Retail SS Seasonal Guide 2018 - Final
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OUTLET FITTING ROOM<br />
EXPERIENCE<br />
<strong>SS</strong> <strong>2018</strong><br />
Use the following customer examples to explore different ‘outfit building blocks’ that you can offer your customer while they’re in the fitting room.<br />
Use these ideas to role plays with the team and practice putting to action an ACTIVE Approach at the fitting room. Remember, you always have to<br />
option (during down time) to try product on.<br />
HIS FITNE<strong>SS</strong> JOURNEY:<br />
- He runs everyday<br />
- He enjoys being outside<br />
- Doesn’t go to the gym<br />
Get a similar look<br />
ACTIVE SELLING TIP:<br />
Immerse - Building Blocks<br />
These two pieces are easy additions when he has<br />
already chosen a shoe that fits his needs. He likes to be<br />
outside so don’t be afraid to keep adding layers<br />
ACTIVE SELLING TIP:<br />
Immerse - Building Blocks<br />
While he is in the fitting room, add in either a sleeveless top<br />
for a summer look or a packable jacket. Either way he has an<br />
option when the weather changes.
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