27 Boxes Brand Guide NOV

Recommendations

Info

Value Proposition For visitors and residents looking for a more authentic and creative shopping & social experience, 27 Boxes Melville is an inspiring & creatively re-designed space with easy access and off-street parking, offering practical shopping and services; restaurants; children’s play areas and other unexpected delights, in the heart of the village of Melville. What you feel: uplifted, relaxed, comfortable, inspired, fascinated, curious, stimulated, connected; happy to be there. A sense of village life. What you see: A uniquely designed space: aesthetic, authentic, eclectic, creative, interesting and inviting. What you do: Pick up daily groceries; delicious meals and anything else you need. Find all sorts of great gifts and treats. Meet friends and colleagues. Spend time with family. Activate your kids in an energised, exciting, child-friendly space. Be entertained: On weekdays and weekends there’s always something happening.
BRAND PROMISE The antithesis of a shopping mall experience….. • Inspiring food • Inspiring design • Inspiring people • Inspiring events • Inspiring products • Inspiring children’s activities • Inspiring play areas Brand Promise: Be inspired
Page 1 and 2: Melville Brand Guide
Page 3 and 4: What We Believe. Shopping should be
Page 5: Human Truths • There is a growing
Page 9 and 10: Safe Space Safe Space Safe Space Me
Page 11 and 12: Wrong Logo Application A few rules
Page 13 and 14: Colour Palette The chosen colour pa
Page 15 and 16: Social Media Quote Template These a
Page 17 and 18: Melville Poster Templates These rul
Page 19 and 20: Melville Melville Melville Melville
Page 21 and 22: Melville This poster variation work
Page 23 and 24: Shop No.33 @27boxes 27boxes.co.za f
Page 25 and 26: Melville Empty Store Vinyl This vin
Page 27 and 28: Invitation Example You Are Invited

27 Boxes Brand Guide NOV

You also want an ePaper? Increase the reach of your titles

Delete template?

Save as template?