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Retail SS Seasonal Guide 2018 - Final

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OUTLET FITTING ROOM<br />

EXPERIENCE<br />

<strong>SS</strong> <strong>2018</strong><br />

Use the following customer examples to explore different ‘outfit building blocks’ that you can offer your customer while they’re in the fitting room.<br />

Use these ideas to role plays with the team and practice putting to action an ACTIVE Approach at the fitting room. Remember, you always have the<br />

option (during down time) to try product on so you can also add in your personal testimonials about fit and look.<br />

HER FITNE<strong>SS</strong> JOURNEY:<br />

- She leads an active lifestyle<br />

- She runs for fun<br />

- She enjoys the gym<br />

Get a similar look<br />

ACTIVE SELLING TIP:<br />

Immerse - Building Blocks<br />

ACTIVE SELLING TIP:<br />

Immerse - Building Blocks<br />

These three pieces build a complete outfit with the<br />

Short Sleeve Top, Tight, and Racerback Bra. All three<br />

can be essentials for any active girl.<br />

While she is in the fitting room add a long sleeve option.<br />

Having transitional pieces like the Long Sleeve Top or Packable<br />

Jacket will give her more flexibility throughout the day and<br />

during weather fluctuation.

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