Roooar Magazine Issue 20

sales you need, to make a sustainable income.
DEVELOP AN APP OR SAAS
income (which is a better description of this kind of
income) it is one way you can add an extra revenue
stream to your business.
“What is a SaaS?” I hear you ask. SaaS stands for
Software as a Service. Simply put, this is software
that is sold to you on a licensing and delivery
model, something which you pay to use, monthly
Just like selling downloadable content, there are
countless ways you can build, host, and sell your
course. You can even use affiliates to promote your
course for you.
or annually.
But at the end of the day, participants in your
There are countless examples of SaaS, in fact you
are probably already paying for a few.
course will need support. You might do this
yourself, or you might choose to outsource it, but
you will need to make sure that they are looked
Think things like Xero (or other bookkeeping
after.
software), Zoom or GoToMeetings, Leadpages,
Convertkit and many, many more.
CREATING WORK FOR YOU.
Just like the other ‘passive’ models that we have
covered, there is definitely work involved. Getting
your app or software up and running is going to
take a huge amount of time, effort and possibly
investment. Once it is up and running smoothly,
you can pay a customer service team to look after
your customers, and developers to look after your
updates.
There are plenty of ways to make leveraged income
online, and calling it ‘passive’ is simply incorrect?
There’s lots of work involved with generating
this income, but your hard work will pay off over
time. The difference is that you don’t need to work
certain hours in a day, or see face to face clients to
make the income.
Rather than trying everything at once, look
If you have a great idea, or you can see a gap in the
market, it is worth thinking about.
For example: Buffer tracks all of their stats live,
in open source, which means you can follow along
in their journey as they earn $1.52US million in
monthly recurring revenue. (figure Sep – Oct 2018,
tracked through baremetrics)
through the list (or at some of the other options
that are available) and find something that fits
your current strategy. For example, if you already
recommend products or services to your clients,
could you become an affiliate for them? Or if you
are already building websites for clients, could you
build a user friendly template which you could sell
to clients who aren’t ready for custom designed,
CREATE AN ONLINE COURSE
done for your services?
I couldn’t leave this off the list, even though it
fuels my ‘passive’ income rant so perfectly.
Look at your current business model and see where
you can add a little leveraged income.
While it’s not the only way to create a leveraged
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