Mark Anderson CV 2018

May 2002- Jan 2014
Wagstaff Bros Ltd
Quick profile: Wagstaff is a national independent dealership within the corporate
furniture industry and have major exclusive deals in place with major manufactures
out in the UK market place. They have the knowledge to understand individual
requirements from start-up companies to corporate identities. Wagstaff have been
trading since 1903.
Duties: National Business Director
To incorporate new ways of thinking ahead in the market place and understand the
changes which effect companies, where Wagstaff can integrate with their
requirements.
To build a new database of existing and new potential clients, so Wagstaff can market
services they promote to end users with end satisfactory results.
To build up the company profile within the UK market place and eventually be known
in every region.
Face to Face Sales / Account Management.
To provide leads to all national regional offices and databases of potential clients to
all Sales Force within the Wagstaff Group.
Selling the Wagstaff USP’s.
Facilitate business growth by working as a cohesive team with the senior
management.
Build and maintain high level contacts with current and prospective customers,
including other business and project partners.
Drive prospects through to contract awards, including identifying new customers and
markets, simultaneously developing approaches to the market and identifying new
prospects.
Evaluating the market for opportunities and focusing on only those areas, which could
benefit the company in the longer run, ie: Internet research, newspapers, marketing
reports.
Gathering as much data on the customer/clients, as indeed the competitors.
Determining the right sources/contacts to enter the market though market
intelligence, e-procurement sites and lead sources.
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