How Does Culture Affect Brand Design?
When thinking about creating design to advertise your product, culture is a major factor that comes into play. You may think that if one type of graphic design appeals to one culture, it will appeal to every culture, but the truth is, not much is universal in this world, and you need to consider that in your packaging and advertising. There are some things while brand designing to understands how to appeal to different cultures so that your product is sure to be a stand out, wherever it’s being sold. Figuring out the best branding and graphic design for your product can take time and research, but it is worth of all to create the ultimate brand image on the people.
When thinking about creating design to advertise your product, culture is a major factor that comes into play. You may think that if one type of graphic design appeals to one culture, it will appeal to every culture, but the truth is, not much is universal in this world, and you need to consider that in your packaging and advertising. There are some things while brand designing to understands how to appeal to different cultures so that your product is sure to be a stand out, wherever it’s being sold. Figuring out the best branding and graphic design for your product can take time and research, but it is worth of all to create the ultimate brand image on the people.
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<strong>Culture</strong> Influence on <strong>Brand</strong><br />
There are different features of your product’s package<br />
design that may appeal to different cultures.<br />
For instance, the Japanese are attracted to bright and vibrant<br />
colors and the use of animated characters. The Swiss, in turn,<br />
opt for a more understated look.<br />
The Chinese prefer not to use black in their design and<br />
packaging because they feel this is symbolic of death. Knowing<br />
the type of graphic or <strong>Brand</strong>ing design that will appeal to the<br />
culture it is being sold to is key in the selling of your product.
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