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BusinessDay 23 Mar 2018

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6 BUSINESS DAY<br />

ENTREPRENEUR<br />

Trinita Akpan, the lady realtor<br />

meeting your property needs<br />

KEMI AJUMOBI<br />

Biography<br />

Trinita Akpan is a serial entrepreneur<br />

with interests in<br />

the Fashion and Real Estate<br />

Sector. A focused and result oriented<br />

professional, her personal<br />

philosophy is to create value and<br />

solve problems, by empowering<br />

minds to embrace positive and<br />

creative thinking, helping them<br />

achieve personal goals by establishing<br />

strategic relationships. Akpan is<br />

a trained professional with a First<br />

Degree in <strong>Mar</strong>keting and an MBA<br />

from the Prestigious University<br />

of Ife. Also referred to as the Lady<br />

Realtor, Akpan has over 14years experience<br />

in high profile networking<br />

for both public and private sectors,<br />

spanning the Banking, IT and Real<br />

Estate Industries. Her Jewellery line,<br />

Stillmii Jewelries supplys quality<br />

and stylish items for high end and<br />

everyday use to suit the varied<br />

pockets of her esteemed clientele.<br />

This she delivers with exceptional<br />

customer service. She is also the<br />

Chief Executive Officer for Triakot<br />

Properties, a legitimate Real Estate<br />

<strong>Mar</strong>keting firm in Lagos, Nigeria,<br />

that seeks to connect her clients to<br />

amazing, affordable and genuine<br />

properties.<br />

Early years<br />

I come from a middle class family<br />

and we were taught early the value<br />

of smart work. One saying that was<br />

our guideline was that quality input<br />

resulted in quality output. My<br />

Father was a disciplinarian while<br />

my mother showed us the value<br />

of prayer and relationships. We<br />

were taught contentment, to deal<br />

honestly with everyone, to value a<br />

good name over money and never<br />

be afraid of hard work for therein<br />

will you find success.<br />

Why the decision to go into<br />

real estate?<br />

I’ve always been people oriented<br />

and when I took the decision to<br />

launch out on my own after years<br />

in paid employment, it was clear to<br />

me that it had to be something that<br />

built relationships by contributing<br />

superior value to them. Being in<br />

the banking industry exposed me<br />

to various businesses but I was<br />

intrigued by proposals of real estate<br />

developers. That’s when I knew I<br />

would someday play in this field. It<br />

can be very satisfying to assist people<br />

with important decisions like<br />

choosing what property to invest<br />

in. And so Triakot Properties (A<br />

Real Estate Consulting & <strong>Mar</strong>keting<br />

Firm) was birthed.<br />

Challenges on the job<br />

Well, much as it is satisfying to see<br />

successfully closed transactions<br />

on house purchases, it is also disheartening<br />

to be in the middle of<br />

an almost non-existence mortgage<br />

system. Where new home buyers<br />

yearn for an affordable payment<br />

plan spanning several years but are<br />

faced with high interest rates. As a<br />

country, we are still very far from<br />

achieving this. Secondly, most investors<br />

or home buyers are poorly<br />

informed on the statutory fees<br />

required to complete a purchase<br />

not just the price of the property,<br />

hence you see most people quibbling<br />

when these fees are requested.<br />

That is why at Triakot Properties, we<br />

don’t just sell you a property, we<br />

take time to educate you thoroughly<br />

on all the fees, processes, regulations<br />

and timelines regarding your<br />

property purchase.<br />

Playing in a male dominated<br />

sector<br />

For many years, men have dominated<br />

the Real Estate industry, maybe<br />

due to the way it was done before<br />

with ‘omo ni les’( meaning street<br />

boys laying claims to benefits from<br />

the land) and local land agents. The<br />

structure of real estate business has<br />

changed since then thanks to the<br />

leadership of Lagos State government<br />

which has resulted in a level<br />

playing field for honest and value<br />

driven realtors. It is very exciting and<br />

encouraging to see that in recent<br />

times, these valued individuals are<br />

Lady Realtors. Top Realtors like<br />

Nonso Onny-Ezeh of Assist2sell and<br />

Udo <strong>Mar</strong>yanne Okonjo of Fine and<br />

Country who have put in well over<br />

10 years in the industry are stretching<br />

forth their arms and showing<br />

younger female realtors the ropes.<br />

I see clients trusting women more<br />

and more with their transactions,<br />

as it goes beyond just profit and loss.<br />

Is it easy to own properties in<br />

Lagos ?<br />

Yes! I firmly believe so. As long as<br />

you are realistic with your budget<br />

and desire. You may desire a Banana<br />

Island location for instance but cannot<br />

afford it. Go for an alternative location<br />

closest to Banana Island that<br />

you can easily afford even if it is in<br />

Ajah/Sangotedo axis. Lagos State is<br />

set to become the 3rd largest economy<br />

in Africa. Some key government<br />

projects are situated in Ibeju Lekki.<br />

Housing needs are on the rise in that<br />

area. Any smart investor is encouraged<br />

to get as much as he/she can.<br />

Your asset will always appreciate.<br />

There are spread payment options.<br />

However, you must follow the rules.<br />

Invest in titled lands, spread your<br />

investment across midterm and<br />

long term locations, employ the<br />

services of a trusted realtor and<br />

your lawyer to guide you. As a rule,<br />

my firm ensures thorough searches<br />

are carried out on both the property<br />

and developer. We like to be sure of<br />

what and who we are dealing with.<br />

We also help individuals confirm<br />

their land purchases for a token fee<br />

so that you can be confident of the<br />

purchase you are making.<br />

Price of houses increased or<br />

decreased?<br />

Real Estate is gold that never suffers<br />

depreciation. As long as population<br />

increases there will be more demand<br />

on land and as such, the value<br />

of Real Estate always appreciates.<br />

Even in the midst of the recession,<br />

activities slowed down on the high<br />

end property corridor but value<br />

never dropped. Instead, buyers<br />

sought out other cheaper locations<br />

towards the suburbs which in turn<br />

Friday <strong>23</strong> <strong>Mar</strong>ch <strong>2018</strong>WOMEN’S HUB<br />

also increased the value of property<br />

in that axis.<br />

How do you help people who<br />

desire to own their own houses<br />

but do not have the complete<br />

funds at once?<br />

Property investment has evolved<br />

over the years. We see quite a number<br />

of developments with spread<br />

payment options. So even though<br />

you might not be able to afford a<br />

choice property in your preferred location,<br />

you can settle for the nearest<br />

location that fits into your budget.<br />

We also have a few organisations<br />

that offer mortgages to interested<br />

subscribers. If the investor works in<br />

a firm, we advise and package land<br />

purchase deals for staff cooperatives<br />

which ensures a spread package<br />

based on their salaries that makes<br />

it easier for them to purchase.<br />

Housing and proper documentation<br />

The need to get the documentation<br />

right from start cannot be<br />

over emphasized. I always advice<br />

buyers or investors to pick options<br />

with established titles, that way, the<br />

process of perfection is much easier<br />

and tidier. And if you must invest in<br />

a property whose title is not clear<br />

cut, be sure to fully understand the<br />

terms and conditions as well as<br />

history surrounding that property.<br />

Always involve a competent Realtor<br />

and lawyer in all dealings.<br />

In real estate business, where is<br />

the money?<br />

Billionaires all over the world<br />

have considerable investments in<br />

Real Estate. It has produced more<br />

wealth than any other industry in<br />

the history of time especially if you<br />

know what you are doing. Here are<br />

a few tips. Firstly, buy cheap lands in<br />

suburbs, wait a few years and resell<br />

at a good profit or buy undervalued<br />

homes, renovate and resell. Secondly,<br />

invest more in residential and<br />

commercial properties. They have<br />

lower volatility than stocks. Thirdly,<br />

invest in areas with high demand for<br />

short term leases.<br />

Career in real estate<br />

A career in Real Estate is very challenging<br />

yet rewarding. While some<br />

earn in 7 figures, others struggle with<br />

a few thousands. To develop a career<br />

and make money in real estate, you<br />

must set your own schedule and<br />

work strictly with it. You will also<br />

need to be organised and ambitious<br />

enough to actually work at your<br />

business every day. Organisation<br />

skills are important because you will<br />

be dealing with contract deadlines,<br />

client appointments and follow-ups<br />

with other professionals in the field.<br />

Trainings and relevant certifications<br />

are necessary. Another major<br />

thing to set straight is to be sure you<br />

have the right character trait to stay<br />

ambitious and motivated, to relate<br />

excellently with people across different<br />

strata.<br />

Projections for your business<br />

I would like to see Triakot Properties<br />

be the go to place for fast, cost effective<br />

Real Estate transactions in Nigeria.<br />

We aim to continuously explore<br />

new ideas and technology to make<br />

the selling and buying process easier.<br />

Executive Musings<br />

URSULA BURNS,<br />

Former CEO, Xerox<br />

“Believe that there are no<br />

limitations, no barriers to<br />

your success, you will be<br />

empowered and you will<br />

achieve.”<br />

“Find something that you<br />

love to do, and find a place<br />

that you really like to do it in.<br />

I found something I loved to<br />

do. I’m a mechanical engineer<br />

by training, and I loved it. I<br />

still do. My son is a nuclear<br />

engineer at MIT, a junior, and<br />

I get the same vibe from him.<br />

Your work has to be compelling.<br />

You spend a lot of time<br />

doing it.”<br />

“Dreams do come true,<br />

but not without the help of<br />

others, a good education, a<br />

strong work ethic, and the<br />

courage to lean in.”<br />

“The world is changing. We<br />

all know this. And as that<br />

world changes, if you don’t<br />

transform your company,<br />

you’re stuck.”<br />

“I’m a black lady from the<br />

Lower East Side of New York.<br />

Not a lot intimidates me.”<br />

I realized I was more convincing<br />

to myself and to the people<br />

who were listening when<br />

I actually said what I thought,<br />

versus what I thought people<br />

wanted to hear me say.

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