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The Nonprofit Incubator

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ange of Evaluation approaches directed at obtaining evidence about social programs of<br />

all types. A research collaboration called the Campbell Collaboration has been set up in<br />

the social policy area to provide evidence for evidence-based social policy decisionmaking.<br />

This collaboration follows the approach pioneered by the Cochrane<br />

Collaboration in the health sciences. Using an evidence-based approach to social policy<br />

has a number of advantages because it has the potential to decrease the tendency to<br />

run programs which are socially acceptable (e.g. drug education in schools) but which<br />

often prove to be ineffective when evaluated.<br />

Data-Driven Resource Allocation<br />

Data-Informed Decision-Making (DIDM)<br />

DDDM refers to the collection and<br />

analysis of data to guide decisions that<br />

improve success. DIDM is used in<br />

education communities (where data is<br />

used with the goal of helping students)<br />

but is also applicable to (and thus also<br />

used in) other fields in which data is used<br />

to inform decisions. While data-driven<br />

decision-making is a more common term,<br />

data-informed decision-making is a<br />

preferable term since decisions should<br />

not be based solely on quantitative data.<br />

Most educators have access to a data<br />

system for the purpose of analyzing<br />

student data. <strong>The</strong>se data systems<br />

present data to educators in an over-thecounter<br />

data format (embedding labels,<br />

supplemental documentation, and a help<br />

system, making key package/display and<br />

content decisions) to improve the success<br />

of educators’ data-informed decisionmaking.<br />

Decision making has long been a subject of study and given the explosive growth of Big<br />

Data over the past decade, it’s not surprising that data-driven decision making is one of<br />

the most promising applications in the emerging discipline of data science.<br />

In a recently published article, “Data Science and its Relationship to Big Data and Data-<br />

Driven Decision Making,” Foster Provost and Tom Fawcett define data-driven decision<br />

making as “the practice of basing decisions on the analysis of data rather than purely on<br />

intuition.” Equally succinctly, they view data science “as the connective tissue between<br />

data-processing technologies (including those for big data) and data-driven decision<br />

making.”<br />

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