Electra Vol.19

2012 BIKE COLLECTION

You’re about to join a group of people that is not defined by age, gender, race, personality 

or body fat percentage. 

WE JUST LOVE THE FEELING OF RIDING A BIKE. 

IT’S FUN. 

Now, some do their best to engineer the fun right out of their bikes, because you know, 

cycling is serious business. These people probably don’t have streamers on their handlebars. 

WE MAKE BIKES THAT MAKE PEOPLE SMILE. 

Whatever you’re into, we understand the bike is just the beginning. The stuff you add on 

to it and the gear you wear are all part of the ride. They’re what make your ride your own. 

So be sure to also check out our Electra Life and Accessories Catalog while you’re at it.

TAKE YOUR TIME... 

HOW TO CHOOSE YOUR ELECTRA 

The only hard part about riding an Electra is choosing which one to get. They’re all easy to ride and they look 

amazing. So take your time to figure out which one is perfect for you. We have multiple collections with different 

models within each line. Here are a few things to consider that will help you while you peruse. 

PURPOSE Commuting? Burning calories? Joyriding? Find one that lives at the speed of you. 

STYLE As important as anything. It’s got to be love at first sight. 

ATTIRE There is no dress code, but if you’re biking in pants or a long skirt you might want a chainguard and fenders. 

COMFORT We pride ourselves on having some of the most comfy bikes around. Not to brag, but we were awarded 

a patent for our Flat Foot Technology ® that optimizes comfort and control. Even our more sporty bikes feel good, but 

some are more laid back than others. 

THINGS TO CARRY Laptop, groceries, beach towel? We’ve got racks, baskets and bags to help you out. 

TIRES The 26” are all-purpose and cushy, while the 700c are faster-rolling road tires. Also check out the balloon tires 

for even more shock absorption. 

GEARS You have a lot of options from the number of gears to the type of system (internal vs derailleur). Learn more 

on the GEARING OPTIONS page of the TECHNICAL section on electrabike.com. 

There are no rules. But if you keep these things in mind it will help you focus in on the bike that is tailor made 

for you. Work with your local authorized Electra dealer to determine which model is best for you. 

YOU’LL BE SEEING A LOT 

OF EACH OTHER.

CONTENTS 

ABOUT ELECTRA ............................................................1 

HOW TO CHOOSE YOUR ELECTRA ..............................2 

TICINO .............................................................................5 

FLAT FOOT TECHNOLOGY ® ........................................14 

TOWNIE .........................................................................17 

AMSTERDAM .................................................................43 

CRUISER .........................................................................57 

KIDS ..............................................................................105

5 

TICINO ® 

PARTY LIKE IT’S 1949. 

TICINO® 

OLD SCHOOL STYLE. NEW SCHOOL EVERYTHING ELSE. 

Great for everyday transportation and light touring, the Ticino picks up where bike builders of the ‘40s and ‘50s left 

off, giving it a true handcrafted feel not found in many of the today’s cookie-cutter bikes. The retro-inspired hubs, 

cranksets, chainrings, tourist handlebars, forks, pedals and rims show classic craftsmanship. But this thing is far from 

a relic. When it comes to performance, the Ticino is decked out with modern components custom-manufactured by 

Electra, fast-rolling 700c wheels and a lightweight frame for a fine-tuned, smooth-gliding ride.

TICINO 20D MEN’S / BLACK / 20-SPEED 

Handcrafted Electra 760 lugged fork with 

chrome-plated investment-cast fork crown and 

tapered chromoly legs. 

Compact 50/39 tooth double-alloy chainrings 

utilize dedicated ramps and pins to provide 

precise front-shifting performance. 

Graceful mixte frame design prominently 

featured on ladies’ model for an elegant look.

9 

TICINO ® 

TICINO 20D LADIES’ / MERLOT / 20-SPEED 

Butted 6061 Aluminum Frameset • Traditional Hand-Brazed, Investment-Cast Crown, Tapered-Leg Chromoly Fork • Shimano 20-Speed Tiagra Drivetrain • Shimano Tiagra 10-Speed 

Rapidfire Shifters • Ticino Forged Alloy Compact Double 50/39T Crankset • Tektro Cantilever Brakes [Men’s] Alloy Center-Pulls [ Ladies’] • Ticino Five Star High Flange 32h Hubset • 

Electra Elite High-Polished Alloy Rims w/Stainless Eyelets • Panaracer Pasela Aramid Folding Bead 700 x 35c Tires • Ticino Dual-Density Saddle • Ticino Alloy Road Pedals • 

Hand-Brazed Chromoly Quill Stem • Hammered Alloy Fenders • Alloy Rear Carrier 

TICINO 20D 

No expense spared, no detail overlooked on our flagship Ticino 20D. Handcrafted, butted 6061 aluminum frame. Classic hand-brazed, 

tapered, butted chromoly, double-chromed investment crown fork. Enduring reverse-hinged brake levers and exclusive wrapped grips. 

Wide-range Shimano Tiagra 20-speed gearing and Rapidfire trigger shifters, lightweight polished alloy rear carrier, Japanese Panaracer 

Pasela 35c skinwall tires and a host of vintage touches - normally you’d be placed on a waiting list for a handmade bike like this.

TOUR DE WHEREVER.

9 

TICINO ® 

TICINO 16D MEN’S / PUTTY / 16-SPEED 

TICINO 16D LADIES’ / PEARL WHITE / 16-SPEED 

Butted 6061-T6 Aluminum Frameset • Traditional Hand-Brazed Investment-Cast Crown, Tapered-Leg, Chromoly Fork • Shimano 16-Speed 2300 Drivetrain • Shimano SL-440 Rapidfire Shifters • 

Ticino Forged Alloy Compact Double 50/39T Crankset • Tektro Cantilever Brakes [Men’s] Alloy Center-Pulls [Ladies’] • 32h Low Flange Hubset • Electra Elite High-Polished Double-Wall Alloy Rims 

w/Stainless Eyelets • 700 x 35c Tires • Ticino Dual-Density Saddle • Ticino Touring Pedals • Hand-Brazed Chromoly Quill Stem • Hammered Alloy Fenders • Alloy Rear Carrier 

TICINO 16D 

Constructed with a 6061 alloy butted frame and adorned with an Electra proprietary mirror-polished 50/39T compact double, 

forged alloy crankset along with Shimano 2300 derailleurs and SL-440 Rapidfire shifters. The handcrafted, smooth-brazed, 

chromed stem and high-polished Electra Elite double-wall alloy rims are retro-chic, as are the putty and pearl white paint options. 

Ticino crest and bears represent the German and 

Swiss roots of Electra’s founders. 

Bar-end brake levers matched to proprietary ergo 

base-wrapped grips for the utmost in comfort 

and control. 

Electra Elite alloy rims are built with doublewall 

construction and stainless steel eyelets for 

superior strength.

TICINO 8D MEN’S / DENIM / 8-SPEED 

Butted 6061-T6 Aluminum Frameset • Investment-Cast Crown, Tapered-Leg, Butted Chromoly Fork • Shimano 8-Speed 2300 Drivetrain • Shimano Acera Rapidfire Shifter • 

Forged Alloy Crankset w/42T Alloy Chainring/Dual Guards • Tektro Cantilever Brakes [Men’s] Alloy Center-Pulls [Ladies’] • 32h Low Flange Hubset • Electra Elite Double-Wall 

Alloy Rims • 700 x 35c Tires • Ticino Dual-Density Saddle • Ticino Touring Pedals • Hammered Alloy Fenders 

TICINO 8D 

The Ticino 8D is packed with Electra design details. Like vintage, hammered-finish alloy fenders, classically-styled 

alloy crankset, touring pedals and a brilliant chrome-plated stem. Unique reverse-hinged bar-end levers operate 

retro-style brakes–cantilevers on the men’s and center-pulls on the ladies’.

11 

TICINO ® 

TICINO 8D LADIES’ / OYSTER / 8-SPEED 

TICINO 8D LADIES’ / WINTERMINT / 8-SPEED 

Timeless in appearance, the aluminum headbadge 

features an antiqued finish. 

Mirror finish chromoly stem is proportional in 

length and includes a distinctive threaded alloy 

top cap. 

Single 42 tooth chainring aluminum crankset with 

double alloy chainguards.

TICINO 

TICINO 20D 

Men’s: Black 

Ladies’: Merlot 

Men’s: Putty 

Ladies’: Pearl White 

TICINO 16D 

TICINO 8D 

Men’s: Denim 

Ladies’: Wintermint, Oyster 

COLOR 

MODEL 

6061-T6 Butted Alloy 

Men’s: Regular, Large 

Ladies’: Regular 







FRAME 

EVERY TIME YOU PEDAL 

A KITTEN IS BORN. 

Steel Investment-Cast Lugged Crown; 

Tapered, Radiused, Butted Chromoly Legs 

1 1/8” Alloy Threaded 

Sealed Cartridge 

68mm/110mm 

Electra Elite Double-Wall Alloy 

w/Stainless Eyelets 32h, High-Polished 

14 Gauge Stainless/Brass Nipples 

Ticino Five Star High Flange 32h/QR 

Ticino Five Star High Flange 

Cassette 32h/QR 

Panaracer Pasela 700 x 35c, 

66 TPI Aramid Folding Bead 

Ticino Forged Alloy 

172.5mm (Men’s Regular), 175mm (Men’s Large), 

170mm (Ladies’) w/7075 Alloy 50/39T 

Compact Double Chainrings 

Ticino Touring Pedal Alloy Body 

w/Alloy Cage 

Shimano Tiagra 10-Speed Rapidfire Trigger 

Shimano Tiagra 10-Speed 



12-30T 

Shimano 10-Speed 

Front/Rear: (Men’s) Tektro Cantilever 

Front/Rear: (Ladies’) Alloy Center-Pull 

Bar End Alloy 4-Finger, Reach Adjustable 

Ticino Cyclo-Tourist Dual-Density Base, 

Hand-Stitched Cover, Stainless Steel Bag Loops 

Alloy Micro-Adjust 27.2mm x 350mm 

Ticino Cyclo-Tourist 6061 Alloy 

635mm/25.0” Width x 75mm/2.95” Rise 

25.4mm Brazed Chromoly Quill, 

Regular: 80mm Extension, 15º Rise 

Large: 100mm Extension, 10º Rise 

Electra Cyclo-Tourist Ergo Base 

w/Leatherette Bar Tape Wrap 


Tapered, Radiused, Butted Chromoly Blades 

1 1/8” Steel Threaded 


68mm/110mm 


w/Stainless Eyelets 32h, High-Polished 


Alloy Low Flange 32h/QR 

Alloy Low Flange Cassette 

32h/QR 

700 x 35c Mixed Tread Skinwall 



170mm (Ladies’) w/7075 Alloy 50/39T 

Compact Double Chainrings 


w/Alloy Cage 

Shimano 8-Speed Rapidfire Trigger 

Shimano 2300 

Shimano 2300 8-Speed 

SRAM 8-Speed 12-26T 

KMC Z7 Nickel Plated 









25.4mm Brazed Chromoly Quill, 






Tapered, Radiused Chromoly Blades 



68mm/110mm 


w/Stainless Eyelets 32h 


Alloy Low Flange 32h/QR 

Alloy Low Flange Cassette 

32h/QR 

700 x 35c Mixed Tread Skinwall 



170mm (Ladies’) w/42T Chainring/ 

Double-Alloy Chainguards 


w/Alloy Cage 

Shimano 8-Speed Rapidfire Trigger 

N/A 

Shimano 2300 8-Speed 


KMC Z7 Nickel Plated 









25.4mm Chromoly Quill, 30º Rise, 





FORK 

HEADSET 

BOTTOM BRACKET 

RIMS 

SPOKES 

FRONT HUB 

REAR HUB 

TIRES 

CRANKSET 

PEDALS 

SHIFTERS 

FRONT DERAILLEUR 

REAR DERAILLEUR 

CASSETTE/ REAR COG 

CHAIN 

BRAKE 

LEVERS 

SADDLE 

SEATPOST 

HANDLEBAR 

STEM 

GRIPS 

CONTROLS SEATING BRAKING 

DRIVETRAIN 

WHEELSET 

FRAMESET 

Hammered Alloy Fenders, Rear Alloy Carrier, 

Stainless Steel and Anti-Rust Hardware 

Hammered Alloy Fenders, Rear Alloy Carrier, 


Hammered Alloy Fenders, Stainless Steel 

and Anti-Rust Hardware 

SPECIAL FEATURES 

Specifications and availability are subject to change without notice.

HOLD ON TIGHT 

AND FEEL THE AWESOME. 

Flat Foot Technology ® Patented comfort. Patented control. 

Innovation is in our blood. Along with some other stuff, but that’s not 

important. What is significant is that Electra was awarded US patent 

#7740262 for inventing a completely new type of bike that provides an 

improved level of comfort and control. It’s called Flat Foot Technology ® 

and it provides an upright, relaxed riding position with proper leg 

extension that also lets you drop your feet flat on the ground whenever 

you want without leaving the saddle. Developed in 2003, this industry 

innovation was first featured in Electra Townie ® and 20” Kids’ bicycles. 

Over the years, it has been integrated to varying degrees into the Electra 

Cruiser and Amsterdam ® collections. 

MORE COMFORT. MORE CONTROL. 

FEEL THE DIFFERENCE OF FLAT FOOT TECHNOLOGY ® IN THESE ELECTRA COLLECTIONS 

TOWNIE ® 

AMSTERDAM ® CRUISER KIDS’ 20”

The Electra Difference You can’t fake it. 

Upright seating 

Wide view of the road 

Relaxed arm position 

AS THE ORIGINATOR AND 

ONLY AUTHORIZED MANUFACTURER 

OF FLAT FOOT TECHNOLOGY ® 

ELECTRA IS PROUD TO PROVIDE YOU 

WITH A BETTER WAY TO RIDE. 

Drop your feet flat on the ground 

whenever you want 

Full and proper leg extension 

when pedaling

17 

TOWNIE ® 

THAT FEELING OF AMAZEMENT? 

WE ACTUALLY PATENTED IT. 

TOWNIE® 

FORWARD THINKING, WITHOUT ALL THE THINKING. 

The Townie was Electra’s first bike collection to showcase our patented Flat Foot Technology ® in all its glory. 

It challenged the hierarchy of traditional bike design and focused on creating a different riding experience with an 

ergonomic, upright seating position that lets you plant your feet flat on the ground whenever you want. It set a 

new standard in comfort and control, and created a cult following in the process.

TOWNIE ORIGINAL 3i MEN’S / BLOOD ORANGE / 3-SPEED 

TOWNIE ORIGINAL 3i MEN’S / FIELD GREY / 3-SPEED

19 

TOWNIE ® 

TOWNIE ORIGINAL 3i MEN’S / STEEL BLUE / 3-SPEED 

Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with Coaster Brake • Shimano Revo Twist Shifter • Linear-Pull Front Brake • Painted Alloy Fenders • 

Double-Wall Alloy Rims • 26”x 2.0” Semi-Slick Street Tires 

ORIGINAL 3i 

Enjoy all the advantages of Townie’s Flat Foot Technology ® — comfort, control, efficiency and a wide view of the 

road—along with a Shimano Nexus 3-speed internal hub that makes shifting as easy as a twist-of-the-wrist. The 

gearing is protected inside the rear hub, so there’s virtually no maintenance required to keep shifting smoothly.

TOWNIE ORIGINAL 3i LADIES’ / CARIBBEAN BLUE / 3-SPEED

21 

TOWNIE ® 

TOWNIE ORIGINAL 3i LADIES’ / LILAC / 3-SPEED 

TOWNIE ORIGINAL 3i LADIES’ / CRANBERRY / 3-SPEED

DON’T HIT IGNORE. 

THE ROAD IS CALLING.

TOWNIE ORIGINAL 7D MEN’S / BLACK / 7-SPEED 

TOWNIE ORIGINAL 7D MEN’S / GRAPHITE / 7-SPEED

25 

TOWNIE ® 

TOWNIE ORIGINAL 7D MEN’S / RED METALLIC / 7-SPEED 

Lightweight 6061-T6 Aluminum Frame • Shimano TX-35 7-Speed with MegaRange Gearing • Shimano Revo Twist Shifter • Forged Alloy Crankset w/ 44T Chainring/Dual Guards • 

Linear-Pull Brakes • Painted Alloy Fenders • Double-Wall Alloy Rims • 26”x 2.0” Semi-Slick Street Tires 

ORIGINAL 7D 

Lucky number 7 means gears a-plenty for most general riding with a Shimano 7-speed derailleur, powerful front and rear 

linear-pull brakes and Electra’s Flat Foot Technology ® . Just decide which color catches your eye, then get on and go.

TOWNIE ORIGINAL 7D LADIES’ / QUARTZ GREY / 7-SPEED 

TOWNIE ORIGINAL 7D (24” WHEELS) 

LADIES’ / VANILLA / 7-SPEED 

TOWNIE ORIGINAL 7D LADIES’ / VANILLA / 7-SPEED

27 

TURN SIDEWALKS 

TOWNIE ® 

TOWNIE ORIGINAL 7D LADIES’ / FUCHSIA / 7-SPEED 

INTO RUNWAYS.

TOWNIE ORIGINAL 7D LADIES’ / POLAR BLUE / 7-SPEED

29 

TOWNIE ® 

TOWNIE ORIGINAL 7D LADIES’ / WHITE / 7-SPEED 

TOWNIE ORIGINAL 7D LADIES’ / VIOLET / 7-SPEED

WE LIKE BLENDERS. 

BLENDING, NOT SO MUCH.

TOWNIE ORIGINAL 21D MEN’S / LIQUID SILVER / 21-SPEED 

TOWNIE ORIGINAL 21D MEN’S / BLUE METALLIC / 21-SPEED

33 

TOWNIE ® 

TOWNIE ORIGINAL 21D MEN’S / BLACK SATIN / 21-SPEED / ALSO AVAILABLE IN TALL 

TOWNIE ORIGINAL 21D MEN’S / WHITE / 21-SPEED 

Lightweight 6061-T6 Aluminum Frame • Shimano TX-35 21-Speed with MegaRange Gearing • Shimano EZ-Fire Plus Shifters [Men’s] or Revo Twist Shifters [Ladies’] • 

Linear-Pull Brakes • SR Suntour XCT Alloy Suspension Fork • Double-Wall Alloy Rims • 26”X 2.0” Semi-Slick Street Tires 

ORIGINAL 21D 

The go-anywhere Townie. Ride with abandonment thanks to the lightweight frame, 21 speeds and a suspension fork equipped to 

handle hills, bumps, street and hardpack paths. Customize it to fit your needs with extras like racks, bags and fenders, or cherish the 

distinct, modern clean lines of the innovative Electra Flat Foot Technology ® frame.

TOWNIE ORIGINAL 21D LADIES’ / PEWTER / 21-SPEED

35 

TOWNIE ® 

TOWNIE ORIGINAL 21D LADIES’ / CELERY / 21-SPEED 

TOWNIE ORIGINAL 21D LADIES’ / WHITE / 21-SPEED 

TOWNIE ORIGINAL 21D LADIES’ / YELLOW / 21-SPEED

TOWNIE BALLOON 3i MEN’S / SLATE / 3-SPEED 

TOWNIE BALLOON 3i MEN’S / BROWN METALLIC / 3-SPEED 

TOWNIE BALLOON 3i LADIES’ / AZURE / 3-SPEED 

TOWNIE BALLOON 3i LADIES’ / TANGERINE / 3-SPEED 

Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with Coaster Brake • Shimano Revo Twist Shifter • 

Shimano Nexus Roller Brake • Painted Alloy Rims • Painted Alloy Fenders • Schwalbe Fat Frank 26”x 2.35” Tires

37 

YIELD TO NOTHING. 

TOWNIE ® 

BALLOON 3i 

EXCEPT CARS AND STUFF.

TOWNIE BALLOON 8D MEN’S / MATTE BLACK / 8-SPEED 

TOWNIE BALLOON 8D LADIES’ / COFFEE / 8-SPEED 

Lightweight 6061 Aluminum Frame • Shimano 8-Speed with Acera Derailleur • Linear Pull Brakes • Shimano Rapidfire Shifter • 

Forged Alloy Crankset w/ 44T Chainring/Dual Guards • Painted Alloy Rims with Machined Sidewalls • Painted Alloy Fenders • 

Schwalbe Fat Frank 26”x 2.35” Tires

39 

TOWNIE ® 

TOWNIE BALLOON 8D MEN’S / NAVY / 8-SPEED 

TOWNIE BALLOON 8D LADIES’ / LIME / 8-SPEED 

BALLOON 8D

TOWNIE BALLOON 8i MEN’S / EBONY / 8-SPEED 

Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal 8-Speed with Freewheel • Shimano Nexus Twist Shifter • 

Shimano Nexus Roller Brakes with Cooling Fins • Painted Alloy Rims • Painted Alloy Fenders • Schwalbe Fat Frank 26”x 2.35” Tires 

BALLOON 8i 

TOWNIE BALLOON 8i LADIES’ / BURGUNDY METALLIC / 8-SPEED

ORIGINAL 3i 

ORIGINAL 7D 

ORIGINAL 21D 

BALLOON 3i 

BALLOON 8D 

BALLOON 8i 

MODEL 

TOWNIE® 

Men’s: Blood Orange, Field Grey, Steel Blue 

Ladies’: Caribbean Blue, Cranberry, Lilac 

Men’s: Black, Red Metallic, Graphite 

Ladies’: Vanilla*, White, Fuchsia, Quartz Grey, 

Polar Blue, Violet 

Men’s: Black Satin*, White, Blue Metallic, Liquid Silver 

Ladies’: White, Pewter, Yellow, Celery 

Men’s: Slate, Brown Metallic 

Ladies’: Tangerine, Azure 

Men’s: Navy, Matte Black 

Ladies’: Lime, Coffee 

Men’s: Ebony 

Ladies’: Burgundy Metallic 

COLOR 

6061-T6 Alloy 

w/Patented Flat Foot Technology ® 

6061-T6 Alloy 


6061-T6 Alloy 


6061-T6 Alloy 


6061-T6 Alloy 


6061-T6 Alloy 


FRAME 

Hi-Ten Steel Unicrown, 

Straight/Tapered Leg 

1 1/8” Steel Threaded/ 

Integrated 


68mm/113mm 

Double-Wall Alloy 26”x 32/36h 

Painted w/Machined Sidewalls (Select Models) 

14 Gauge Stainless/ 

Brass Nipples 

Alloy Low Flange 32h w/QR 

Shimano Nexus 3-Speed Internal 36h 

Electra 26”x 2.0” Semi-Slick 

Forged Alloy 170mm 

w/Steel 44T Chainring 

Resin Platform w/Non-Slip Tread 

Shimano Revo 3-Speed Twist 

w/Optical Gear Display 

N/A 

N/A 

Shimano 20T 

KMC Z410 1/2”x 1/8” Rustproof 

Front: Cold-Forged Alloy Linear-Pull 

Rear: Shimano Nexus Coaster Brake 

Alloy 4-Finger, Reach Adjustable 

Ergonomic w/Shock-Absorbing Elastomers 

Alloy 27.2mm x 400mm (Men’s) 

300mm (Ladies’) 

Alloy Custom Bend 

650mm Width/125mm Rise 

Forged Alloy 25.4mm Quill, 

80mm Extension 

Kraton Rubber or 

Electra Hand-Stitched (on Select Models) 




Integrated 


68mm/113mm 

Double-Wall Alloy 26”x 32h 



Brass Nipples 




Forged Alloy 170mm (160mm on 24”) 

w/ 44T Chainring/Double Chainguards 




N/A 

Shimano TX-35 7-Speed 

Shimano 7-Speed 14-34T 

KMC Z51 7-Speed 1/2”x 3/32” Rustproof 

Front/Rear: Cold-Forged Alloy Linear-Pull 











SR Suntour XCT Suspension w/Adjustable Preload, 

63mm Travel 


Integrated 


68mm/118mm 

Double-Wall Alloy 26”x 32 



Brass Nipples 




Forged Alloy 170mm Triple: 

48/38/28T Chainring 


Shimano E-Z Fire Plus 21-Speed Trigger (Men’s), 

Shimano Revo 21-Speed Twist (Ladies’) 

Shimano C051 

Shimano TX-35 7-Speed 


KMC Z51 7-Speed 1/2”x 3/32” Rustproof 















Integrated 


68mm/118mm 

Painted Alloy 

26”x 36h 


Brass Nipples 

Shimano Nexus HB-IM40 w/Roller Brake 

Alloy 36h 

Shimano Nexus 3-Speed Internal 36h 

Schwalbe Fat Frank 26”x 2.35” Balloon 

w/Puncture Resistant Kevlar ® Guard Casing, 

67 TPI 



Alloy Platform w/Non-Slip Rubber Tread 



N/A 

N/A 

Shimano 20T 


Front: Shimano Roller Brake BR-IM45 w/Cooling Fins 

Rear: Shimano Nexus Rear Coaster Brake 









Ergo-Shaped Hand-Stitched Leatherette 




Integrated 


68mm/112.5mm 

Painted Alloy/Machined Sidewalls 

26”x 36h 


Brass Nipples 


Alloy 8-Speed Freehub 

Low Flange 36h w/QR 



67TPI 


w/ 44T Chainring/Double Chainguards 


Shimano Acera 8-Speed Rapidfire Trigger 


N/A 

Shimano Acera 8-Speed 






Butted Alloy Micro Adjust 

27.2mm x 400mm (Men’s) 










Integrated 


68mm/112.5mm 

Painted Alloy 

26”x 36h 


Brass Nipples 

Shimano Nexus HB-IM40 w/Roller Brake 

Alloy 36h 

Shimano Nexus 8-Speed 

Internal w/Roller Brake, 

Alloy 36h 



67TPI 




Shimano Nexus 8-Speed Twist 


N/A 

N/A 

Shimano 20T 

KMC 1/2”x 1/8” Rustproof 

Shimano Nexus Roller Brakes 

Front/Rear: BR-IM50 w/Cooling Fins 

Shimano Nexus Alloy 

4-Finger, Reach Adjustable 



27.2mm x 400mm (Men’s) 







FORK 

HEADSET 


RIMS 

SPOKES 

FRONT HUB 

REAR HUB 

TIRES 

CRANKSET 

PEDALS 

SHIFTERS 



CASSETTE/REAR COG 

CHAIN 

BRAKE 

LEVERS 

SADDLE 

SEATPOST 

HANDLEBAR 

STEM 

GRIPS 


DRIVETRAIN 

WHEELSET 

FRAMESET 

Painted Alloy Fenders, Internal Cable Routing, 

Alloy Kickstand, Stainless Steel and Anti- 

Rust Hardware 

Painted Alloy Fenders, Internal Cable Routing, 

Alloy Kickstand, Stainless Steel and Anti- 

Rust Hardware 

* Also available in 24” Version 

Internal Cable Routing, Alloy Kickstand, 


* Also available in Tall 

Painted Alloy Fenders, Painted Rims, Internal 

Cable Routing, Alloy Kickstand, Stainless Steel 










43 

AMSTERDAM ® 

YOU CAN ALMOST FEEL THE 

COBBLESTONES BENEATH THE WHEELS. 

AMSTERDAM® 

A TASTE OF EUROPE. TO GO. 

The Amsterdam is the embodiment of the European cycling state of mind. A modern take on the Dutch city 

bike, it’s an elegant combination of practicality, comfort and style that is perfect for everyday transportation. We 

started with our patented Flat Foot Technology ® and added fast rolling 700c wheels, an enclosed chaincase and 

full fenders so you can ride in your work clothes, a dress, whatever. Puddles and chain grease be damned. Some 

models are dressed up with additional features like a coat guard, racks, lights, and the coveted bell.

All Alexander Girard Designs Copyright© Alexander Girard®. All rights reserved. 

GET CAUGHT UP 

IN THE WHIRLWIND 

OF YOUR 

IMAGINATION. 

AMSTERDAM GIRARD 3i LADIES’ / MADONNA / 3-SPEED COLLECTOR’S EDITION 

Girard’s timeless style is the perfect 

complement to our classic Amsterdam. 

Whimsical wooden toys, hand-painted pieces of folk art, 

color, texture, intricate details, imaginative prints, cutting-edge 

designs. It wasn’t just what Alexander Girard created, but what 

he collected and that fascinated him all of his life. From 

around the globe, he sought out tens of thousands of unique 

cultural pieces for his home — everything from hand-crafted 

dolls to grand canvases and glittering tapestries. 

Girard’s collection was his constant inspiration for all of the 

beauty and charm, joy and excitement that fill his designs. 

From textiles to interiors to airlines, everything Girard created 

is infused with his colorful imagination. He challenged the 

bland palette of the 1950s and brought about a multi-cultural, 

electric energy to design trends that are as innovative today 

as they were then. 

AMSTERDAM GIRARD 3i 

LADIES’ / WHITE TREE OF LIFE / 3-SPEED COLLECTOR’S EDITION

45 

AMSTERDAM ® 


LADIES’ / BLACK TREE OF LIFE / 3-SPEED COLLECTOR’S EDITION 


The artwork of mid-century master designer Alexander Girard creates a new kind of kinetic art. Girard’s colorful and 

energetic designs add quirk and character to Electra’s elegantly modern Dutch city bike—adorning the frame, saddle, 

grips and even the bell. Experience art in motion with this truly unique ride.

AMSTERDAM GIRARD 3i LADIES’ / LA FONDA DEL SOL / 3-SPEED COLLECTOR’S EDITION 

Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with Coaster Brake • Shimano Revo Twist Shifter • Shimano Nexus Front Roller Brake • 

Enclosed Metal Chaincase and Integrated Alloy Crank • Shimano Dynamo Front Hub • Basta Halogen Headlight • Battery-Powered LED Rear Light • Painted Double-Wall 

Alloy Rims • Premium Chrome • 700 x 40c City Tires • Alloy Rear Rack • Matching Bell 

Classically-styled halogen headlamp artfully 

blends form and function. 

Elements from the iconic La Fonda del Sol 

Restaurant (1961), these suns capture the flavor 

and colors of Latin America. 

Custom-embossed saddle with high-quality, 

weather-resistant leatherette covering.

47 

AMSTERDAM ® 

AMSTERDAM GIRARD 3i LADIES’ / CIRCLES / 3-SPEED COLLECTOR’S EDITION 

Shimano Nexus front roller brake provides smooth, 

strong stopping power. 

Fully enclosed chaincase protects the chain from 

dirt and gives the bike traditional Dutch style. 

Shimano’s brilliant power generating dynamo front 

hub powers the halogen headlight. Resistance is 

low. Illumination is almost daylight bright.

AMSTERDAM ROYAL 8i 

MEN’S / FIELD GREY / 8-SPEED 

Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal 8-Speed with Freewheel • Shimano Nexus Twist Shifter • Shimano Nexus Front 

Roller Brake • Enclosed Metal Chaincase and Integrated Alloy Crank • Shimano Dynamo Front Hub • Basta Halogen Headlight • Battery-Powered 

LED Rear Light • Premium Chrome • 700 x 40c City Tires with Kevlar® Puncture-Resistant Casing • Alloy Rear Rack • Custom Bell 

ROYAL 8i 

A truly aristocratic ride. The Royal 8i is our lightweight aluminum premium-edition Dutch bike: well-bred for stylish, luxury and 

yet practical everyday cycling. Top-of-the-line Shimano Nexus 8-speed internal hub, smooth and powerful front and rear roller 

brakes and durable tires with Kevlar ® puncture-resistant casing are a few of the special upgraded features that adorn Electra’s 

comfortable and ergonomic Amsterdam frame with patented Flat Foot Technology ® . Now anyone can feel like royalty.

49 

AMSTERDAM ® 

AMSTERDAM ROYAL 8i 

LADIES’ / PEARL WHITE / 8-SPEED 

AMSTERDAM ROYAL 8i LADIES’ / GOLD / 8-SPEED

AMSTERDAM CLASSIC 3i 

MEN’S / FOREST METALLIC / 3-SPEED 

Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with Coaster Brake • Alloy Caliper Brake • Shimano Revo Twist Shifter • Enclosed Metal Chaincase and Integrated Alloy Crank • 

Shimano Dynamo Front Hub • Basta Halogen Headlight • Battery-Powered LED Rear Light • Polished Double-Wall Alloy Rims • Premium Chrome • 700 x 40c City Tires • Alloy Rear Rack • Custom Bell

51 

AMSTERDAM ® 

AMSTERDAM CLASSIC 3i 

MEN’S / ESPRESSO SATIN / 3-SPEED 

AMSTERDAM CLASSIC 3i LADIES’ / CREAM / 3-SPEED 

AMSTERDAM CLASSIC 3i LADIES’ / FOREST METALLIC / 3-SPEED 

AMSTERDAM CLASSIC 3i LADIES’ / YELLOW TULIP / 3-SPEED 

CLASSIC 3i 

An enhanced, elegant rendition of the classic Dutch bicycle used for everyday transportation. Vastly improved with Electra’s 

patented Flat Foot Technology ® frame geometry and stylish refinements to functional features – fully-enclosed chaincase, 

coat/skirt guards, rear rack, full fenders, hub dynamo powered headlight and battery-powered LED rear light.

AMSTERDAM ORIGINAL 3i 

MEN’S / ESPRESSO SATIN / 3-SPEED 


LADIES’ / CREAM / 3-SPEED 


LADIES’ / PALE PURPLE / 3-SPEED 


LADIES’ / POWDER BLUE / 3-SPEED 

ORIGINAL 3i 

A stylish, streamlined Dutch bike with Amsterdam-signature features: comfortable and efficient patented 

Flat Foot Technology ® , fully-enclosed chaincase and matching full fenders. Stunning in its simplicity, yet playful with its palette.

53 

AMSTERDAM ® 


MEN’S / CHARCOAL METALLIC / 3-SPEED 


LADIES’ / ORANGE / 3-SPEED 

Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with Coaster Brake • Alloy Caliper Brake • Shimano Revo Twist Shifter • 

Enclosed Metal Chaincase and Integrated Alloy Crank • Matching Full Fenders • Polished Double-Wall Alloy Rims • 700 x 40c City Tires

COMMUTERS. 

WEEKEND WARRIORS. 

EVERDAY SLACKERS.

GIRARD 3i 

ROYAL 8i 

CLASSIC 3i 

ORIGINAL 3i 

MODEL 

AMSTERDAM® 

Ladies’: Madonna: Red 

Tree Of Life: White, Black 

Circles: Grey 

La Fonda del Sol: Cream 

Men’s: Field Grey 

Ladies’: Gold, Pearl White 

Men’s: Forest Metallic, Espresso Satin 

Ladies’: Forest Metallic, Cream, 

Tulip: Yellow 

Men’s: Charcoal Metallic, Espresso Satin 

Ladies’: Powder Blue, Orange, Cream 

Pale Purple 

COLOR 

Dutch Royal 6061-T6 Alloy 








FRAME 

Steel Investment-Cast 

Lugged Crown; Tapered, Radiused Leg 



68mm/118mm 

Painted Double-Wall Alloy 36h 


Shimano DH-3R30 Dynamo 

w/Roller Brake Alloy 36h 


Internal 36h 

City 700 x 40c, Whitewall on Madonna; 

Blackwall on Tree Of Life; 

Cream Tires on Circles, La Fonda del Sol 


w/Alloy 38T Chainring 

Resin Platform 

w/Non-Slip Tread 



N/A 

N/A 

Shimano 19T 


Front: Shimano Nexus Roller 

w/Cooling Fin BR-IM45, 

Rear: Shimano Coaster 

Alloy 4-Finger, 

Reach Adjustable 

Retro Leatherette 

w/Steel Springs 

Classic Alloy Pillar 

27.2mm x 300mm 



Alloy Head, 1 1/8” Steel Quill, 


Ergo-Shaped Hand-Stitched 

Leatherette 

4130 Chromoly, Unicrown; 

Tapered, Radiused Leg 

1 1/8” Alloy Threaded 


68mm/118mm 

Polished Double-Wall Alloy 36h 


Shimano DH-3R30 Dynamo 



Internal w/Roller Brake Alloy 36h 

City 700 x 40c 

w/Reflective Sripe and Kevlar ® 

Puncture-Resistant Casing 



Alloy Platform 

w/Non-Slip Rubber Tread 



N/A 

N/A 

Shimano 19T 


Front/Rear: Shimano Nexus Roller 

w/Cooling Fin BR-IM45 






27.2mm x 300mm 






Leatherette 





68mm/118mm 

Double-Wall Alloy 36h 

w/Machined Sidewalls (Select Models) 


Shimano DH-3R30 Dynamo Alloy 36h 


Internal 36h 

City 700 x 40c, 

Cream Color on Select Models 







N/A 

N/A 

Shimano 19T 


Front: Cold Forged Alloy Side-Pull 







27.2mm x 300mm 






Leatherette 





68mm/118mm 

Polished Double-Wall Alloy 36h 


Alloy Low Flange Nutted 36h 


Internal 36h 

City 700 x 40c, 

Cream Color on Select Ladies’ Models 







N/A 

N/A 

Shimano 19T 


Front: Cold Forged Alloy Side-Pull 







27.2mm x 300mm 



Alloy Head, 1 1/8”mm Steel Quill, 



Leatherette 

FORK 

HEADSET 


RIMS 

SPOKES 

FRONT HUB 

REAR HUB 

TIRES 

CRANKSET 

PEDALS 

SHIFTERS 



CASSETTE / REAR COG 

CHAIN 

BRAKE 

LEVERS 

SADDLE 

SEATPOST 

HANDLEBAR 

STEM 

GRIPS 


DRIVETRAIN 

WHEELSET 

FRAMESET 

STAND OUT. 

WELCOME. 

Painted and Pinstriped Steel Fenders, 

Enclosed Chaincase, Front Mud Flap, 

Coat/Skirt Guard, Steel Rear Rack w/Strap, 

6V Halogen Headlight, Battery-Powered 

LED Rear Light, Amsterdam Bell, Alloy 

Kickstand, Stainless Steel and Anti-Rust 

Hardware, Premium Chrome 



Coat/Skirt Guard, Alloy Rear Rack w/Strap, 


LED Rear Light, Amsterdam Bell, Heavy 

Duty Kickstand, Stainless Steel and Anti-Rust 




Coat/Skirt Guard, Steel Rear Rack w/Strap, 


LED Rear Light, Amsterdam Bell, Alloy 

Kickstand, Stainless Steel and Anti-Rust 



Enclosed Chaincase, Alloy Kickstand, 




57 

CRUISER 

GET A LITTLE WIND 

IN YOUR BEARD. 

CRUISER 

WHEREVER YOU GO, THERE YOU ARE. 

We didn’t invent the cruiser. We just dialed the awesome up to 11. We took the old clunky ride, opened up the frame geometry, 

moved the pedals forward, relaxed the seat angle and gave the entire body breathing room. Once it felt good, we made it look 

even better. We view every Electra Cruiser as a work of art. An expression of your individual style that is integrated through 

every detail of the bike to create a ride like you’ve never experienced. Choose between a steel or aluminum frame, single or 

multiple gears, and a variety of styles and accessories that let your true self shine.

FASHION 

Sophisticated and expressive 

styles that are ready for the 

urban runway. 

The unique personalities of our 

Fashion Cruisers are fully 

integrated throughout the entire 

bike—from the frame, fenders 

and chainguards to the carefully 

crafted saddles and matching 

grips, right down to the rims 

and tires. 

FLEUR 

And after nineteen years of 

refinement to their frame 

geometry and a U.S. patent, 

these beauties ride as great 

as they look, setting a new 

standard for the modern cruiser. 

FLEUR 3i/7i LADIES’ / RASpbERRy / 3-SPEED or 7-SpEED 

Boomerang Hi-Ten Steel Frame • Shimano Nexus Internal 3-Speed or 7-Speed with Coaster Brake • Shimano Revo Twist Shifter [3-Speed] • 

Shimano Nexus Twist Shifter [7-Speed] • Shimano Nexus Front Roller Brake • 26”x 2.125” Tires • Matching Bell

59 

CRUISER 

NIGHT OWL 

NIGHT OWL 3i LADIES’ / BLUE FADE / 3-SPEED 

Boomerang Hi-Ten Steel Frame • Shimano Nexus Internal 3-Speed with Coaster Brake • 

Shimano Revo Twist Shifter • Shimano Nexus Front Roller Brake • 26”x 2.125” Tires • Matching Bell

61 

CRUISER 

SIT DOWN. 

STAND OUT.

SUGAR SKULLS 

SUGAR SKULLS 3i LADIES’ / BLACK / 3-SPEED 

Boomerang Hi-Ten Steel Frame • Shimano Nexus Internal 3-Speed with Coaster Brake • Shimano Revo Twist Shifter • 

Shimano Nexus Front Roller Brake • 26”x 2.125” Tires • Matching Bell • Genuine Leather Streamers

63 

CRUISER 

CHÉRIE 3i/7i LADIES’ / Hot pINK / 3-SPEED or 7-SpEED 

Boomerang Hi-Ten Steel Frame • Shimano Nexus Internal 3-Speed or 7-Speed with Coaster Brake • Shimano 

Revo Twist Shifter [3-Speed] • Shimano Nexus Twist Shifter [7-Speed] • Shimano Nexus Front Roller Brake • 

26”x 2.125” Tires • Matching Bell and Valve Caps 

CHÉRIE

DAISY 3i LADIES’ / YELLOW FADE / 3-SPEED 

DAISY/GYPSY 

GYPSY 3i LADIES’ / FoREST GREEN / 3-SPEED 


Shimano Nexus Front Roller Brake • 26”x 2.125” Tires • Matching Ringer Bell [Daisy] , Chrome Ding-Dong Bell and Basket [Gypsy]

65 

MARIPOSA 

CRUISER 

MARIPOSA 3i LADIES’ / bLACK / 3-SPEED 

Boomerang Hi-Ten Steel Frame • Shimano Nexus Internal 3-Speed with Coaster Brake • 

Shimano Revo Twist Shifter • Shimano Nexus Front Roller Brake • 26”x 2.125” Tires • Matching Bell

67 

CRUISER 

NAVAJO 

NAVAJO 3i LADIES’ / CoppER / 3-SPEED 

Boomerang Hi-Ten Steel Frame • Shimano Nexus Internal 3-Speed with Coaster Brake • Shimano Revo Twist 

Shifter • Shimano Nexus Front Roller Brake • 26”x 2.125” Tires • Matching Bell • Tassels on Saddle and Grips

PEACE 

PEACE 3i LADIES’ / pURpLE / 3-SPEED 


Shimano Nexus Front Roller Brake • 26”x 2.125” Tires • Matching Bell and Valve Caps • Peace Symbol Spoke Pattern

69 

CRUISER 

OM/KARMA 

OM 3i LADIES’ / JADE / 3-SPEED 


Shimano Nexus Front Roller Brake • 26”x 2.125” Tires • Matching Bell • Classic Fork Struts [Karma] • Handlebar Flower [Om] 

KARMA 3i LADIES’ / pURpLE FADE / 3-SPEED

KOI 3i LADIES’ / NUDE / 3-SPEED 

HULA 3i LADIES’ / Ivory/bLUE / 3-SPEED 


Shimano Nexus Front Roller Brake • 26”x 2.125” Tires • Full Rim Design [Koi] • Matching Bell and Valve Caps 

KOI/HULA

71 

CRUISER 

BLANC ET NOIR 3i/7i LADIES’ / BLACK / 3-SPEED or 7-SpEED 

BLANC ET NOIR 

BLANC ET NOIR 3i/7i LADIES’ / WHITE / 3-SPEED or 7-SpEED 

Boomerang Hi-Ten Steel Frame • Shimano Nexus Internal 3-Speed or 7-Speed with Coaster Brake • Shimano Revo Twist Shifter [3-Speed] • 

Shimano Nexus Twist Shifter [7-Speed] • Shimano Nexus Front Roller Brake • 26”x 2.125” Tires • Matching Bell • Genuine Leather Streamers

ATTITUDE 

Pinstriped, flamed, stretched, 

stripped and chopped. They’re 

the answer to the age-old 

question “What are you lookin’ 

at?” If you want something with 

a little more punch, you found it. 

The Men’s Attitude collection 

features custom frames and 

components inspired by the 

hotrod and motorcycle cultures. 

Tricked out forks, struts, fenders, 

handlebars, racks and custom tires 

give these bikes a look all their 

own. All style. All substance. 

All attitude. Not to mention 

patented Flat Foot Technology. ®

73 

CRUISER 

COURIER 3i ALUMINUM / MEN’S / CHICAGO GREY / 3-SpEED 

COURIER 3i ALUMINUM / MEN’S / KHAKI/RED / 3-SpEED 

Lightweight 6061-T6 Aluminum Frame with Wooden Tank Plate • Shimano Nexus Internal 3-Speed with Coaster 

Brake • Shimano Revo Twist Shifter • Alloy Crank and Sealed Cartridge Bottom Bracket • Shimano Nexus Front 

Roller Brake • Painted Alloy Rear Rack with Wood Slats • 26”x 2.35” Vintage Diamond Balloon Tires • Spinner Bell 

Blank wooden plate available to create custom signage. See Electra Life and Accessory Catalog for electrabike.com for details. 

COURIER

75 

CRUISER 

ZARAPE 3i ALUMINUM / MEN’S / MATTE pETRol / 3-SpEED 

Bullet Tank 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with Coaster Brake • 

Shimano Revo Twist Shifter • Alloy Crank and Sealed Cartridge Bottom Bracket • Alloy Fender Stays • 

Classic Fork Struts • Shimano Nexus Front Roller Brake • 26”x 2.35” Vintage Diamond Balloon Whitewall Tires 

ZARAPE 

Each Zarape saddle uses a genuine Mexican blanket and has a unique appearance which may differ from what is pictured.

77 

MULHOLLAND/INDY 

CRUISER 

MULHOLLAND 3i ALUMINUM / MEN’S / bLACK/RED / 3-SpEED 

INDY 3i ALUMINUM / MEN’S / RED / 3-SpEED 

Bullet Tank 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with Coaster Brake • 

Shimano Revo Twist Shifter • Alloy Crank and Sealed Cartridge Bottom Bracket • Alloy Fender Stays • 

Classic Fork Struts • Shimano Nexus Front Roller Brake • 26”x 2.35” Vintage Diamond Balloon Tires

LAKESTER 

LAKESTER 3i ALUMINUM / MEN’S / RED/CREAM/BLUE / 3-SpEED 

Hydroformed 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with Coaster Brake • Shimano Revo Twist 

Shifter • Alloy Crank and Sealed Cartridge Bottom Bracket • Shimano Nexus Front Roller Brake • 24”x 3.0” Fatti-O Tires

79 

CRUISER 

STRAIGHT 8 

STRAIGHT 8 3i/8i ALUMINUM / MEN’S / bLACK SATIN / 3-SpEED or 8-SpEED 

Hydroformed 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed or 8-Speed with Coaster Brake • 

Shimano Revo Twist Shifter [3-Speed] • Shimano Nexus Twist Shifter [8-Speed] • Alloy Crank and Sealed 

Cartridge Bottom Bracket • Shimano Nexus Front Roller Brake • 24”x 3.0” Fatti-O Tires • 8 Ball Valve Caps

Ed “Big Daddy” Roth was, 

to many, the consummate 

artist, free-spirited maverick 

of Southern California’s car 

culture of the 1950s through 

the ‘90s. His Rat Fink grinning, 

fly-pestered image is an icon 

of the Southern California car 

scene and beatnik years. 

Ed was constantly inventing 

and innovating new cars, new 

trikes and new bikes. We 

believe Ed would be pleased 

to find that his namesake is 

the coolest of cool bikes. 

Rat Fink name and device are registered 

trademarks of Ed “Big Daddy” Roth, Inc. © 2011 

RAT FINK 3i ALUMINUM / MEN’S / METAL FLAKE GREEN / 3-SpEED 

Extra-Stretched Hydroformed 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with Coaster Brake • Shimano Revo Twist Shifter • Extra Long Chrome Plated 

Triple Clamp Fork • Alloy Crank and Sealed Cartridge Bottom Bracket • Front Linear Pull Brake • 24”x 3.0” Fatti-O Tires • Dice Valve Caps [Rat Fink] 

RAT FINK/GHOSTRIDER 

GHOSTRIDER 3i ALUMINUM / MEN’S / BLACK / 3-SpEED

81 

CRUISER 

SPARKER SPECIAL 

SPARKER SPECIAL 3i ALUMINUM / MEN’S / bLACK / 3-SpEED 

Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with Coaster Brake • Shimano 

Revo Twist Shifter • Alloy Crank and Sealed Cartridge Bottom Bracket • Shimano Nexus Front Roller 

Brake • 26”x 2.125” RetroRunner Front Tire and 24”x 3.0” Fatti-O Rear Tire

TANDEM 

SWING/HELLBETTY 

Forget heavy cruiser tandems. 

We made our own with lightweight 

aluminum frames and 

chromoly forks. A clean fusion 

of Electra’s men’s and ladies’ 

patented Flat Foot Technology ® 

cruiser geometry into one 

seamless bicycle built-for-two. 

Crafted with modern components 

including smooth-braking front 

and rear roller brakes. 

SWING TANDEM 3i ALUMINUM / BLACK / 3-SpEED 

Two distinctive styles to choose 

between: the elegant Swing with 

white pinstriping on black, and 

the feisty Hellbetty with hot rod 

flames, bold extra-wide Fatti-O 

rear tire, and saddles and grips 

with tassels. 

HELLBETTY TANDEM 3i ALUMINUM / HOT RED / 3-SpEED 

Lightweight 6061-T6 Aluminum Tandem Frame • Chromoly Fork • Shimano Nexus Internal 3-Speed with Freewheel • Shimano Revo Twist Shifter • Alloy Cranks 

and Sealed Cartridge Bottom Brackets • Shimano Nexus Roller Brakes • SWING: 26”x 2.125” RetroRunner Tires • HELLBETTY: 26”x 2.125” Hotster Flame Front 

Tire and 24”x 3.0” Fatti-O Rear Tire

5 83 Cruiser 

CRUISER 

83

CLASSIC 

CRUISER CUSTOM 

Never underestimate a classic. 

It pedals smooth and sweet, 

but still invokes all the classic 

cruiser’s dreamy lines and 

vintage styling. 

Seventeen years ago, we were 

the first to paint flowers on a 

bike. Today, we’ve refined the 

traditional cantilever frame, 

added our patented Flat Foot 

Technology ® and offer a variety 

of gearing options. From 

distinctively refined Cruiser 

and Coaster graphics to the 

two-tone dart paint on the 

Super Deluxe to the hibiscus 

floral design on the Hawaii, 

fun rolls with every ride. 

CRUISER CUSTOM 1 MEN’S / CHARCOAL/BLACK / SINGLE-SpEED 

Classic Steel Frame • Single-Speed with Coaster Brake • Alloy Rims (Charcoal/Black) or Painted Alloy Rims [Blue/Dark Blue] • 

Alloy Caliper Front Brake • 26”x 2.125” Classic Knobby Tires

85 

CRUISER 

CRUISER CUSTOM 1 MEN’S / BLUE/DARK BLUE / SINGLE-SpEED

CRUISER CUSTOM 

CRUISER CUSTOM 1 LADIES’ / PEARL WHITE/MINT / SINGLE-SpEED 

CRUISER CUSTOM 1 LADIES’ / LAVENDER/PURPLE / SINGLE-SpEED 

Classic Steel Frame • Single-Speed with Coaster Brake • Painted Alloy Rims • Alloy Caliper Front Brake • 

26”x 2.125” Classic Knobby Tires • Painted Fenders

87 

CRUISER

CRUISER 

CRUISER 1 MEN’S / BLACK SATIN / SINGLE-SpEED / ALSO AVAILABLE IN TALL 

Classic Steel Frame • Single-Speed with Coaster Brake • Alloy Rims • Alloy Caliper Front Brake • 26”x 2.125” Classic Knobby Tires

89 

IS IT SATURDAY YET? 

CRUISER 

CRUISER 1 LADIES’ / PURPLE / SINGLE-SpEED

NEVER HOLD A MEETING. 

START YOUR OWN BIKE CLUB.

91 

CRUISER

COASTER 1 

Lightweight aluminum modern cruiser with nineteen years of refinement built 

in to improve the ride experience. You’ll notice the difference with Electra’s 

patented Flat Foot Technology ® combined with custom bend handlebars. 

COASTER 1 ALUMINUM / MEN’S / BLACK / SINGLE-SpeED 

Lightweight 6061-T6 Aluminum Frame • Shimano Single-Speed with Shimano Coaster Brake • Alloy Crank and Semi Cartridge 

Bottom Bracket • Alloy Caliper Front Brake • Alloy Seat Post • 26”x 2.125” RetroRunner Tires • Painted Fenders [Ladies’]

93 

CRUISER 

COASTER 1 Aluminum / LADIES’ / ELECTRIC PINK / SINGLE-SpeEd

COASTER 3i 

COASTER 3i ALUMINUM / MEN’S / oLIVE METALLIC / 3-SpeEd 

COASTER 3i ALUMINUM / LADIES’ / PEARL WHITE / 3-SpeEd 

COASTER 3i ALUMINUM / MEN’S / BLACK / 3-SpeEd 

COASTER 3i ALUMINUM / LADIES’ / ELECTRIC GREEN / 3-SpeEd 

Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with Coaster Brake • Shimano Revo Twist Shifter • Alloy Crank and Semi Cartridge Bottom Bracket • 

Alloy Caliper Front Brake • Alloy Seat Post • 26”x 2.125” RetroRunner Tires • Painted Fenders [Ladies’]

95 

CRUISER

SUPER DELUXE 

SUPER DELUXE 3i ALUMINUM / LADIES’ / AQUA/CREAM / 3-SpeEd 

SUPER DELUXE 3i ALUMINUM / MEN’s / NAVY/CREAM / 3-SpeEd 

Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with Coaster Brake • Shimano Revo Twist Shifter • Alloy Crank and Sealed Cartridge Bottom Bracket • Shimano Nexus Front Roller Brake • 

Painted Alloy Rims [Aqua/Cream, Navy/Cream] and Alloy Rims [Candy Red/White] • Rear Rack • Classic Fork Struts • Alloy Fender Stays • 26”x 2.125” RetroRunner Tires

97 

CRUISER 

SUPER DELUXE 3i ALUMINUM / LADIES’ / RED/WHITE / 3-SpeEd 

SUPER DELUXE 3i ALUMINUM / MEN’s / RED/WHITE / 3-SpeEd

99 

HAWAII CUSTOM 

CRUISER 

HAWAII CUSTOM 3i ALUMINUM / LADIES’ / CoRNFLoWER / 3-SpeEd 

Classic 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with Coaster Brake • Shimano Revo Twist Shifter • Alloy Crank and Semi Cartridge Bottom Bracket • 

Shimano Nexus Front Roller Brake • 26”x 2.125” Blossom Trail Whitewall Tires • Hibiscus Handlebar Flower • Hawaii Custom Bell 

HAWAII CUSTOM 3i ALUMINUM / LADIES’ / ORANGE / 3-SpeEd 

HAWAII CUSTOM 3i ALUMINUM / LADIES’ / oLIVE / 3-SpeEd

HAWAII 

HAWAII 3i (24” WHEELS) 

LADIES’ / RED / 3-SpEED 

HAWAII 3i 

LADIES’ / RED / 3-SPEED 

Classic Hi-Ten Steel Frame • Shimano Single-Speed or Nexus Internal 3-Speed with Coaster Brake • Shimano Revo Twist Shifter • 

Alloy Caliper Front Brake • 6”x 2.125” [24”x 2.125” on 24”] Blossom Trail Whitewall Tires

101 

CRUISER 

HAWAII 3i 

LADIES’ / BAby BLUE / 3-SPEED 

HAWAII 3i 

LADIES’ / PINK / 3-SpEED

CRUISER 

MODEL 

LADIES’ FASHION 3i 

MODELS 

LADIES’ FASHION 7i 

MODELS 

BULLET TANK 3i 

MODELS 

STRAIGHT 8 3i/ 

LAKESTER 3i 

STRAIGHT 8 8i 

GHOSTRIDER 3i/ 

RAT FINK 3i 

SPARKER SPECIAL 3i 

COURIER 3i 

COLOR 

Various, Refer to Catalog Page 

Blanc et Noir: Pearl White, Black 

Chérie: Hot Pink 

Fleur: Raspberry 

Zarape: Matte Petrol 

Indy: Red 

Mulholland: Black/Red 

Straight 8: Black Satin 

Lakester: Red/Cream/Blue 

Black Satin 

Rat Fink: Metal Flake Green 

Ghostrider: Black 

Black 

Men’s: Khaki/Red, 

Chicago Grey 


DRIVETRAIN 

WHEELSET 

FRAMESET 

FRAME 

FORK 

HEADSET 


RIMS 

SPOKES 

FRONT HUB 

REAR HUB 

TIRES 

CRANKSET 

PEDALS 

SHIFTERS 




CHAIN 

BRAKE 

LEVERS 

SADDLE 

SEATPOST 

HANDLEBAR 

STEM 

GRIPS 

Boomerang Hi-Ten Steel 


Steel Unicrown (some models 

w/Classic Fork Struts*) 

1” Steel Threaded 

9-PC Loose Ball 

Painted Alloy 

14 Gauge Stainless Steel/ 

Brass Nipples (some models 

with powdercoat finish*) 

Shimano Nexus HB-IM40 



Internal 36h 

RetroRunner, Blossom Trail 

or Hotster* 26”x 2.125” 

Classic Steel One Piece 

Electra Retro 



N/A 

N/A 

22T 

KMC 410 Rustproof 

Front: Shimano BR-IM45 Roller 


Alloy 

Comfort with Matching Design 

w/Double-Coil Springs 

Classic Steel Pillar 

Electra Café 

Alloy Classic 

Various, Coordinated to Bike 

Boomerang Hi-Ten Steel 


Steel Unicrown 



Painted Alloy 


Brass Nipples (some models 

with powdercoat finish*) 




Internal 36h 

RetroRunner or Blossom Trail* 

26”x 2.125” 



Shimano Nexus-7-Speed Twist 


N/A 

N/A 

22T 




Alloy 

Comfort with Matching Design 




Alloy Classic 

Various, Coordinated to Bike 

6061-T6 Alloy 

w/Hydroformed Bullet Tank and 

Patented Flat Foot Technology ® 


w/Classic Fork Struts 



Painted Alloy 


Brass Nipples 




Internal w/Coaster Brake 36h 

Electra Vintage Diamond 26”x 

2.35” (Whitewall on Zarape, 

Cream on Indy) 

Electra Custom Alloy 3-Piece 




N/A 

N/A 

22T 




Alloy 

Zarape: Comfort with Zarape 

Fabric w/Double-Coil Springs 

Indy/Mulholland: Electra Low 

Profile w/Double-Coil Springs 


Electra Bullhorn 

Polished Alloy Classic 

Zarape: Comfort Kraton 

Indy, Mulholland: Hand-Stitched 

6061-T6 Alloy 

w/Hydroformed Top Tube and 


Steel Unicrown Straight Blade 

1 1/8” Steel Threadless 


Painted Alloy 


Brass Nipples (Powdercoated 

on Straight 8) 





Electra Fatti-O 24’’x 3” 


Straight 8: Alloy Platform 

Lakester: Electra Retro 



N/A 

N/A 

22T 




Alloy 

Electra Low Profile 



Electra Attitude 

Threadless 4-Bolt 

Electra Custom 

6061-T6 Alloy 

w/Hydroformed Top Tube and 





Painted Alloy 


Brass Nipples (Powdercoated) 







Alloy Platform 



N/A 

N/A 

22T 




Alloy 







6061-T6 Alloy 

w/Hydroformed Top Tube 

Extra Long Triple Clamp Steel 



Rat Fink: Painted Alloy 

Ghostrider: Polished Alloy 


Brass Nipples 

Alloy 36h 


Internal 36h 


Rat Fink: Custom Tubular Steel 

3-Piece; Ghostrider: Electra 

Custom Alloy 3-Piece 




N/A 

N/A 

22T 


Front: Alloy Linear Pull 


Alloy 

Rat Fink: Electra Flame Bucket 


Ghostrider: Electra Low Profile 





Rat Fink: Electra Rat Fink 

Ghostrider: Electra Custom 

Classic 6061-T6 Alloy 





Painted Alloy 


Brass Nipples 





Front: RetroRunner 26”x 2.125” 

Rear: Fatti-O 24”x 3” 


Alloy Cage w/Rubber Inserts 



N/A 

N/A 

22T 




Alloy 

Perforated Low Profile 




Alloy Classic 


6061-T6 Alloy 

w/ Wooden Tank Plate and 





Painted Alloy 


Brass Nipples 





Vintage Diamond Balloon 26”x 

2.35” (Cream on Chicago Grey) 





N/A 

N/A 

22T 




Alloy 





Polished Alloy Classic 

Comfort Kraton 


Painted Fenders, Integrated 

Kickstand, and Stainless Steel 

and Anti-Rust Hardware & Bell. 

Some Models Include: 

Alloy Rack, Wicker Basket, 

Custom Valve Caps, Bar-End & 

Saddle Tassels. *Refer To Catalog 

Page For Details 



and Anti-Rust Hardware & Bell. 

Some Models Include: 

Custom Valve Caps, Bar-End & 

Saddle Tassels. 

*Refer To Catalog Page For 

Details 

Painted Fenders, Alloy Fender 

Stays, Integrated Kickstand, 

and Stainless Steel and Anti- 

Rust Hardware 

Painted Stubby Rear Fender, 

Integrated Kickstand, and 

Stainless Steel and Anti-Rust 

Hardware 

Straight 8: Checker Rear Rim, 

8-Ball Valve Caps 




Hardware, Checker Rear Rim, 

8-Ball Valve Caps 




Hardware 

Rat Fink: Dice Valve Caps 




Hardware 

Painted Fenders, Alloy Rack w/ 

Wood Slats, Integrated Kickstand, 

and Stainless Steel and Anti-Rust 

Hardware, Spinner Bell

CRUISER CUSTOM 1 

CRUISER 1 

COASTER 1/3i 

SUPER DELUXE 3i 

HAWAII CUSTOM 3i 

HAWAII 3i 

(26”/24”) 

KIDS’ 16” 

KIDS’ 20” 1/3i 

TOWNIE KIDS’ 20” 7D 

MODEL 

Men’s: Charcoal/Black 

Blue/Dark Blue 

Ladies’: Pearl White/Mint, 

Lavender/Purple 

Men’s: Black Satin* 

Ladies’: Purple 

Men’s: Black Satin (1 & 3i), 

Men’s: Navy/Cream, 

Olive Metallic (3i); 

Candy Red/White 

Ladies’: Electric Pink (1), Pearl White (3i), Ladies’: Aqua/Cream, 

Electric Green (3i) 

Candy Red/White 

Ladies’: Olive, Cornflower, 

Orange 

26” Ladies’: Baby Blue, Red 

24” Ladies’: Red 

Mini Rod Boys’: Black, Red 

Hawaii Girls’: Pink, Baby Blue 

Various, Refer to Catalog Page 

Boys’: Black 

Girls’: Lilac 

COLOR 

Classic Hi-Ten Steel 



w/Patented Flat FootTechnology ® 

Classic 6061-T6 Alloy Aluminum 


Classic 6061-T6 Alloy Aluminum 


Classic 6061-T6 Alloy Aluminum w/ 

Patented Flat Foot Technology ® 



Stream Ride Hi-Ten Steel 

Stream Ride Hi-Ten Steel 


6061-T6 Alloy 


FRAME 




Painted Alloy/Alloy 


Brass Nipples 

Steel 36h 

Coaster 36h 

Classic Knobby 26”x 2.125” 


Deluxe Block 

N/A 

N/A 

N/A 

22T 

KMC 410 

Front: Alloy Caliper 

Rear: Coaster 

N/A 

Electra Comfort 

w/Elastomer Springs 



Alloy Classic 





Alloy 


Brass Nipples 

Steel 36h 

Coaster 36h 

Classic Knobby 26”x 2.125” 

(Whitewall on Ladies’) 


Deluxe Block 

N/A 

N/A 

N/A 

22T 

KMC 410 


Rear: Coaster 

Alloy 





Alloy Classic 





Alloy 


Brass Nipples 

Alloy 36h 

1: Shimano Coaster 36h 

3i: Shimano Nexus 3-Speed 


RetroRunner 26”x 2.125” 

(Whitewall on Ladies’) 


Resin Barefoot 

1: N/A 

3i: Shimano Revo 3-Speed Twist 

w/Optical Display 

N/A 

N/A 

22T 




Alloy 





Alloy Classic 


Steel Unicrown w/Classic 

Fork Struts 



Navy/Cream, Aqua/Cream: 

Painted Alloy 

Candy Red/White: Alloy 


Brass Nipples 





RetroRunner 26”x 2.125” 

(Whitewall on Candy Red/White 

and Aqua/Cream) 





N/A 

N/A 

22T 




Alloy 





Alloy Classic 

Hand-Stitched 




Painted Alloy 


Brass Nipples 





Blossom Trail 26”x 2.125” 

(Whitewall) 


Deluxe Block 



N/A 

N/A 

22T 




Alloy 



and Hawaii Design 



Alloy Classic 

Electra Hawaii 




Alloy 


Brass Nipples 

Alloy 36h 


Internal w/Coaster Brake 

26”: Blossom Trail 26”x 2.125” 

24”: Blossom Trail 24”x 2.125” 

(Whitewall) 


Deluxe Block 



N/A 

N/A 

22T 




Alloy 





Alloy Classic 





Mini Rod: Painted Alloy 

Hawaii: Alloy 


Brass Nipples 

Alloy 36h 

Coaster 28h 

Mini Rod: Hotster 16”x 2.125” 

Hawaii: Blossom Trail 16”x 2.125” 


Resin 

N/A 

N/A 

N/A 

18T 

KMC 410 


Rear: Coaster 

Alloy 

Electra Kids Comfort 

w/Elastomer Springs and 

Flame Design (Mini Rod) or 

Hawaii Design (Girls’) 


Electra Kids Cruiser 

Alloy 





Alloy or Painted Alloy, Refer to 

Catalog Page 


Brass Nipples 

Alloy 36h 

1: Coaster 36h 

3i: Shimano Nexus 3-Speed 

w/Coaster Brake 

RatRod, Rat Fink, Sparker: 

Hotster 20”x 2.125”; Hawaii, 

Chérie: Blossom Trail 20”x 2.125” 


Resin 

N/A 

N/A 

N/A 

20T 

KMC 410 

Front: Alloy Caliper; Rear: 

Coaster (1), Shimano Coaster (3i) 

Alloy 

Double-Coil Springs or Elastomer 

Springs, Refer to Catalog Page 


Electra Kids Cruiser 

Alloy 

Comfort Kraton or Hand- 

Stitched, Refer to Catalog Page 


Straight Tapered Leg 


Steel 3 Piece 

Painted Alloy 


Brass Nipples 

Alloy Low Flange 28h Nutted 

Alloy Low Flange 28h Nutted 


Forged Alloy 152mm w/40T 

Chainring/Double Chainguards 

Resin 



N/A 

Shimano FT-30 7 Speed 


KMC Z51 

7-Speed 1/2”x 3/32” Rustproof 

Front/Rear: Cold Forged Alloy 

Linear-Pull 


Ergonomic w/Shock-Absorbing 

Elastomers 

Alloy 27.2mm x 250mm 


21.0” Width/5.0” Rise 



Hand-Stiched 

FORK 

HEADSET 


RIMS 

SPOKES 

FRONT HUB 

REAR HUB 

TIRES 

CRANKSET 

PEDALS 

SHIFTERS 




CHAIN 

BRAKE 

LEVERS 

SADDLE 

SEATPOST 

HANDLEBAR 

STEM 

GRIPS 


DRIVETRAIN 

WHEELSET 

FRAMESET 


Kickstand and Stainless Steel 


Integrated Kickstand and 


Hardware 

*also available in Tall Frame 

Painted Fenders (Ladies’), 



Hardware 

Rear Rack, Painted Fenders, 



Hardware 


Kickstand, Stainless Steel 

and Anti-Rust Hardware, 

Hawaii Design Saddle, Hawaii 

Handlebar Flower, Hawaii Bell 


Kickstand, Stainless Steel and 

Anti-Rust Hardware, Hawaii 

Design Saddle 

Painted Fenders, Enclosed 

Chaincase, Integrated 



Painted Fenders, Enclosed 

Chaincase on Select Models, 



Hardware 

Painted Fenders, Internal 

Cable Routing, Alloy 





105 

KIDS’ 

KID-SIZED BIKE. 

YOU-SIZED FUN. 

KIDS’ 

BASEBALL-CARD-IN-THE-SPOKES FUN. 

The whole point of being a kid is to have fun. Well, there’s learning and stuff, but we don’t make books. We make bikes. And what 

sets Electra apart from the pack is the patented Flat Foot Technology ® . Available on all 20” models, it ensures proper leg extension 

and no tippy-toe stops so kids can focus on the enjoyment of the ride. 

Our specially designed kid-sized saddles, handlebars and grips help guarantee perfect fit and our unique frame design offers 

the adjustability to accommodate major growth spurts. While the little ones will definitely like the cool designs, the parents will 

appreciate the rustproof stainless steel hardware, alloy rims, and thud-resistant steel chainguards and fenders. Choose between 

the 16” Cruisers (with removable training wheels) and the 20” models, and get ready to ride like the wind.

MINI ROD KIDS’ 1 (16” WHEELS) BOYS’ / bLACK / SINGLE-SpEED 

MINI ROD KIDS’ 1 (16” WHEELS) BOYS’ / RED / SINGLE-SpEED 

KIDS’ 16” 

HAWAII KIDS’ 1 (16” WHEELS) GIRLS’ / pINK / SINGLE-SpEED 

Cruiser Hi-Ten Steel Frame • Single-Speed with Coaster Brake • Alloy Front Caliper Brake • Enclosed Metal Chaincase • Alloy Rims, 

Front Hub, Seat Clamp and Stem • Training Wheels • 16”x 2.125” Blossom Trail Tires [Hawaii] or 16”x 2.125” Hotster Tires [Mini Rod]

107 

KIDS’

SPARKER SPECIAL KIDS’ 1 (20” WHEELS) Boys’ / RED / SINGLE-SpEED 

SPARKER SPECIAL KIDS’ 1 (20” WHEELS) BOYS’ / BLUE / SINGLE-SpEED 

RATROD KIDS’ 3i (20” WHEELS) Boys’ / MATTE BLACK / 3-SpEED 

KIDS’ 20” 

Lets kids be kids and enjoy all the quality and design details 

of our adult bikes, plus the benefits of Electra’s patented 

Flat Foot Technology ® . Rat Fink, Betty, Chérie and Hawaii 

models are made to match the adult versions. 

RAT FINK KIDS’ 3i (20” WHEELS) Boys’ / METAL FLAKE GREEN / 3-SpEED 

Rat Fink name and device are registered 

trademarks of Ed “Big Daddy” Roth, Inc. © 2011

109 

KIDS’ 

HAWAII KIDS’ 1 (20” WHEELS) GIRLS’ / pINK / SINGLE-SpEED 

CHÉRIE KIDS’ 1 (20” WHEELS) GIRLS’ / HOT PINK / SINGLE-SpEED 

BETTY KIDS’ 3 (20” WHEELS) GIRLS’ / BLACK / 3-SpEED 

Cruiser Hi-Ten Steel Frame • Single-Speed with Coaster Brake • Alloy Front Caliper Brake • Alloy Rims, Front Hub and Seat Clamp • Alloy Stem and 

Integrated Kickstand • 20”x 2.125” Blossom Trail Tires [Chérie, Hawaii] or 20”x 2.125” Hotster Tires [RatRod, Rat Fink, Sparker Special, Betty]

KIDS’ TOWNIE 

Modern Electra style and all the benefits of patented Flat Foot Technology ® 

in a lightweight aluminum 7-speed offering. 

TOWNIE KIDS’ 7D (20” WHEELS) ALUMINUM / BOYS’ / BLACK / 7-SPEED 

TOWNIE KIDS’ 7D (20” WHEELS) ALUMINUM / GIRLS’ / LILAC / 7-SPEED 

Lightweight 6061-T6 Aluminum Frame • Shimano TX-35 7-Speed • Shimano Revo Twist Shift • Linear-Pull Brakes • Alloy Crank with Double 

Chainguard • Alloy Painted Fenders • Alloy Rims, Seatpost and Handlebar • Q/R Seat Clamp • 20”x 2.125” Semi-Slick Street Tires

111 

KIDS’

A 

B 

C 

DRESS YOURSELF. 

DRESS YOUR BIKE. 

D 

Now that you’ve found your bike, 

It’s time to make it your own. 

. 

Be sure to check out our our 

Life and Accessories Catalog or 

electrabike.com for ways to trick 

out your ride. 

E 

As fun as it would be, you can’t 

live your whole life on your bike. 

So this year we added a line of 

bags, shirts and socks that go 

beyond the bike and into your life. 

A 

B 

C 

D 

E 

HANDLEBAR CAMERA MOUNT (368798) 

AMSTERDAM BELL (328619) 

REAR MOUNT WICKER SADDLE BASKETS w/LINER (368792) 

POLISHED ALLOY RACK (368766) Designed to Fit Amsterdam 

AMSTERDAM BUBBLE VALVE CAP (328277) 

E

Special Thanks to Barrio Star Restaurant. Photography by Brian Kuhlmann, Mark Clifford and James Cassimus. More at electrabike.com

electrabike.com 

WAY TO ROLL 

USA HeadQuarters 

Electra Bicycle Company ® , LLC. 

3270 Corporate View, Suite A 

Vista, CA 92081 

Tel 760-607-2453 

Order line 800-261-1644 

Fax 760-598-7350 

www.electrabike.com 

Europe 

Electra Bicycle Company ® GmbH 

20251 Hamburg 

Germany 

+49 40 550 06 060 

www.electrabike.de 

Canada 

Revolution Sport Supply, Inc. 

403-569-2686 

www.revolutionss.com 

AUSTRALIA 

Southcott Cycle Division 

+61-(0)3-9580-7388 

www.southcottcycles.com.au 

for our complete list of dealers and international distributors please visit electrabike.com 

JAPAN 

Rainbow Products Japan 

8096 Ohba Fujisawa-City 

Kanagawa 

Japan 251-0861 

Tel: 81-466-30-4755 

Fax: 81-466-304756 

http://www.electra-bike.jp 

Amsterdam ® , Flat Foot Technology ® , Ticino, Townie ® and Way to Roll are trademarks of Electra Bicycle Company ® , LLC. Specifications and availability are subject to change without notice. Always wear a helmet. ©2011 Electra Bicycle Company ® , LLC. All rights reserved.

Electra Vol.19

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