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About AVs

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Producing an Audio Visual takes time<br />

• An AV is like producing a photo-book – it takes time<br />

how long to shoot & produce an AV – 20 to 100 hours for a 3:21<br />

3:21 <strong>AVs</strong> have a maximum play time of up to 3 minutes 21 seconds<br />

from 40 to 400 images with a shooting 2 use ratio of 10 to 1<br />

Open Competition <strong>AVs</strong> have a maximum time of 12 minutes<br />

the best produced story <strong>AVs</strong> usually are around 6 minutes (6 months work)<br />

and could have from 80 to hundreds of images and multiple music & narration tracks<br />

A simple 3 minute music lead AV can be photographed & produced<br />

by an experienced AV producer in two days and 2 nights for an initial<br />

version – iterations and revisions add another half day & night

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