FBA 2018 Media Guide FINAL

Communities win …
From Shreveport to San Diego to Scottsdale, Memphis to Mobile to Miami, Boise
to Birmingham to the Bronx, communities and cities roll out the red carpet,
open their arms and welcome guests to their hometown during college bowl
season.
And they do so enthusiastically.
Bowl games are a matter of pride for the host cities as much as they are an
economic boost. Like a proud grandparent with a full photo album, the residents
and officials of the 33 communities that host bowl games can’t wait to show off
their pride and joy: their hometown.
After all, the bowl experience starts with location and it is paved with twoway
streets. The community offers its attractions, its people, its hospitality,
its atmosphere.
Over $1 billion in
annual economic
impact for 32 host
communities...
In return,
communities
receive the
opportunity to
showcase their
attractions and
people, their
hospitality and
atmosphere, to those who attend the game for several days.
It is an opportunity to make new friends, reconnect with old friends and tell the
story of why their game – why their community – is special. Each year, each
game, brings more guests and more opportunities. Each game connects more
people, more friends. Every event is another chance to promote the people, the
industry and the ambiance of those 33 communities.
Each year, the spotlight placed on the 33 communities translates into more than
$1 billion in economic impact. Each year. With each new postseason, each of the
33 communities receives millions of dollars in media exposure.
One of the New Era Pinstripe Bowl's traditions is having the head
coaches and team captains ring the opening bell at the iconic New
York Stock Exchange. Boston College and Iowa collaborated last
year amidst a week of activities in New York City.
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