strong> • 831.2032<br />

clasensbakery.com<br />

See listing page 14<br />

<strong>2018</strong> VG<br />

Buy one sandwich,<br />

get one sandwich<br />

FREE.<br />

One coupon per person.<br />

1915 Branch St.<br />

<strong>Middleton</strong> • 836.3773<br />

1915 Branch St.<br />

<strong>Middleton</strong> • 836.3773<br />

clubtavern.com<br />

See listing page 14<br />

i t ' s smarter h e r e .<br />

i t ' s smarter h e r e .<br />

Free Bloody Mary<br />

with purchase of<br />

Brunch.<br />

Saturday and Sunday only.<br />

8am-3pm.<br />

6712 Frank Lloyd Wright Ave.<br />

<strong>2018</strong> VG <strong>Middleton</strong> • 836.3988<br />

6712 Frank Lloyd Wright Ave.<br />

<strong>Middleton</strong> • 836.3988<br />

craftsmantableandtap.com<br />

See listing page 14<br />

Buy one get one free<br />

pulled pork classic<br />

sandwich.<br />

8225 Greenway Blvd. Suite 120<br />

<strong>2018</strong> VG <strong>Middleton</strong> • 827.9000<br />

8225 Greenway Blvd. Suite 120<br />

<strong>Middleton</strong> • 827.9000<br />

dickeys.com<br />

See listing page 14<br />

i t ' s smarter h e r e .<br />

i t ' s smarter h e r e .<br />

15% off any<br />

purchase of $50<br />

or more<br />

Not valid in conjunction with any other offers<br />

or specials. Some restrictions apply. Valid at<br />

Greenway Station location only.<br />

<strong>2018</strong> VG<br />

Greenway Station<br />

<strong>Middleton</strong> • 836.9084<br />

Greenway Station<br />

<strong>Middleton</strong> • 836.9084<br />

endurancehousemiddleton.com<br />

See listing page 30<br />

TM<br />

<strong>2018</strong> VG<br />

$5 off any $25<br />

purchase.<br />

Not valid with any other offer.<br />

One coupon per person.<br />

7445 Hubbard Ave.<br />

<strong>Middleton</strong> • 831.7437<br />

7445 Hubbard Ave.<br />

<strong>Middleton</strong> • 831.7437<br />

hubbardavenuediner.com<br />

See listing page 15<br />

visitmiddleton.com it's smarter here. 37


i t ' s smarter h e r e .<br />

i t ' s smarter h e r e .<br />

<strong>2018</strong> VG<br />

20% off your<br />

first purchase.<br />

Not valid with any other offer.<br />

One coupon per person.<br />

6917 University Ave.<br />

<strong>Middleton</strong> • 831.6631<br />

6917 University Ave.<br />

<strong>Middleton</strong> • 831.6631<br />

imboardgames.com<br />

See listing page 31<br />

Complimentary<br />

appetizer with the<br />

purchase of an entrée.<br />

(up to $9) One per table per day. Only valid at<br />

Johnny's <strong>Middleton</strong> location.<br />

<strong>2018</strong> VG<br />

Greenway Station<br />

<strong>Middleton</strong> • 831.3705<br />

Greenway Station<br />

<strong>Middleton</strong> • 831.3705<br />

johnnysitaliansteakhouse.com<br />

See listing page 16<br />

i t ' s smarter h e r e .<br />

i t ' s smarter h e r e .<br />

50% off<br />

one item.<br />

Buy One,<br />

Get One for $.99<br />

Applies to one non-sale item. Excludes gift cards,<br />

licensed products, American Girl products,<br />

Baby Gear and Power Wheels.<br />

<strong>2018</strong> VG<br />

8400 Fairway Pl.<br />

<strong>Middleton</strong> • 830.4200<br />

8400 Fairway Pl.<br />

<strong>Middleton</strong> • 830.4200<br />

mattelstoystore.com<br />

See listing page 31<br />

$.99 cup must be equal or lesser value.<br />

May not be combined with any other offer.<br />

6712 Frank Lloyd Wright Ave., Ste. 104<br />

<strong>2018</strong> VG <strong>Middleton</strong> • 836.1212<br />

6712 Frank Lloyd Wright Ave.,<br />

Ste. 104, <strong>Middleton</strong> • 836.1212<br />

See listing page 15<br />

i t ' s smarter h e r e .<br />

i t ' s smarter h e r e .<br />

$2 off one local<br />

craft draft beer with<br />

purchase of entree!<br />

Limit one coupon per person.<br />

Cannot be combined with any other offer.<br />

<strong>2018</strong> VG<br />

2405 Allen Blvd.<br />

<strong>Middleton</strong> • 826.5129<br />

2405 Allen Blvd.<br />

<strong>Middleton</strong> • 826.5129<br />

See listing page 15<br />

<strong>2018</strong> VG<br />

10% off food.<br />

Not valid with other coupons or<br />

promotions, not valid on alcohol or<br />

during happy hour.<br />

8313 Murphy Dr.<br />

<strong>Middleton</strong> • 833.7001<br />

8313 Murphy Dr.<br />

<strong>Middleton</strong> • 833.7001<br />

monksbarandgrill.com<br />

See listing page 15<br />

i t ' s smarter h e r e .<br />

i t ' s smarter h e r e .<br />

<strong>2018</strong> VG<br />

$5 off any<br />

$20 purchase<br />

or more.<br />

One coupon per person. Not valid on<br />

prior purchases or with any other offer.<br />

7477 Hubbard Ave.<br />

<strong>Middleton</strong> • 831.2222<br />

7477 Hubbard Ave.<br />

<strong>Middleton</strong> • 831.2222<br />

mustardmuseum.com<br />

See listing page 9<br />

<strong>2018</strong> VG<br />

20% off total<br />

purchase<br />

Limit one coupon per table. Cannot be combined<br />

with other offer. Mon.-Fri. 6:30am-2pm., Sat. &<br />

Sun. 6:30am-noon. Cash/checks only<br />

2227 Parmenter St<br />

<strong>Middleton</strong> • 831. 3773<br />

2227 Parmenter St<br />

<strong>Middleton</strong> • 831.3773<br />

See listing page 15<br />

38 it's smarter here.<br />

800.688.5694


i t ' s smarter h e r e .<br />

i t ' s smarter h e r e .<br />

<strong>2018</strong> VG<br />

1st drink free.<br />

One coupon per person.<br />

2401 Parmenter St.<br />

<strong>Middleton</strong> • 827.7285<br />

2401 Parmenter St.<br />

<strong>Middleton</strong> • 827.7285<br />

paulsneighborhoodbar.com<br />

See listing page 15<br />

$3 off 9-hole<br />

or $6 off 18-hole<br />

greens fee.<br />

Monday-Friday all day, and valid Saturday-<br />

Sunday after 12pm. Not valid with any other<br />

offer, discounts, leagues or outings.<br />

<strong>2018</strong> VG<br />

1322 Pleasant View Rd.<br />

<strong>Middleton</strong> • 831.6666<br />

1322 Pleasant View Rd.<br />

<strong>Middleton</strong> • 831.6666<br />

golfpleasantview.com<br />

See listing page 11<br />

i t ' s smarter h e r e .<br />

i t ' s smarter h e r e .<br />

$5 off a $25<br />

purchase.<br />

$2 OFF any<br />

Specialty Pizza.<br />

Alcohol, tax & tip not included. One per visit &<br />

table. Not good with other promos. #222926<br />

Expires 12/31/18<br />

<strong>2018</strong> VG<br />

2259 Deming Way<br />

<strong>Middleton</strong> • 831.5823<br />

2259 Deming Way<br />

<strong>Middleton</strong> • 831.5823<br />

thelube.com<br />

See listing page 15<br />

Offer cannot be combined with other discounts.<br />

Valid 1 discount per person per day.<br />

No Cash Value<br />

<strong>2018</strong> VG<br />

1920 Parmenter St.<br />

<strong>Middleton</strong> • 831.7777<br />

1920 Parmenter St.<br />

<strong>Middleton</strong> • 831.7777<br />

theromancandle.com<br />

See listing page 16<br />

i t ' s smarter h e r e .<br />

i t ' s smarter h e r e .<br />

$5 off any $30<br />

purchase or more.<br />

10% off one regular<br />

priced item<br />

<strong>2018</strong> VG<br />

One coupon per visit.<br />

Not valid weekends or holidays,<br />

Monday-Friday only.<br />

7457 Elmwood Ave.<br />

<strong>Middleton</strong> • 836.6614<br />

7457 Elmwood Ave.<br />

<strong>Middleton</strong> • 836.6614<br />

sofrabistro.com<br />

See listing page 17<br />

<strong>2018</strong> VG<br />

One per customer.<br />

Exp. 12/29/18<br />

1835 Parmenter St.<br />

<strong>Middleton</strong> • 841.2345<br />

1835 Parmenter St.<br />

<strong>Middleton</strong> • 841.2345<br />

tradition.market<br />

See listing page 30<br />

i t ' s smarter h e r e .<br />

i t ' s smarter h e r e .<br />

<strong>2018</strong> VG<br />

$5 off any<br />

$30 purchase.<br />

One coupon per visit.<br />

Monday-Thursday only.<br />

1828 Parmenter St.<br />

<strong>Middleton</strong> • 833.0033<br />

1828 Parmenter St.<br />

<strong>Middleton</strong> • 833.0033<br />

villadolcecafe.com<br />

See listing page 16<br />

$25 off your purchase<br />

of $100 or more.<br />

exp. 12/31/18<br />

Valid on regular price in-stock merchandise. May<br />

not be combined with other offers, discounts, or<br />

previous purchases. One per customer.<br />

1903 Cayuga St., Ste. 101<br />

<strong>2018</strong> VG <strong>Middleton</strong> • 827.8700<br />

1903 Cayuga St., Ste. 101<br />

<strong>Middleton</strong> • 827.8700<br />

zbellaboutique.com<br />

See listing page 30<br />

visitmiddleton.com it's smarter here. 39

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