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My CV

A strategic planner, sales driven and commercially attune to achieve consistent growth. The fun, the excitement and the satisfaction come when ideas, turn to action plan and execution lead to desired results.

A strategic planner, sales driven and commercially attune to achieve consistent growth. The fun, the excitement and the satisfaction come when ideas, turn to action plan and execution lead to desired results.

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Curriculum Vitae of Zaini Ibrahim<br />

- Reporting to Managing Director Medical Segment for<br />

Emerging Asia. Previously reporting to VP<br />

Commercialization for Asia-Pacific and Middle East<br />

- Territories: ASEAN, Hong Kong and Taiwan<br />

- Commercial and Channel management of medical devices<br />

and disposables (Fluid Management, Surgical Drapes &<br />

Gowns, Surgical Gloves, Wound Drain, Infection Control<br />

etc.)<br />

- Develop and execute channel strategies, including<br />

distributor contracting, pricing and promotional activities<br />

- Provide market, customers, distributors and competitors<br />

insights to internal stakeholders.<br />

- Achievement:<br />

(a) Achieved double digit yearly growth.<br />

(b) Developed Go-To-Market Strategy<br />

- Appointed Transition & Integration Team for Emerging<br />

Asia following acquisition of Patient Recovery business<br />

from Medtronic<br />

Nov 07 – Dec 14<br />

June 03 – Nov 07<br />

Regional Marketing Manager, Hyphens Pharma Pte. Ltd.<br />

- Oversee Hyphens’ new business operation in Indonesia<br />

since 2011 (Radiology Contrast Media and Allergy related<br />

products for ENT and Pediatrics). Established strong<br />

relationship with Indonesian KOLs in Radiology, ENT and<br />

Pediatrics. Management of the new sales and marketing<br />

team, regulatory and local 3 rd Party Distribution.<br />

- Regional marketing support for ASEAN countries<br />

- Served as Business Lead to drive implementation of<br />

business strategies and achievement of business objectives.<br />

- Hyphens Portfolio: O&G, Derm, Ped, ENT, Interventional<br />

Radiology & Cardiology.<br />

- Internal Auditor for Hyphens’ GDPMDS<br />

- Achievement:<br />

(a) re-launched of oral probiotic for IBS<br />

(b) set-up business operation and managed sales &<br />

marketing organization in Indonesia.<br />

Sales Manager, JMS Singapore<br />

- Sales management and Distributor management in Indian<br />

Sub-continent, Middle-East and Africa/Mediterranean<br />

- Responsible for strategic business development and growth.<br />

Main Lead in new product development projects<br />

- Product Categories: Blood Banking, Dialysis, General<br />

Hospital Products, Medical Equipment<br />

- Motivated distributors to drive up sales. Exceeded targets &<br />

achieved double digit sales growth annually<br />

- Penetrated Blood Bags market in Iran and it became the<br />

largest market for JMS in the middle-east.<br />

- Achievement:<br />

(a) Achieved double digit growth<br />

2

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