Europe: New Truck Tire Generation In The Offing - Michelin
Europe: New Truck Tire Generation In The Offing - Michelin
Europe: New Truck Tire Generation In The Offing - Michelin
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
HIGHLIGHTS<br />
2006 Results<br />
Russia: Launch of the <strong>Michelin</strong> <strong>Truck</strong> Pro and Tyre Plus Partnerships<br />
<strong>Michelin</strong> announced launch of the <strong>Michelin</strong> <strong>Truck</strong> Pro and Tyre Plus partnerships. <strong>The</strong> Group is developing<br />
the Tyre Plus services and sales network for professionals in Russian towns of 150,000 inhabitants or more.<br />
Tyre Plus already includes 82 branches in 61 Russian towns. <strong>Michelin</strong> <strong>Truck</strong> Pro's first branch was<br />
inaugurated at Tyumen.<br />
Road Safety in the United States of America<br />
<strong>Michelin</strong> Americas <strong>Truck</strong> <strong>Tire</strong>s joined the OEM Mack <strong>Truck</strong>s and Chevron Delo (lubricants) among the main<br />
sponsors of the " Share the road " program launched by the American <strong>Truck</strong>ing Association (ATA). For the<br />
last 18 years, "Share the road" trucks travel the country to raise public, press and associations awareness<br />
about road safety issues. <strong>Michelin</strong>'s involvement in the program takes the form of a financial contribution as<br />
well as donations of <strong>Michelin</strong> X One tires for all " Share the road " trucks.<br />
Brazil: a new urban transportation tire<br />
<strong>Michelin</strong> introduces <strong>Michelin</strong> X PASS XZU3 for the urban transportation industry. By 2007, most Brazilian<br />
buses should be fitted with the new tire which delivers 35% more mileage before first removal than the<br />
previous product generation. Currently, one third of the 180,000 bus fleet are fitted with <strong>Michelin</strong> tires.<br />
Russia: <strong>Michelin</strong> <strong>Truck</strong> Road Tour Campaign to Know Everything about <strong>Truck</strong> <strong>Tire</strong>s<br />
To introduce its customers to the Group's <strong>Truck</strong> tires, <strong>Michelin</strong> launched its <strong>Truck</strong> Road Tour at the initiative<br />
of <strong>Michelin</strong> Russia. From July 13 to September 15, a <strong>Michelin</strong> truck travelled Russia, visiting 24 towns. At<br />
each stop, a team of <strong>Michelin</strong> salespeople presented <strong>Michelin</strong>'s <strong>Truck</strong> and Bus tire range to retailers. <strong>The</strong><br />
trip ended at the <strong>Michelin</strong> Davydovo factory where four presentations were made to personnel.<br />
Japan: <strong>Michelin</strong> XJE4 MIX Energy Wins Good Design Award<br />
<strong>Michelin</strong> XJE4 MIX Energy <strong>Truck</strong> and Bus tire, launched in September 2005 and integrating the <strong>Michelin</strong><br />
Durable Technologies cluster of innovations, received the Good Design Award 2006 from the <strong>In</strong>dustrial<br />
Design Organization, which is one of Japan's benchmarking institutions.<br />
SPECIALTY OPERATIONS<br />
Earthmover<br />
<strong>New</strong> Products Unveiled at the <strong>In</strong>termat Show<br />
<strong>Michelin</strong> showcased its new Earthmover tire products at <strong>In</strong>termat<br />
(<strong>In</strong>ternational civil engineering show) held in Paris in April 2006,<br />
including:<br />
- <strong>Michelin</strong> 445/95 R 25 X-Crane AT, the first ever asymmetrical<br />
crane tire. Designed for self-propelled cranes, the tire<br />
combines all-terrain and road performance. With optimized carcass<br />
and tread pattern design, it establishes gradual ground<br />
contact that reduces vibrations while traveling on the road. It<br />
offers a 20% longevity improvement over <strong>Michelin</strong>'s previous<br />
generation.<br />
10
Change language